Organization Behaviour - Tesco vs Siemen

7/21/2019 Organization Behaviour - Tesco vs Siemen

http://slidepdf.com/reader/full/organization-behaviour-tesco-vs-siemen 1/24

Organization Behavior Syed Zafr Momin

REPORT

TITLE

ORGANISATION BEHAVIOUR

SIEMENS AG AND TESCO PLC

PROGRAM

TITLE

MQP – JAN 2014

WRITTEN

BY

SYED ZAFIR MOMIN

WORD

COUNT

6424

DATE !" J#$%& 2014

1




TABLE OF CONTENT

INTRODUCTION''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''(

LO1 – 1'1 – ORGANIZATION STRUCTURE AND CULTURE'''''''''''''''''''''''''''''''''''''4

LO1 – 1'2 – IMPACT ON THE PERFORMANCE OF A BUSINESS''''''''''''''''''''''''''''')

LO1 – 1'( – FACTORS INFLUENCE INDIVIDUAL BEHAVIOUR AT WOR*'''''''''''''''''+

LO2 – 2'1 – THE EFFECTIVENESS OF DIFFERENT LEADERSHIP STYLES INSIEMENS AG AND TESCO PLC,''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''10

LO2 – 2'2 – HOW ORGANIZATION THEORY UNDERPINS THE PRACTICE OFMANAGEMENT WITHIN SIEMENS AG'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''11

LO2 – 2'( – EVALUATION OF THE MAIN APPROACHES TO MANAGEMENT THEORY ''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' 12

LO( – ('1 – THE IMPACT THAT DIFFERENT LEADERSHIP STYLES MAY HAVE ONMOTIVATION IN ORGANIZATIONS IN PERIODS OF CHANGE''''''''''''''''''''''''''''''12

LO( – ('2 – THE APPLICATION OF DIFFERENT MOTIVATION THEORIES WITHINTHE WOR*PLACE''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''14

LO( – ('( – THE USEFULNESS OF MOTIVATION THEORIES FOR MANAGERS INSIEMENS AG'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''1

LO4 – 4'1 – MECHANISMS FOR DEVELOPING EFFECTIVE TEAMWOR* WITHINSIEMENS AG'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''16

LO4 – 4'2 – FACTORS THAT MAY PROMOTE OR INHIBIT THE DEVELOPMENT OFEFFECTIVE TEAMWOR* IN SIEMENS AG''''''''''''''''''''''''''''''''''''''''''''''''''''''''1)

LO4 – 4'( – EVALUATION THE IMPACT OF TECHNOLOGY ON TEAM FUNCTIONINGWITHIN SIEMENS AG'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''1-

CONCLUSION''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''20

REFERENCING'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''21

2




INTO!"CTION#hat i$ Organization Behavior and C%&t%re'

Organization (ehavior i$ the $t%dy o) $*e+if+ or gro%* (ehavior and arranging them

*re+i$e&y in the organization $tr%+t%re to *rogre$$ in organizationa& *er)orman+e and

e,e+tivene$$-

“Organization behavior is concerned with the study of the behavior of people within an

organizational setting. It involves the understanding, prediction, and control of human

behavior” (Mullins, !"!#

Organization C%&t%re i$ a +on+e*t that ha$ deve&o*ed )rom anthro*o&ogy- In $im*&e .ord$

(y $t%inson (!!&# “'ow things are done around here”.It i$ (a$ed on tradition$/ va&%e$*o&i+e$/ (e&ie)$ and attit%de a&ong .ith deve&o*ment o) the individ%a& )or everything .e

do and thin0 in an organization- $t%inson ("!p&)"!#

Thi$ re*ort .i&& +om*are Siemen$ A and Te$+o LC in +ontra$t to their organizationa

$tr%+t%re and +%&t%re- It .i&& high&ight the di,eren+e (et.een the ta&& and 3at $tr%+t%re-

#e .i&& a&$o thro. &ight %*on the di,erent +%&t%re the$e +om*anie$ have ado*ted in

a++ording to their $tr%+t%re-It .i&& a&$o di$+%$$ the *o$$i(&e +hange$ the organization +an

ado*t to enhan+e their *er)orman+e and e4+ien+y-

Siemen$ A i$ a gro%* )o%nded in 1567 in Ber&in- It$ )o%nder .a$ #erner von Siemen$-

The 8ead9%arter$ are in M%ni+h and Ber&in/ ermany- Mr- erhard Cromme i$ the

re$ident : CEO o) the +ong&omerate- The gro%* o*erate$ in 6 ma;or $e+tor$

8ea&th+are/ Energy/ Ind%$try and In)ra$tr%+t%re : Citie$- It generate$ ann%a& reven%e o)

=




7>-55 Bi&&ion E%ro and tota& a$$et$ o) 1?1-@= Bi&&ion E%ro$- Mr- erhard i$ a&$o a +hairman

o) the $%*ervi$ory (oard o) Siemen$ A- There are 2? mem(er$ in the $%*ervi$ory (oard-

A$ *er the erman Codetermination A+t the (oard +on$i$t o) ha&) o) the +om*any

$hareho&der and the other ha&) +om*any em*&oyee- Siemen$ A *re$ent&y ha$ =2/???

em*&oyee$ .or0ing aro%nd the g&o(e in di,erent divi$ion-

Te$+o LC .a$ )o%nded in 1@1@ in B%rnt Oa0/ Midd&e$e- It$ )o%nder .a$ a+0 Cohen The

Com*any ha$ diver$ifed it$ (%$ine$$ in ro+ery/ Boo0$/ C&othing/ E&e+troni+$/ F%rnit%re/

etro&/ Finan+ia& $ervi+e$ and Te&e+om- The (oard +on$i$t o) Sir i+hard Broad(ent .ho i$

the +hairman .ith 2 ee+%tive dire+tor$ and nine inde*endent nonDee+%tive dire+tor$ o)

the organization -It$ reven%e i$ 7?-5@ Bi&&ion .ith a$$et$ >?-12 (i&&ion *o%nd$ 2?1=16G-

LO1 H 1-1 H OANIZATION ST"CT"E AN! C"LT"EOrganization$ $tr%+t%rei$ the hierar+hi+a& arrangement o) &ine$ o) *o.er/ right$/ d%tie$ o)

an organization and +omm%ni+ation$- Organizationa& $tr%+t%re determine$ ho. the ro&e$/

*o.er and re$*on$i(i&itie$ are a&&o+ated/ +ontro&&ed and +oordinated- It a&$o de$+ri(e$ the

3o.$ (et.een the di,erent &eve&$ o) management- Organization$ have t.o 0ind o)

$tr%+t%re ta&& and 3at $tr%+t%re a$ given in diagram ?D1- Ta&& $tr%+t%re organization$ have

many &eve&$ o) hierar+hy .ith narro. $*an o) +ontro& in .hi+h the manager$ have very

)e. $ta, %nder them and there $%*ervi$ion i$ very +ontro&(eing ta&& $tr%+t%re the &ine o)

+omm%ni+ation i$ &ong/ ma0ing the frm %nre$*on$ive to +hange- F&at $tr%+t%re

organization$ have )e. &eve&$ o) hierar+hy and &ine o) +omm%ni+ation i$ $hort ma0ing it

more re$*on$ive to +hange- The $*an o) +ontro& i$ .ide a$ the ta$0$ m%$t (e vi+ario%$

and manager$ +an )ee& over&oaded- In ta&& organization the ma;ority o) de+i$ion$ are

ta0en (y $enior manager$ and then *a$$ed do.n the organization hierar+hy/ (%t in 3at

organization the a%thority i$ do.n the +hain o) +ommand th%$ red%+ing the $*eed o)

de+i$ionDma0ing-

6




!iagram ?D1

The organization +%&t%re$ are )o%r ty*e$ a$ revie.ed (y M%&&in$ 2??2G the *o.er +%&t%re

ro&e +%&t%re/ ta$0 +%&t%re and *er$on +%&t%re- Mullins (!!# reviews 'andy*s ("+#

development on 'arrison*s ("# ideas and identi-es four main types of organisational

cultures

". /ower 0ulture 1 It concentrates power to very high level or a small group and its

controlled li%e a web. It needs few rules and little bureaucracy.. 2ole 0ulture 1 It is more based on the power of the person who delegates within a

highly de-ned structure.+. 3as% 0ulture 1 In this the power is derived from a certain team with the e4pertise

to e4ecute against tas%. 3his culture is con-ned to small team where people are

s%illed and specialized in there own area of e4pertise. 3his is often used in Matri4

5tructure.6. /erson 0ulture 1 It is formed when an individual believes he believes himself

superior to the organization. 5ince the concept of the organization suggest that a

group of li%e)minded individual pursue organizational goals. 5ome professional

partnerships operate well as person culture, because each partner brings a

particular client or e4pertise to the -rm.

>




Siemen$ A i$ a +ong&omerateIt i$ +om(ination o) t.o or more +or*oration$ engaged in

entire&y di,erent (%$ine$$e$ that )a&& %nder one +or*orate gro%*G/.hi+h o*erate$a$ a 3at

$tr%+t%re .ith &itt&e mid &eve& management in the hierar+hy- It (e&ieve$ in $0i&&ed .or0er$

(eing more *rod%+tive .hen they are dire+t&y invo&ved in the *ro+e$$ o) de+i$ionDma0ing

*ro+e$$- It o*erate$ in .ide $*an o) +ontro& .ith &o. &eve& o) hierar+hy- It ha$ (een

)o&&o.ing thi$ $tr%+t%re to *romote it$ em*&oyee thro%gh a de+entra&ized de+i$ion ma0ing

*ro+e$$- A$ e&iminating the mid &eve& management *romote$ +omment$ and )eed(a+0 o)

the (a$e&ine $ta, (y rea+hing higher management to (e a+0no.&edged- Thi$ ehi(it$

that Siemen$ A )o&&o.$ a Ta$0 and er$ona& +%&t%re a+ro$$ the organization .ith it$ high

*er)orman+e team-The i$$%e$ in 3at $tr%+t%re are have $o many di,erent divi$ion in

$ame &o+ation that the +%&t%re varie$/ a$ in ta&& $tr%+t%re .e have $een the +%&t%re i$ very$imi&ar a$ they a&& are %nder $ame roo)-

Siemen$ A H F&at Organization Str%+t%reG

Te$+o LC i$ a *%(&i+ &i$ted +om*any thriving on a ta&& organization $tr%+t%re- In the

+om*any a&& em*&oyee$ are +&o$e&y $%*ervi$ed/ a$ the $*an o) +ontro& i$ narro. and ea+h

manager i$ re$*on$i(&e )or a $ma&& n%m(er o) em*&oyee$- A$ given in 1-1 it$ $tr%+t%re/ it

i$ remote to +hange and i$ more interna&ized- In Te$+o management $tr%+t%re and

re$*on$i(i&itie$ o) ea+h manager are +&ear and defned- It a&$o demon$trate$ *o.er and

ro&e +%&t%re a+ro$$ it$ ta&& $tr%+t%re organization- A$ in ta&& organization $%++e$$ o) every

em*&oyee and manager i$ +&ear there)ore/ ta&& organization $tr%+t%re ha$ +&ear




*romotiona& &adder and re.ard- A$ .e are a.are Te$+o LC ha$ &o$t it$ mar0et $hare d%e

to it$ ta&& $tr%+t%re and a++ording to 8arri$on 1@72G it$ *o.er and ro&e +%&t%re%na(&e to

ada*t the mar0et trend$- A$ .e +an $ee in the diagram (e&o. the em*&oyee are +&o$e&y

monitored and n%m(er o) *eo*&e re*orting to one manager are very &e$$ +om*ared to

Siemen$ A-

Te$+o H Store D Ta&& Str%+t%reG

LO1 H 1-2HIMACT ON T8E EFOMANCE OF A B"SINESSSiemen$ A (eing a 3at $tr%+t%re organization th%$have a$trong +%&t%re and .ith &e$$

midd&e &eve& manager$- The em*&oyee +omm%ni+ate$ dire+t&y to the manager$- The idea$

.ith the he&* o) the manager$ are a+ted %*on *rom*t&y- They $%**ort ne. innovation

and $*end a &ot in re$ear+h and deve&o*ment to *rovide innovative *rod%+t$- The

em*&oyee$ and manager$ have )%&& +ontro& o) every ta$0 that i$ to (e a++om*&i$hed- A$

(oth o) them $tay +&o$e and there)ore re$*ond 9%i+0&y to the +hange in demand$ and

re9%irement$ o) the +%$tomer$- It a&$o em*o.er$ their $ta, )or e,e+tive de&egation- The

+%&t%re i$ more demo+rati+/ *roviding 3ei(&e .or0ing environment and dre$$ +ode

Sta,$ &oya&ty i$ a&$o very high a$ they en;oy .or0ing- The +om*any i$ 0no.n )o

de*&oying matri *ro;e+t$- A$ they have high&y $0i&&ed *ro)e$$iona&$/it he&*$ them to *%&

their (e$t re$o%r+e$ a$ *er the *ro;e+t re9%irement- Being a 3at $tr%+t%re organization it

)o&&o.$ a *er$on +%&t%re aro%nd the organization-

In Te$+o LC (eing a ta&& $tr%+t%re organization they have.ea0 +%&t%re- The +om*any ha$

narro. $*an o) +ontro& .ith more em*o.ered em*&oyee- A$ the manager have very )e.

$ta, to manage andem*&oyee$ are given r%&e$ and reg%&ation$ they need to +om*&y

%*on- They a&$o re&ay on the in$tr%+tion$ given (y their manager in +harge- Their

7




de+i$ion$ ta0e *&a+e at to* management- The +om*any ha$ ta$0 +%&t%re and a$ they are

$%(;e+t to +ertain ta$0 and +ommand there i$ &o. &eve& o) motivation- The +om*any i$

$&o. in ada*ting a +hange- !%e to it$ ta&& $tr%+t%re it de*&oy$ matri team a+ro$$ it$

&eve&$- The$e *ro;e+t$ +on$i$t o) $*e+ia&i$t team that $*e+ia&ize$ in their +ore fe&d a$

given in diagram ?D2- Matri $tr%+t%re $%**ort$ ta&& $tr%+t%re a+ting 3atter .ith ta$0

orientated *ro;e+t team$- Ta&& $tr%+t%re (eing interna&&y )o+%$ed and may(e mi$$ing

mar0et o**ort%nitie$ .hi&$t 3atter $tr%+t%re$ have motivated .or0er$ .ho $%**ort more

eterna& )o+%$ and $ee0 mar0et o**ort%nitie$-

!iagram ?D2G

LO1 H 1-= H FACTOS INFL"ENCE IN!IJI!"AL BE8AJIO" AT #OK

The )a+tor$ that in3%en+e *er$on$ (ehavior at .or0 i$ (e+a%$e .hen hi$ o( ro&e$ and

re$*on$i(i&itie$ +on3i+t$ .ith hi$ (ehavior/ de+i$ion ma0ing/ ta0ing initiative$/ a+ting

%*on re$*on$i(i&itie$/ and de&egation- Siemen$ A )o&&o.$ eo*&e$ E+e&&en+e one o)

the mo$t im*ortant $trategy (a$ed on R%./$.3! 5 B%$ !7#.!%8 9

E$:%;%$!& <;;!;%$! :$8 "" /%7=7;:$<%- Fo+%$ed on rea& motivation

+ome$ )rom .ithin an individ%a&/ va&%ing their e,ort$- Siemen$ A (e&ieve$ their *eo*&e

are a $o%r+e o) +om*etitive advantage- Thi$ 0ind o) $trategy $ho.$ that itre+r%it$ right

*eo*&e )or right ;o( that .i&& event%a&&y deve&o* (oth the organization and individ%a&-Chief Executive Ocer of Siemens, Mr.Klaus Kleinfeld said in a Lecture in

Wharton University !n today"s #orld, $no#led%e travels faster than ever &efore, so if you

are tal$in% a&out a sustaina&le com'etitive advanta%e, 'ro&a&ly the only one is the (uality of

the 'eo'le you have and the #ay they interact as a team,) Thi$ indi+ate$ that /%7<%/!$ o)

the management o) Siemen$ A (e&ieve$ em*o.ering their em*&oyee$ .ith a(i&ity to

ta0e de+i$ion (ring$ *o$itive and *rod%+tive re$%&t$- Siemen$ A ha$ ta0en .!7%.. a$ a

5




)a+tor that de$troy$ individ%a&$ *er)orman+e and hea&th- They *rovide +ha&&enging

a+tivity &i0e in reat Britain they are 8igh *er)orman+e artner o) o.ing Team- Thi$

a+tivity 0ee* *eo*&e *o$itive and a&$o motivate$ them to ta0e ne. +ha&&enge$- They a&$o

*rovide rivate hea&th +are *rogram to ma0e $%re they are at their (e$t hea&th- Siemen$

A em*&oyee$ are high&y motivated- A$ (eing a(&e to .or0 %nder &e$$ $%*ervi$ion and

(eing .e&& a+0no.&edged- A$ defned (y Chartered Management In$tit%te “Motivation is

the creation of stimuli, incentive and wor%ing environments that enable people to

perform to the best of their ability. 3he heart of motivation is to give people what they

really want most from wor%. In return manager should e4pect more in the form of

productivity, 7uality and service”. !i,erent Motivationa& theory i$ e*&ained in +ontra$t to

the organization$ in LO(>('2.In an arti+&e (y Te&egra*h it $tated that Siemen$ %;!$:

$!%33%$<%i$inter+onne+ted .ith &eader$ .ho$e reven%e and gro.th fg%re$ .ere$trong andthe$e &eader$ *%t a *remi%m on +o&&a(oration and team.or0-Emotiona&

inte&&igen+e i$ the a(i&ity to motivate one$e&) and *er$i$t in the )a+e o) )r%$tration- It i$ a

+on+e*t that ha$ (een identifed a$ a 0ey a$*e+t o) managing *eo*&e e4+ient&y-

(0oulson)3homas, 0. "8#. That $ho.$ that Siemen$ *rovide$ great (eneft$ and (on%$

to there team .ho are a(&e to demon$trate di,erent $0i&&$- The em*&oyee$ in the

organization are more E?!7@%7!.- Etrover$ion meaning in di+tionary i$ the a+t/ $tate/

or ha(it o) (eing *redominant&y +on+erned .ith and o(taining gratif+ation )rom .hat i$

o%t$ide the $e&)- A *er$on having )a&&ing %nder the$e a(i&itie$ i$ +a&&ed Etrovert-

Etrovert$ are h%man$ that tend to en;oy h%man intera+tion they tend to (e enth%$ia$ti+/

ta&0ative and a$$ertive- They a&$o have $trong $e&)D+onfden+e .ith a +hari$ma- They +an

(e at time$ +ontro&&ing (%t have a very $har* in inter*er$ona& $0i&&- They are the 0ind o)

*eo*&e *re)er to .or0 in Sa&e$/ Mar0eting or B%$ine$$ !eve&o*ment they are not good in

(a+0 o4+e ;o($- A$ they have the 3ei(i&ity to .or0 in &e$$ $%*ervi$ion- A$ given in

M<G7%7 T"%7 %?/3:$%8 $ LO(>('2/ It +&ear&y im*&ie$ that Siemen$ A

management )o&&o.$ theory - A$ theory $tate$ that em*&oyee .ith$e&)Ddire+tion and

$e&) +ontro& in $ervi+e o) their o(;e+tive$ that they are +ommitted- It a&$o im*&ie$

motivation o++%r$ at the re&ation$hi*/ hono%r and $e&)Da+t%a&ization &eve& a$ at the

*$y+ho&ogi+a& and $e+%rity &eve&-

In +ontra$t to Te$+o LC (e&ieve$ Everyone .e&+ome and (e&ieve$ i) a *er$on i$

*a$$ionate/ $triving/ driven/ +ommitted/ .i&&ing/ determined/ motivated/ ada*ta(&e/

@




3ei(&e and devoted +an .or0 .ith Te$+o LC- They (e&ieve that their training and

deve&o*ment *rogram a)ter grad%ation +an he&* any individ%a& to .or0 .ith them- On

the other hand the em*&oyee at Te$+o LC are moreI$!7@%7!%8d%e to it$ ta$0 +%&t%re-

Introver$ion meaning in di+tionary i$ the $tate o) or tenden+y to.ard (eing .ho&&y or

*redominant&y +on+erned .ith and intere$ted in one$ o.n menta& &i)e- A *er$on )a&&ing

%nder the$e 9%a&itie$ i$ +a&&ed Introvert- Introvert$ are $hy *eo*&e that are &e$$ in+&ined to

team.or0- Their a+tion$ and de+i$ion$ are very in$%&ar- The /%7<%/!$ o) the

management in the Te$+o LC (e&ieve$ that a&& em*&oyee$ are o(&iged to their ta$0 %nder

their norm and a&& innovative idea$ are $hare and di$+%$$ed in the to* management- The

+om*any$ a**roa+h i$ T"%7 o) M+regor (e&ieving that average *er$on i$ &azy and

ha$ an inherent di$&i0e o) .or0- It a&$o $ay$ that average *er$on avoid$ re$*on$i(i&ity/

*re)er$ to (e dire+ted and &a+0$ am(ition and va&%e$-Te$+o LC ha$ di,erent a**roa+hto.ard their em*&oyee$ &oya&ty- A)ter +om*&etion o) month$ it *rovide$ a *rivi&ege +ard

that *rovide$ 1?P di$+o%nt and +&%( *oint$- It a&$o *rovide$ a *a+0age .ith hea&th +are/

en$ion and a *rogram +a&&ed $%**orting yo%r &i)e $ty&e- Te$+o LC ha$ (een )o+%$ing on

internationa& (%$ine$$ in China and Ameri+a- !%e to &a+0 o) +on+entration on it$ +a$h +o.

reat Britain it$ re+orded that it ha$ )a&&en 1P in the *a$t 2? year$- La+0 o) $%**ort to

em*&oyee ha$ made them &e$$ ;!@:!%8 at .or0/ .hi+h ha$ made the +on$%mer$ to

move to +om*etitor$- S!7%.. i$ a +om*&e and dynami+ +on+e*tQ it i$ +a%$ed (y vario%$

)a+tor$ individ%a& di,eren+e/ ty*e$ o) *er$ona&ity i) a *er$on in introvert or etrovert/

nat%re o) ;o( and o++%*ation- Stre$$ i$ main&y +a%$ed .hen a .rong *er$on i$ a$$igned

to a .rong ;o(- I) an introverted *er$on i$ a$$igned to etrovert environment a$ he .i&&

(e %na(&e to entertain hi$ ;o( d%e to hi$ *er$ona& trait$- It ha$ (een a +ha&&enge a$ the$e

em*&oyee$ are $%*ervi$ed very +&o$e&y and are not given any room to ta0e de+i$ion on

their (eha&)- The organization$ +%&t%re i$ the main )a+tor that in3%en+e$ the $tre$$

among the individ%a&- "nder$tanding the em*&oyee and a$$igning to hi$ ;o( +an +reate a

*o$itive +hange- A&$o im*&ementing Kaizen a a*ane$e *rin+i*a& Contin%e$

im*rovement +an he&* individ%a& to &o.er the $tre$$ &eve& and (e more *rod%+tive/ A$

thi$ *ro+e$$ i$ more o) on ;o( &earning and +an im*rovi$e a&ong .ith the $*an o) time-

LO2 H 2-1 H T8E EFFECTIJENESS OF !IFFEENT LEA!ES8I STLES IN SIEMENS A AN! TESCO LC<Leader$hi* $ty&e$ +an (e re+ognized (y ho. a%thority i$ %$ed/ ho. a &eader re&ate$ to

other$/ em*&oyee$ mind$ and e,ort$ are %$ed and ho. a &eader +omm%ni+ate$-

1?




Leader$hi* and Management are o)ten interre&ated a$ management i$ %$ed )or em*&oyee

(eing given +ertain ro&e$ and target$ .ith a team to a++om*&i$h it/ on the other hand

&eader$hi* i$ a *art o) a ;o( .here an individ%a& i$ a(&e to demon$trate .i&&ingne$$ and

enth%$ia$ti+ (ehavior )or it$ )o&&o.er-An e,e+tive &eader ha$ the a(i&ity to manage and

+omm%ni+ate hi$ team to +a*t%re hi$ vi$ion a$ there vi$ion-Leader$hi* i$ eva&%ated on

ho. $%**orting ordire+ting i$ hi$ $ty&e-

K%rt Le.in and +o&&eag%e$ did &eader$hi* de+i$ion e*eriment$ in 1@=@ and identifed

three di,erent $ty&e$ o) &eader$hi*/ in *arti+%&ar aro%nd de+i$ionDma0ing- Thethree 0ind$

o) &eader$hi* $ty&e areA%to+rati+/ !emo+rati+ and Lai$$ezD)aire- A%to+rati+ $ty&e i$ more

o) dire+ting the em*&oyee it i$ oneD.ay +omm%ni+ation- It i$ (a$ed on $tri+t in$tr%+tion$

in a%thoritarian .ay o) giving in$tr%+tion to the em*&oyee- The em*&oyee i$ o(&iged to

+ertain r%&e$ and i$ +onfned to +om*&ete their ta$0/ a$ they are not high&y $0i&&ed-!emo+rati+$ty&e i$ more &i(era& to.ard monitoring their em*&oyee and (e&ieve$ they are

a(&e to demon$trate 9%a&ity o) .or0 i) they are given dire+tion- They are high&y

$0i&&ed-Siemen$ A (eing a 3at $tr%+t%re organization .ith a ta$0 and *er$ona& +%&t%re

ha$ a demo+rati+ &eader$hi* $ty&e a$ the )o+%$ o) the *o.er i$ more .ith in the gro%* a

.ho&e and there i$ greater intera+tion .ithin the gro%*- The Leader$hi* )%n+tion$ are

$hared among the mem(er$ o) the gro%*Q Manager i$ more *art o) the team then $ome

one more $%*erior- In the organization the de+i$ionDma0ing and im*&ementing o) the

$y$tem i$ .or0ed in +o&&a(oration- A$ the +om*any i$ more invo&ved in +reative thin0ing

and ne. idea$ are $%**ort .ith *o$$i(i&ity o) )ai&%re- It (e&ieve$ that .itho%t +ertain

degree o) ri$0 the &everage to deve&o* ne. idea$ i$ not *o$$i(&e- A$ the team.or0

inde*endent&y on the $hare in a++ordan+e to the gro%* ta$0 are $hared (a$ed on

individ%a& $*e+ia&ization- Thi$ demo+rati+ $ty&e ha$ ena(&ed the team to ada*t to +hange

and ne. innovative te+hno&ogy- Siemen$ Leader$hi* E+e&&en+e i$ deve&o*ment

*rogram )or &eader$ to a+hieve even higher e*e+tation than Siemen$- It i$ de$igned to

*re*are &eader$ )or +ha&&enge$ ahead- Thi$ *rogram i$ de$igned to *rovide time to re3e+t

on &eader$hi* ro&e$- It a&$o )o+%$e$ on higherDorder &eader$hi* $0i&&$ a.ay )rom day to day

(%$ine$$- It (e&ieve$ that *eo*&e are &i0e it$ te+hno&ogy and innovation and are a $o%r+e

o) +om*etitive advantage- To ma0e the mo$t o) the advantage/ Siemen$ ma0e$ $%re that

it$ em*&oyee .or0 on +om*any$ heritage o) innovation- Te$+o LC i$ a ta&& $tr%+t%re

organization .ith a *o.er and ro&e +%&t%re it r%n$ a very a%to+rati+ $ty&e- It ha$ ada*ted

11




it$ $ty&e (e+a%$e it$ (%$ine$$ i$ $%**&y driven- Their ma;or em*&oyee$ are +onfned to

their ta$0 and ro&e- The &eve&$ o) *eo*&e em*&oyed arenot deve&o*ed and re9%ire $en$e o)

dire+tion-Their ri$0$ are very high a$ it i$ dea&ing dire+t&y .ith end %$er a minor )a+tor

+an ma0e *eo*&e move to di,erent $%**&ier$- It$ +%&t%re i$ &ong em(edded and i$ very

di4+%&t to +hange- Ma;or i$$%e$ .ith thi$ &eader$hi* are even a)ter $eeing a threat it i$

%na(&e to rea+t to the +hange ma0ing it at ri$0- A$ .e have $een Te$+o LC ha$ )ai&ed to

gro. in China and Ameri+a- It ha$ a&$o re+orded 1P do.n)a&& in *roft$ in the "-K/ #hi+h

ha$ (een a +a$h +o. )or them- In +om*ari$on Siemen$ A ha$ .or0ed on 3at $tr%+t%re

$o the ri$0 i$ very minima& a$ they are more +om*&iant to +hange- A&$o/ Siemen$ A

a&.ay$ de*&oy$ matri *ro;e+t a$ to minimize the ri$0 o) )ai&%re in any *o$$i(&e $egment-

LO2 H 2-2 H 8O# OANIZATION T8EO "N!EINS T8E ACTICE OF MANAEMENT#IT8IN SIEMENS A

There are di,erent )rame.or0 to ana&yze the 0ind o) a**roa+h the organization ta0e$ the

(a$i+ are the +&a$$i+a& S+ientif+ management and (%rea%+ra+yG/ 8%man re&ation$/

$y$tem$ and +ontingen+y- In a++ordan+e to <3:..< ;:$:%;%$! !"%7 it em*ha$ized

i$$%e$ $%+h a$ the %nity o) +ommand$/ organizationa& $*e+ia&ization/ $*an o) +ontro& and

the a**&i+ation o) $+ientif+ management a$ thi$ )a+tor$ re&ate$ to M+regor R Theory- In

S.!%;. a**roa+h it $ee$ and organization a$ a .ho&e and a *art o) &arger organization-

The idea i$ that any *art o) an organization$ a+tivitie$ a,e+t$ a&& other *art$- On the

other hand H#;:$ 7%3:!$ em*ha$ize$ that the need$ o) .or0er$ $ho%&d (e $ati$fed inorder )or them to (e more *rod%+tive in the organization- C$!$%$<ta0e$ the vie.

that the (e$t $ty&e o) &eader$hi* de*end$ %*on the )a+tor$ a+tive in the $*e+if+

$it%ation-8o.ever/ #e +annot %$e +&a$$i+a& management a**roa+h in Siemen$ A a$ thi$

a**roa+h i$ good in ta&& $tr%+t%re organization .ith M+regor$ R- A$Siemen$

Aado*t$8%man e&ation$ a$ it re&ate$ to M+regor$ theory/ (%t.e have a&$o $een

+ontingen+y in Siemen$ A in Internationa& o4+e$- A$ the gro%* $tr%+t%re remain$ the

$ame the +%&t%re varie$ d%e to the $it%ation and the %r(anity- Siemen$ (e&ieve$ that i)

need$ o) the individ%a& are not $ati$fed it demotivate$ them to *er)orm there ta$0

e,e+tive&y-It %$e$ ta&ent management to mat+h the ta&ent .ith the ta$0 to *rod%+e

+om*etitive advantage- Ta&ent management he&*$ them to ena(&e ;o( enri+hment and

;o( en&argement- Their em*&oyee$ are *rovided .ith the g%idan+e and $%**ort to

a+hieve their )%&& *otentia&- There)ore *rod%+tivity .i&& (e e,e+tive and e4+ient- Thi$

a**roa+h *er$%ade$ the management into ado*ting a more *o$itive ;o( in &eader$hi*- It

12




a&$o +ontri(%te$ to 0ey im*rovement in *hy$i+a& .or0ing environment )or the .or0er$-

M%&&in$/ L-2?1=G

LO2 H 2-= H EJAL"ATION OF T8E MAIN AOAC8ES TO MANAEMENT T8EOA$ .e have $een $+ientif+ management/ that i$ a&$o +a&&ed Tay&ori$m- Tay&ori$m a$

the -rst form o) $+ientif+ management/ .hi+h .a$ )o&&o.ed (y ne. iteration$Q th%$ in

today$ management theory/ Tay&ori$m i$ $ometime$ +a&&ed C&a$$i+a&- S+ientif+

management$ a**&i+ation .a$ +ontingent on a high &eve& o) manageria& +ontro& over

em*&oyee .or0 *ra+ti+e$- Thi$ ne+e$$itated a higher ratio o) manageria& .or0er$ to

&a(o%rer$- The tro%(&e in thi$ management .a$ there .a$ no di,erentiating o) inte&&igent/

detai&Doriented management thi$ mi$g%ided mi+romanagement +a%$ed inter*er$ona&

+on3i+t (et.een .or0er$ and manager$- A$ .e have $een in LO1D1-= the di,erent )a+tor$

that are re$*on$i(&e )or h%man (ehavio%r at .or0- A$ .e are a.are a&& individ%a& are

di,erent )rom ea+h other the mo$t e4+ient .ay o) .or0ing )or one *er$on may (e

ine4+ient )or another- A&$o the e+onomi+ intere$t o) .or0er$ and management are hard&y

identi+a&- Eam*&e< Some *eo*&e are motivated .ith monetary and $ome are .ith

a**re+iation and added (eneft$- So the a**&i+ation o) S+ientif+ Management in Siemen$

A +an +reate re$entment and $a(otage the .or0)or+e a$ .e have $een in LO2D2-2-

Con$idering Siemen$ A management *ro+e$$ $ha*e$ it$ manager$ to %nder$tand their

*eo*&e$ h%man (ehavio%r/ a$ their *er+e*tion i$ theory o) M+regor- They a&$o

em*ha$i$e on good h%man re&ation a$ it in+rea$e$ *rod%+tivity (y motivation- They

*romote motivation/ &eader$hi*/ t.o .ay +omm%ni+ation and gro%* dynami+$- A$ the$e

are the )a+tor$ are the +ore o) 8%man e&ation- In Te$+o LC the management i$ +&a$$i+a&

a$ there *er+e*tion i$ theory R o) M+regor/ S+ientif+ Management a**roa+h i$ more

re&evant a$ there i$ $trong +ontro& o) management on the em*&oyee- A$ the em*&oyee i$more ta$0$ oriented they are not motivated to (ring ne. idea$ or innovation/ a$ they are

not high $0i&& &a(o%r-

LO= H =-1 H T8E IMACT T8AT !IFFEENT LEA!ES8I STLES MA 8AJE ON MOTIJATIONIN OANIZATIONS IN EIO!S OF C8ANELeader$hi* i$ the *ro+e$$ o) $o+ia& in$*iration in that a *er$on +an *ro+%re the a$$i$tan+e

and $%**ort o) other$ in the a++om*&i$hment o) a +ommon ta$0- Management $ty&e$ are

1=




divided in the main +ategorie$ o) a%to+rati+/ *aterna&i$ti+/ and demo+rati+- o(ert

Tannen(a%m and #arren 8- S+hmidt 1@>5/ 1@7=G arg%ed that $ty&e o) &eader$hi* i$

de*endent %*on the *revai&ing +ir+%m$tan+eQ there)ore &eader$ $ho%&d eer+i$e a range

o) management $ty&e$ and $ho%&d de*&oy them a$ a**ro*riate- A$ in B&a0e Mo%ton

Manageria& rid it )o+%$e$ on t.o 0ind o) &eader$hi* *eo*&e oriented &eader$hi* and ta$0

oriented &eader$hi*/ a$ .e have $een in the diagram ?D= (e&o.- Ta$0 oriented &eader .i&&

ta0e a&& the *ro;e+t and mar0 the time )rame and a**oint the ;o( to the +on+erned/ (%t a

*eo*&e oriented &eader .i&& di$+%$$ the *ro;e+t .ith the team to fnd the 0no.Dho. o) the

*er$on then ma0e the time )rame- I) yo% *re)er to &ead (y $etting and en)or+ing tight

$+hed%&e$/ yo% tend to (e more or ta$0Doriented- I) yo% ma0e *eo*&e yo%r *riority and try

to a++ommodate their need$/ then yo%re more *eo*&eDoriented-

!iagram ?D=

A$ .e 0no. that Siemen$ A )o&&o.$ a demo+rati+ &eader$hi* $ty&e .ith it$ high

*er)orman+e +%&t%re and it$ em*&oyee are high&y motivated- A$ in B&a0e Mo%ton

Manageria& grid the $ty&e o) &eader$hi* +an have im*a+t on $ta, motivation/ Siemen$

&eader$hi* i$ high in *eo*&e and *rod%+tion oriented- A$ the organization ta0e$ *eo*&e a$

there +om*etitive advantage &i0e their te+hno&ogy and innovation- In a *eriod o) +hange

i) Siemen$ A im*&ement$ a di+tatoria& $ty&e$ that i$ an a%thoritarian &eader$hi* $ty&e +an

a,e+t the em*&oyee$ in vario%$ .ay$- A$ thi$ $ty&e )o&&o.$ a oneD.ay +omm%ni+ation the

16




high $0i&&ed em*&oyee .i&& not (e a(&e to demon$trate their vie./ a$ there .i&& (e no room

)or di$+%$$ion- A$ the em*&oyee .i&& (e $%(;e+ted to $et r%&e$ and .i&& (e re.arded on

individ%a& o%t*%t/ there .i&& (e +on3i+t$ in team.or0- A$ a&& the$e )a+tor$ .i&& deDmotivate

the em*&oyee it .i&& drive them to &oo0 )or di,erent o**ort%nitie$- I) tran$)ormationa&

&eader$hi* i$ a**&ied it .i&& generate great a.arene$$ o) the im*ortan+e o) the *%r*o$e o)

the organization to %nder$tand the +hange to give o%t+ome$- It .i&& en+o%rage them to

e+e& their o.n $e&)D intere$t$ )or the $a0e o) the organization and it$ team- A$

tran$)ormationa& &eader$hi* i$ +om*romi$ed o) idea&ized in3%en+e$/ in$*irationa&

motivation/ inte&&e+t%a& $tim%&ation and individ%a& +on$ideration- A$ a&& the$e )a+tor$

)avor$ the organization (ehavior o) Siemen$ A it .i&& (e the mo$t idea&i$ti+ a**roa+h to

motivate it$ $ta, in a *eriod o) +hange-

LO= H =-2 H T8E ALICATION OF !IFFEENT MOTIJATION T8EOIES #IT8IN T8E#OKLACEA$ +hartered management in$tit%te ha$ e*&ained motivation a$ given in LO1D1-=- It i$

the driving )or+e .ithin a *er$on that *er$%ade$ them to a+hieve $ome goa&$ in order to

)%&f&& $ome need or e*e+tation- The (a$i+ motivation mode& e*&ain that er)orman+e

)%n+tion$ a(i&ity R motivationG- There are t.o 0ind$ o) motivation< Etrin$i+ motivation

that re&ate$ )or re.ard$ that are tangi(&e &i0e a $a&ary rai$e/ the .or0 atmo$*here and

+ondition at .or0- Intrin$i+ motivation i$ more re&ated to *$y+ho&ogi+a& re.ard$ thing$

that are intangi(&e $%+h a$ o**ort%nity to %$e on+e ta&ent/ $en$e o) +ha&&enge andattainment and (eing treated in a +aring manner-

Ma$&o.$ 8ierar+hy o) need$<

Ma$&o. $%gge$ted that h%man need$ are arranged in &eve&$ o) im*ortan+e- 8e $%gge$ted

that *eo*&e have .ant$ and the$e .ant$ .i&& in+rea$e (a$ed on .hat they have attained

and )%&f&&ed- It $tart$ .ith *hy$io&ogi+a& need$/ $a)ety/ Love/ E$teem and Se&)D

A+t%a&ization- It mean$ that fr$t h%man &oo0$ )or (a$i+ need &i0e h%nger and thir$t/ $&ee*/

$en$ory *&ea$%re and $e- Then it$ the $a)ety o) (eing *rote+ted )rom a&& danger and any

threat- Thir$t &eve& i$ the Love or $o+ia& need i$ )riend$hi*/ a,e+tion it i$ giving and

re+eiving &ove- A)ter that/ i$ E$teem it i$ &i0e ego the de$ire )or $trength/ +onfden+e and

)reedom- The highe$t &eve& i$ Se&)DA+t%a&ization/ .hen &o.er &eve& need$ are no more

motivator- Net &eve& i$ demand $ati$)a+tion- A$ a&& organization *rovide (a$i+ $a&ary .ith

&iving a&&o.an+e/ 8o%$ing a&&o.an+e and 8ea&th +are- The Ba$i+ $a&ary U &iving a&&o.an+e

1>




i$ )or *hy$io&ogi+a& need- 8o%$ing U 8eath +are i$ )or $a)ety need- The $o+ia& need i$

given .ith the team or *eer$ and management- E$teem i$ main&y )%&f&&ed .ith the

re$*e+t and attention i$ given in an organization- Se&)DA+t%a&ization i$ .hen a *er$on i$

a(&e to $e&)Dmotivate he ha$ e4+ient *er+e*tion o) rea&ity- It i$ .hen a *er$on i$ $tronger

and +a&mer then ever- Ma$&o./ 1@5/1@7?G

8ertz(erg t.o )a+tor theory<

Frederi+0 8erz(erg 1@/1@57G theory i$ a one $te* )%rther o) Ma$&o.$ Theory- 8i$

theory *ro*o$ed that there .ere t.o )a+tor$< 8ygiene )a+tor/ In thi$ he )o+%$ed that

a($en+e o) inter*er$ona& re&ation$/ $%*ervi$or/ +om*any *o&i+y/ .or0ing +ondition and

;o( $e+%rity +an *romote di$$ati$)a+tion- It .a$ a&$o re)erred a$ +ontet o) .or0-

Motivation Fa+tor/ It ma0e$ %* a range &eading )rom no $ati$)a+tionDtoD$ati$)a+tion- The$emotivator$ are the ;o( (eing in$*iring/ a+hievement/ identif+ation/ and a++om*&i$hment-

A$ in Siemen$ A (oth the )a+tor$ are given great im*ortan+e a$ ta&ent management

a&ong .ith &eader$hi* $ty&e o) management are 0ey a$*e+t to motivate-

M+regor Theory R and <

Theory R and Theory are (a$ed on motivation in h%man (ehavior- Thi$ theory i$ (a$ed

on t.o etreme *o$$i(&e (ehavior$- Theory R organization the .or0er$ are &azy/

%nmotivated and .i&& avoid .or0 at a&& *o$$i(&e .ay$- They are inherent&y di$&i0e .or0

th%$ +&o$e $%*ervi$ion i$ re9%ired )or *rod%+tivity- A narro. $*an o) +ontro& i$ needed in

every &eve& o) the hierar+hi+a& $tr%+t%re- Theory R manager tend to end in (&aming

$omeone- Their on&y motivation i$ money- The$e *eo*&e &a+0 am(ition/ di$&i0e

a++o%nta(i&ity and *re)erred to (e &ed- The$e *eo*&e are de$ire $e+%rity- M+regor

re+ognized that R Ty*e .or0er$ are in )a+t %$%a&&y in $ma&& n%m(er and yet in ma$$

organization$ $%+h a$ &argeD$+a&e *rod%+tion they are %n$0i&&ed .or0er$- Theory

organization the .or0er$ are $e&)Dmotivated and thrive on re$*on$i(i&ity- The

Management $ty&e i$ more *arti+i*ative and they invo&ve em*&oyee in de+i$ionDma0ing-

Ty*e .or0er$ are en+o%raged to deve&o* e*erti$e and ma0e $%gge$tion- The a**rai$a& i$

)re9%ent and en+o%raged to %*&i)t their motivation- Ty*e o) .or0er i$ $0i&&ed and their

a**roa+h i$ .e&& deve&o*ed- Thi$ 0ind o) .or0er i$ mo$t&y )o%nd in 3at $tr%+t%re

1




organization that (e&ieve$ that they are +reative and a(&e to manage their $0i&&$ to

(eneft the organization-

M+regor/ !- 1@?G-

A$ in Siemen$ A .e have $een that a&& Ma$&o.$ &eve& o) hierar+hy and 8erz(erg

Theoryi$ morere&evant- They have more o) ty*e em*&oyee/ a$ it ha$ narro. $*an o)

+ontro&- They are $e&)Dmotivated and are $0i&&ed .or0er$- The manager$ in Siemen$ A

are more a *art o) the team then a di+tator- The organization %$e$ di,erent a**roa+he$

)or a**rai$a& o) it$ .or0er$-

LO= H =-= H T8E "SEF"LNESS OF MOTIJATION T8EOIES FO MANAES IN SIEMENS AManger$ in Siemen$ A %$e$ 8erz(erg theory a$ thi$ theory +over$ a&& the )a+tor$ o)

Ma$&o.$ theory and add$ more to the +ontet o) ;o(- 8ygiene Fa+tor$/ Manager$ +an

ado*t to im*rovi$e *o&i+y to *rovide ;o( $e+%rity- They +an deve&o* vi(rant.or0 +ondition

that i$ more $%ited to their em*&oyee$ +om)ort- Manager$ +an organize +ha&&enging

a+tivitie$ that are team.or0 oriented/ a$ it .i&& deve&o* tr%$t (et.een their *eer$ and

$%*ervi$or$- A$ the$e )a+tor$ dont $ati$)y the em*&oyee (%t &a+0 o) the$e )a+tor$ +an

+reate ;o( di$$ati$)a+tion- A$ )or the motivationa& )a+tor$ management +an ma0e there

ta$0 more +ha&&enging- They $ho%&d *rovide room )or a+hievement and gain their

re+ognition in the organization- A$ .e have $een in =-2 Ma$&o.$ 8ierar+hy o) need$ in

+ontra$t to manager$ at Siemen$ A are %$ing there h%man re$o%r+e deve&o*ment

8!G $trategy that )o+%$ on em*&oyee training +o%r$e$ and i) the em*&oyee i$ intere$ted

in di,erent 0ind o) .or0- The 8! $trategy %$e$ di,erent methodo&ogy to ma0e their

em*&oyee &i)e (etter and (a&an+ed- In Ma$&o.$ 8ierar+hy it i$ the $e&)Da+t%a&ization $tate/

they (e&ieve i) a *er$on i$ in thi$ $tate he .i&& (e a(&e to $e&)Dmotivateand gro. .ith

organization- In +on+&%$ion/ a$ the$e )a+tor$ +an deve&o* an individ%a& (%t every

em*&oyee ha$ di,erent thing$ that motivate a +ommon gro%nd +annot (e %$ed- They

need to )o+%$ on individ%a& *er$on and %nder$tand hi$ driving )or+e- A$ in Siemen$ Aem*&oyee$ are ty*e / high $0i&& &a(or$ and re9%ire more than ;%$t (a$i+ ne+e$$itie$-

LO6 H 6-1 H MEC8ANISMS FO !EJELOIN EFFECTIJE TEAM#OK #IT8IN SIEMENS A To %nder$tand e,e+tive team.or0/ .e need to 0no. the di,eren+e (et.een team and

gro%*- ro%* in the .or0*&a+e %$%a&&y +om*ri$e$ three or more em*&oyee .ho re+ognize

them$e&ve$ a$ a di$tin+t %nit or de*artment/ (%t .ho a+t%a&&y .or0 individ%a&i$ti+a&&y o)

ea+h other to a+hieve their organizationa& goa&$- Team +om*ri$e$ o) three or more

17




em*&oyee .ho may +ome )rom di,erent de*artment$ .ithin a (%$ine$$/ (%t they

+o&&a(orate together over time to a+hieve $ome $et *%r*o$e or *ro;e+t-!%+hanan and

8%+zyn$0i $aid team is a small %rou' of 'eo'le #ith com'lementary s$ills, #ho

#or$ to%ether as a unit to achieve a common 'ur'ose for #hich they hold

themselves collectively accounta&le)!%+hanan and 8%+zyn$0i/ 2?1=G-ro%*

+on$i$t$ o) t.o ty*e$ )orma& and in)orma& team$- Forma& gro%* i$ made (y an

organization to $erve a ta$0 or a *ro;e+t (%t in)orma& team i$ to $ati$)y *er$ona& or

*$y+ho&ogi+a& need$ o) an individ%a&- Meredith Be&(in i$ a Briti$h re$ear+her and

management theori$t (e$t 0no.n )or hi$ .or0 on management team$- Be&(in )o+%$e$ on

the re&ation$hi* (et.een *er$ona&ity/ a(i&ity and the e,e+tivene$$ o) management

team$- Be&(in defne$ a team ro&e a$ “tendency to behave, contribute and interrelate

with others in a particular way” 8e de$+ri(e$ TeamDo&e a *attern o) (ehavior+hara+teri$ti+$ o) the .ay in .hi+h one team mem(er intera+t$ .ith another team

mem(er/ .here their *er)orman+e )a+i&itate$ the *rogre$$ o) the team a$ a .ho&e- In hi$

(oo0 Management 3eams 9hy 3hey 5ucceed or :ail/ Be&(in a$$ert$ that on&y eight

%$e)%& teamDro&e ty*e$ +o%&d (e identifed- Later/ ho.ever/ a ninth teamDro&e/ that o)

S*e+ia&i$t/ ha$ (een added to hi$ taonomy TeamDo&e$G- Be&(in team ro&e are +&%$tered

a++ording to there orientation- A+tion oriented ro&e$ H Sha*er/ Im*&ementer and

+om*&eter or fni$her- eo*&e oriented ro&e$ H Coordinator/ Team .or0er and e$o%r+e

Inve$tigator- The .ho&e idea o) Be&(in$ .a$ (y %nder$tanding yo%r ro&e .ithin a

*arti+%&ar team yo% +an deve&o* yo%r $trength$ and manage yo%r .ea0ne$$ a$ a team

mem(er and $o im*rove ho. yo% +ontri(%te to the team- Team &eader$ o)ten %$e the

Be&(in mode& to he&* +reate more (a&an+ed team$- Team$ +an (e+ome %n(a&an+ed i) a&&

team mem(er$ have $imi&ar $ty&e$ o) team ro&e$ or (ehavior- I) team mem(er$ have

$imi&ar .ea0ne$$/ the team a$ a .hi&e may tend to have that .ea0ne$$ or i) they have

$imi&ar team.or0 $trength they may tend to +om*ete )or the team ta$0 rather than +oD

o*erate- A$ .e have $een in Siemen$ A it i$ a Team oriented organization/ .here every

*ro;e+t i$ ee+%ted thro%gh team$ or gro%*$ a$ it enhan+e$ *rod%+tivity a$ a&& team

mem(er re*re$ent a di,erent e*erti$e to the *ro;e+t- E,e+tive team.or0 +an (e

a++om*&i$hed %$ing Be&(in$ team ro&e mode&- Ana&yzing the team mem(er$hi* %$ing

Be&(in team ro&e$ a$ +he+0$ )or *otentia& $trength$ and .ea0ne$$ .ithin Siemen$ A-

Individ%a& mem(er$ o) the team need to (e o($erved to $ee their (ehavior/ +ontri(%tion

15




and a&$o their (ehavior .ithin the team- Manager need$ to .rite the team mem(er$

$trength$ and +hara+teri$ti+$ or .ea0ne$$ a$ o($erved- Strength and .ea0ne$$ o) ea+h

mem(er o) the team ha$ to (e &in0ed to the mo$t a++%rate&y de$+ri(ed among the Be&(in

de$+ri*tion o) team ro&e$- Then it i$ *o$$i(&e to ana&yze .here the team$ $trength i$ or

it$ &a+0 in +ertain a(i&ity- Eam*&e< Many Sha*er$ +an .ea0en a team i) ea+h Sha*er

.ant$ to *%&& the team in a di,erent dire+tion- A&$o/ Siemen$ A )o&&o.$ a ta$0 +%&t%re a$

.e have $een in L01>1'1- They (e&ieve i$ the em*&oyee$ are tr%&y invo&ved in the

(%$ine$$ and are a *art o) the $%++e$$ it .i&& motivate- Siemen$ A %nder it$ *eo*&e

e+e&&en+e it i$ (e&ieved that tr%$t drive$ it$ high *er)orman+e +%&t%re- Teammem(er$ in

Siemen$ A .or0 on a $hared goa& a$ a gro%*- They have a $en$e o) $hared

re$*on$i(i&ity )or the $hared goa& to a+hieve their o(;e+tive$- Thi$ i$ a&& *o$$i(&e to the

$trategy o) Siemen$ A to ma0e the mo$t %$e o) their em*&oyee$ ta&ent-LO6 H 6-2 H FACTOS T8AT MA OMOTE O IN8IBIT T8E !EJELOMENT OF EFFECTIJE TEAM#OK IN SIEMENS A Team.or0 i$ a(o%t ga&vanizing a gro%* o) *eo*&e to.ard$ a $hared o(;e+tive- It i$ a&$o

a(o%t (ringing the (e$t o%t o) ea+h individ%a& in the *%r$%it o) a +o&&e+tive goa& tho%ght

.orthy o) (eing rea&ized- A++ording to on - Katzen(a+h and !o%g&a$ K- Smith;a team is

a small number of people with complementary s%ills who are committed to a common

purpose, set of performance goals, and approach for which they hold themselves

mutually accountable.<('arvard =usiness review, >uly !!?#

The $%++e$$ o) an e,e+tive team.or0 i$ a vita& *art o) Siemen$ A/ a$ it .ant$ to *ro$*er

in the g&o(a& +omm%nity- In order )or Siemen$ A to a+hieve it$ vi$ion/ mi$$ion and goa&$

it need$ to %nder$tand the im*a+t and im*ortan+e o) e,e+tive team.or0- There are

many *otentia& di$tra+tion$/ o($ta+&e$ and other detriment$ that +an &ead to )ai&%re/ (%t

it .i&& re9%ire de)t&y avoiding the$e in )avor o) (enef+ia& trait$ in$tead in order to

over+ome the ;o( at hand- e+ognizing the$e )a+tor$ may he&* +ontri(%tor$ (e more

*&anned in their o(;e+tive$- Siemen$ A o*eration$ (a$ed on team.or0 +%&t%re a$ 9%oted

(y the Chie) Ee+%tive O4+er Mr- Ka%$ K&ein)e&d o) it “Many times in my life I have seen

how one individual can ma%e a big di@erence, particularly when wor%ing in a great team.

3he 7uality of our people and of our teams is our most valuable recourse, particularly in

today*s world where %nowledge Aows round the globe with lightning speed and is easily

available” -

1@




A$ mo$t o) the )a+tor$ that +an enhan+e the team.or0 +an (e a (arrier or demotivate

their team- C;;#$<:!$ i$ (a$i+ +r% )or the team mem(er a$ .itho%t it they .i&&

not (e a(&e to +onvey their dire+tion and $hare in)ormation- Em*&oyee$ in Siemen$ A

need to emerge a$ &eader$ to *romote *rod%+tivity a$ the team mem(er *rovide$ idea$

other$ need to inter*ret it$ +om*&e +on+e*t$/ a$ Siemen$ i$ 0no.n )or it$ innovation-

P.!@% :!!!#8%/ It the team mem(er (e&ieve that the goa& or *ro;e+t .a$ doomed to

)ai& they .i&& not *%t a $in+ere e,ort- In addition i) the teammate have o*inion +on+erning

(et.een ea+h other +an a,e+t their $%++e$$/ a$ having a negative o*inion +an $he&ter

antagoni$ti+ .or0ing environment- &anting $eed$ o) +on3i+t or $ho.ing %n.i&&ingne$$ to

the among team mem(er$ .i&& e,e+t there +omm%ni+ation- In it$ *&a+e the team

mem(er$ $ho%&d enter the gro%* .ith )%&& intention on +om*&eting there given ta$0 .ith

o%t negative +om*&aint$ or +omment$- T7#.! i$ one o) the e$$entia& )a+tor$ that *romotee,e+tive team.or0 (e+a%$e team mem(er$ to.ard$ ta$0 +om*&etion are rendered

im*o$$i(&e or a&together %navai&a(&e .itho%t it- Team mem(er do not $hare a$ m%+h

in)ormation .ith ea+h other/ a$ they tend to $ho%&der more o) the &oad than they +an

$in+ere&y hand&e- It i$ im*o$$i(&e to ta0e ri$0 even i) it$ .i$e&y +a&+%&ated i) there i$ no

tr%$t- Siemen$ A tr%$t it$ em*&oyee a$ they .or0 on *ro;e+t that have ri$0 )a+tor$ they

%nder$tand that in doing $omething innovative there are ri$0 invo&ved-

L%:8%7."/ i$ another )a+tor that *romote$ and inhi(it$ the team *er)orman+e- I) the

organization$ $ty&e i$ !emo+rati+ and it$ manageria& $ty&e a$ .e have $een in LO>('1

B&a0e Mo%ton$ manageria& grid i$ high i$ *eo*&e and *rod%+tion oriented &i0e in Siemen$

A he .i&& (e a Team &eader- A$ he .i&& (e a(&e to $%**ort (y +oordinating among their

team mem(er$ to ma0e $%re a&& the ta$0 are +om*&eted e,e+tive and e4+ient&y- I) in a

$it%ation .here one mem(er i$ &a+0ing or having i$$%e$ it .i&& g%ide and $%**ort them-

A$ in the +a$e i) their a**roa+h i$ more dire+tive$ and *rod%+tion oriented it .i&& a,e+t

the *ro+e$$/ a$ the team mem(er .i&& &a+0 $%**ort- M!@:!$ i$ a&$o an im*ortant

)a+tor in the &eader$hi* a$ it drive$ the team mem(er$ to a+hieve and %$e there $hared

*otentia& in a++om*&i$hing the *ro;e+t- 8%man re$o%r+e deve&o*ment i$ one the 0ey

)a+tor to en+o%rage the em*&oyee a$ in Siemen$ A/ i) a .or0er$ need$ to attend a

!7:$$ that +an enhan+e hi$ or her $0i&& to have a (etter +areer it i$ a**re+iated and

+on$ider- A$ thi$ )a+tor +an a,e+t the e4+ien+y o) an individ%a& $o a$ team- Siemen$ A

(e&ieve$ that organization i$ nothing .itho%t it$ *eo*&eQ it ha$ one o) the .or&d$ mo$t

2?




e4+ient and motivated .or0)or+e- I) Siemen$ A ana&yze$ their individ%a& em*&oyee

$trength$ and .ea0ne$$e$ +an give good o**ort%nitie$ to %ti&ize their $0i&&$ entire&y to

their gro.th- That .i&& enhan+e them to ma0e e,e+tive and e4+ient team$-

LO6 H 6-= H EJAL"ATION T8E IMACT OF TEC8NOLO ON TEAM F"NCTIONIN #IT8IN

SIEMENS A#or0*&a+e$ are ada*ting ne. te+hno&ogy at an e*onentia&&y in+rea$ing rate over the

&a$t )e. de+ade$- Organization$ $ee te+hno&ogy a$ a +om*etitive advantage to in+rea$e

their *roft$- Organization %$e te+hno&ogie$ &i0e B&a+0(erry/ er$ona& de$0to* a$$i$tant/

ta(&et$ and &ive +on)eren+ing a**&i+ation$ )or $teady +omm%ni+ation in their

organization- A$ te+hno&ogy ha$ it$ merit$ a&$o ha$ it$ dra.(a+0 and demerit$- Jirt%a&

team.or0 ha$ (een in+or*orated (y mo$t o) the +om*anie$ today in+&%ding Siemen$ A-

A$ they )%n+tion virt%a& team.or0 they have 3ei(i&ity- Organization i$ a(&e to a&ter team

(a$ed on the +ha&&enge$ that they )a+e timeDtoDtime- The team$ are (%i&t %$ing the (e$t

*o$$i(&e mem(er$ avai&a(&eQ it i$ *arti+%&ar&y he&*)%& .hen they re9%ire a $*e+ia&i$t-

Jirt%a& team doe$nt have i$$%e$ &i0e geogra*hi+a&/ time zone or organization +on$traint$

)a+ed (y a+t%a& team$- A$ they .or0 aro%nd the +&o+0 de*ending on the region they have

an added (eneft$- The e4+ien+y $aving i$ made a$ there i$ no trave& or re&o+ation +o$t$

invo&ved- A$ $o+ia&/ *o&iti+a& and e+onomi+ a$*e+t$ a$$o+iated .ith h%man (eing$ are

ignored it +a%$e$ A&ienation“9or% performed under conditions in which the wor%er is

estranged from his or her own activity on the act of production, through the sale oflabour power and subordination of s%ills and %nowledge to the capitalist, or other

e4ternal social forces” Thom*$on/ 1@5@<*-iiiG- In an a$$ertion made (y B&a%ner 1@6G

it ma0e$ the .or0er )ee& *o.er&e$$/ Meaning&e$$/ I$o&ation and Se&)De$trangement- A$

A&ienation i$ an a$*e+t o) .or0 heavi&y im*a+ted (y organizationa& te+hno&ogy- Siemen$

A de*&oy$ n%mero%$ *ro;e+t$ aro%nd the .or&d .ith the $%**ort o) there virt%a& team$-

A$ the$e individ%a& )%n+tion )rom their $tationed o4+e and .ith the he&* o) there *ro;e+t

&eader are a(&e to *rovide there in*%t virt%a&&y- They %$e JOI Joi+e over internet

*roto+o&G to +omm%ni+ate and JideoD+on)eren+ing too&$ &i0e Mi+ro$o)t Lyn+ and S0y*e to

have there meeting$ .ith there virt%a& team$-

21




CONCL"SION

There ta$0 and ro&e +%&t%re ma0e$ there 3at $tr%+t%re more deD+entra&ized- The demerit$are that they are %na(&e to $tandardize thi$ +%&t%re a$ they are .ide&y $*read- The $trong

+%&t%re o) the Siemen A .ith their eo*&e$ E+e&&en+e ma0e$ them a 8igh

*er)orman+e C%&t%re- A$ they ta0e there em*&oyee a$ there +om*etitive

advantage-Siemen$ emotiona& inte&&igen+e i$ inter+onne+ted .ith &eader$ .hore reven%e

and gro.th fg%re$ .ere $trong and the$e &eader$ *%t a *remi%m on +o&&a(oration and

team.or0- The demo+rati+ &eader$hi* $ty&e %$ed in Siemen$ A a$ the )o+%$ o) the

*o.er i$ more .ith in the gro%* a .ho&e and there i$ greater intera+tion .ithin the

gro%*$- In the *eriod o) +hange Siemen$ A +an %$e tran$)ormationa& &eader$hi* a$ it i$

+om*romi$ed o) idea&ized in3%en+e$/ in$*irationa& motivation/ inte&&e+t%a& $tim%&ation

and individ%a& +on$ideration- A$ thi$ a**roa+h .i&& (e more idea&i$ti+ to motivate it$ $ta,

in the *eriod o) +hange- In motivationa& )a+tor$ 8erz(erg theory +an (e a**&ied in the

ta&ent management a$ it +an he&* them %nder$tand their individ%a& em*&oyee-A$ in

Siemen$ A &eader$ may thin0 that getting their organization$ to &earn i$ on&y a matter o)

en%n+iating a +&ear vi$ion giving em*&oyee the right in+entive$ and *roviding a &ot$ o)

training- Thi$ a$$%m*tion i$ not .rong (%t i$ very ri$0y a$ the +om*etition i$ getting

inten$ifed/ te+hno&ogie$ are +hanging and +%$tomer *re)eren+e i$ $hi)ting- A$ Siemen$

A need$ to &earn more than ever to +on)ront the$e )or+e$Q they m%$t (e+ome a

3%:7$$ 7:$:!$- eter M- Senge$$ 3o%ri$hed thi$ +on+e*t in the @?$ 3he :ifth

Biscipline- Thi$ a**roa+h +an he&* Siemen$ A em*&oyee$ to +%&tivate to&eran+e/ )o$ter

o*en di$+%$$ion and thin0 ho&i$ti+a&&y and $y$temi+a&&y- A$ it .i&& he&* Siemen$ to a+t

%*on the %n*redi+ta(&e 9%i+0&y then it$ +om*etitor$-

22




EFEENCIN•

Motivating o%r Sta, in a Time o) Change Che+0&i$t ?5/ Chartered ManagementIn$tit%te/ Mar+h 2??

• B(+-+o-%0/ 2?16G- BBC D CSE Bite$ize< Ty*e$ o) organi$ation- Von&ineW Avai&a(&e

)rom< Xhtt*<...-((+-+o-%0$+hoo&$g+$e(ite$ize(%$ine$$*eo*&ei+trev=-$htm&Y

@ May 2?16W

• Be&(in/ Meredith 1@51G/ Management 3eams 9hy 3hey 5ucceed or :ail, O)ord<

B%tter.orthD8einemann-

• Be&(in/ Meredith 1@@G/ 3eam 2oles at 9or%, O)ord/ B%tter.orthD8einemann-

• Chemer$ M- 1@@7G $n integrative theory of leadership- La.ren+e Er&(a%m

A$$o+iate$/ %(&i$her$- ISBN @75D?D5?>5D27@D1• Co%&$onDThoma$/ C- Kno.&edge I$ o.er/ Chartered Se+retary/ an%ary 1@@5/ **-

26D>• !avid A- arvin/ Amy C- Edmond$on/ and Fran+e$+a ino- 2??5G- Is Cours a

Dearning OrganizationE. Avai&a(&e< htt*<h(r-org2??5?=i$Dyo%r$DaD&earningDorganizationar1- La$t a++e$$ed =rd %ne 2?16-

• !eCarva&ho/ - - 1@@1G- The gro.th hy*othe$i$ in *$y+ho&ogy< The h%man

*$y+ho&ogy o) A(raham Ma$&o. and Car& oger$- San Fran+i$+o< EMTet-• 8andy/ C-B- 1@@=G Fnderstanding Organizations 6th Edition- eng%in +ited in

M%&&in$ L/ 2??2G Management and Organisational =ehaviour th Edition-• 8arvard B%$ine$$ evie. 2?16G- The !i$+i*&ine o) Team$- Von&ineW Avai&a(&e )rom<

Xhtt*<h(r-org2??>?7theDdi$+i*&ineDo)Dteam$ar1Y V1@ May- 2?16W-• La$h/ - 2??7G- Emotiona&&y Inte&&igent Leader$hi* D Te&egra*h- Von&ineW

Te&egra*h-+o-%0- Avai&a(&e )rom

Xhtt*<...-te&egra*h-+o-%0fnan+e2@>=17=Emotiona&&yDInte&&igentD

Leader$hi*-htm&Y V> May 2?16W• La.rie/ avin Q Co((o&d/ I 2??6G- =rd eneration Ba&an+ed S+ore+ard

Evo&%tion o) an e,e+tive $trategi+ +ontro& too&- Internationa& o%rna& o) rod%+tivity

and er)orman+e Management in Eng&i$hG >= 7G< 11H2=- Ar+hived )rom the

origina& on 1 May 2?16- etrieved 25 May 2?16-

2=

http://en.wikipedia.org/wiki/Special:BookSources/9780805826791

http://en.wikipedia.org/wiki/Special:BookSources/9780805826791




• Le.in/ K-/ LIi**it/ - and #hite/ -K- 1@=@G- attern$ o) aggre$$ive (ehavior in

e*erimenta&&y +reated $o+ia& +&imate$- >ournal of 5ocial /sychology / "!, 271D=?1• M+regor/ !- 1@?G- The 8%man Side o) Enter*ri$e/ Ne. or0/ M+ra.8i&&-

• Mindtoo&$-+om 2?16G- Be&(in$ Team o&e$< 8o. "nder$tanding Team o&e$ Can

Im*rove Team er)orman+e- Von&ineW Avai&a(&e )romXhtt*<...-mindtoo&$-+om*age$arti+&ene.L![5=-htmY V16 May- 2?16W-

• Mindtoo&$-+om 2?16G- The B&a0e Mo%ton Manageria& rid< Ba&an+ing Ta$0D and

eo*&eDOriented Leader$hi*- Von&ineW Avai&a(&e )rom

Xhtt*<...-mindtoo&$-+om*age$arti+&ene.L![7=-htmYV 2 May- 2?16W-• M%&&in$ L/ 2?1?G- Management GOrganisational=ehaviour - @th Edition- Eng&and

ear$on Ed%+ation Limited- *=-• o&&y C%rti$- 2?12G- 3esco 2etail. Avai&a(&e<

htt*<...-theg%ardian-+om*o&iti+$rea&ityD+he+0D.ithD*o&&yD

+%rti$2?12a*r15te$+oDretai&- La$t a++e$$ed 2?th May/2?16-• ava$i/ !-/ S+h%&tz/ M- 2??G/ e$*onding to organizationa& identity threat$

e*&oring the ro&e o) organizationa& +%&t%re/ $cademy of Management >ournal

Jo&-6@/ No-=/ **- 6==H6>5-• Siemen$ "K- 2?16G- 3he H= 2owing 3eam invites you on board.Avai&a(&e<

htt*<...-$iemen$-+o-%0enne.$[*re$$indene.$[ar+hiveg(Dro.ingDteamD

nationDonDtria&-htm- La$t a++e$$ed 1?th May/2?16-• Tannen(a%m/ -/ S+hmidt/ # 1@7=G- 8o. to +hoo$e a &eader$hi* *attern/ 8arvard

B%$ine$$ evie./ May%ne 1@7=-• "niver$ity o) enn$y&vania- 2??G- 5iemens 0O Jlaus Jleinfeld “Kobody*s

/erfect, but a 3eam 0an =e”. Avai&a(&e<

htt*<0no.&edge-.harton-%*enn-ed%arti+&e$iemen$D+eoD0&a%$D0&ein)e&dDno(ody$D

*er)e+tD(%tDaDteamD+anD(e- La$t a++e$$ed 1$t %ne/2?16-

Documents

Organization Behaviour - Tesco vs Siemen