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Online Print Management : Worldwide Online Printing
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TRANSFORM THE WAY YOU
MANAGE YOUR
PRINTINGsave time
increase control
reduce errors
and save on printing costs
all with the click of a mouse
Our design capabilities, outstanding
print quality, affordable prices and
revolutionary print communications
systems can help you to create the
kind of impressive communication
materials that will get you the results
you need.
We have over 75 Design and Print
Centres around Australia. We’re
one of the nation’s largest print
manufacturers with more than $20
million invested in our state-of-the-
art equipment – and we’re confi dent
that our way of doing business can
make a big difference to the way
you do business.
We believe that impressive communication can be simplifi ed into three ‘R’s:
Getting the
right message to the
right audience at the
right time.
Worldwide Online is the easy choice for your business
BRADDON
BOTANYTAREN POINT
WOLLONGONGBLACKBURN
NORWOOD
CBD FLINDERS STREETBONDISURRY HILLS
CROWS NEST
BLACKTOWNKOGARAH
WETHERILL PARK
BURLEIGHSOUTH PORT
BUNDALL
REDLANDS
YATALA
SPRINGWOOD
UPPER MT GRAVATTSOUTH BRISBANE
MORNINGSIDE
MALAGAMIDLANDMORLEY
BELMONTEAST PERTH
CANNINGTONBENTLEYGOSNELLS
SILVERWATER
BROOKVALEERINA
CBD CHARLOTTE ST
PARRAMATTA
BUNDABERG
CABOOLTURE
SPRING HILL
CASTLE HILL
JOONDALUP
WANGARA
BALCATTA
OSBORNE PARK
MT HAWTHORN
PERTH WEST END
WEST PERTH
SUBIACO
NEDLANDS
APPLECROSS
O’CONNOR
FREMANTLECAMPBELLFIELD
PRESTONMELBOURNE CBD
MELBOURNE CBD EAST
SOUTH YARRAST. KILDA
MT WAVERLEYCAULFIELD SOUTH
MILTONCBD ROWES ARCADE
CHERMSIDEHAMILTONFORTITUDE VALLEYCBD EAGLE STCBD MARKET ST
NEWCASTLE
CBD GEORGE ST
EPPINGCHATSWOODNORTH RYDE
STRATHFIELD
MALVERN
ALEXANDRIACBD CLARENCE ST
NORTH SYDNEY
RICHMOND
Introducing Online Print Management
We introduced Australia’s fi rst Online
Print Management (OPM) system in
1996 and since then we have continued
to lead the way in this fi eld, with the
launch of our new OPM2 system in
2009.
Our commitment to innovation and
technology provides you with a system
that has the power to transform the way
you manage your print communication
process.
Here’s what some of our
customers say!
Do you need to... Organise printing quickly and effi ciently?
Ensure brand consistency?
Control costs and improve productivity?
Respond quickly to marketing opportunities?
Produce and distribute documents quickly?
Find out how OPM2 can help!
“We’d used online-based ordering before, but nothing
as advanced as OPM2”
John BirseJim’s Bookkeeping National Divisional Franchisor
“I just wanted to let you know how happy we are with the OPM2 system – last week I put in an order
and not only was the process easy, the delivery was fast and the product
was impressive”
Cassie Lalieu Communications Co-ordinator, Trinity Funds Management Limited1
Save time and money with OPM2
OPM2 makes ordering and print
management simple – so you can
forget about fax orders disappearing,
mountains of paper proofs and forms
piling up, playing telephone tag
and other hassles you might have
experienced when organising your print
in the past.
Whether you’re printing business cards,
stationery, training materials or high
quality marketing materials, our OPM2
system is equipped to meet your needs.
No more time-consuming proofs or requisition forms
With OPM2, you can create print orders
and requisition standard items online
from any computer at any time. You can
enter variable information and then print
or check your proof on-screen before
submitting your order.
Take control of your printing
Each of your authorised OPM2 users
will be given access to a customised
online ordering system. This will contain
a list of the products you buy, with
product specifi cations, product images
and pricing.
You defi ne your own ordering
environment with OPM2, including
categories, subcategories, cost centres
and budgets. Each of your users will
be given a log-in and password, and
will only have access to items they are
authorised to purchase.
OPM2 at a glance
Access your online print management system 24/7
Control your print budget
Send fi les to a Worldwide Online Printing Centre for output
Proof artwork instantly
Order products described and priced in your e-catalogue
Control brand and quality
Build books and manuals as you need them
Create instant promotional material
2
How OPM2 can change the way you do business!
Need to substantially cut down on time spent organising printing?
If you and your team spend too much time organising quotes, artwork, proofi ng, approvals, production, distribution and
then charging back to various cost centres, OPM2 can help you to cut down on this time so you can use your resources
for other projects. See how OPM2 can help on page 7
Want to keep your marketing materials consistent across all of your locations?
Does your business operate across more than one location? If you struggle to control your brand identity and positioning
when your locations create their own local marketing materials, OPM2 can help you to ensure your print materials look
consistent and are easy to manage. See how OPM2 can help on page 8
Like to fi nd ways to control costs and improve productivity?
If you need tighter control on your print spend you can use OPM2 to avoid over-spending and creating an excess of
material that becomes stockpiled or obsolete. See how OPM2 can help on page 11
Need to respond to marketing opportunities quickly?
Have you ever missed promotional opportunities because organising a campaign takes too long? Get to market within hours
simply by adapting OPM2’s ready made promotional artwork, then approving it online. See how OPM2 can help on page 12
Want to produce and distribute documents quickly?
Do you have documents that need to be quickly produced and distributed? Do these documents sometimes need to be
adapted or customised? You can upload, customise and store documents on OPM2 and then produce and distribute the
quantity required when and where they are needed. See how OPM2 can help on page 15
3
It’s easy to use OPM2
OPM2 allows you to log in and choose
items from a catalogue of your print
products, track current jobs or search
for completed jobs, upload fi les for
printing, or use our book building
feature to merge documents into one fi le
for easy printing.
We provide initial and ongoing training
for all of your regular OPM2 users
through our interactive DVDs and
customised instruction booklets. We will
work with you to scope and implement
the set-up of your personalised OPM2
facility.
From your Browser to PrintYou don’t need any special software to use OPM2
– just internet access.
Complete your purchase order
details and confi rm delivery
instructions.
Use OPM2 to browse your
catalogue of print products.
Choose from ready-made items,
or artwork with variable fi elds that
can be changed or edited.
4
OPM2 at a glance
Access OPM2 online, no software required
Maintain control over corporate identity at a national level
No limit to the number of users
Training support and managed set-up provided
Scalable structure to accommodate growth
Fast turnaround promotions to market
Place and manage your orders when it suits you
Browse your order history by order
number or using date ranges.
Receive on-screen and email
confi rmation of your order with
full details.
5
OPM2 at a glance
Set up templates for regularly printed documents
Edit and proof variable aspects of your artwork online instantly
Order your print jobs with just a few mouse clicks
Use an agreed-price ordering system
Increase the productivity of your employees
6
Business Challenge 1
Dina is a busy offi ce administrator, who was fi nding herself spending too much of her week managing the printed stationery requirements of all of her company’s branch locations. She found the company’s process for
ordering business cards especially
time-consuming. People would fax
or email their business card orders to
Dina and when she had collected 8
names, she would place the order with
her printer. Once the names had been
typeset, Dina needed to get approval
from her colleagues before the cards
could be printed and then ensure that
the invoice was allocated to the right
cost centres.
Often the printer she used to typeset
the details would get the name or
phone number wrong for at least
one of the people ordering and this
had sometimes been missed in the
proofi ng process.
Another issue was that sometimes
people in the branch offi ces
complained that the process was
taking too long – especially when
they needed business cards at the
last minute for trips and conferences.
Some of Dina’s colleagues tried to
shortcut the business card ordering
system by ordering locally or skipping
the proofi ng process and this
sometimes led to mistakes, inaccurate
branding and costly reprints.
THE OPM2 SOLUTION
Dina has set up OPM2 with individual branch log-ins and passwords for each user. This
gives the branch locations the ability
to set up, proof, approve and order
their own items online - 24/7. Ordering
business cards is no longer an issue
because people can complete their
individual details in the correct
position on the template without
changing the company’s branding.
Best of all, people receive their print
orders in just a few working days,
instead of waiting for 7 other people
before the order is placed. The cost
of cards and other printed material
is comparable to the previous slow
problematic method.
The cost of print orders is now
charged back to each branch’s cost
centre. This OPM2 solution has freed
up Dina’s time so she can focus on
higher value priorities.
“We spend too much time organising our printing.”
7
Business Challenge 2
“Our marketing materials aren’t consistent across all of our locations.”
Barbara is a busy advertising agency executive who is responsible for managing marketing material for four different brands. Each of the
brands she manages has multiple
outlets that order, and need to adapt the
materials that the advertising agency
provides for them. One of the greatest
challenges in her role was balancing
and maintaining brand integrity through
local area marketing efforts throughout
all outlets.
For each of the brands she manages,
Barbara likes to provide the ability for
outlets to create their own promotional
materials to match the unique customer
groups in their own local areas. The
problem Barbara had was that the
promotional materials sometimes
end up looking different for each
location. The CEO of one of her brands
complained that their company was
sending an inconsistent message that
diluted their positioning in the market.
Barbara wanted to encourage outlets to
continue creating their own promotions
to generate leads, but she needed
tighter control of the branding and
content of the promotional materials –
and she needed to achieve this for four
different brands.
THE OPM2 SOLUTION
Now, Barbara has an OPM2 site that is branded to match her website and incorporates links to jump seamlessly to the ordering catalogue. An
eCatalogue has been set up for each of
her brands and with the access control
available through individual logins,
people can only see the eCatalogue that
houses material that they have authority
and the need to order. Templates for
the promotional fl yers, cards and other
collateral are set up with fi xed elements
that can’t be altered to ensure brand
consistency. Each location can build
promotional material in minutes from
an approved image library and set text
to suite the promotion and their target
market.
This gives Barbara’s customers’
consistent branding, while their
locations still have the fl exibility to tailor
their marketing materials. Outlets can
access the online ordering system 24/7
with unique log-ins to design, approve
and order their own materials.
The OPM2 solution allows Barbara to
manage her brands professionally which
has helped to build the reputation of her
agency as well as freeing up her time to
work on other brands, which in turn will
be managed by her OPM2 system.
8
OPM2 at a glance
Manage your company’s branding
Manage multiple brands
Custom design an OPM2 site to match your own logo and brand
Create eCatalogues that house material that is specifi c to particular outlets
Edit and proof variable aspects of your artwork online instantly
Create promotional material on the fl y
9
OPM2 at a glance
Control what your team members can spend on printing
Choose how your team orders print and who has the authority to approve print orders
Approve orders quickly – with a computer or PDA device such as a Blackberry or iPhone
Eliminate quote requests and enjoy agreed pricing
Streamline print processes
Keep track of printing costs with this online reporting system
10
Business Challenge 3
Sam manages a large sales force. Business growth had slowed and pressure from upper management meant he needed to fi nd ways to reduce costs. Sam introduced a
greater level of scrutiny, requiring his
team to get approval before making
purchases. However, this proved to
be time consuming for Sam and was
creating some delays in the production
of necessary sales collateral.
Sam’s team members all use the
same stationery and sales collateral
and attend expos and industry events
regularly. Sam noticed that each sales
person was ordering what they need,
when they needed it, without checking
on existing stock.
There wasn’t a lot of space in their sales
offi ce, and Sam needed to squeeze past
a stack of boxes to get to his desk each
morning, because a batch of brochures
was accidentally ordered twice. As
the content in the brochures became
outdated within a few weeks, the ones
that weren’t used were thrown away.
Sam needed a way to give approval
for print orders quickly and effi ciently,
as well as a way to control his team’s
printing spend, and keep track of stock
to avoid wastage.
THE OPM2 SOLUTION
The items in Sam’s eCatalogue have been set up with agreed pricing giving him total control of his printing budget. His team
has authority to order only certain items
– and they can see current inventory
levels to avoid over ordering and
obsolescence. Cost centre tracking
helps to make Sam’s team more
accountable for what they order.
The print ordering and approvals
process has also been totally
streamlined. When a team member
orders the required items, an email
is automatically sent to Sam. He can
approve the order using an email
browser or his Blackberry. This reduces
the approval time, so no print jobs are
delayed.
Sam is also able to track his print
expenditure, and forecast the cost of
all items with one simple report each
month.
If a particular expo or event uses up
more stock than expected, Sam can
now order more brochures on the spot,
so there’s no delay in getting new
materials ready before the next event.
“Times are tough – we need to fi nd ways to control costs and improve productivity.”
11
Business Challenge 4
“We miss out on some promotional opportunities because organising a campaign takes too long.”
Keith and Jill own a franchising group with several restaurants in central and suburban locations in Sydney, Melbourne and Brisbane. Each franchise needs to
stand out from other restaurants in their
local area, so franchisees like to create
material featuring their own special
offers, themes and menu features as well
as basing promotions around shows and
events in their local area.
Keith, Jill and their franchisees fi nd
it takes too long to organise themed
promotional materials from putting the
idea together through to printing and
distribution to the restaurants. They
also fi nd that many of their franchisees
are spending time reinventing the
wheel by creating similar promotions
and effi ciencies could be gained by
sharing ideas. Other franchisees are
not as creative and therefore miss out
on revenue opportunities. On top of
everything, the franchisees don’t work
usual business hours, so fi nding time to
organise print materials is diffi cult.
Keith and Jill prefer their franchisees to
pay suppliers directly whenever possible
to ease their cash fl ow burden however
this makes it challenging for them to
ensure that printed material is in keeping
with their image standards
THE OPM2 SOLUTION
With OPM2, Keith and Jill’s franchisees can now create attention-grabbing printed communication in record time that is specifi c to their local market needs. They
log in to OPM2 at any time of day to
adapt their promotional artwork to suit
the event they’d like to theme their
restaurant offer around. They send their
materials to print and have the materials
distributed to their local audience within
days.
A further benefi t is that promotions that
have been successful for one franchisee
can be placed on the eCatalogue so
others can adapt and use them. This
has resulted in greater business success
for the less creative franchisees in the
group.
Keith and Jill are also able to email a
catalogue containing thumbnail images
of new promotional material that is
available and links to place an order if
franchisees want to use it to promote
their business.
They were also able to create
promotional materials using Worldwide
Online Printing’s Value Range of printed
products to enable their franchisees
to save money on their printing as well
as pay for what they order instantly via
credit card.
12
OPM2 at a glance
Create attention-grabbing personalised or themed printing
Build promotional material on the fl y
Upload fi les to be printed directly from your computer
Access your OPM2 account online at any time
Choose from a range of payment options, including secure credit card payments
Email thumbnail images of new items with links to the ordering page
13
OPM2 at a glance
Ensure the correct versions of documents are used
Send fi les for printing direct from your computer
Build customised books packs and folders
Choose from a range of payment options, including secure credit card payments
Order the quantity you want when and where it is needed
Custom design an OPM2 site to match your own logo and brand
Email thumbnail images of new items with links to the ordering page
14
Business Challenge 5
Rob works for a registered training organisation that has a national network of trainers who run accredited training programs and supply training materials to other training organisations. Rob is responsible for production
and distribution of training material to
trainers around the country.
The supply of materials to other
training organisations is becoming a
growth area of their business however
many customers wanted to adapt
or customise materials to suit the
training needs of their participants.
Customisation is time consuming, so
Rob needed to refuse some orders
when he was unable to meet their
turnaround requirements.
Training resources are continually being
updated so Rob needs to ensure that
the correct version and quantity of
materials are supplied to his trainers
and customers on the date required. He
needed to fi nd a faster way to do this,
as sometimes trainers get last minute
bookings for their courses and need to
order additional materials. Many of the
trainers also like to provide additional
handouts which either get copied at the
training venue or a local copy shop.
THE OPM2 SOLUTION
Rob has an OPM2 site, branded with his organisation’s logo and imagery. Trainers and customers
use OPM2 to order the material they
need 24/7, and it is delivered directly
to the training venue. Costs for
materials ordered by their own trainers
are allocated to their cost centre and
materials ordered by other training
organisations are paid by credit card
when ordered.
When a new version of training
material is released, Rob uploads it
to the system and disables obsolete
versions so they can’t be ordered in
error. Trainers and customers can also
place orders for their own handouts by
uploading a fi le from their computer,
which is then printed and delivered by
the closest Worldwide Online Printing
Centre.
OPM2’s book building capabilities
allow Rob’s customers to build training
resources in sections to meet the
needs of their participants. They can
also customise materials with their own
company details and logo.
When Rob releases new training
resources, he can inform his customers
and trainers that they are available by
emailing thumbnail images with links to
the ordering page.
“We need to produce documents quickly and deliver to locations around the country.”
15
16
To see footage of OPM2 in action visitwww.worldwide.com.au/opm.htm
17
DISCOVER HOW OPM2 CAN
TRANSFORM THE WAY YOU DO BUSINESSOPM2 is easy to set up in your business, and the initial costs are quick to recover, with no software investment required.
Once a site has been established, new
items can be added very quickly and easily.
For more information,
fi nd your local Worldwide Centre
online at www.worldwide.com.au or call 1300 657 006 today.
If you become an OPM2 customer,
your Worldwide Online Printing account
manager will help you with:
An online catalogue of your complete
range of print materials
Full administration and user training
Ongoing updates to your online
product catalogue
