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AUTOMOTIVE ENGINEERING2019 MARKETING PLANNER
techbriefsmedia.com
TM
THE #1 RESOURCE FOR AUTOMOTIVE
DESIGN & MANUFACTURING
ENGINEERS WORLDWIDE!
LiDAR!New ‘eyes’ for the self-driving future
E-axles speed electrifi cation
I-Pace: Jaguar’s newEV benchmark
Inside McLaren’s newsemi-active suspension
AUTOMOTIVE ENGINEERING
®
Cold-climate comfort for EVs and FCVs Testing Hyundai’s electric and fuel-cell vehicle HVACat the Arctic Circle
Lightweighting innovations
WCX 2018 highlightsRoof-crush testingadvances
AUTOMOTIVE ENGINEERING®
Official publication of SAE International— Setting the standards for the automotive industry
2 SAE Automotive Engineering Marketing Planner 2019 techbriefsmedia.com
UNMATCHED TECH AND SUPPLY-CHAIN ANALYSISEach month, Automotive Engineering delivers must-read analysis of technology and supply trends impacting product design and development from leading experts in the mobility space:
SUPPLIER EYE Supply Chain and OEM/Supplier InsightsColumnist Michael Robinet is Managing Director at IHS Markit and the premier analyst covering the global automotive supply chain. Robinet’s expertise and insights each month in “Supplier Eye” help SAE readers navigate the often-disruptive technology tidal wave that is shaping future mobility decisions. He helped design the world’s first contiguous database developed to forecast sales, production, and sourcing linkages for the global automotive industry. Robinet is widely quoted on global automotive industry trends and topics in leading media and frequently presents at global OEM and supplier conferences and symposia.
THE NAVIGATOR Autonomous/Connected Vehicle Tech Insights Columnist Sam Abuelsamid is Senior Research Analyst at Navigant Research. His monthly column, “The Navigator,” focuses on Autonomous and Connected Vehicle technologies and mobility services. Abuelsamid has worked in the automotive industry for 24 years, helping to develop advanced chassis system software at Tier 1 suppliers. He is widely quoted in major media and has served in Ford Technology communications.
HERE’S WHAT OUR READERS HAD TO SAY ABOUT AUTOMOTIVE ENGINEERING:
SIGNET RESEARCH AD READERSHIP ISSUEWhen you advertise in Automotive Engineering’s Ad Readership Issue (March 2019), you’ll receive a detailed report of the surveyed responses, including ad recall, impact, and feedback. Learn better ways to communicate with your target audience and increase your ROI.
Automotive Engineering, the flagship magazine of SAE International, is the authoritative source automotive engineers rely on to meet their technology challenges and to design the next generation of vehicles.
Published 10 times annually, Automotive Engineering reaches more than 65,000 BPA-audited subscribers. With an average readership of 2.5 readers per copy*, the total reach of Automotive Engineering is more than 160,000 readers per issue.
The CTOTalking tech strategy
with Ford’s Ken Washington, plus
CTOs from Renesas, Schaeffler Group
Advanced acoustics modeling
GM’s all-new turbo-4 for trucks
New steels are tough—and light!
AUTOMOTIVE ENGINEERING
®
“ A unique source of information from the automotive industry.”
“ Opens up the world of potential solutions that could be applied to design problems we are currently facing.”
“ I use it as technical references for applications into my professional field…. a strong reference for all our products and internal processes.”
*Source: Signet Research, Inc., March 2018 Reader Profile Report
SAE Automotive Engineering Marketing Planner 2019 3techbriefsmedia.com
AUDIENCE PROFILE Automotive Engineering reaches the core OEM Motor Vehicle and Systems/Components Manufacturers:
Automotive Engineering readers specify these products:
Power/Engine Components 39%
Mechanical Components 37%
Sensors/Actuators 32%
Test Equipment/Software 32%
Testing Validation/Certification Services 27%
Design/Analysis/Simulation Software 29%
Metals 29%
Plastics & Composites 26%
Adhesives/Sealants/Coatings 22%
Manufacturing Equipment/Machine Tools 24%
Source: Publisher’s own data, June 2018
Automotive Engineering is read by top Tier 1 suppliers and OEMs worldwide. Here is a sample:
0% 5% 10% 15% 20% 25% 30% 35% 40%
25,000
20,000
15,000
10,000
5,000
0
22,357
OEM Vehicle Manufacturers
OEM Vehicle Systems & Components Manufacturers
13,665
Source: June 2018 BPA Worldwide Brand Report
AisinAlcoa American Axle & Mfg.AptivArcelorMittal Autoliv BASFBorgWarner Bosch Continental Dana Delphi Automotive Denso Eberspacher Gruppe Faurecia Federal-Mogul FreudenbergGentex GKN
Goodyear Tire & Rubber Harman International Hella HenkelHitachi Hyundai Mobis Infineon Innoviz TechnologyIntel Johnson Controls Inc. Lear Corp. Magna Mahle NanoSteel Nexteer Automotive Nvidia NucorOusterPanasonic Automotive
QNX Qualcomm Quanergy LidarRenesasSchaeffler Sumitomo Electric Ind. StrobeTenneco TetraVue3MThyssenKrupp US Steel Valeo Velodyne LidarVisteon Webasto Yazaki ZF TRW
Ashok Leyland Audi BMW BYD Changan Daimler AG Dongfeng Motor Faraday FutureFAW Fiat Chrysler Ford Greeley GeelyGeneral Motors Great Wall Harley-Davidson
Honda Hyundai Mahindra & Mahindra Mazda Mercedes-Benz Mitsubishi Nissan PSA Renault SAIC Motor Suzuki Tata Tesla Toyota Volkswagen Volvo
TIER 1 OEMs
Base: 28,821
4 SAE Automotive Engineering Marketing Planner 2019 techbriefsmedia.com
2019 EDITORIAL CALENDAR AUTOMOTIVE ENGINEERING
TM
Magazine Issue JANUARY FEBRUARY MARCH APRIL MAY Magazine Issue JUNE JULY/AUGUST SEPTEMBER OCTOBER NOVEMBER/DECEMBER
Special Coverage Radars, LiDARs, Camera Tech
NAIAS ’19
CES ’19
Vehicle Electrification Tech
WCX 2019 Preview
SAE WCX ISSUE Lightweighting Special Coverage
The Science of NVH Reduction
SAE Engineer Survey — EXCLUSIVE
Composites & Plastics Lightweighting CES 2020 Preview
Features Electronic Components/Semiconductors
New Fuel and Lube Trends
2019 Vehicle Top Technologies
Advanced Manufacturing
Motors and Power Electronics WCX Preview
Supplier Innovations Metals
Plastics & Composites
Features NVH Simulation Techniques
Next-generation Supplier Technologies
Structural Adhesives Testing & Simulation Software
ADAS/Connected Car
SAE Standards SAE Standards News SAE Standards News SAE Standards News SAE Standards News SAE Standards News SAE Standards SAE Standards News SAE Standards News SAE Standards News SAE Standards News SAE Standards News
Tech ReportRegularly Covered
Subject Areas
Propulsion, Fuels, Lubricants
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Cyber Security
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Cyber Security
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Tech ReportRegularly
CoveredSubject Areas
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Thermal Management Tech
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Cyber Security
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Cyber Security
Product Spotlight LiDAR & Radar
Semiconductors
Power Electronics
On-board Processors
Wiring & Connectors for HEVs, EVs
WCX Exhibitor Preview
WCX Exhibitor Preview
Simulation/Analysis Tools
3D Printing/Additive Mfg. Equipment
Test & Measurement Tools
Product Spotlight
Data Acquisition Tools
Test & Measurement for NVH
Onboard Cameras/Imaging
Adhesives & Fasteners
Plastics & Composites
Testing & Analysis Tools
Metals
Data Acquisition Tools
ADAS Sensors
Electronic Components/Semiconductors
SAE Events C2C at CES
SAE Gov’t-Industry
Int’l Powertrains, Fuels & Lubricants Mtg.
Hybrid & EV Symposium Additive Mfg. Symposium WCX SAE Events Thermal Mgt. Systems Symposium
Industry Events L.A. Show & Connected Car Expo
NAIAS Detroit & CES Vegas Hybrid & EV Symposium,Anaheim
SAE Gov’t — Industry in D.C. Great Designs in Steel
NY Auto Show
RAPID + TCT Detroit
Industry Events CAR Mgt. Briefing Seminars
SAE Thermal Mgt. Symposium (Sept.)
SPE Automotive
Composites Conference
Special Mkting Opps
CES Bonus Distribution SAE Hybrid & EV SymposiumFeb 19-21 Anaheim
Ad Study Advertiser & WCXExhibitor Profiles: Free half or full page company profile with your ad of equal size
Special Mkting Opps
CAR Mgt. Briefing Seminars (August)
SAE NVH Conference (June)
CES Bonus Distribution
Webinars Autonomous Vehicle Sensing/LiDAR
Webinars AV Testing & Simulation Lightweighting NVH Analysis & Testing
Editorial Closing Nov. 2, 2018 Dec. 7, 2018 Jan. 7 Feb. 8 March 8 Editorial Closing April 5 June 3 July 5 Aug. 5 Sept. 6
Ad Space/ Material Closing
Dec. 3/Dec. 10 Jan. 2/Jan. 9 Feb. 1/Feb. 8 March 1/March 8 April 1/April 8 Ad Space/ Material Closing
May 1/May 8 July 1/July 8 Aug. 1/Aug. 8 Sept.3/Sept. 10 Oct. 1/Oct. 8
Industry Acronyms legend:
WCX — SAE World CongressCES — Consumer Electronics Show, held annually in Las VegasIC & ICE — internal combustion, internal combustion enginesADAS — advanced driver assistance (includes Radar, LiDAR, cameras, sonar, proximity, and other sensors used in vehicles)
SAE Automotive Engineering Marketing Planner 2019 5techbriefsmedia.com
Editorial ContactLindsay [email protected]
Magazine Issue JANUARY FEBRUARY MARCH APRIL MAY Magazine Issue JUNE JULY/AUGUST SEPTEMBER OCTOBER NOVEMBER/DECEMBER
Special Coverage Radars, LiDARs, Camera Tech
NAIAS ’19
CES ’19
Vehicle Electrification Tech
WCX 2019 Preview
SAE WCX ISSUE Lightweighting Special Coverage
The Science of NVH Reduction
SAE Engineer Survey — EXCLUSIVE
Composites & Plastics Lightweighting CES 2020 Preview
Features Electronic Components/Semiconductors
New Fuel and Lube Trends
2019 Vehicle Top Technologies
Advanced Manufacturing
Motors and Power Electronics WCX Preview
Supplier Innovations Metals
Plastics & Composites
Features NVH Simulation Techniques
Next-generation Supplier Technologies
Structural Adhesives Testing & Simulation Software
ADAS/Connected Car
SAE Standards SAE Standards News SAE Standards News SAE Standards News SAE Standards News SAE Standards News SAE Standards SAE Standards News SAE Standards News SAE Standards News SAE Standards News SAE Standards News
Tech ReportRegularly Covered
Subject Areas
Propulsion, Fuels, Lubricants
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Cyber Security
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Cyber Security
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Tech ReportRegularly
CoveredSubject Areas
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Thermal Management Tech
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Cyber Security
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Propulsion: ICE, Hybrids, EVs
Sensors
Materials
Testing & Simulation
New Vehicles
Software
Cyber Security
Product Spotlight LiDAR & Radar
Semiconductors
Power Electronics
On-board Processors
Wiring & Connectors for HEVs, EVs
WCX Exhibitor Preview
WCX Exhibitor Preview
Simulation/Analysis Tools
3D Printing/Additive Mfg. Equipment
Test & Measurement Tools
Product Spotlight
Data Acquisition Tools
Test & Measurement for NVH
Onboard Cameras/Imaging
Adhesives & Fasteners
Plastics & Composites
Testing & Analysis Tools
Metals
Data Acquisition Tools
ADAS Sensors
Electronic Components/Semiconductors
SAE Events C2C at CES
SAE Gov’t-Industry
Int’l Powertrains, Fuels & Lubricants Mtg.
Hybrid & EV Symposium Additive Mfg. Symposium WCX SAE Events Thermal Mgt. Systems Symposium
Industry Events L.A. Show & Connected Car Expo
NAIAS Detroit & CES Vegas Hybrid & EV Symposium,Anaheim
SAE Gov’t — Industry in D.C. Great Designs in Steel
NY Auto Show
RAPID + TCT Detroit
Industry Events CAR Mgt. Briefing Seminars
SAE Thermal Mgt. Symposium (Sept.)
SPE Automotive
Composites Conference
Special Mkting Opps
CES Bonus Distribution SAE Hybrid & EV SymposiumFeb 19-21 Anaheim
Ad Study Advertiser & WCXExhibitor Profiles: Free half or full page company profile with your ad of equal size
Special Mkting Opps
CAR Mgt. Briefing Seminars (August)
SAE NVH Conference (June)
CES Bonus Distribution
Webinars Autonomous Vehicle Sensing/LiDAR
Webinars AV Testing & Simulation Lightweighting NVH Analysis & Testing
Editorial Closing Nov. 2, 2018 Dec. 7, 2018 Jan. 7 Feb. 8 March 8 Editorial Closing April 5 June 3 July 5 Aug. 5 Sept. 6
Ad Space/ Material Closing
Dec. 3/Dec. 10 Jan. 2/Jan. 9 Feb. 1/Feb. 8 March 1/March 8 April 1/April 8 Ad Space/ Material Closing
May 1/May 8 July 1/July 8 Aug. 1/Aug. 8 Sept.3/Sept. 10 Oct. 1/Oct. 8
6 SAE Automotive Engineering Marketing Planner 2019 techbriefsmedia.com
Most marketing databases begin and end with demographics—who people are, not what they do.
The GEM advantage is rooted in behavior—what they bought, attended, read, visited, and more—all cross-referenced to a detailed taxonomy.
GEM records leverage customer behavior from SAE International, the global leader in automotive and aerospace standards and engineering IP, and combine it with detailed reader data from Tech Briefs Media Group, publisher of Tech Briefs, Automotive Engineering, Aerospace & Defense Technology, and more.
The result is comprehensive coverage of the design engineering universe, with cascading levels of engagement. That means you can tailor your marketing communication lists to your exact specifications in the lead-nurturing process.
GLOBAL ENGINEERING & MANUFACTURING DATABASE
Make GEM the cornerstone of your integrated marketing program.
GEM, the Global Engineering & Manufacturing database, amplifies your marketing program by marrying rich behavioral data to the most detailed demographics in the industry. That means you can reach prospects with demonstrated levels of engagement in the technologies and industries that you care about, adding efficiency and effectiveness to your marketing communications program.
Here’s an example of how it works:Your target is developers of autonomous vehicles; you want to get your product into the next generation of self-driving cars.• Start with basic function and industry—design engineers in
automotive• Factor in employees at Apple, Tesla, Google/Waymo, and
Faraday Future• Add a layer of engagement—subscribers to Automotive
Engineering and attendees at SAE Autonomous Vehicle events
• Match against buyers of technical papers and engineering standards on Autonomous Vehicles
• Refine to only those who purchased in the past 60 days
Congratulations! You just identified key decision-makers early in the design cycle,
ripe for conversion to Marketing-Qualified Leads.
SAE Automotive Engineering Marketing Planner 2019 7techbriefsmedia.com
LEAD-GEN PRODUCTS
E-NEWSLETTERSReach engineers and managers who turn to SAE’s E-newsletters for the very latest technology reports. Clicks on your ad generate full-contact leads. Sponsorships are limited to three sponsor messages and three banner ads per newsletter.
EDITIONS: • Automotive Engineering; Frequency: 18x• Automotive Manufacturing & Machining; Frequency: Quarterly• Autonomous Vehicle Engineering; Frequency: Monthly• Electronics & Sensors; Frequency: Bi-Monthly• Truck & Off-Highway Engineering; Frequency: Monthly• Vehicle Engineering; Frequency: 9x• NEW! Innovation U Student Newsletter; Frequency: 6x
ENGINEERING E-SOURCEUse this low-cost e-blast to generate full-contact leads from brand new prospects. Deliver your latest product announcements to OEM design engineers and managers with purchasing power.
EDITIONS: • SAE Main Edition; Frequency: 10x• Automotive; Frequency: 8x• Electronics; Frequency: 3x• Sensors/Test & Measurement; Frequency: 9x• Truck & Off-Highway; Frequency: Quarterly• Aerospace; Frequency: 11x
SPECIAL REPORTSDigital “Micro-Magazines” compiling the latest editorial on a hot topic. Special Reports offer an opportunity to reach new prospects with guaranteed lead production. Lock in a sponsorship and generate qualified leads relevant to your business. Each report is limited to six sponsorships.
Topics covered in 2019 include:January Rugged ComputingFebruary PowertrainMarch Unmanned SystemsApril RF & Microwave ElectronicsMay Advanced Materials—Composites/Plastics/Adhesives/CoatingsJune Vehicle ElectrificationJuly Modeling & SimulationAugust Power ElectronicsSeptember Test & MeasurementOctober 3D Printing/Additive ManufacturingNovember Robotics/Machine VisionDecember ADAS/Connected Car/Sensor Fusion
E-Newsletter
Engineering E-Source
Special Reports
8 SAE Automotive Engineering Marketing Planner 2019 techbriefsmedia.com
LEAD-GEN PRODUCTS
WEBINARSWebinars are a great opportunity to co-brand your company with SAE International and Tech Briefs Media. Utilize our proven, lead-generation marketing channels to reach new prospects and garner highly qualified sales leads. Your 30- or 60-minute event will feature a live presentation including an audience Q&A. We’ll archive your event on sae.org and techbriefs.com, and you’ll continue to receive leads for a full year.
TECHNICAL EDITORIAL WEBINARSSponsor a technical webinar from the editors of SAE and TBMG and connect with an audience eager to stay on top of the latest technology and research. Generate active leads through the registration data! Each Webinar has limited sponsors; lock in yours before they sell out.
2019 Editorial Webinar TopicsAutomated & Connected Commercial Vehicles: Next Steps for “Hands-Off” OperationCollaborative Robotics/Man and MachineAutomotive Sensors/LIDARTesting/Inspection of 3D Printed PartsVME Next Steps/Open VPXEyes in the Sky — Military Drone TechnologyAutonomous Simulation/Testing/AnalysisThe Future of Commercial Vehicle Propulsion: Diesel vs. ElectrificationLightweighting with Composites and PlasticsMetal 3D Printing Military Robots — to the Battlefield and BeyondNVH Simulation for Electric/Connected-Vehicle Development and Analysis
TECH TALKS10- or 20-minute pre-recorded Tech Talks are an effective, cost-efficient way for your company to maximize ROI from your presentation materials, and get customized results! We’ll target your message to key stakeholders within our vast database of engineers and managers.
SPOTLIGHTS This dedicated e-mail deployment features your company’s white paper, video, or webinar. You choose your audience from our GEM database, and we’ll guarantee full-contact leads...plus, host your white paper or video for 6–12 months for ongoing lead generation.
DYNAMIC WHITE PAPER Let us turn your existing white paper into a 10-minute audio/visual experience for your target audience. We will develop the PowerPoint presentation and voiceover. You’ll receive full-contact lead generation from registration, and 12 months of white paper downloads.
Tech Talk
White Paper Spotlight
Dynamic White Paper
Webinar
Technical Webinar
SAE Automotive Engineering Marketing Planner 2019 9techbriefsmedia.com
LEAD-GEN & ONLINE
SAE.orgThe ultimate knowledge resource for mobility engineers, featuring thousands of articles, magazine archives, and up-to-date information on new technology developments for better vehicle efficiency, performance, safety, and comfort.More than 560,000 users and 1.8 million page views monthly.
SPONSORED CONTENT/NATIVE ADVERTISINGPromote your custom content on SAE.org pages. Choose from the home page, news, or magazine landing pages.
TECH BRIEFS TV Bring your brand to life with the sight, sound, and motion of video at techbriefs.tv. Put your message in front of the design engineering community as they watch cutting-edge video from R&D leaders worldwide on Tech Briefs TV. More than 1.3 million total video views!Sponsor your own channel and receive a fully integrated promotion package.
Tech Briefs TV Web Site
SAE Web Site
VIRTUAL EVENTS Hold a single- or multi-day virtual event via our live virtual theater or on-demand virtual studio. Feature your technology experts and industry partners on panels, then direct attendees to your virtual booth or to a resource library to get more information on your products and services. Generate hundreds of active leads from the registration data!
TECH E-CARDS Let us create custom-designed e-mail postcards to send to your best prospects. Our Tech E-Cards are a personalized, yet cost-effective tool to generate leads and boost sales with a dedicated e-mail deployment.
Virtual Event
Tech E-Card
Sponsored Content
10 SAE Automotive Engineering Marketing Planner 2019 techbriefsmedia.com
CUSTOM MEDIA
E-NEWSLETTERS Single-sponsor custom E-newsletters are a great way to build brand awareness, educate your existing customers, and generate leads. You can supply all content, some content, or let our expert writers create the content for you. We handle design and production, and target your specific audience from the GEM database.
MAGAZINES/E-ZINESShare application stories, customer testimonials, and success stories with your current and prospective customer base. Digital and print options available.
We provide an easy, turnkey service!
CUSTOM RESEARCHFrom custom surveys, to direct marketing, to branding, we’re here to meet your company’s specific needs. Use our subscriber base and broad audience to gain the insights and knowledge you need to advance your brand in the marketplace.
SNAPAPP AUDIENCE ENGAGEMENT TOOL/ CUSTOM RESEARCH Create content marketing and audience engagement that drive lead-gen and profile prospects. All with an interactive content creation platform that empowers marketers to create, publish, and measure compelling audience experiences.
Choose from the following interactive content types:• Assessments & Personality Tests• Calculators• Knowledge Tests & Quizzes• Polls & Surveys
SPONSORSHIP OPPORTUNITY The Create the Future Design Contest, now in its 17th year, is the premier global design competition. Each year, there are more than 1,000,000 page views at createthefuturecontest.com, and sponsors benefit from more than 15 million marketing impressions.
Custom E-Newsletter
Custom Magazine
Custom Quiz
1 COMSOL NEWS 2018
COMSOL NEWS
www.comsol.com 2018
THE MULTIPHYSICS SIMULATION MAGAZINE
Multiphysics Informs Business &
Engineering Solutions Enhancing water quality at Tauw
PAGE 6a
Custom Research
THE
DESIGN CONTEST 2019
NOW IT’S YOUR TIME TO SHINE!ENTER TO WIN $20,000 GRAND PRIZE
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Contest Sponsorship
SAE Automotive Engineering Marketing Planner 2019 11techbriefsmedia.com
MECHANICAL SPECIFICATIONS
INCHES DECIMALS (IN.) MILLIMETERS
Width Depth Width Depth Width Depth
STANDARD UNIT SIZES
Publication Trim Size 7 7/8" 10 1/2" 7.875" 10.5" 200mm 267mm
2-PAGE SPREAD
Trim Size 15 3/4" 10 1/2" 15.75" 10.5" 400mm 267mm
Bleed Size 16 1/4" 10 3/4" 16.25" 10.75" 413mm 273mm
Live Area 14 7/8" 9 5/8" 14.875" 9.625" 378mm 244mm
1/2-PAGE SPREAD (HORIZONTAL)
Trim Size 15 3/4" 5 1/4" 15.75" 5.25" 400mm 387mm
Bleed Size 16 1/4" 5 3/4" 16.25" 5.75" 413mm 146mm
Live Area 14 7/8" 4 5/8" 14.875" 4.625" 378mm 117mm
FULL PAGE
Trim Size 7 7/8" 10 1/2" 7.875" 10.5" 200mm 267mm
Bleed Size 8 1/8" 10 3/4" 8.125" 10.75" 206mm 273mm
Live Area 7" 9 5/8" 7" 9.625" 177mm 244mm
FRACTIONALS
2/3 page 4 1/2" 9 5/8" 4.5" 9.625" 114mm 244mm
1/2 page island 4 1/2" 7 1/4" 4.5" 7.25" 114mm 184mm
1/2 page horizontal 7" 4 5/8" 7" 4.625" 177mm 117mm
1/2 page vertical 3 3/8" 9 5/8" 3.375" 9.625" 85mm 244mm
1/3 page vertical 2 1/8" 9 5/8" 2.125" 9.625" 54mm 244mm
1/3 page square 4 1/2" 4 5/8" 4.5" 4.625" 114mm 117mm
1/4 page 3 3/8" 4 5/8" 3.375" 4.625" 85mm 117mm
New Product Technology Ad 3 3/8" 2 1/8" 3.375" 2.125" 85mm 54mm
Tech Lit. File 3 3/8" 2 1/8" 3.375" 2.125" 85mm 54mm
PROCESS COLOR INK ROTATION: Black, Cyan, Magenta and YellowBINDING: Saddle Stitched
PRINT AD SUBMITTAL REQUIREMENTS: All ads must be sent as Press-Optimized PDFs including:• PDF/X-1a compliant.• The appropriate size (see above) and minimum 1/8" bleed if required.• Images should be 300-dpi and 1200-dpi for line art. • Compression set to highest-quality settings.• CMYK colorspace. (Do not use RGB images, spot color or index color.)• All fonts must be embedded.
SEND FILES: [email protected]*Please include advertiser’s name and issue date in the subject line.
QUESTIONS: Please contact the production manager at: 212-490-3999For more information visit: www.techbriefsmedia.com/digitalspecs
Specifications for Automotive Engineering (Print & Digital)
E-NEWSLETTER MECHANICAL SPECIFICATIONSBANNER ADSTOP LEADERBOARD: 600 x 150 pixelsBANNER #2 AND #3: Square banners — 400 x 400 pixels One URL/Link
SPONSOR MESSAGES — 3 POSITIONSHEADLINE: 50 characters max, with spacesMESSAGE: 450 characters max with spaces, no paragraph breaks, one hyperlink IMAGE: 400 x 400 pixels — JPEG, PNG, or GIF, no animation
SPONSORED LINKS/EVENT ALERTS HEADLINE: 50 characters max, with spacesMESSAGE: 150 characters max with spaces, one hyperlink
ENGINEERING E-SOURCEHEADLINE: Under 50 characters with spaces, no end punctuationMESSAGE: 40 words of copyIMAGE SPECS: 125 x 125-pixel image, jpg or gif, no animationURL: One (no URLs included in body copy)MATERIAL DEADLINE: Two weeks prior to transmission date
WHITE PAPER SPOTLIGHTMATERIAL REQUIREMENT: Logo, Image, 200 – 215-pixel width, Headline, 50 – 75-word description, link to a PDF of your white paper
VIDEO SPOTLIGHTMATERIAL REQUIREMENT: Logo, Image, 200 – 215-pixel width, Headline, 50 – 75-word description, link to your video
TECH E-CARDSEmail subject line HEADLINE: 40-50 charactersAD COPY: 100-word or less descriptionPRODUCT IMAGE: 380 – 485 pixels wide and no more than 500 pixels highOne URL/Link
WEB SITE BANNER SPECIFICATIONSFILE FORMAT: GIF, JPG, or HTML5 filesBANNER SIZES: LEADERBOARD: 728 x 90 pixelsMEDIUM RECTANGLE: 300 x 250 pixels
SPONSORED CONTENT/NATIVE ADVERTISINGContact production department for specs
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REGIONAL SALES — INTERNATIONALREGIONAL SALES — NORTH AMERICA
Europe — Western: Belgium, Denmark, Finland, France, Ireland, Israel, Italy, Netherlands, Norway, Spain, Sweden, Turkey, United KingdomChris [email protected]
Europe — Central & Eastern: Austria, Czech Republic, Germany, Hungary, Poland, SwitzerlandSven AnackerBritta [email protected]@intermediapartners.de
JapanShigenori [email protected]
CORPORATE SALES TEAM
John MurrayVP of [email protected]
Debbie RothwellDirector of Marketing, Custom Media/[email protected]
Bill CarielloDirector, Audience Data Sales & [email protected]
New England/QCEd Marecki+1.401.351.0274 [email protected]
ConnecticutStan [email protected]
New York/New Jersey/OhioRyan [email protected]
Mid-AtlanticDesiree Stygar+1.908.300.2539 [email protected]
Midwest/Central CanadaBob [email protected]
Chris Kennedy+1.847.498.4520 x3008 [email protected]
Southeast/TXRay [email protected]
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Northern CA, OR, WA, Western CanadaCraig Pitcher+1.408.778.0300 [email protected]
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