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DRAFT
Oneonta DowntownRevitalization Initiative
November 29, 2016
Meeting 3Local Planning Committee
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Local Planning Committee Topics & Schedule
LPC Meeting 3• Summary of LPC 2 Presentation• Preliminary Options• Market Demand Overview• Preparation for Public Meeting
LPC Meeting 4• Priority Project Profiles• Preliminary Implementation Strategies
LPC Meeting 5• Final Options, Priority Projects, Implementation Strategy
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ProcessOneonta DRI Schedule Nov Dec Jan Feb
21 28 5 12 19 26 2 9 16 23 30 6 13 20 27
Downtown Vision & Goals VisionDraft Final
Revitalization Strategy outline Strategy OutlineInitial project list Draft FinalInitial strategies Draft Final
Action Plan Action Plan with ProjectsProject options proposed LPC3 Project options revised according to public meeting and LPC3 comments
Revise Options
Interim coordination meeting with designated LPC Members
Priority Project Profiles Priority Project ProfilesProject options revised and refined, reviewed at LPC 4 Refine Options LPC4Profiles for key projects Develop Project ProfilesPrepare for Public Meeting 2
Implementation Plan Draft Implementation Plan DraftPreliminary strategy for each project Assign implementation roles for each projectPhasing strategy Phasing planDraft Plan revised according to public meeting 2 and LPC4 comments
Draft plan revisions
Interim coordination meeting with designated LPC Members
LPC Member Interum Meeting(s)
Performance Metrics MetricsDraft Metrics
Final DRI Plan Final PlanDraft Plan presented to LPC Draft FinalFinal Plan prepared with comments from LPC LPC5
Public EngagementPublic Meetings Public Meeting Public Meeting PublicOnline engagement On Line Engagement
Interim LPC member discussion
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Vision Statement
Oneonta is an authentic urban center of commerce, higher education, and culture. It is ideally situated as a regional center for the expanding local food and beverage industry and tourism. The DRI plan builds upon our walkable historic core to create economic growth, create jobs, high-quality and diverse housing options, attract innovative businesses, and a broad variety of amenities that will serve the next generation.
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Goals
• Create more diverse housing options in downtown• Create jobs for a diverse population including high paying jobs for a skilled
workforce• Reclaim underutilized land along Market Street• Grow local property tax base• Become more widely recognized as a tourism destination in the region• Create more opportunities for arts, culture, entertainment• Create a unique destination that will support local healthy food and
agribusiness• Create a sense of place that will appeal to the next generation of
employees and employers• Establish strong ties between the colleges and downtown• Establish a cohesive downtown with a wide variety of high quality urban
spaces and places for entertainment
1.URBAN RETAIL &
HOUSING
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1 Retail Lack of Visibility
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1. Retail
Downtown Oneonta has approximately 300,000 SF of ground floor commercial space and its main anchors include civic buildings, eating establishments, theater, and banks. According to the International Council of Shopping Centers (ICSC) definition of commercial areas, the Downtown Oneonta corresponds to a mix of ‘Large Neighborhood
Center’ and ‘Lifestyle Center’ and pulls customers typically from 6 to 12 miles.
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1. Retail
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1. Retail
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1. Retail
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1. Retail
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1. Retail
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1. Retail
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1. Retail
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1. Retail
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1. Retail
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1. Retail
Westcott Lott passageway
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1. Retail
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1 Retail
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1. Retail
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1. Preliminary Commercial Market Assessment
The City and Town do NOT capture a high share of regional jobs in the accommodations and food service industry.
-1,500
-1,000
-500
0
500
1,000
1,500
2,000
2,500
3,000
3,500
Job
Chan
ge
Otsego County has industry clusters in … Agriculture, Forestry, Fishing, and Hunting
Natural Resources and Mining
Education & HealthcareRegional Center for HealthcareSUNY and Hartwick College
Leisure and HospitalityCooperstownBaseball TournamentsOther Tourism
Industry Clusters are NOT in Office-Inclined IndustriesInformation - 0.36 LQ ( Location Quotient)Financial Activities – 0.69 LQProfessional & Business Services – 0.32 LQOther Services – 0.67 LQ
A location quotient (LQ) is an analytical statistic that measures a region's industrial specialization relative to a larger geographic unit (in this case the State).A location quotient over 1.0 means that the County has a higher concentration of its jobs in that
industry than New York State.
Job Change by Industry Sector Otsego County 1995 - 2015
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1. Preliminary Commercial Market AssessmentJob GrowthThe industries with the highest projected job growth are: Health care and social services (~400 jobs) Leisure and hospitality (~240 jobs) Lead by accommodation & food services Government (115 jobs)
Lead by local government Professional & Business Services (~80 jobs)
-1
22
-162
-10
-127
-29 -1 -11
80
-92
401
237
-20
115
-58-200
-100
0
100
200
300
400
500
Jobs
Industrial SpaceFor a place with rail and interstate access as well as available land adjacent to this transportation infrastructure, the share of employment in transportation and warehousing is low.
The concept of developing an industrial park at the Oneonta D&H Rail Yard makes sense given the data. State-of-the-art industrial space with access to the rail and highway network would help to strengthen this existing weakness in the economy.
OfficeAt current rents, investors cannot build new general office and achieve a reasonable investment return:
At 40% capture rate, over next 10 years 3,000 square feet of general office space12,000 square feet of medical space
Industry Jobs SpaceGeneral Office
Information (1)Financial Activities (11)Professional & Business Services 80Religious, Grantmaking, Civic, & Prof Org (16)Total General Office 51 7,700
Medical OfficeHealth & Soc Service: Ambulatory /1 196 29,500
1. The share of ambulatory care based on 2014 County Business Patterns data.
Source: Moody's Analytics; W-ZHA
Employment and Office Space ProjectionsGeneral Office and Medical Office
Ostego County, 2015-2025
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1. Preliminary Housing Market Assessment
HOUSING TYPE NUMBER OF HOUSEHOLDS
PERCENT OF TOTAL
Multi-family for-rent (lofts/apartments, leaseholder) 80 31.4%
Multi-family for-sale (lofts/apartments, condo/co-op ownership)
20 7.8%
Single-family attached for-sale (townhouses/live-work, fee-simple/ condominium ownership)
30 11.8%
Low-range single-family detached (houses, fee-simple ownership)
65 25.5%
Mid-range single-family detached (houses, fee-simple ownership)
40 15.7%
High-range single-family detached (houses, fee-simple ownership)
20 7.8%
TOTAL 255 100.0%
2.DOWNTOWN
NETWORK DIAGRAM
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2. Walkable Neighborhoods / Block, Saratoga Springs, NY
Project site with right-of-way intersects on project boundary at least every 400 feet
Walkable Block
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2. Super Block
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2. Urban Nodes
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2. Connections Between Urban Nodes
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Town Square: passage closed off
2. Passage to Town Square
New Fence at Clarion to allow passage
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2. Passage: Transit Center to Town Square
Foothills
Town Square
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2. Westcott Parking Lot Option A
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2. Westcott Parking Lot Option B
3.PARKING STRUCTURE
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3. Garage Re-cladding
Existing garage has metal panel attached with bolts. Metal panels can be relatively easily removed.
Stair towers are concrete block with concrete stairs. Concrete block can likely be altered to introduce window openings.
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Brick Cladding: High Cost $$$ Metal Cladding: Moderate Cost $
Brick facing required new perimeter foundation. Concrete block wall with brick facing
Metal screen can be secured directly to existing concrete structure
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Metal Cladding: Moderate Cost $ 3. Garage Re-cladding with Brick, Rough Sketch: Cost Guide $$$
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3. Garage Re-cladding with Metal Screen: Cost Guide $$
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3. Garage Re-cladding with Green Screen Cost Guide $
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3. Parking structure: partial demolition & new residential Cost Guide $$$$
New Multifamily or Mixed-use
Demolish end bay
• Existing Structure cannot support new structure on top
• Requires 700K in maintenance
• Demolition of west bay• Construction of single loaded corridor
multifamily housing or mixed-use• Requires full shut down of garage during
portion of construction• Relatively high cost of construction per square
foot
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3. Additional Garage Concepts
Demolish portion of 2nd level to create retail
Garage Rooftop solar arrays Demolition of southeast corner of second floor to allow ground floor retail
4.MARKET STREET
DESIGN
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4. Market Street • Driving lanes wide, promotes high
speed driving• Lack of pedestrian features such
as cross walks that encourage downtown type uses
• Lack of street trees • Bypass for Main Street• About 2,900 cars use per day
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4. Precedents - Low Cost Street and Sidewalk Retrofit
12th Avenue West at 135th, NY
• Requires traffic engineering to clam driving speeds
• Reduce lane widths• Add bulb outs, parking lanes• Add street trees • Consider bike lanes
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4. Street Retrofit: Sustainable Stormwater Treatment• Bio Filters & Rain Gardens capture
contaminated stormwater• Filter contaminants from water• Recharge aquifer with clean water• Deflect pollutants from Susquehanna
River
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4. Market Street Concept Plan
Intersection improvements (under review)
Section A-A
A
A
5.NEW DEVELOPMENT
SITES
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5. Potential Programming
Market Street Programming
Oneonta Food and Beverage Innovation ProjectMarket Street Redevelopment Concept
Date: May 2016
SCALE: NTS
N
MAIN S
TREET
CHESTNUT STREET
MA
IN S
TREE
T
MARKET STREET
DIV
ISIO
N S
TREE
T
PROSPECT STREET
GRAND STREET
JAMES F. LETTIES HIGHWAY
DIE
TZ S
TREE
T
WATER S
TREET
S. MAIN STREET
LEGEND
Proposed In-Fill Development
Existing Buildings
Future Food and Beverage Innovation Center
Proposed Park Space
Proposed Street Tree Plantings
Market Street
Market Street Gateways
Opportunity Sites
F&B Education Hub & Housing
Restaurant Supply & Farm Hub
Tap Room, Restaurant & Food Event Center
Potential Boutique Hotel or Mixed Use
Re-imagined Foothills Community Arts and Recreation Hub
Potential In-fill Housing
Alternate Site for Boutique Hotel
Potential Mixed Use
PHASE 1
PHASE 2
PHASE 3
Gateway & Streetscape Enhancements (phased over time)
Innovation District Phased Activation
Other Ideas: • Urban Agriculture • Greenhouse • Kids’ Teaching
Garden & Kitchen
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5. Food & Beverage Education Hub & Housing
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5. Potential New Mixed-use and Mulifamily Building Sites
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5. Potential New Mixed-use and Mulifamily Building Sites, Long-term
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5. Foothills Theater
FRONT ENTRY-WELCOME CENTER
THEATER
NEEDS as a Theater:
1- An appropriate shell for acoustics2- Full set of percussion equipment for symphonies/piano3- Recording booth4-Curtains need to be able to open all the way5- Additional or full fly space for main stage productions
(requires raising the roof over the stage or lowering the height of the proscenium opening)
6- Dedicated space for full dressing rooms, make-up rooms & locations for costume storage during productions
7- Orchestra pit or dedicated area for musicians and orchestra chairs
8- Better lighting & in-house sound system
Front Entry - Welcome Center
Theater
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5. Arts, Culture, Tourism
Local arts, culture, history, and their ongoing celebration help keep Oneonta authentic.
6.PROJECT SUMMARY
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How to Prioritize Projects?
Financial Leverage
• Does it leverage other financial resources, ie private investment, partner funding programs?
Non-financial Leverage:
• What benefits aside from the specific project might be generated?• Increase in business or economic activity in the surrounding neighborhood?
Sustainable Economic Practice
• Does it operate on its own, generate its own revenues, after the initial investment is made? • Do you have to place new money into it year after year to keep it afloat?• Can it revolve funds, so the same money is used again and again.
Percentage use of your funds:
• Small projects may generate benefits, and you can have many projects• Large projects may generate benefits, but use all your funds on a few projects
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List of Projects
Main Street:• Loan program for retail tenant
improvements• Way-finding/ Signage program• Historic building renovation assistance
Infrastructure:• Walkway from Town Square to Water
Street at Clarion• Walkway alongside parking structure• Parking structure re-cladding• Market Street roadway reconfiguration• Opportunities for Green Energy
New Buildings:• Food & Beverage Hub• New multifamily / mixed-use buildings on
Market Street• Hotel on Market Street• New mixed-use building on Main Street
at Westcott Lot• Parking structure partial demolition for
new mixed-use development• Foothills Theater renovation
Administrative Support• Retailer recruitment • Management support for year around
uses, activities, local arts
The following projects are designed to create jobs, improve health of existing businesses, attract professionals to downtown living, grow a skilled workforce, and increase opportunities for culture and recreation.
7.ADDITIONAL
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1. Retail
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1. Retail