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Open Soure Software And Collaborative Projets Models, Vlue Chin, Strtegy Cédric Thomas, OW2 Net Futures 216 Brussels, April 21, 216

Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

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Page 1: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Open Source Software

And Collaborative Projects

Models, Value Chain, Strategy

Cédric Thomas, OW2

Net Futures 2016

Brussels, April 21, 2016

Page 2: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 22016, Cedric Thomas

Agenda Three Free software and open source models

Four lessons from the software value chain

Five recommendations for a proactive OSS strategy for Collaborative Projects

* OSS = Open Source Software

Page 3: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 32016, Cedric Thomas

DevelopersEntrepreneursCo-Innovators

Three Models

Page 4: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Source: http://www.ow2.org/xwiki/bin/download/OW2Con-2011/Program/OSS-MarketOverview-M-Poujol-OW2con.pdf

Page 5: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 6: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 62016, Cedric Thomas

Page 7: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 72016, Cedric Thomas

Page 8: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 82016, Cedric Thomas

Page 9: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 92016, Cedric Thomas

Page 10: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 11: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 12: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

http://opensource.org/licenses/alphabetical

Page 13: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

132016, Cedric Thomas

→ Technical Efficiency Access to R&D resources

Technical excellence

Peer Review

State of the art

Global debugging

Page 14: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

1983 1997 2010

Page 15: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

www.ow2.org© OW2 2015 15

Commercial Open SourceFree Software

Page 16: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

How do you make money How do you make money with free software?!?with free software?!?

I'm not in the charity business.I'm not in the charity business.Why should I care?Why should I care?

Page 17: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

SystemsSystems Integration Integration

Training

ConsultingConsulting

Add-onsAdd-ons

SolutionsSolutions

CertificationCertification

SupportSupport

On-Line On-Line Services Services

SuitesSuites

PackagingPackaging

ExpertiseExpertise

Product

Insurance

Service

UpdatesUpdates

Page 18: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 19: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

19

Page 20: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 21: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

212015, Cedric Thomas

→ Business Efficiency Reduced marketing costs

Free community expertise

Market share

Profitability

£$

¥

Page 22: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

1983 1997 2010

Page 23: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

www.ow2.org© OW2 2015 23

Page 24: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 25: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

252016, Cedric Thomas

Private,Integratedplatform

Business powered by open source

Page 26: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

262016, Cedric Thomas

Private,Integratedplatform

Open SourceCommons

Business powered by open source

Ecosystem-basedinnovation

AndroidChrome

Bootstrap

Kafka

Open Compute

FutureInternet

hadoop

Page 27: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

27© OW2 Consortium 2014 www.ow2.org

Page 28: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

282015, Cedric Thomas

→ Strategic Efficiency Time to market

Shared R&D costs

Joint market definition

Reduced contract costs

Page 29: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

1983 1997 2010

openstack

Page 30: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 302016, Cedric Thomas

Code vs ProductResearch not market readyOpen source governanceIT industry support

Four lessons from the Software Value Chain

Page 31: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 312016, Cedric Thomas

Software is Code

Page 32: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 322016, Cedric Thomas

What is a Software Product*?

Developer Customer

* When you want to sell it or do business with it, then it becomes a product

Page 33: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

Apr 21, 2016 332016, Cedric Thomas

What is a Software Product*?

Developer Customer

Documentation

Upgrades

Roadmap Training Etc.

Pricing Contracts Support Expertise

Packaging

* It's not just code anymore, it's the whole value proposition

Page 34: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

342016, Cedric Thomas

Research & Development

Software Market Value

CodePOCsUse-casesDemonstrators

Documentation RoadmapUpgradesBug-fixingTrainingSupportPackagingCase studiesCollateralPricingContractsEarly adoptersEtc.

PredictabilityQualitySustainability

Product & Marketing

Open Source GovernanceWithout the code, the rest does not exist,but it's the rest that gives market value to the code

Page 35: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

352015, Cedric Thomas

Research & Development

Software Market Value

CodePOCsUse-casesDemonstrators

Documentation RoadmapUpgradesBug-fixingTrainingSupportPackagingCase studiesCollateralPricingContractsEarly adoptersEtc.

PredictabilityQualitySustainability Without the code, the rest does not exist,but

it's the rest that gives market value to the code

DeliveryChallenge

Page 36: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

362016, Cedric Thomas

Code is only a fraction of the software value-chain that delivers market-ready offerings.

Users expect market-ready offerings, i.e. code complemented by: packaging, services, training, maintenance, support, etc.

Users want a full business proposal, not just bare code.

Page 37: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

372016, Cedric Thomas

Research projects do not deliver market-ready offerings.

Collaborative R&D projects are expected to deliver POCs demonstrations and components.

Open source developers natural bias is to concentrate on core code functionalities.

Page 38: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 39: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 40: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 41: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models
Page 42: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

openstack

Page 43: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

432016, Cedric Thomas

Successful projects implement flawless open source governance.

Open source governance best practices help build sustainable communities.

Code complementers more likely to contribute to trustworthy OSS projects.

Non-Profit open source organizations provide neutral support and sustainability.

Page 44: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

442016, Cedric Thomas

Successful open source projects are supported by IT companies.

Corporate support ensures roadmap consistency and long-term sustainability.

Corporate support develops industry-grade distributions and market-ready offerings.

Corporate support helps grow market outreach, sign-up early adopters and provide use cases for mainstream market.

Page 45: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

452016, Cedric Thomas

Enforce OSS GovernanceDevelop technology commonsEngage with EU OSS orgs.Create business opportunitiesGrow OSS marketplace

Five Recommendationsfor a Proactive OSSStrategy

Page 46: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

2016, Cedric Thomas

IT Industry

Collab.Projects

MainstreamMarket

DeliveryChallenge

Page 47: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

2016, Cedric Thomas

Enforce Open Source Governance best practices

Require OSS projects to implement OSS project management best practices

Proper OSS governance as a project evaluation criteria

Add OSS Manager to Exploitation and Innovation managers

IT Industry

OSSGovernance

Collab.Projects

MainstreamMarket

Page 48: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

2015, Cedric Thomas

Engage with EU-driven OSS communities

Involve EU-centric communities, such asOW2, LibreOffice, in EU industry engagement mechanisms

Incentivate industry to support global EU-centric communities

Require OSS projects to join and comply with OSS communities.

IT Industry

OSSGovernance

OSSSupport

Collab.Projects

MainstreamMarket

Page 49: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

2015, Cedric Thomas

Create business opportunities for OSS

Use EC and Govt IT buying power to grow OSS market attractiveness

Develop user-side policy guidelines supporting OSS

Do not be just a consumer, be a co-producer, be responsible, contribute!

IT Industry

OSSGovernance

OSSSupport

BusinessOpportunites

Collab.Projects

MainstreamMarket

Page 50: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

2016, Cedric Thomas

Pay to develop OSS technology commons

Establish financial support for project contributors

Develop market-ready technology commons

Implement selection process of high-potential OSS projects

IT Industry

OSSGovernance

OSSSupport

Collab.Projects

MainstreamMarket

OSSGovernance

BusinessOpportunites

TechnologyCommons

Collab.Projects

MainstreamMarket

Page 51: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

2015, Cedric Thomas

Support the EU OSS shopping mall

(AppHub ;-)

Marketplace for selected open source technology commons.

Facilitate connexion between projects and market

Technology commons are ''pre-competition''

IT Industry

OSSGovernance

OSSSupport

BusinessOpportunites

TechnologyCommons

OSSMarketplace

Collab.Projects

MainstreamMarket

Page 52: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

2016, Cedric Thomas

Support the EU OSS shopping mall

Pay to developtechnology commons

Create business opportunities

Support EU-driven OSS organizations

Enforce OSSgovernance

IT Industry

OSSGovernance

OSSSupport

BusinessOpportunites

TechnologyCommons

OSSMarketplace

Collab.Projects

MainstreamMarket

Page 53: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

532015, Cedric Thomas

FLOSS ModelsIndustry RationaleProactive Strategy

Summary

Page 54: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

2016, Cedric Thomas

Summary Three free software and OSS Models

Developers

Entrepreneurs

Ecosystems

Four lessons from the software value chain

Code vs Product

Delivery Challenge

Governance makes the Difference

Industry support

A proactive OSS strategy

Page 55: Open Source Software And Collaborative Projects · Net Futures 2016 Brussels, April 21, 2016. 2016, Cedric Thomas Apr 21, 2016 2 Agenda Three Free software and open source models

552015, Cedric Thomas

QuestionsDisagreementsComplementsFeedbacketc.

Thank you