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8/12/2019 OM_Topic 3 (Ch 3) Handout
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OM
MEASURING PERFORMANCE
DAVID A. COLLIER AND
JAMES R. EVANS
1OM, Ch. 3 Measuring Performance in Operations2009 South-Western, a part of Cengage Learning
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Chapter 3 Measuring Performance in Operations
Introduction
anagers ma e many mportant ec s ons t ataffect how an organization provides value to its
.
To know if decisions are effective and to guide theorgan zat on on a a y as s, t ey nee a means ounderstanding performance at all levels of the
, .
2OM, Ch. 3 Measuring Performance in Operations2009 South-Western, a part of Cengage Learning
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Customer partic ipationValue added
Outputs
Inputs
Performance Information
Goods Managers Equipment Facilities
processes
1 3
Services Materials Services Land
5
2 4
ControlFeedbackFeedback
Feedback
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Chapter 3 Measuring Performance in Operations
The Scope of Performance Measurement
e st e ow eta s var ous categor es operformance measurements.
Financial Customer and market
Time
Flexibility Safety Quality
Innovation and learning
4OM, Ch. 3 Measuring Performance in Operations2009 South-Western, a part of Cengage Learning
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Productivity = OutputIn ut
(NOTE) Outputs: goods, services
npu s: a or, ma er a s, e c
Labor productivity =
Employee hours
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Improving Productivity atStarbucksO erations im rovements haveO erations im rovements have
A team of 10 analystscontinually look for ways tohelped Starbucks increase yearlyhelped Starbucks increase yearlyrevenue per outlet by $200,000 torevenue per outlet by $200,000 to
$940,000 in six years.$940,000 in six years. .
improvements:Productivity has improved by %,Productivity has improved by %,
or about % per year.or about % per year.
Stop requiring signaturesStop requiring signatureson credit card purchaseson credit card purchasesunder 25under 25
Saved 8 secondsSaved 8 secondsper transactionper transaction
Change the size of the iceChange the size of the icescoopscoop
Saved 14 secondsSaved 14 secondsper drinkper drink
New espresso machinesNew espresso machines Saved 12 secondsSaved 12 secondsper shotper shot
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Measures of Productivit
measures Labor Machine Capital Energy
Multifactor Output Outputmeasures Labor + Machine Labor + Capital + Energy
Total Goods or Services Producedmeasure All inputs used to produce them
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Labor Productivit
xamp e:xamp e:Assume two workers paint twentyAssume two workers paint twenty--four tables infour tables ineight hours:eight hours:
In uts: 16 hours of labor 2 workers x 8 hoursIn uts: 16 hours of labor 2 workers x 8 hoursOutputs: 24 painted tablesOutputs: 24 painted tables
tablesOutputs
hours Inputs
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Can be used to compare a processCan be used to compare a processroductivit at a iven time Productivit at a iven time P to the sameto the same
process productivity at an earlier time (P process productivity at an earlier time (P 11))
12 PP PP
1P 1P, or
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Last week a company produced 150 units using 200 hours ofLast week a company produced 150 units using 200 hours oflabor labor This week, the same company produced 180 units using 250This week, the same company produced 180 units using 250
hours of labor hours of labor P1 =
PP 12 =
=
=
2
rategrowthor %P1
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Chapter 3 Measuring Performance in Operations
Models of Organizational Performance
1. Malcolm Baldrige National Quality AwardFramework
2. Balanced Scorecard3. Value Chain Model
4. Service-Profit Chain Model
12OM, Ch. 3 Measuring Performance in Operations2009 South-Western, a part of Cengage Learning
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Chapter 3 Measuring Performance in Operations
Malcolm Baldrige National Quality Award Framework
categories of manufacturing, small business,
Primary purpose of the program is to provide aself-assessment to understand an organizations
priorities for improvement.
13OM, Ch. 3 Measuring Performance in Operations2009 South-Western, a part of Cengage Learning
. .
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Malcolm Baldrige National Quality Award Model ofOrganizational PerformanceExhibit 3.3
14OM, Ch. 3 Measuring Performance in Operations2009 South-Western, a part of Cengage Learning
Source: 2006 Malcolm Baldridge National Quality Award Criteria, U.S. Dept. of Commerce
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Malcolm Baldrige National QualityMalcolm Baldrige National Qualitywar - nnerswar - nners
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Malcolm Baldrige National Quality
-
Malcolm Baldrige National Quality
-Remark: Education and health sectors have been added since 1999.
e a r ge war rec p en s are:Motorola Commercial, Government & Industrial Solutions Sector (Manufacturing)Branch-Smith Printing Division (Small Business)
The 2003 Baldri e Award reci ients are:
SSM Health Care (Health Care)
Medrad, Inc., Indianola, Pa. (manufacturing);Boeing Aerospace Support, St. Louis, Mo. (service) (Boeing Airlift and TankerPrograms, Long Beach, Calif., received the Baldrige Award in 1998 in the
manufacturing category);Caterpillar Financial Services Corp., Nashville, Tenn. (service);Stoner Inc., Quarryville, Pa. (small business);Community Conso i ate Sc oo District 15, Pa atine, I . (e ucation);Baptist Hospital, Inc., Pensacola, Fla. (health care); andSaint Lukes Hospital of Kansas City, Kansas City, Mo. (health care).
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The balanced scorecard is a strategicThe balanced scorecard is a strategiclannin and mana ement s stemlannin and mana ement s stem used toused to
align business activities to the vision andalign business activities to the vision andstrate of the or anization im rovestrate of the or anization im roveinternal and external communications, andinternal and external communications, andmonitor or anizational erformance a ainstmonitor or anizational erformance a ainststrategic goals.strategic goals.
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Chapter 3 Measuring Performance in Operations
The Balanced Scorecard Model
Consists of four performance perspectives:1 Financial
2) Customer
3) Innovation and Learning
4) Internal
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Source: Kaplan R. S., and Norton, D. P., The Balanced ScorecardMeasures That Drive Performance, Harvard Business Review, JanuaryFebruary 1992, p. 72.
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A BSC Example:
Re ional Airline Balanced Scorecard
A BSC Example:
Re ional Airline Balanced Scorecard
Source: Balanced Scorecard Institute, a Strategy Management Group company
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