16.0 MEGAPIXELS

10x WIDE ZOOM

HD VIDEO 720p

3.0” 460k LCD

VR-340

OLYMPUS PEN E-PM1

12.3 MEGAPIXELS

IS BUILT-IN

HD VIDEO 1080i

3.0” LCD

$49999 REGULAR PRICE - $10000 INSTANT REBATE* = $39999 INCLUDES E-PM1 BODY

& 14-42mm Lens (28-84mm 35mm equivalent)

SAVE BIG ON THELATEST TECHNOLOGY

$14999 REGULAR PRICE - $5000 INSTANT REBATE* = $9999

For Mom! For Mom!

• Small, simple and stylish• Capture professional, SLR-quality images• Focus quickly on active kids or pets• Get creative with Lenses, Video and in-camera Art Filters• See results before you shoot with the Live Guide menu

Purple White Black BrownPinkSilver

Colors:

SAVE$5000SAVE$5000

SAVE$10000SAVE$10000

OLYMPUS USER RATING

4.6/5

New!New!

OLYMPUS PEN E-PL3

• 3” High-Resolution Tilting LCD• 12.3 MP Live MOS Sensor for Professional SLR Image Quality• Full 1080 HD Video and 6 Advanced In-Camera Art Filters• Enhanced low-light performance with 12,800 ISO and AF Illuminator• Blazing speed with fast autofocus

12.3 MEGAPIXELS

IS BUILT-IN

5fps SEQUENTIAL SHOOTING

3.0” TILT LCD

$69999 REGULAR PRICE - $10000 INSTANT REBATE* = $59999 INCLUDES E-PL3 BODY

& 14-42mm or 17mm Lens (35mm equivalent = 28-84mm or 34mm)

$89999 REGULAR PRICE - $10000 INSTANT REBATE* = $79999 INCLUDES E-P3 BODY

& 14-42mm or 17mm Lens (35mm equivalent = 28-84mm or 34mm)

OLYMPUS PEN E-P3

• Blazing fast Autofocus speed with 35 focus points• 3” OLED Touch Screen with 614,000 dot resolution• Illuminate your subjects with enhanced low-light performance and a built-in flash• Full 1080 HD Video and 10 In-Camera Art Filters• Metal body with sophisticated button structure and controls

12.3 MEGAPIXELS

12,800 HIGH ISO

TruePic™ VI IMAGE PROCESSOR

3.0” OLED TOUCH

Colors:

WhiteSilverBlack

SAVE$10000SAVE$10000

SAVE$10000SAVE$10000

THE CAMERAMom Wants!Mom Wants!E-P3 TOUCHSCREEN

OLYMPUS USER RATING

4.6/5

OLYMPUS USER RATING

4.7/5

Black WhiteSilverRed

Colors:

Black Silver

Colors:

$99999BODY ONLY

STARTING AT:

OM-D | E-M5

• Built-In Viewfinder with Eye-Sensor Technology• Dust and Splashproof Design• FAST Autofocus with 3D AF Tracking• 9 fps Sequential Shooting• In-Camera Creative Effects for Images and Movies

16 MEGAPIXELS

IS 5- AXIS

1080i FULL HD VIDEO

3.0” TILT TOUCH LCD

m40-150mm f4.0-5.6 Lens(35mm equivalent = 80mm-300mm)

$14999**When purchased with a PEN or OM-D One Lens Kit. Reg. $19999

m75-300mm f4.8-6.7 Lens(35mm equivalent = 150mm-600mm)

$79999*After $100 Instant Rebate. Reg. $89999

m9-18mm f4.0-5.6 Lens(35mm equivalent = 18mm-36mm)

$59999After $100 Instant Rebate. Reg. $69999

9-18mm f4.0-5.6 Lens(35mm equivalent = 18mm-36mm)

$49999After $100 Instant Rebate. Reg. $59999

m14-150mm f4.0-5.6 Lens(35mm equivalent = 28mm-300mm)

$49999After $100 Instant Rebate. Reg. $59999

50-200mm SWD f2.8-3.5 Lens(35mm equivalent = 100mm-400mm)

$109999After $100 Instant Rebate. Reg. $119999

m17mm f2.8 Lens(35mm equivalent = 34mm)

$26999After $30 Instant Rebate. Reg. $29999

50mm Macro f2.0 Lens(35mm equivalent = 100mm)

$44999After $50 Instant Rebate. Reg. $49999

EXPAND YOURCreative Freedom!Creative Freedom!

New!New!

SURPRISINGLY SMALL. POWERFULLY PACKED.

OLYMPUS PEN INTERCHANGEABLE LENSES PROFESSIONAL IMAGE QUALITY CREATIVE FREEDOM POINT AND SHOOT PORTABILITY

PROFESSIONAL IMAGE QUALITY

EASE OF USE

SLEEK PORTABILITYTake the PEN with you! The compact and light design means smaller, more portable lenses.

INTERCHANGEABLE LENSESWhen you change the lens, you change the way you see the world. The PEN series gives you that flexibility while delivering crisp, clear images.

USER INTERFACESThe Intuitive interfaces of the PEN make it easy top navigate the camera menus and capture amazing images.

INTELLIGENT LENS DESIGNCapture amazing image and movie quality with the perfect combination of camera and lens.

IN-BODY IMAGE STABILIZATIONCompensates for camera shake and makes it possible to use any Olympus lens for perfectly clear, crisp photos, even in low-light.

iAUTO & SCENE SELECT MODESiAuto automatically detects the scene and adjusts the camera set-tings, while Scene-Select modes allow you to choose the scene.

FULLY EXPANDABLE SYSTEMOlympus lenses. So the choice is up to you! Add more with Olympus accesso-ries such as viewfinders and flashes.

DUST REDUCTION SYSTEMChange lenses without worry! The PEN system assures spot-free images.

HDMI OUTPUTHDMI output and control makes playing back videos on your HDTV a breeze.

“A CAMERA LIKE THE E-M5 IS VERY HARD TO RESIST.”

-Allison Johnson;DigitalCameraReview.com

14.0 MEGAPIXELS

24x WIDE ZOOM

HD VIDEO 720p

3.0” 460k LCD

14.0 MEGAPIXELS

36x WIDE ZOOM

HD VIDEO 720p

3.0” WIDE LCD

16.0 MP CMOS

24x WIDE ZOOM

1080p FULL HD VIDEO

3.0” 460k LCD

SZ-12

SP-810UZSZ-30MR

A STYLISH

ZOOM

$29999WAS $37999

$29999WAS $32999

$19999 REGULAR PRICE - $5000 INSTANT REBATE* = $14999

love!She’ll love!She’ll love!

SAVE$5000SAVE$5000

NEWLOWPRICE!

NEWLOWPRICE!

NEWLOWPRICE!

NEWLOWPRICE!

OLYMPUS USER RATING

4.6/5 OLYMPUS USER RATING

4.0/5

New!New!

See getolympus.com/mom for a dealer near you! See getolympus.com/mom for a dealer near you!

24x

36x

WIDE-ANGLE

10x

16.0 MEGAPIXELS

21x WIDE ZOOM

HD VIDEO 720p

3.0” LCD

SP-620UZ

$19999 REGULAR PRICE - $2500 MAIL-IN REBATE** = $17499

$9999 REGULAR PRICE - $2000 INSTANT REBATE* = $7999

SAVE$2500SAVE$2500

SAVE$2000SAVE$2000

14.0 MEGAPIXELS

5x WIDE ZOOM

HD VIDEO 720p

3.0” LCD

VG-160 New!New!New!New!

**Download your mail-in rebate form at: www.olympus.rebateaccess.com Valid April 29th thru June 2nd.

See getolympus.com/mom for a dealer near you! See getolympus.com/mom for a dealer near you!

LOW LIGHTTake beautiful night scenes and photos under backlit conditions.

HIGH SPEEDNever miss a moment with quick start-up, fast AF and High-Speed Sequential Shooting.

INTELLIGENTCapture the perfect photo with Enhanced iAuto mode and Super Resolution Zoom.

iHS Technology combines the powerful TruePic™ image processor of a DSLR camera with a high-sensitivity, low noise backlit CMOS sensor to produce stunning low-light and high-speed images with improved scene and subject recognition.

TOUGH ENOUGHFor Life! For Life! For Life! For Life!

$29999

$17999

12.0 MP CMOS

5x WIDE ZOOM

1080p FULL HD VIDEO

3.0” 1030k LCD

TOUGH TG-820 iHS

$24999 REGULAR PRICE - $5000 INSTANT REBATE* = $19999

14.0 MEGAPIXELS

5x WIDE ZOOM

HD VIDEO 720p

3.0” 920k LCD

14.0 MEGAPIXELS

3.6x WIDE ZOOM

HD VIDEO 720p

2.7” LCD

TOUGH TG-610 TOUGH TG-320

SHOCKPROOF to 5ft. WATERPROOF to 16ft. FREEZEPROOF down to 14ºF.

SHOCKPROOF to 5ft. WATERPROOF to 10ft. FREEZEPROOF down to 14ºF.

SHOCKPROOF to 5ft. WATERPROOF to 33ft. CRUSHPROOF to 220lbf. FREEZEPROOF down to 14ºF.iHS Technology10x Super Resolution Zoom

Black SilverBlueRed

Colors:

Blue Red

Colors:

Black SilverRedBlue

Colors:

Creative Freedom!SAVE

$5000SAVE$5000

OLYMPUS USER RATING

3.8/5 New!New!

CAPTURE IMAGES LIKE NEVER BEFORE.

See getolympus.com/mom for a dealer near you! See getolympus.com/mom for a dealer near you!

New!New!New!

© 2012 Olympus Imaging America Inc. All rights reserved. Olympus and PEN are trademarks or registered trademarks of Olympus Corporation, and/or its affiliates.*All instant rebate savings are valid from 4/29/12-5/12/12 (Excludes mail-in rebate).