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Open Innovation In The Inhalation Field Academia And Industry As Partners Ph Rogueda December 2008

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A plee for wider open inovation in drug delivery

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Page 1: Open Innovation In The Inhalation Field Academia And Industry As Partners   Ph Rogueda   December 2008

Open Innovation in the Inhalation Field:

Academia and Industry as Partners

Philippe G Rogueda

December 2008

Page 2: Open Innovation In The Inhalation Field Academia And Industry As Partners   Ph Rogueda   December 2008

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Open innovation in action in the inhalation field

AcademiaIndustry

Tools – Knowledge - Inventions

- Physical chemistry of non-aqueous systems

- AFM applied to pharmaceutical powders

- AFM under pressure

- Pressurised HRUS

- Propellant handling technologies

- Inhaler performance knowledge

- Phase diagrams of excipients in HFA

- CAB model

- Design of an AFM pressure cell

- Aerosolisation models

- Powder processing technologies

- Trouble shooting of technologies

Page 3: Open Innovation In The Inhalation Field Academia And Industry As Partners   Ph Rogueda   December 2008

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Example 1: Atomic Force Microscopy

Text

AFM

Standard Cell

Pressure Cell

CAB

Page 4: Open Innovation In The Inhalation Field Academia And Industry As Partners   Ph Rogueda   December 2008

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Example 2: Non-aqueous colloid science

Non-Aqueous Colloids

Phase DiagramsHalogen Bond

Interactions in

Non-Aqueous Liquids

Page 5: Open Innovation In The Inhalation Field Academia And Industry As Partners   Ph Rogueda   December 2008

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Example 3: pMDI formulating

Tools and Knowledge:

Sample preparation tools

Solubility measurements

Turbiscan tools and measurements

Page 6: Open Innovation In The Inhalation Field Academia And Industry As Partners   Ph Rogueda   December 2008

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What is open innovation ?

“Open innovation is the use of purposive inflows and outflows of

knowledge to accelerate internal innovation, and expand the markets

for external use of innovation, respectively. [This paradigm] assumes

that firms can and should use external ideas as well as internal ideas,

and internal and external paths to market, as they look to advance

their technology”

Henry Chesbrough

Open Innovation: Researching a New Paradigm

Harvard Business School Press 2003

Page 7: Open Innovation In The Inhalation Field Academia And Industry As Partners   Ph Rogueda   December 2008

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Open Innovation Mindset

Closed innovation Principles Open innovation Principles

The smart people in our field work for us. Not all the smart people work for us. We

need to work with smart people inside

and outside our company.

To profit from research and development

(R&D), we must discover it, develop it and

ship it ourselves

External R&D can create significant value;

internal R&D is needed to claim some

portion of that value.

If we discover it ourselves, we will get it to

market first.

We don't have to originate the research to

profit from it.

The company that gets an innovation to

market first will win.

Building a better business model is better

than getting to market first.

If we create the most and the best ideas in

the industry, we will win.

If we make the best use of internal and

external ideas, we will win.

We should control our innovation process, so

that our competitors don't profit from our

ideas.

We should profit from others' use of our

innovation process, and we should buy

others' intellectual property (IP) whenever

it advances our own business model.

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The limits of open innovation

Willingness to share innovation

Complacency, we know best

Lack of clarity on academia business model

For whose benefit is academic innovation?

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Changes needed

Clarify academic business model

Aim for realistic I.P. generation

Industry ready to share ancillary technologies

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The wall Street Journal - 11 Sept 2008Alicia Mundy

Is open innovation doomed?

Major universities are reviewing the way they handle funding from drug companies in the wake of criticism from Sen. Chuck Grassley, who is pressing the federal agency that controls government health-research money to get tougher on universities that don't disclose ties to the industry.