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“Our dreams have to be bigger. Our ambitions higher. Our commitment deeper. And our efforts greater.”. Shri Dhirubhai H Ambani (1932-2002). 1. The Facts. Today, India is home to one out of every 10 silvers in the world. - PowerPoint PPT Presentation
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“Our dreams have to be bigger.
Our ambitions higher.
Our commitment deeper.
And our efforts greater.”Shri Dhirubhai H Ambani (1932-2002)
1
Today, India is home to one out of every 10 silvers in the world.
7780
137
1
10
100
1000
1991 2001 2005 2021
56.7
Million
Year
The Facts
2
Silvers Count
At present in India
• Over 5,58,000 silvers surf the World Wide Web
• Over 2,33,000 silvers have travelled abroad
• Over 1,29,19,100 silvers are proud homeowners
(Source IRS – Indian Readership Survey – Database, 2005)
• More than 45 per cent silvers are working full time (20 hours or more a week)
3
A three-pronged approach:
• Harmony, the magazine
• Harmony Interactive Centre
• The website: www.harmonyindia.org
The Harmony Initiative
4
A space exclusively for silvers
Leisure and recreation facilities
New skills
Health and fitness
Counselling and guidance
Hobbies
Harmony Interactive Centre
Basic computer education
5
Harmony, The Magazine
Clear editorial focus Inspiring profiles of silvers National / international news Health, lifestyle, travel, etc Affordable price Available on stands and by subscription Now open ! International subscription6
www.harmonyindia.orgA Paperless medium
The Website offers
• Quick and easy access• News and features• Second-career options• Silver companions• List of silver organisations• Online magazine subscription• E-Greetings• Crosswords• Quotes• Newsletter• Silver Poll• Classifieds
7
We are working towards…
• Second career options
• Higher pensions and better returns on savings
• Advocacy
• Sensitive society
• Awareness
• Good Healthcare
• An end to social and government apathy
• Silver-friendly products, gadgets and services • Safer homes and well-run
old-age homes
8
Join us
The Harmony Initiative is on a mission to turn every strand of grey in India into silver, shining, proud and
happy.
Come, be a part of it.
9