Optimize Your YouTube Presence

Phone: 212.752.8186 E-mail: sales@hebsdigital.com Address: 1601 Broadway, 11th Floor, New York, NY 10019

Why should YouTube be part of your hotel digital marketing strategy?Video marketing is a strategic initiative in every hotelier’s arsenal. Videos excel at selling your hotel product and engaging consumers better than any other medium. The most popular site in the U.S. for viewing and sharing videos is YouTube – and HeBS Digital can get you started by optimizing your hotel’s YouTube presence.

YouTube is the second largest search engine after Google and gets more than 86 percent of the visits to video sites in the country. Hoteliers can use this important tool for building awareness, increasing exposure, and generating incremental revenues. Once a video is hosted on YouTube, you can share the videos on your website as well as Facebook and Twitter for viral awareness.

For additional branding, HeBS Digital will build your YouTube channel customized to your hotel website’s look and feel. We will set up your channel to be fully optimized for the search engines and assist with selling your hotel and building your online presence.

Premium YouTube Channel Setup, Customization & OptimizationHeBS Digital will set up a branded YouTube channel featuring a custom designed YouTube background and banner. The banner can feature links to drive traffic to specific sections of your website, as well as your social media presences. Your channel will also be optimized for search engine visibility, and feature rich video content that sells the hotel and destination. By including a YouTube channel upgrade and custom designed background, the Premium YouTube Channel Setup, Customization & Optimization

provides further branding and effectively drives qualified traffic to the hotel website.

Includes:

• ChannelSEO

• Optimizedchanneldescriptionandtags

• Subscriptionto10relevantchannels

• Favoriteor“Liking”10videos

• Upto5videouploads

• Brandedandcustomizedchanneldesignincludingbannerandbackground

Features & Benefits

• Vital component of your overall

internet marketing and social media

strategy

• Fully optimized channel and video

descriptions containing keywords

to positively impact SEO

• Allows for optimized click through

URL links back to your hotel

website, encouraging direct

bookings

• Video provides one of the best ways

to sell travel as it allows for users to

see and virtually experience your

product while they are planning

their trip

• Ability to customize your channel

background to increase brand

awareness and drive traffic to your

hotel website

• Provides a great way to build a

community as videos can be shared

on other social media sites to

increase followers and fan base

Optimize Your YouTube Presence

Phone: 212.752.8186 E-mail: sales@hebsdigital.com Address: 1601 Broadway, 11th Floor, New York, NY 10019

Customdesignedbackgroundandbannerwithlinkstothewebsiteandsocialmediapresences

Videouploadswithoptimizedvideotitle,description,categoryandtags

Optimize Your YouTube Presence

Phone: 212.752.8186 E-mail: sales@hebsdigital.com Address: 1601 Broadway, 11th Floor, New York, NY 10019

Basic YouTube Channel Setup, Customization & Optimization HeBS Digital will set up a YouTube channel for your hotel that is optimized for the search engines, featuring rich video content that sells

the destination, highlights positive press, and targets active YouTube subscribers. The Basic YouTube Channel Setup, Customization &

Optimization provides the fundamental components of a branded and search engine optimized YouTube presence for your hotel.

Includes:

• ChannelSEO

• Brandedchannel(notcustomized)

• Optimizedchanneldescription

andtags

• Subscriptionto5relevantchannels

• Favoriteor“Liking”5videos

• Upto3videouploads

Optimizedchanneldescriptionwithlinkstothehotelwebsiteandsocialmediapresences

Like,favorite,andsubscribetorelevantvideosandchannels