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www.yoo.moda (a Brokerad ltd brand)
Online Luxury Outlet
www.yoo.moda (a Brokerad ltd brand)
www.yoo.moda (a Brokerad ltd brand)
Business Model
Data Connect
DropShipping Client
ProductsCatalogue Orders
Dat
a C
onne
ct
ShippingO
rder
Be-channel Business offer via DropShipping:
● B2C one multi brand online Outlet;
● B2B Dynamic and direct outlet store;
www.yoo.moda (a Brokerad ltd brand)
Online Fashion Outlet (marketplace)
Multi Stores
CLOTHING ACCESSORIES BEAUTY ….
Store Name
brand
brand
brand
BrandStore
BrandStore
BrandStore
BrandMaxi Store
BrandStore
SEARCHBrand - Color - Size - ….
Search your products?
www.yoo.moda (a Brokerad ltd brand)
Sales Process (DropShipping)
DropShippingPartners
Automatic payments transfer wise
www.yoo.moda (a Brokerad ltd brand)
Business Strategy
NOINVENTORY
100%MARKETING/SALES
Attentions
ORDER/MONEYReal-time forward
NOLOGISTIC
E-COMMERCEFRONTEND
BACKEND
www.yoo.moda (a Brokerad ltd brand)
DROPSHIPPING
Data Connect & SynchronizationPlatform
www.yoo.moda (a Brokerad ltd brand)
DropshippingDropshipping is a retail ful llment method where a store doesn't keep the products it sells in stock. Instead, when a store sells a product, it purchases the item from a third party and has it shipped directly to the customer. As a result, the merchant never sees or handles the product. The biggest di erence between dropshipping and the standard retail model is that the selling merchant doesn't stock or own inventory. Instead, the merchant purchases inventory as needed from a third party – usually a wholesaler or manufacturer – to ful ll orders.
Benefits:
● Less capital is Required;● Easy to get started;● Low overhead;● Flexible location;● Wide selection of products;● Easy to scale;
www.yoo.moda (a Brokerad ltd brand)
Integration System
Yoo-Moda DATA Exchange
Yoo-ModaEU
Yoo-ModaBR
Yoo-ModaCN
Yoo-ModaUS
DropShippingPartner
DropShippingPartner
DropShippingPartner
DMP
www.yoo.moda (a Brokerad ltd brand)
Multi-Channel InventoryOur multi-channel listing software gives us the power to list ours inventory from one central catalog to our country eShop, vertical solutions and several popular online marketplaces, such as Amazon, eBay, Walmart, Etsy, BigCommerce and more.
www.yoo.moda (a Brokerad ltd brand)
Sync InventoryWe have complete visibility and control of our inventory in every warehouse (Dropshipper) and across every channel with one inventory management software. It’s helps us to eliminate overselling of out of stock items by automatically adjusting your inventory as sales are made, and syncing available inventory to all our sales channels.
www.yoo.moda (a Brokerad ltd brand)
Evolution - Dropshipper Client (brand Shop)
Yoo-Moda DATA Exchange
DPClient
Product Catalogue- Product select;- Time (from/to)- Price(discount/mark
up)- Image/txt bank
Brand eCommerce/Erp
Order Sync- RealTime Order- Delivery State- Delivery tracking- Return/Refund
Special Solution for Brand Company. They will connect the Outlet client inside their ERP and decide How product sell inside the Outlet.
www.yoo.moda (a Brokerad ltd brand)
E-COMMERCE
Multi-Channele-commerce eStore’s
www.yoo.moda (a Brokerad ltd brand)
Multi-channel eCommerce (shopify plus)Online StoreFirst-Mobile
FacebookStore
Messenger - Personal Shopper(BOT-Chat)
www.yoo.moda (a Brokerad ltd brand)
Online Store
www.yoo.moda (a Brokerad ltd brand)
Facebook Store
www.yoo.moda (a Brokerad ltd brand)
Messenger BOT/CHAT
www.yoo.moda (a Brokerad ltd brand)
MARKETING
Multi-ChannelDigital Marketing 3.0
www.yoo.moda (a Brokerad ltd brand)
Multi-Channel Digital Marketing
PROSPECTING RETARGETING CRA (marketing Automation)
INTERESTING PageView CONVINCING Product
Sale ReturnToBuy
Dynamic ReTargeting
InSite Retargeting
Social Retargeting
Cross-Device Prospecting
Affiliation Programs
Feed Distribution (marketplaces)
eMail Marketing
Mobile Marketing
Users Retargeting
Personal Shopper - via Facebook Messenger Chat
www.yoo.moda (a Brokerad ltd brand)
Prospecting TrafficInterest new user to yoo-moda product and into visit for first-time the eShop. The goal for this type of traffic is fixed into the Real page view from users for mimin 10 seconds.
www.yoo.moda (a Brokerad ltd brand)
Retargeting CampaignsConvince the user they visited the eShop into last 20/30 days into go-back in the eShop and complete one conversion.
The conversion is fixed into eShop Sales completed with positive economic transaction (payment).
www.yoo.moda (a Brokerad ltd brand)
Affiliation ProgramsProgrammi di affiliazione online con diverse opportunità di publishing web e mobile.
● Banners (IAB formats)● Xmlfeed (products feeds)● eCommerce Widget
(white-label)
Remunerazione esclusiva a commissione sul venduto. Diversi programmi di remunerazione in base al modello di attribuzione Post-view o Post-click.
White-label Widgets
www.yoo.moda (a Brokerad ltd brand)
Social MarketingUse the social network for engage the users into the eShop ena their products.
The social network is the channel used for convincing the users into buy inside the eShop, direct into the social store.
We will use the social network for product promotion connected the style suggestion from the Personal shoppers.
www.yoo.moda (a Brokerad ltd brand)
Marketing AutomationThe marketing automation working into the acquired users (registred inside our DB). For this users we will create dedicate campaign in base the singular user behavioral analysis.
We will publishing the MA campaign via multi-channel: eMail Marketing, Mobile Marketing (sms, push, mobile app, ecc.), Retargeting channel and insite targeting.
www.yoo.moda (a Brokerad ltd brand)
MarketplaceOnline catalogue and Sales synchronization with Amazon, eBay, alibaba and other.
www.yoo.moda (a Brokerad ltd brand)
Personal ShoppersOperatori commerciali che entrano nella conversazione tra utente mobile e Chat-Bot con il fine di convincere l’utente a completare un acquisto.
Assistono il cliente con consigli e suggerimenti e lo convincono con l’uso di speciali Coupon di credito e sconto. Prendono in gestione ogni singolo cliente profilandolo al fine di supportarlo/a negli acquisti futuri.
Remunerati a commissione sul venduto alternativa all’affiliazione.
www.yoo.moda (a Brokerad ltd brand)
BIG-DATA
Full BehavioralTracking & Dmp
(Data Management Platform)
www.yoo.moda (a Brokerad ltd brand)
Traffic & Conversion Tracking
TrackingSystemMedia Channel Page Visit
tDeskDATA Conversions Post-back
View Tag
Conversions Piggy-back
USER
User Recognition (Behavioral)
CONVERSION
Conversion Tag
www.yoo.moda (a Brokerad ltd brand)
Conversion Dynamic Attribution Model
www.yoo.moda (a Brokerad ltd brand)
Data Management (using segment)We collect all data into our DMP (Data Management Platform) for behavioral analyse and share with:
- Marketing automation
- HelpDesk (support)- Adv Channel- Analytics
www.yoo.moda (a Brokerad ltd brand)
Analytics & Performance Tracking
www.yoo.moda (a Brokerad ltd brand)
TECHNOLOGY
Special PartnerPlatforms
www.yoo.moda (a Brokerad ltd brand)
SellbriteSellbrite gives you a smarter way to automate listing, syncing, and shipping across all your sales channels.
We use Sellbrite for intermediate relations between dropshipping partner and all online solutions.
www.yoo.moda (a Brokerad ltd brand)
Shopify
Shopify is the leading e-commerce platform chosen by today’s entrepreneurs.
www.yoo.moda (a Brokerad ltd brand)
TransferWiseTransferWise Mass Pay is our intuitive batch payment solution that lets your business quickly send and track large numbers of payments, at any scale.
We use Trasnferwise API for automate the real-time money trasfer to dropshipping partner.
www.yoo.moda (a Brokerad ltd brand)
ZendeskZendesk Message is a new customer messaging software that helps companies engage customers on their favorite messaging apps, like Facebook and Twitter.
We use Zendesk Message like interface tool for Customer Support and Personal Shoppers.
www.yoo.moda (a Brokerad ltd brand)
Segment
Capture data from every our touch point. Send data to the tools where it can be used most effectively. Segment, connect and load customer data into our data warehouse
www.yoo.moda (a Brokerad ltd brand)
Google Cloud & Analytics 360
It's our scalable infrastructure to host store data and analyze data integrated with other Google tools like Analytics, Tag manager and Data Studio.
www.yoo.moda (a Brokerad ltd brand)
SalesManagoMarketing Automation Solution with incorporate the eMail Marketing tool.
Identify website visitors. Monitor their behaviour and transactions. Deliver personalized offers across all marketing channels. Increase email marketing effectiveness by 400% and website conversion by 100%.
www.yoo.moda (a Brokerad ltd brand)
FanPlayrsFanplayr it’s one insite target platform to helps eCommerce retailers convert browsers into buyers with real-time offers & messaging responding dynamically to shopping behavior.
www.yoo.moda (a Brokerad ltd brand)
BUSINESS PLAN
ROI & BVReturn On Investment
Business Values
www.yoo.moda (a Brokerad ltd brand)
Revenue Model - Case 1
Ideal Markup: 70%
www.yoo.moda (a Brokerad ltd brand)
Revenue Model - Case 2
Ideal Markup: 60%
www.yoo.moda (a Brokerad ltd brand)
Turnover & Margins● Calculated using
70% markup;● 2017 from August;
Markup: 70%
www.yoo.moda (a Brokerad ltd brand)
Investment (fix costs)Markup: 70%
www.yoo.moda (a Brokerad ltd brand)
Variable Costs (up to selling)Markup: 70%
www.yoo.moda (a Brokerad ltd brand)
First eShop Stats