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Proprietary & Confidential. © 2008 Everest Global, Inc. 3 Insurance companies Banks and financial services Travel and transportation Manufacturing & Retail Energy Our clients span across a wide variety of industries PARTIAL LIST Service Providers and Service Enablers Service Recipients
Citation preview
Opportunities for Brazil in the International Outsourcing Market
Brazil Outsourcing 2008
February 26, 2008
Proprietary & Confidential. © 2008 Everest Global, Inc.2
Everest is a global firm that helps leading companies capture value from services
Value from services
Service providers
Service enablers
Service recipients
Everest provides Information (data and tools)
Insight (research)
Advice (consulting)
Proprietary & Confidential. © 2008 Everest Global, Inc.3
Insurance companies
Banks and financial services
Travel and transportation
Manufacturing & Retail Energy
Our clients span across a wide variety of industries
PARTIAL LIST
Service Providers and Service Enablers
Service Recipients
Proprietary & Confidential. © 2008 Everest Global, Inc.4
2004 2009
The global offshoring market is growing at 30%+ annually
ITO has becoming increasingly mainstream and continues to grow at ~30% annually
BPO is becoming increasingly mainstream following the success of the offshore delivery model for IT services and is growing faster than the overall offshoring market
Global sourcing market sizeUS$ billion
30-35
70-76
10-12
20-2326-29
44-47
2004 2007
~65%
~35%
~60%
~40%
Information Technology Offshoring (ITO) market
Business Process Offshoring (BPO) market
Proprietary & Confidential. © 2008 Everest Global, Inc.5
Labor arbitrage continues to be a key driver for growth; other factors such as access to talent and business benefits have become increasingly important
2007 ChangeDrivers for offshoring
Importance
Sources: Everest experience; interviews with buyer organizations
Business impact beyond cost savings is increasingly becoming important for buyers of BPO services
Cost reduction due to labor arbitrage continues to be the dominant driver for BPO
The importance of access to qualified talent as a driver for BPO has increased significantly in the last three years
2004
Reduce time to market
Enhance capacity
Improve productivity
Improve service quality
Access to talent
Cost reduction
Increased importanceHigh
Equal importanceLow
Proprietary & Confidential. © 2008 Everest Global, Inc.6
While Brazil has a small share of the market currently, it attracted significant attention in recent years
27%
5%
(3-5%)
4%
37%
15%
(5-7%)
Others2
Canada Philippines
India
Latin America
Business Process Offshoring market 2007; Percentage
C&EE1
Ireland
1Central and Eastern Europe2Primarily includes Southeast Asian locations (e.g., Sri Lanka, Thailand) and African locations (e.g., Egypt, South Africa)Source:Everest Research Institute (2008)
China-2%
NOT EXHAUSTIVE
100% = US$26-29 billion
New entrants in the market
Year Players Countries
2006 TCS Brazil
IBM Brazil
ACS Brazil
Genpact Mexico
Evalueserve Chile
2005 Accenture Brazil
Teleperformance Chile
Proprietary & Confidential. © 2008 Everest Global, Inc.7
Three key factors provide Brazil an advantage as an outsourcing destination
Source:Everest Research Institute (2008)
CST ± 3 hrs
Proximity and time-zone fit with North America provides significant advantage for functions that require real-time interaction
Robust IT market, which provides a large skilled talent pool for IT functions
Strong domestic market, which makes it attractive as a regional shared service hub for global companies
Proprietary & Confidential. © 2008 Everest Global, Inc.8
Further, the labor pool available in key Brazilian cities is comparable to well-established outsourcing destinations
Annual graduate pool estimates1 by city2006; 000’s
1Estimated based on assessment of total enrollments over past three years and the structure of the education system in each countrySources:Everest Research Institute analysis; Ministry of Education by country; Investment Promotion Agency by country
117-118
92-94
59-61
57-58
25-27
21-23
New Delhi
Sao Paulo
Rio de Janeiro
Bangalore
Belo Horizonte
Curitiba
Large labor pools that are comparable to Indian cities
Can support large-scale operations for global players
Proprietary & Confidential. © 2008 Everest Global, Inc.9
However, with rapid currency appreciation providers will need to evolve their offerings to make them less dependent on labor arbitrage by “up-shifting” value proposition
1Center of Excellence
Cha
ngin
g ac
coun
tabi
lity
Process
Business
Simple rules JudgmentComplex rules
COE1
Dominant view of “value add”
Changing capability/ distinctiveness
TaskQuality
Standards
Changing the type of work
Proprietary & Confidential. © 2008 Everest Global, Inc.10
20%
80%
To illustrate the kind of opportunities for Brazil let us consider the rapid-growth area of Remote Infrastructure Management
IMO market2010; Percentage
25 26 28 30 32 35 37
2.33.7
5.98.6
1.40.80.5
2004 2005 2006 2007 2008 2009 2010
26 2729
3236
4146
Infrastructure Management Outsourcing (IMO)US$ billion
100%= ~US$46 billion
Traditional (onshore)
Offshore
61% CAGR
7% CAGR
Source: Everest Research Institute analysis
10% CAGR
Proprietary & Confidential. © 2008 Everest Global, Inc.11
Capitalizing on these opportunities will require a phased approach to attract buyers and investors
Source:Everest Research Institute (2007)
Phase I: Create attractive investment environment to attract global companies
Develop clear positioning Simplify operational set-
up processes Financial Incentives to
attract investors Address potential
weaknesses and road-blocks
Develop robust fact base to engage investors
Increase supply of skilled labor pool
Accelerate infrastructure development
Government support towards ongoing growth
Provide impetus for development of local support ecosystem
Phase III: Address key enablers for future growth; focus on targeted growth areas
Targeted marketing/branding Focused talent development Infrastructure enhancement Refined incentives
Phase II: Build further momentum by de-bottlenecking growth
Potentially most relevant given the current maturity
Proprietary & Confidential. © 2008 Everest Global, Inc.12
To ensure success, government and industry need to focus on key initiatives and learn from the experiences of other countries
Create a one-stop investment agency which provides potential investors with detailed fact-base, due-diligence support, and setup assistance
Create focused “growth zones” which provide a combination of robust infrastructure and fiscal incentives to attract greater inward investment from outsourcing suppliers and captives
Create a robust fact-base that provides a detailed, data-based view of capabilities, skills and potential for the Brazilian outsourcing and offshoring industry
Undertake aggressive marketing to key investor groups through foreign offices and affiliates
Czech Republic
India Malaysia
India
Czech Republic Romania
Example of initiative Example of success
Proprietary & Confidential. © 2008 Everest Global, Inc.13
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