Opportunities & Realities in Mexico´s Water Sector

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  • 8/9/2019 Opportunities & Realities in Mexicos Water Sector

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    May 2010Vincent Lencioni

    LGA Consulting

    Opportunities &

    Realities in Mexico'sWater Sector

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    Outline of 4 Part Presentation

    A. Current Situation in Water Sector Problems & current Infrastructure Public & Private

    B. Opportunities in Water Sector

    Public & Private Sector Needs, Budgets, Activities

    Preferred Products, Targeted Segments, Goals

    C. Opportunities in the Context of Sector Realities

    Regional challenges that limit access to and theviability of many public and private sector projects.

    D. LGA Assistance: How and why we can help.

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    A. Current Situation - Outline

    Brief Water Sector Overview

    Brief Analysis of state of Mexicaneconomy in the context of water sector

    10 Sector Problems & Challenges

    Wastewater treatment Industrial & public

    Treatment Plants Industrial & public

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    A. Water Sector Overview

    Sector Dynamic

    Geographical Challenges North vs South

    Coastal vs Interior

    Decentralization

    13 Water Basins States & Municipalities

    Funding Realities

    NIP & Water Plans

    Govt Bid Dynamic Nafta weakness, problems

    identifying & following bids Private vs. Public

    Economic Climate Affect 2009: Worst since 32

    Construction down 7% Industry fell 20%

    Govt revenue & spending Water: Public > Private

    2010: ModerateReactivation Public still strong, private

    up 2nd half, solid macro.

    2011: Recovery Year Construction & Industry up Water: Private & Public up

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    A. Related Economic Info

    GDP 2009:Down 8% 2010 & 2001: up 4% each

    Infrastructure Spending: $47.8 B in 2010 =5% of GDP Both Historic figures

    5% was target for healthy growth

    Mexican Imports 2010: Up 10%; 1st Qtr: Up 12%

    Exports up 10% as well

    By Segment (1st Qtr, 2010) Consumer: 37% up (31) Intermed: 20% up (23) Capital: 11% down (22)

    Mexico Demographics 120 million population 40% (1-19); 24% (25-34)

    Sector Dynamic 2009 Agriculture*: Up 1.8% Water/Electricity* Up 1.2% Food & Beverage*, Paper*, Chemicals*: -1 to

    2% Clothing/Textile: -10% Machinery/Equip: -20% 2-5% Growth in 2010

    Construction 2009: Down 7% 2010: Up 2-4.6%

    Slow 1st Half, 8% last Qtr

    2011: Recovery Year

    Public Revenue

    Oil Price: $60 (2009) to 75 (2010) Source for 1/3 of govt spending Balance of Payments solid Fiscal/Financial Stability

    Banks: Revenue up 20%, 4th Qtr 2010

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    A. Crime & Violence: Impact onBusiness

    Fighting the Drug Cartels: Past vs. Present Right fight, hard to win, negative image

    Historic military and US cooperation

    Guns vs Drugs; Supply vs. Demand

    Business Travel Concerns for Foreigners

    North/Pacific Coast vs. South/Central Victim Profile Dynamic: 7000 deaths in 2009

    93% = Police, Military, Narcos

    Kidnapping (locals only) vs. General Crime (anyone)

    Federal Oversight Up, Local Police Concerns Persist

    Only 6% of Mexican companies consider crime & violence to have

    major impact on business activities Traditional international & domestic economic concerns

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    A. 10 Water Sector Problems& Challenges

    1. Geographical Challenges

    2/3 of water in the south: 25% population, 15% GDP

    1/3 of water in the north/center: 75% population, 85% GDP

    No water transfer system, No water collection strategies

    2. Overexploited aquifers: 30%

    653 aquifers: over 100 severely overexploited, 68 close

    3. From 18,000 m3 (1950) to 4,400 m3 (2010) per capita But Mexico is still 7th in world rankings: 1. Canada (90,767), 2. Brasil (45,039), 3.

    Argentina (20,707), 6. US (6,902)

    Area of need but society that does not perceive the need yet

    4. Conagua says 40% national wastewater treated, probably less

    12% Federal District, 18% Jalisco, 21% State of Mexico

    Only 5 states treat over 2/3 of their municipal waste

    Other sources: Industrial below 10%, municipal below 20%

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    A. 10 Water Sector Problems& Challenges

    5. Traditional Water Statistics: Urban good, Rural needs work Potable Water Coverage: 97% Urban, only 76% Rural

    Sewer/Sanitary Coverage, 96% Urban,only 63% Rural

    6. Law requires 100% meter coverage, reality: 65% or less 80% coverage in large (>250,000) cities, minimal to none in smaller areas

    Even where coverage exists, water often does not flow because of (a) lack of water, (b) poordelivery systems, or lack of pressure

    Water authorities tend to buy cheap meters that do not last & breakdown

    7. 50-60% of water lost in delivery system, little recent improvement

    8. Water Infrastructure Competitiveness in Latam Rated far below Brazil, Chile, Columbia, and Argentina

    20% below Latin America average, even behind Peru

    9. 64th in Infrastructure Index of Competitiveness

    Well below Brazil as well as Chile (35) and Panama (46)

    10. Known for having some of the slowest and most bureaucratic water projectdevelopment processes in Latin America heard/said in lots of quarters.

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    Municipal Wastewater Treatment Plants 1992-2008

    Year Treatment Plants Installed Capacity(l/s)

    Treated Volume(l/s}

    A. Municipal Wastewater Treatment Plants,Installed Capacity, Treated Volume (1992-2008)

    4x more plants since NAFTA, 2x installed capacitysince 1997 and 2x treated volume since 1999.Calderon: Plants up, capacity & treatment not.

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    A. Wastewater Plants andTreatment by River Basin

    No. Hydrologic Region =Organismo de Cuenca

    Number of Plants inOperation

    Installed Capacity(m3/s)

    Water Treated(m3/s)

    Lerma = 25% of plants; Rio Bravo = 25% ofInstalled Capacity and Water Treated; using

    75% of Installed Capacity, Need a lot more.

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    A. Treatment by Basin Analysis

    Municipal wastewater treated by 13River Basins (Total = 100%):

    1.- Rio Bravo/Northern Border 26.5%2.- Lerma-Santiago-Pacfic 21.5%3.- Pacific North 8.0%4.- Valley of Mexico 7.4%5.- Penisula of Baja California 7.3%6.- Balsas 6.5%7.- Central Northern Basins 4.8%8.- Northeast 4.0%

    9.- Center Gulf 3.7%10.- Southern Border 3.1%11.- Gulf North 2.7%12.- Pacific South 2.3%13.- Pennsula of Yucatan 2.0%

    Conclusions Majority of Treatment in

    North (#1,3,5,7,8) Over 50% of all treatment

    Significant Treatment inCenter (#2,4,6)

    About 1/3 of rest

    Insignificant treatment in

    south/gulf areas Less need for water, lessindustry and population

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    A. Municipal Wastewater Treatmentby State (Only Table Showing Coverage %)

    State Municipal Wastewater Plants Coverage (%)

    Number ofPlants

    Installed Capacity(l/s)

    Treated Water (l/s)

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    A. Municipal Wastewater Treatmentby State Analysis

    Majority of Plants in dry,northern states

    1. Durango (167, 10%)

    2. Sinaloa (136)

    3. Chihuahua (119)

    Most important states:fewer plants

    State of Mexico (105)

    Jalisco (96) Nuevo Leon (61)

    Installed Capacity1. Nuevo Leon (12%)

    2. Chihuahua (8%)

    3. State of Mexico

    4. Baja California

    5. Federal District

    Treated Water1. Nuevo Leon (14%)

    2. Chihuahua (7%)3. Baja California

    4. State of Mexico

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    A. States Treatment Woes

    - Less than 25% of waste watertreatment coverage

    1. Yucatan 2.1%

    2. Campeche 3.8%

    3. Hidalgo 7.5% (DF wastewater)

    4. Zacatecas 12.1%5. Federal District 12.9%

    6. Tabasco 18.3%

    7. Morelos 18.9%

    8. Queretaro 22.7%

    9. Jalisco/Guadalajara 24.7%

    10.State of Mexico 21.1%*

    * 7th most plants but 3rd mostinstalled capacity & 4th mostvolume treated.

    Only 6 states treat morethan 2/3 wastewaters

    5 Top States: All in North:1. Nuevo Leon = 100%

    1. AGS = 100%

    3. Baja Cal = 93%

    4. Chihuahua = 71%

    5. Sinaloa = 68%

    Aquaculture focus

    6. QuintanaRoo/Cancun=67%

    Eco-tourism focus

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    Present situation and Projection of Water Treatment of Urban Wastewater

    Cost of total Annual

    Discharge of Present Discharge of Needs of accumulated operational

    wastewater capacity wastewater treatment investment in cost in

    at present of treatment in 2020 2020 2020 ( Ref 2) 2020 (Ref 2,3)

    m3/s 231 54 304 250 2780 2130

    Biochemical

    Oxygen

    Demandtons/year 1.8 0.42 2.36 1.94

    Ref 1.- Includes plants that are not currently operating

    Ref 2.- Millions of current US dollars

    Ref 3.- Includes existing plants (operating & non-operating) and those under construction

    A. Urban (Industrial & Municipal)Wastewater Discharge Realities (Present)

    Only 23% of urban wastewater & 23% of BOD isbeing treated. 2002 treatment need: 4-6x. Cost:

    $2.78 Billion in Investment & $2.13 annually.

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    Present Situation and Projection of Industrial Wastewater

    Cost of Annual

    Wastewater Wastewater Treatment accumulated Operational

    Discharge Treatment Discharge Needs investment Cost

    At Present At Present In 2020 In 2020 In 2020 In 2020(millions of

    dollars)

    (millions of

    dollars)

    m3/s 64.5 5.3 76 70.7 $1,571 $1,060

    Millions

    of DOB

    per

    ton/year 1.6 0.12 1.88 1.76

    A. Non-Urban Industrial WastewaterTreatment Realities (Present)

    Only 8% of top 1387 non-urban companieswastewater is being treated. 2020 treatment

    need: 13x: $1.5 B in investment, $1 M annually.

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    Present Situation and Projection of National Waste Water

    Cost of Annual

    Wastewater Wastewater Deficit accumulated Operational

    Discharge Present Discharge in treatment investment CostAt Present Capacity In 2020 In 2020 till 2020 in 2020

    (millions of

    dollars)

    (millions of

    dollars)

    m3/s 295.5 59.3 380 326 $4,350 $3,190

    A. All Urban & Industrial WastewaterTreatment, Installed Capacity, Treated

    Volume (Present)

    Only 20% of all Wastewater is treated today; Needs:$4.35 Billion in investment until 2020, $3.19

    Billion in annual operating costs as of 2020.

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    A. Industrial Treatment Plants:Type and Number

    Total Industrial Plants: 2082 (100%)

    Primary: 648 (32%) Adjusting PH levels & removing materials > .1mm

    Secondary: 1185 (56%) Removing colloidal & dissolved organice materials

    Tertiary: 66 (3%)

    Removing dissolved materials including gases Other: 183 (9%)

    Without above or other concrete objectives

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    A. Industrial Wastewater TreatmentPlants & Water Treated by State

    Less than 60% used capacity; #1 State of Mexico (319,15%); #3 Veracruz (161): 20% total installed capacity& 25% total water treated, 2.5x State of Mexico.

    State Number of Plants in

    Operation

    InstalledCapacity

    (m3/s)

    WaterTreated(m3/s)

    State Number of Plants in

    Operation

    InstalledCapacity

    (m3/s)

    WaterTreated(m3/s)

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    B. Opportunities - Outline

    Private and Public Sector Definition

    Federal & Local Water Budgets

    Goals: 2012 Water Plan, 2030 Water Agenda

    NOM/Standard Development Competition Analysis

    Domestic vs International Product Preferences

    Industrial Discharge Regulation

    Water Rate Comparison and Analysis

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    B. Private Water Sector Targets

    - Private water infrastructure- Hotels & Resorts, Restaurants, Golf Courses, Malls, Industrial

    Parks, Residential, Hospitals

    - Industry water pollution

    - Commercial & Industrial Discharge & Treatment- Industry water reuse & savings- Water costs, Water reclamation, water capturing systems

    - Manufacturing processes using purified water

    - Segments- 2030 Target Industries: Sugar, F&B, Paper, Metals- Problem Segments: Textile, Pharma, Chemicals, Leather

    - High Use Segments: Agriculture, Aquaculture

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    B. Public Water Sector Targets

    A. Aquifers and Water Supply Solutions- Limited Resources

    - Pollution Water Treatment

    B. Clean Water Delivery Systems

    C. Potable & Wastewater Measurement Products

    D. Sewer & Drainage Collection & DistributionSystems and Flood Prevention

    E. Wastewater Treatment & Reuse Strategies

    F. Segments: Agriculture, CFE, Pemex

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    B. Federal & Local Water Budgets

    Conagua (National Water Commission) Budget- Since 2006: 125% increase ($1.2 to 2.7 B) and over $100 Billion Pesos

    ($8-9 billion US) invested- 2010: 5% up despite economy & cuts in other infrastructure sectors

    - Potable water & sewage projects = $1.45 B US, double 2008 budget- Agriculture: $577 Million US, 60% greater than 2009 budget

    State & Local Water Budgets Responsible for 95% of all water bids; try to remain independent of

    Conagua technical specification and oversite, some friction Dependence on Conagua funding: majority of projects

    Smaller/Poorer States & Municipalities: 70-90% of funding Larger/Wealthier Entities: Some without assistance, others 40-70%

    Fonadin Water Trust & Banobras Financing Options Fully Funded, unused, still available to federal & local entities Banobras and other development bank options still viable & active

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    Increased Irrigation technology

    River Basin auto administrationAll rivers % lakes withouttrash

    All treated water

    reused

    Contamination

    sources undercontrol

    Efficient regionalorderAll industrial

    water treated

    Flood zones withouthabitations

    Urban suburbsconnected to the

    network

    Disaster alert systems and

    preventionAll rural areas with potablewater

    River Basin

    Equilibrium

    UniversalWaterCoverage

    Habitableareas freefrom floods

    100%CleanRivers

    All municipal water treated

    B. 2030 Water AgendaPriorities

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    B. Goals: 5 Year Water Plan (2012)& 2030 Water Agenda

    5 Year Plan (2007-2012) Potable water coverage: 92%

    Sanitary/sewer coverage: 88%

    Wastewater treatment: 60%

    8% increase in efficiency from80 local water utilities

    From 64th in world in waterinfrastructure to betweenPanama (46) & Chile (35).

    Improve Water Productivity in

    the Agricultural Sector Better flood prevention actions

    Results So Far: Decent effortbut well below expectations

    2030 Water Agenda By 2016: all major urban

    areas free from risk of flood

    By 2015, All Irrigation

    technified, all treated waterreused

    2024: Complete ruralpotable water access

    2025: All Industrial

    wastewater treated 2030: All aquifers and

    contamination in balance

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    B. New NOM Regulations in 2010

    Opportunities to influence technology & infrastructure specifications:

    Minimum flow levels for river basins to ensure caudal preservation/recuperation Water consumption specifications for plumbing/bathroom devices; Specifications and test methods for potable water system, sewer, and domestic water intake

    related to hermetic questions; Maximum allowed pollutant limits for brine water discharge of sea water desalination plants

    into national waters and related environmental impacts; Modification of NOM-011-CONAGUA-2000, which establishes the specifications and methods

    to determine the mid-annual availability of national waters; Discharge for urban wastewater that is not connected to a sewer system; Requirements to obtain the seal of Ecological Grade for laundry washing machines; Specifications for rainwater discharge in urban zones; and Flow control devices, water flow regulators, and test methods.

    Process includes committee meetings to discuss appropriate approaches andtechnology. Domestic companies and foreign companies that can demonstrate theirfocus in the area are allowed to participate in the process, LGA can assist.

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    B. Local & ForeignCompetition

    - 70% of Products Used in Water Sector: Imported- US Provides 2/3 of imported products to water sector

    - Israeli: Strong and growing presence- Treatment plants (Companies: Aqwise, Amiad, Odis,Yamit)

    - Waste water treatment products (dewatering systems),

    filtration products (plastic, steel and automatic filters).- Some in-roads with metering products (MasterMeter/Iroda)

    - Spanish: Engineering firms/Integrators (OHL)

    - Chinese: Commodity products up with quotas off

    - German: Products and Equipment mostly

    - Mexican: (See Preferred Products Page)

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    Imported ProductPreference

    Both Domestic ProductPreference

    GIS & SCADA Analyzers &Manometers

    Contractors & Construction

    Automation & ControlsEquipment

    Filtration Equipmt &Products

    Pipe/Water DistributionEquipment

    Wastewater Reuse Equipment Treatment PlantSystems

    Sludge Handling Systems

    Treatment Plant Systems Tanks Gates & Flumes

    Data Management Systems* Leak Detection Metal Fabrication

    CIS & Meters Laboratory &Sampling Products

    Chemical Feed Equipment

    Well Drilling/Systems Process EquipmentAerators, Diffusers

    Corrosion & CathodicProtection/Control Equipmt

    Chemicals Compressors &Blowers

    Chlorine

    Desalination Equipment Disinfection Systems Coating & Lining

    Leak Detection Consulting* Sewer/Collection Systems &Equipment

    Laboratory & SamplingEquipment

    Pumps & Valves Traditional Treatment Options

    Rain Water Reclamation Storm/rain drainage

    Solutions

    B. Water Product Preferences

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    Maximum Levels Allowed

    Parameters Monthly Daily

    (miligrams per liter, except when Average Average Instantaneous

    something different is specified)

    Greases & Oils 50 75 100

    Sedimented Solids (mililiters per liter) 5 7.5 10

    Arsenic 0.5 0.75 1

    Cadmium 0.5 0.75 1

    Cyanide 1 1.5 2

    Copper 10 15 20Hexavalent Cromium 0.5 0.75 1

    Mercury 0.01 0.015 0.02

    Nickel 4 6 8

    Lead 1 1.5 2

    Zinc 6 9 12

    B. Industrial DischargeRegulation: Nom 002 Semarnat

    Less stringent than US & Europe standards;

    Lower standard + unclear enforcement = ?

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    B. Comparative Water Rates(Price per m3 in pesos, minimum 1000 up to 15,000 meters)

    Poorer Area Rates Federal District: 2

    Atizapan (Edomex): 5.5

    Tlalnepantla(Edomex): 7.6 Leon (Gto): 8.8

    Naucalpan (Edomex): 10.2

    Tijuana (BC): 12.3

    Huixquilucan (Edomex): 15.1

    Aguascalientes (AGS):above 25

    Richer Area Rates Federal District: 9

    Naucalpan: 11.1

    Tijuana: 12.3 Tlalnepantla: 13.1

    Huixquilucan: 15.1

    AGS: above 25

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    C. Realities Outline

    Government & Societal Realities/Factors

    Revenue Realities

    Factors affecting Industrial DischargeRegulation

    Carrots & Sticks Analysis

    Doing vs. Talking Analysis Good vs Bad Projects

    BOT Analysis

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    C. Limiting GovernmentFactors

    - Decentralization- Municipalities and Basins: Domestic & Agriculture

    - CONAGUA vs ANEAS

    - Slowness

    - Process in getting bids out and post-bid process- Budget Process and Payment issues

    - Limited government resources, low efficiency

    - Corruption

    - Tendency towards Traditional Technology- Limited market information from Conagua

    - Low cost & prices, limited water revenue

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    C. Limiting Societal Factors

    Water considered a commodity Population, Farmers, in General

    Drinking Water Quality Challenges Problems with source & delivery contamination

    Low use and expectations from population Smell, Taste, Consistency, Minerals

    Low demand for tap water, strong bottled water sector

    Most bodies of water contaminated

    No polluted body of water has been recouperated Low societal expectations for water Culture: Avoid complaining, find a way around

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    C. Revenue Realities

    Federal/Conagua Conagua income

    stream = no growthand below preNafta

    1994: 9.7 Billion pesosvs. 8.1 Billion in 2006

    Revenue emphasis upbut still problematic

    Low subsidized ratesto local entities

    Bill 20% of industrial &commercial directly

    State/Municipal Decentralization:

    Transfer of Authority &Responsability without

    sufficient revenues Politically impossible

    to increase domesticend-user rates

    80% of industrial &commercial billed butcorruption/inefficiencyaffect income stream

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    C. Factors Affecting IndustrialTreatment Viability & Action

    4 Principal Factors

    A. Cost of Water

    B. Regulatory

    Environment- Inspections & Fines

    A. Importance of waterin mfging process

    B. Level of pollutionfrom mfging process- Sugar, Textile, F&B

    Degree of Concern

    A. Cost: North vs Southand in general

    B. Regulatory: Veryambiguous coverage 60% vs 40% vs < 20%

    Federal, State, Muni?

    C. Heavy water usersseem to be targeted

    D.Unclear to what extenthigh polluters targeted

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    C. Wastewater discharge:Carrots & Sticks

    Government Regulations NOM 002 Inspection and Declaratorias Process

    In effect since 1998, previous regulations voluntary

    Required compliance, periodic inspections, payment of dischargerights (vs. fines) when non-compliant

    Next step: requirements according to pollution levels of specificwater basins and municipal discharge levels

    Sufficient regulations, insufficient enforcement

    Unclear regulatory responsibilities (local vs. federal)

    Still questionable water official regulation: whimsical

    Enforcement differences: New vs. Existing companies

    When economic crisis hits, authorities tend to back off

    2010 Goal: 100% compliance; Reality: 20-40%

    Carrots & Sticks are just not there or on the horizon

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    C. Impact of Carrots & Sticks

    Sticks Fines/Discharge Rights

    No purchases driven by fear

    Different in parts of Latam

    Amounts not worrisome

    Closures

    Do not hear about them

    Strategy of targeting new vs. Existingcompanies

    Crisis or not,

    Enforcement

    Do not hear companies complaining

    about it (like tax) Corruption vs inefficiency

    Carrots

    Few and ineffective

    No true incentive programregarding potable use orwastewater treatment

    No tax incentives for installationof systems

    ProSanear Program

    Discharge fees paid will bereimbursed if an effort is madeto comply

    86 companies in 2009, 34 morein 1st Qtr 2010

    Repayment: Not annual

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    C. Doing vs Talking: Status ofTreatment Plants Projects

    Cons (Talking) Atotonilco bid dispute Concerns about 2010 timing of

    Caracol & Zumpango plants Rumors of delays with Nextlalpan

    & Vaso El Cristo Plants Some Conagua official comments

    about lack of funds for 2010 Apparent slow down in projects

    and awards Classic & New Budget

    Assignment Issues Only 17% of 1st Qtr Bids awarded

    so far Are authorities being told to slow

    spending despite havingbudgeted funds?

    Mexico reputation for talking aboutprojects but not delivering

    indefinite unexplainable delays

    Pros (Doing) 5% GDP spent on infrastructure Since 2006: Over 200 new plants and

    43 rehabilitations 50 under construction: end 2009 Recent, Historic Awards

    Largest Latam treatment plant inFederal District

    Create 60% coverage Two large plants in Jalisco

    Create 100% coverage

    Conagua officials: 100 new plants in2010

    31 bids: 1st Qtr 2010 Funding up, financing ok 2012 goal: 60% coverage: Have to work

    on problem, BOT medium-term at best

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    C. BOT: Opportunities & Concerns

    Mexican govt push before & after crisis Even with continued increased funding for plants &

    systems, perception that need more

    Well behind world & Latin America in BOT projects Problems & Concerns

    Juridic Insecurity concerning contracts Concerns: Local political issues and election impact

    Payment Guarantee Issues Poor govt payment image, concerns and trends

    Poor govt revenue stream: Water viewed as commodity

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    D. LGA Services Outline

    Water Sector Activities

    Why LGA Can Help

    LGA Website & Materials LGA Services for Water Sector

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    D. LGA Water Sector Activities

    15 Years working with Wisconsin companieswith products for water sector

    2 years of formal & extensive water focus Quarterly Mexico Water Report

    Monthly compilation & review of water bids &awards

    Development of Intermediary lists Distributors, Reps, Integrators, EPCs, Consultants

    Winners of Awards, Participants in Bids Interaction with local water officials and

    intermediaries for early project information

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    D. Why LGA Can Help

    We understand the water sector pretty well Study it every day (clients, Quarterly, Bids) Knowledge increasing continually

    We know many key govt officials Continuous/Regular Outreach at federal and local levels

    Reaching out to water officials in 12 states

    We know many of the intermediaries/integrators Reaching out for searches, networking Following them via bids (winners, participants) We may not know them, but we know how to locate them

    We know that what we do not know we can find and understand

    Strength: focus on a particular company & identify success strategy Private: 15 years of industrial & commercial sector research, market

    analysis, business development, intermediary searches Public: Active & focused on segment like no other firm in Mexico

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    D. LGA Website & Sector Info

    New Website: www.lgaconsulting.com

    Water Section: Bids, Services, Clients, QuarterlyWater Report

    Staff of 7, experienced and bicultural List of Water Sector Clients

    Pumps/Meters/Valves, Filtration, Municipal,Residential/Retail, Industrial, Commercial

    Blog & Presentations Variety of Water Issues

    Specific Services: Water Sector Products

    http://www.lgaconsulting.com/http://www.lgaconsulting.com/
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    D. LGA Services: Water Sector

    Water Product Market Analysis Water Product & Channel Viability Analysis Project & Client Business Development

    Early Sales Pipeline Assistance: Customer research& qualification, database development, prospectingcalls, assessing competition

    Intermediary/Partner Location Distributors, Reps, Integrators, EPCs, Partners

    Intermediary & Client Evaluation for business &payment issues Related legal, regulatory, fiscal services

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    Annexes

    Demand for Water 2020

    Domestic Water Price Comparison

    Commercial & Industrial Water PriceComparison

    Tips on winning projects

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    Km3/year (m3/s)

    National Agriculture Industry Public Other Difference

    Supply 2020-1997

    3180 2640 95 381 64 856

    100 83% 3% 12% 2% 27%

    Water Demand by Sector (2020)

    Other Sources establish current water demand as:77% Agriculture, 12% Public, 9% Industrial.

    B D ti W t P i

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    Naucalpan AGS Naucalpan AGS Naucalpan AGS

    DOLLARS 30-45m3 31-50m3 75-100m3 75-100m3

    Domestic A Popular A $8.72 $25.20 $48.64 $235.36

    (Price per additional m3) $0.76 $2.42 $1.25 $10.08

    Domestic B Popular B $21.12 $32.16 $72.72 $300.96

    (Price per additional m3) $1.00 $2.83 $1.63 $10.08

    Domestic C Medium $22.32 $38.00 $74.64 $347.20

    (Price per additional m3) $1.01 $2.83 $1.55 $12.16

    Domestic C High $22.64 $38.00 $76.08 $347.20

    (Price per additional m3) $1.04 $2.83 $1.50 $12.16

    B. Domestic Water Prices:AGS vs. Naucalpan

    Aguascalientes (AGS) considered most expensivewater in Mexico; Naucalpan average/low.

    B. Commercial & Industrial Water Prices:

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    B. Commercial & Industrial Water Prices:AGS vs. Naucalpan

    How do they compare to the US?

    Are they sales drivers or inhibitors?

    Naucalpan AGS Naucalpan AGS Naucalpan AGS

    DOLLARS 75-100m3 75-100m3 500-700m3 500-1000m3 1200m3 plus 1500m3 plus

    Commercial $133.12 $339.52 $1,929.04 $2,502.00 $5,313.28 $6,139.60

    (Price per additional m3) $3.09 $8.88 $4.35 $4.04 $3.42 $2.42

    Industrial $136.32 $414.24 $1,929.04 $2,607.04 $5,313.28 $6,244.64

    (Price per additional m3) $3.16 $10.08 $4.35 $4.04 $5.30 $2.42

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    C. Tips on winning projects

    Foreign companyproblems Importance of Mexican

    intermediary Public: all bids must go

    through local entity Private: Less so but still

    key to success

    Keep tabs on projects Intermediaries not always

    proactive or dont/wontshare info

    Competition & Bribes Non-US companies: get

    business at any cost.

    Tips for Success Develop relationships with

    Mexican intermeds

    But dont give exclusivitynor rely on them

    exclusively for Market Information

    Business Development

    Early access to entity Spec Development key

    Right Intermediary key Bring Financing Plan

    Avoid non-ProfessionalWater Officials & Entities