Opportunity, Benefits, Success

Meet us at www.masiello.com

OPPORTUNITY u BENEFITS u SUCCESS

50years

Trusted Local ProfessionalsNationally Recognized for Service and Results

CHRIS MASIELLO | PRESIDENT/CEOBetter Homes and Gardens Real EstateThe Masiello Group As quoted in RIS Media

Closed Transaction Market Share for NH, ME & VT July 1, 2014 - June 3o, 2015*

Better Homes and Gardens Real Estate | The Masiello Group www.masiello.com

Closed Transaction Market Share for NH, ME & VT July 1, 2014 - June 3o, 2015*

Most Successful Homeownership Services Platform in the U.S.

Of the Top 500 companies in the U.S.

Of Our Past Customers Would Recommend Us To Friends & Family

Relocation Industry Excellence Award, Cartus Platinum Status

*Closed Transactions

37 t h

75 th

97%

Fastest Growing Real Estate Company in Northern New England

In All of Northern New England for Closed Transactions

Harris Poll Real Estate Brand Of The Year In All of New England for Closed Transactions

In All of The Better Homes and Gardens Real Estate Network

1 st

1 st

1 st

3 rd

3 rd

There is no substitute for the recognized leader. My dynamic and highly skilled team has the experience to provide you with the expert Seller Representation needed to get your home sold. Supported by the region’s most comprehensive portfolio of services, I am ready to get the job done.

TRUSTED LOCAL PROFESSIONALSNATIONALLY RECOGNIZED FOR SERVICE & RESULTS

CLOSEST COMPETITOR - 3,917

*Based on closed transactions from NNEREN, MREIS, & MLSPIN for the period of 01/01/2014 - 12/31/2014 for NH, VT, ME, & MA

BH&G THE MASIELLO GROUP NH/ME/VT/MA -6,301 TRANSACTIONS

GROWING EXCEPTIONAL CAREERS THROUGH COACHING AND EDUCATION

Sharp focus on what you need to know, when you need to know it is a significant advantage. Real estate is more competitive than ever. That fuels our commitment to your educational development.

We have the exact right coaching and training curriculum for every stage of your career. We offer training on sales skills, current consumer topics, how to maximize the Internet and current technology, lead generation and continuing education.

You benefit from our dedicated Sales Directors and Team Marketing Assistants with their many years of practical experience in your markets as well as our on-staff attorney to assist with more complicated legal issues.

Our education and coaching offerings are organized to be efficient for your schedule. We use regionally dedicated facilities for everyone’s convenience as well as a wide range of classes online allowing you to take them at your convenience and pace. All classes are posted well in advance for easy planning. Our affiliation with Great East Mortgage, Title, Insurance, and Home Warranty benefits you beyond the one-stop-shop benefit that your clients expect. This cooperative gives you advanced insight into the constant changes in their industries which we then translate into learning opportunities that keep you ahead of these trends.

BECOME PART OF THE LEADING REAL ESTATE COMPANY IN NORTHERN NEW ENGLAND

WHICH ALLOWS ME TO PROVIDE A HIGHER LEVEL OF SERVICE TO YOU

GREATEST EXPOSURE

THE MOST OUT OF TOWN BUYERS

THE MOST CHOSEN

SUPERIOR TRANSACTION MANAGEMENT

BROADEST CONSUMER APPEAL


MAXIMIZE YOUR INCOME

u

INCREASE YOUR

BOTTOM LINE

OUR BENEFITS BASED SYSTEM

As a high qual ity, ful l service real estate Brokerage our [Benefits Based System] is focused on del ivering to our agents on a non fee basis comprehensive support at al l levels, more direct lead opportunit ies, so

they can focus on high value income activit ies.


BENEFITSOur professional off ices feature bui lt - in sales and marketing support, training and career coaching which gives you a dramatic advantage.

SUCCESSWith more support based benefits so that you can work smarter and increase your earnings by focusing on high-value income activit ies worthy of your t ime.

OPPORTUNITYIn addit ion to gett ing more company generated leads your personal marketing efforts wi l l have greater impact when combined with the name recognit ion of an industry leader.

With 1 support person for every 7 agents our Benefits Based System can help you increase your productivity 100% to 300% by working smarter not harder*

25 TRANSACTIONS

15 TRANSACTIONS

6 TRANSACTIONS

*Based on average TMG Agent production compared to NAR averages

Typical Masiello Group Agent

Typical New England Agent

The Masiello Group Top 50% of Agents per Year

The Masiello Group Top 20% of Agents per Year

MAXIMIZE YOUR INCOMEINCREASE YOUR BOTTOM LINE

37 TRANSACTIONS

BE WITH NEW ENGLAND’S LEADING REAL ESTATE COMPANY


q

e

w

3 POINT MARKETING SYSTEM

DISTRIBUTION u RESPONSE u MEASUREMENT REACHES MORE QUALIFIED BUYERS FOR YOUR LISTING

RESPONSEMy lead routing systems quickly connect interested buyers directly with me, instantly by phone, email and/or text message.

MEASUREMENTMy web traffic reporting system tells me how many buyers are viewing your l isting online and from where. This allows me to report back to you on to you on market activity.

DISTRIBUTION• Search friendly webpage for your listing• Detailed property guide• Property video on YouTube• Listing posted to social media sites• Property brochure • ePostcard sent to other Agents• Listing posted to all major Real Estate websites

• ... and more!


IMPORTANT MARKETING TOOLS PROVIDED TO YOU TO MAXIMIZE YOUR MARKETING EFFORTS

SO YOUR LISTING WILL REACH MORE BUYERS

Interactive webpage with property video

Create & email property eCard announcing your listing

Listing posted to YouTube

Online property guide with pertinent property details

Prepare property brochures for buyers

Listing posted to my social media sites

Your Listing

DISTRIBUTION

Distribution to 100’s of the most popular, local & regional sites

CREATING A WEBSITE FOR YOUR LISTING

HELPS REACH MORE QUALIFIED BUYERS

DISTRIBUTION

DRIVING DIRECTIONS

SCHOOL INFORMATION

LEAD GENERATION

SHARE WITH A FRIEND AND MORE...

PROPERTY DETAILS

SCHEDULE A SHOWING

PROPERTY TOUR

DISTRIBUTION

u

YOUR LISTING’S

WEBSITE


MY MARKETING PLAN REACHES MORE BUYERS FOR YOUR LISTING

*Minimum Market Value $500,000

*The Most Viewed Luxury Real Estate Website

in the World

wall street journal digital network

* *

The World’s Premier Luxury Marketplace

* Largerst online newspaper* Popular high personal wealth publication

*

SPECIALTY SITES

Linking from the #1 website for home design & lifestyle

content 8 million unique visitors

w w w . m a s i e l l o . c o mThe website of the region’s leading

Real Estate company

My Personal Website Showcases your

home & much more!

Your Property’s Website Your listing video on YouTube

DISTRIBUTION


n Assist2selln Masiello.com n Zillow n Trulia n HomeFinder.com n Homes.com n RealtyTrac n The Real Estate Book n Vast n LakeHomesUSA n Lands of America n RealtyStore n LandAndFarm n LandWatch n Foreclosure.com n AdWerx n All Acres n ApartmentList n Apartments.com n Close2Homes.com n CommercialSearch n CondoCompare.com n DODHousingNetwork n eLookyLoo n eppraisal n FindaNewHouse.com by Obeo n FindAPlace4Me by VisualTour n FindTheBest Homes n FixFlip n FreedomSoft n FreeHomeFind n Guidance Realty n Harmon Homes n Home2.me by TourFactory n HomeBidz n HomeFacts n HomeSpotter n HomeStarSearch n HomeSteps n HomeWinks n Househappy

MY MARKETING PLAN REACHES MORE BUYERS FOR YOUR LISTING

n HouseHunt.com n Housely n Houses.net n HousingBlock n Hubdin n HUD Seeker n ImagesWork by CirclePix n Investability n Joyful Home n Juwai n Kahping n Keyboom n LearnMoreNow.com n Lifestyled Listings n LotNetwork.com n LuxuryRealEstate.com n MassLive.com n MyHouseKit n MyRentToOwn.com n NestBuilder n New Home Source n Open Real Estate Community n PadMapper n PocketListings n Point2 Homes n PreApprovalLetter.com n Property Shark n RadPad n RealQuest Express n RealSavvy n RealStir n Realy n Relola n RentalRoost n RentHop n RentRange n Revestor n SearchALLProperties by L2L n Showing Suite n USAA n USHUD.com

n Veracity n WikiRealty n XiLi Mobile n Ylopo n Zumpern UniqueHomesn LivingChoicesn RiverHomesUSAn OceanHomesUSAn UltraForeclosuresn RentToOwn.orgn YouRent2own n HiddenListings n IrentToOwnn HUDForeclosedn GetRentToOwnn RentBeforeOwningn Regentsn NewHomes.moven HomePathn QuickSalen StarCouriern Mpnnow n MorningSun n Sacbee n Sjnewsonline n Courier-journal n Marshfieldnewsherald n Theleafchronicle n Chronicle-express n Pjstar n Coshoctontribune n Echo-pilot n Thenews-messenger n Siskiyoudaily n Jconline n eveningtribune

SOME OF OUR EXTENDED DISTRIBUTION WEBSITES

DISTRIBUTION

OPPORTUNITY

u

IT’S KNOCKING AT YOUR DOOR


With Our Extended Distribution Websites, Your Listing & Your Property Website Direct Inquiries to the Realtor Who Knows Your Home Best: Me!

RESPONSEOur lead routing system quickly connects you to interested buyers, so you can

capture more leads

FASTER RESPONSE TIME = BETTER RESULTS FOR YOU

I have an average response time of 15 to 30 minutes to inquiries on your property. The industry’s average is 42 hours.*

INDUSTRY’S AVERAGE

MY SYSTEM

*NAR/MIT Survey

15 - 30 minutes

42 hours

MEASUREMENT

ACCURATE INFORMATION IS THE BEST WAY TO TRACK YOUR LISTING’S POSITION IN THE MARKET

MEASUREMENT

u

TRACKING YOUR PROPERTY IN THE MARKET


THE POWER OF THE BRAND

85 YEARS OF SUCCESSFUL BRAND HISTORY

CHRIS MASIELLO | PRESIDENT/CEOBetter Homes and Gardens Real EstateThe Masiello Group As quoted in RIS Media

1920s 1930s 1950s 1970s Today


THE POWER OF THE BRAND BETTER HOMES AND GARDENS REAL ESTATE

BHG.COM, PRINTED & ONLINE PUBLICATIONS

BH&G REAL ESTATE WEBSITE

REACHING 50 MILLION CONSUMERS A MONTH

MASIELLO.COM

YOUR LISTING AGENT

YOUR PROPERTY LISTING

• #1 LIFESTYLE CONSUMER BRAND

• #1 REAL ESTATE BRAND IN NORTHERN NEW ENGLAND

• FASTEST GROWING REAL ESTATE BRAND IN THE US

• HARRIS POLL REAL ESTATE BRAND OF THE YEAR

1920s 1930s 1950s 1970s Today

BENEFITS WITH NO FEESn There is 1 support person for every 7 agentsn MLS data and photo entry, at agent’s requestn Posting open houses on all available sites n Order, installation, and removal of yard signsn Production of virtual tour for listings (at agent’s request) and posting to all

available sitesn CirclePix Star Marketing Platform: Virtual Tours, Property Sites, Real Estate Website Postings, Maximum Internet Exposure n Review of all featured sites for listing accuracy n Scheduling monthly ListHub report for each seller, at agent’s request n Creation of marketing flyers for new listings, open houses, broker open houses (or upon request); distribution via emailn Assistance with managing personal websites n Assistance with managing online featured accounts and enhancements

n Digital & print marketing center, image library & online training n QR codes, sign riders iPhone & iPad apps n Full CRM platform & CRM web lead management systemn Personal IDX websitesn New Home & Distinctive Collection Marketing programs n Full-service commercial division

LEAVE THE DETAILS TO US

BENEFITS

u

WE TAKE CARE OF THE DETAILS

FOR YOU


BENEFITS

u

COMMITTED TO YOUR SUCCESS

BENEFITS WITH NO FEESn Distinctive Col lection l ist ings: Posting to Luxuryrealestate.com, DuPont Registry and the Better Homes and Gardens Dist inctive Col lection siten Commercial l ist ings: Posting to LoopNet distr ibution site and BizBuySel l s iten Production of Broker Metrics market data or MLS data, at agent’s requestn Addit ion and maintenance of show packets in MLS or

teammasiel lo.comn Customer satisfaction surveys emailed through RealSatisf ied n Management of showing desk program ( in appl icable markets) n Receptionist duties (where appl icable)n Dotloop eSignature and electronic f i le maintenancen Ordering of home warranties, at agent’s request


EVERY DETAIL COUNTS

BENEFITS WITH NO FEESn Integrated messaging with cel lphone forwarding n Assignment of lock boxes n Access to al l Masiel lo Group off ices n Office suppl ies & general postagen IT support and help deskn Email and anti -v irus protection software n Color copiers and printersn Office wireless Internet access n Office voice-mail with “fol low me” features n Long distance business phone cal ls n General business and fax l ine usagen Dell computer discount purchase programn Computer setup, including instal lat ion of al l form programs n Automated onl ine open house notices n Online property search & buyer act ivity management system n Fast track t it le search service and free deeds with Great East Tit le

BECAUSE THE DETAILS MATTER

“Your time and expertise are too

valuable to be spent on anything other

than high ear ning sales activities. . . . . . . .

That is our focus”

~ Chris Masiello

BENEFITSu

HELPING HANDS TAKING YOU FAR


A FAMILY OF COMPANIES AND AN EXTENDED REACH OF PARTNERSHIPS AT YOUR FINGERTIPS

RELOCATION AND REFERRALn Ful ly staffed relocation department n Placement assistance and tracking of outgoing referrals n 100 percent of the referral fees retained by the company is paid to the agentsn Relocation training avai lablen Relocation and referral business avai lable n We represent 80% of the major relocation companies and their cl ients include 40% of the Fortune 100 and 60% of the Fortune 500 companies

OUR FAMILY OF COMPANIES n A ful l suite of companies serving al l of your cl ient ’s

home buying needs

A D/B/A OF REGENCY MORTGAGE CORP. NMLS #1938

$84,000 IN REFERRAL FEES IN 2014

BENEFITS

u

PARTNERSHIPS MATTER


SUCCESS

u

ACHIEVE IT WITH PEACE OF MIND


WE ARE DEDICATED TO YOUR SUCCESSn Leadership team with more than 500 years of experience in the fields of real estate, law, mortgage, title insurance, and home warrantyn Personal training and career coaching by your Sales Director n On-staff real estate attorney n Online and classroom training n Custom-designed, regularly scheduled continuing education classes n Team Masiel lo intranet site offer ing marketing tools, sales forms, legal l ibrary, and much moren Our agents out produce the industry average by 100- 300 percent or more n Customer satisfaction rat ing of more than 98 percentn Nationally recognized as an industry top 100 company for six years in a row n Regarded as an industry innovator n A standing tradit ion of service to our industry as national speakers, real estate commissioners, GRI instructors, numerous Realtors® of the Year, board presidents and committee chairs n Recipient of numerous relocation and industry awards n Aff i l iated Great East mortgage, t i t le, insurance and home warranty service partners are ranked as the 32nd most successful homeownership service platforms in the country

WISDOM, KNOWLEDGE AND YEARS OF EXPERIENCE TO BACK YOU

*Based on closed transactions from NNEREN, MREIS, & MLSPIN for the period of 01/01/2014 - 12/31/2014 for NH, ME & VT

Northern New England’s Real Estate Leader Closed Transaction Market Share for NH, ME & VT - January 1, 2014- December 31, 2014*

COMPETITOR - 3,358

BH&G THE MASIELLO GROUP - 6106

COMPANY PROFILE

u

BETTER HOMES AND GARDENS


COMPANY PROFILEWhen you choose to work with Better Homes and Gardens The Masiello Group you have selected two of the most highly respected real estate organizations in the country.

The Masiello Group:

1 st Fastest Growing Real Estate Company in Northern New England

1 st In All of Northern New England for Closed Transactions

3 rd in All of New England for Closed Transactions

3 rd In All of The Better Homes and Gardens Real Estate Network

37 th Most Successful Homeownership Services Platform in the U.S.

75 th Of the Top 500 Companies in the U.S.

97% Of Our Past Customer Would Recommend Us to Friends & Family

Relocation Industry Excellence Award, Cartus Platinum Status

The market share leader in Northern New England Real Estate

One of the Founding members of the Better Homes and Gardens Real Estate Franchise

Only Real Estate company in Northern New England to offer the combined services of mortgage, title, home warranty, homeowners insurance, relocation and land planning

Representation of most major national and international relocation companies; Cartus, USAA, Sirva, Brookfield Global, Graebel and Weichert

The only locally owned Industry Top 100 Company*

Named the 31st of the Top 50 Fasted Growing Real Estate company in closed transactions in 2014*

Previously recognized as a Top 15 Real Estate company in the U.S. for per agent productivity over the last 10 years*

Previously recognized as a Top 15 Real Estate company in the United States for overall company growth over the last 10 years*

37th of the top 161 family owned businesses in NH’s Top Family Businesses compiled by Business NH Magazine

Our REALTORS® consistently outperform the industry production averages by a 3 to 1 ratio**

Recipient of numerous national customer service awards

Recipient of numerous relocation service awards

Recipient of NH Business of the Year award

Convenient office network serving ME, NH, VT and MA

Member of Who’s Who In Luxury Real Estate

* Source: Real Trends ** Source: National Association of REALTORS®

Better Homes and Gardens:

1 st Harris Poll Real Estate Brand Of The Year

97% Brand Awareness

85 Years of Successful Brand History

#1 Lifestyle Consumer Brand

#1 Real Estate Brand in Northern New England

Fastest Growing Real Estate Brand in the US

Reaching 50 Million Consumers a Month

www.masiello.com

NEW HAMPSHIRE

Atkinson

Bedford

Concord

Dover

Durham

Exeter

Hampton

Hollis

Keene

Nashua

Peterborough

Portsmouth

Rochester

Tilton

Windham

33 Office Locations Throughout New England

MAINE

Auburn

Augusta

Bangor

Belfast

Camden

Dover-Foxcroft

Ellsworth

Gorham

Kennebunk

Sanford

Unity

Wells

Windham

York

MASSACHUSETTS

Greenfield

VERMONT

BrattleboroQuechee

Documents

Opportunity, Benefits, Success