O F F I C E , R E S I D E N T I A L A N D R E T A I L L E A S I N G

THE DISTRICT DETROIT

The District Detroit will be 50 blocks of thriving businesses, parks, restaurants, bars and event destinations. It will be home to the young and the young at heart, families, new residents and long-time residents who want to be where the action is.

A network of five, mixed-use neighborhoods, featuring office, residential and retail anchored by world-class venues, whose one-of-a-kind energy is the catalyst for the uniquely vibrant character of each neighborhood.

DETROIT ON THE RISE

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THE DISTRICT DETROITPAGE 3THE DISTRICT DETROIT RETAIL

19891989198219891992

1989200019892015

19891959198919891987198919672015196720152014199220141992

200720142007

2017201420172014A COMMITMENT TO DETROIT

From the restoration of the Fox Theatre in the late 1980s to construction of the new Little Caesars Arena today—the Ilitch organization has made investing in their hometown a trademark. Ilitch companies built championship teams in the Detroit Red Wings and Detroit Tigers; invested in parks, city infrastructure and charities throughout the city; grew a single Little Caesars Pizza store to the largest carryout-only pizza chain in the world; and made a commitment to providing fun and memorable experiences to the community that they call home. Olympia Development of Michigan, an Ilitch-owned company, is leading this impressive development together with a variety of public and private partners. We’re proud to be a part of Detroit’s comeback story. Now we’d like to invite you to join us by investing in one of America’s greatest cities, too.

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THE EXPERIENCEThe District Detroit is one of the largest sports and entertainment developments in the country. Located in the heart of Detroit, this 50-block, mixed-use development led by the Ilitch organization unites six world-class theaters, five neighborhoods and three professional sports venues in one vibrant, walkable destination for people who want to live, work and play in an exciting urban environment. Home to the Detroit Tigers, Detroit Red Wings, Detroit Pistons and Detroit Lions - The District Detroit represents the greatest density of professional sports teams in one downtown core in the country.

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WOODW

ARD AVE.

CASS AVE.

GRAND RIVER AVE.

75

The District Detroit connects Downtown to Midtown along the QLINE line and represents the final piece of the puzzle connecting all of Detroit’s sports and entertainment venues.

QLINE STATIONS

CLICK ON A NEIGHBORHOOD TO LEARN MORE

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NEIGHBORHOODS

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Welcome to the home of the new Little Caesars Arena—Woodward Square is a neighborhood anchored by a world-class sports and entertainment venue for sports, concerts, family shows and community functions. Coupled with mixed-use developments, boutique hotels, a piazza for outdoor entertainment and the Wayne State University Mike Ilitch School of Business, the Woodward Square neighborhood will bring a dynamic mix of entertainment and retail options.

Little Caesars Arena will feature a dramatic arena bowl, proximity to the action and great sight lines. A first of its kind Via will bring traditional outdoor street experiences inside in a bold way. Shop, dine, and stroll under the sun or stars in this 61,000 square-foot, covered pedestrian walkway open to the public year ‘round.

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A place where history and tradition meet the modern sports experience. Where the Detroit Tigers and Detroit Lions play the great American games that Detroiters love. The Wildcat Corner neighborhood is the place where Detroit comes together to hope, dream and cheer—where new shops pop up along tree-lined streets, and new overflowing restaurants attract sports fans, long-time residents and new neighbors.

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Where gas-lit streets set the stage for magical nights and gilded doors open to the majesty of two historical landmarks, the Fox Theatre and the Fillmore Detroit. This is no ordinary street. This is a European-inspired neighborhood for fans of sports and entertainment who come early for events and stay long after they’re over.

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A modern gathering place, where busy streets open up to quiet green spaces. Where people can sit back, relax and soak in the city. This is no ordinary park. This is where the city comes to work and play.

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A place where the artistic and entrepreneurial spirit of the past inspires the generations of the future. Where the modern, clean lines of Cass Tech fuse seamlessly with the neo-gothic style of the Masonic Temple. This is no ordinary neighborhood. This is a creatively charged urban community in the heart of Detroit.

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THEATER & ARTSThe District Detroit hums with music, arts and culture. With six world-class venues such as the Fox Theatre and Detroit Opera House, it’s a destination alive with artists and the arts.

Love for everything from music and street arts can be seen throughout the city in historic concert halls, museums and neighborhood art galleries.

This is the birthplace of Motown Records and Big Sean—Tyree Guyton, Jack White and Francis Ford Coppola. With thousands of theater seats, major citywide events held every month of the year and concerts, comedy and family-friendly shows booked every day, Detroit is one of the largest entertainment destinations in the United States.

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SPORTS IN DETROIT

People that annually attend a sporting event in Downtown Detroit

4,500,000

Thanks to The District Detroit, Detroit will be the only city in the country with four professional sports teams within blocks of each other in a city’s Downtown core. Sports fans will be able to walk between three amazing pro sports venues and watch the Tigers, Red Wings, Pistons and Lions in action all year long. New restaurants as well as local favorites are within steps of each venue, along with exciting shops and bars and new places to live and work. The District Detroit brings four of the most legendary sports franchises in history together in one amazing destination teaming with fans of all ages.

Stanley Cup championships for the Detroit Red Wings, the most of any NHL franchise based in the United States

ANNUAL ECONOMIC BUSINESS IMPACT

Regular season game days in Downtown Detroit

11

171

$458,000,000

126,000 Sporting seats in Downtown Detroit

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OFFICE, RESIDENTIAL AND RETAIL LEASING

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The District Detroit is adding to incredible growth already underway in the city. Detroit continues to attract a talented workforce along with major employers and entrepreneurs who see the potential for growth. As the Downtown population grows—The District Detroit is meeting this demand with new office, residential and retail developments throughout 50 blocks surrounding Little Caesars Arena making this an incredible place to work, shop, invest and call home.

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RESIDENTIAL

OFFICE OCCUPANCY RATE(18 consecutive quarters of positive absorption)

90%

RESIDENTIAL RENTAL OCCUPANCY RATE

98%

EXISTING OFFICE INVENTORY

RESIDENTS IN DOWNTOWND E T R O I T

OFFICE

HOTEL

HOTEL OCCUPANCY RATE

70%

RESTAURANTS

R E S T A U R A N T SIN GREATER DOWNTOWN

NEW RESTAURANTSIN GREATER DOWNTOWNS I N C E - 2 0 1 3

NEW HOUSING UNITS BY 2020

3,000

DETROIT BY THE NUMBERS

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30 MINUTEDRIVE TIME

60 MINUTEDRIVE TIME

90 MINUTEDRIVE TIME

THE MARKET30 MIN.

Drive Time60 MIN.

Drive Time90 MIN.

Drive Time

POPULATION 2,595,492 4,415,412 6,546,886

AGES 25-34 325,748 /12.8%

563,108 /12.4%

801,240 /12.2%

TOTAL BUSINESSES

101,066 174,632 255,404

TOTAL EMPLOYEES

1,330,361 2,237,069 3,238,051

AVERAGEHH INCOME

$61,941 $73,404 $70,267

*U.S. Statistical Data Only

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Notable companies headquartered in the greater Downtown area include General Motors, DTE Energy, Compuware, Ally Financial, Little Caesars Pizza, Quicken Loans, Blue Cross Blue Shield of Michigan, Lowe Campbell Ewald and Detroit Medical Center.

Detroit is also home to the new Little Caesars Arena, Comerica Park, Ford Field, Wayne State University (28,000 students), College for Creative Studies (1,412 students) and Wayne State University Mike Ilitch School of Business (approximately 3,000 students).

14,000,000 Annual Detroit visitors (2015) 7.2 Square miles 35,037 Population in the primary trade area 146,410 Daytime population 32,461 College students 5,700 Hotel rooms by 2018 3,000 New residential units by 2020

PRIMARY TRADE AREA

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THE DISTRICT DETROIT WELCOMES...Little Caesars Arena 819,000 SF world-class arena 20,000 seats Open in 2017

Wayne State University Mike Ilitch School of Business 120,000 SF building 3,000 students Scheduled to open in 2018

Little Caesars World Headquarters Campus Expansion 250,000 SF building $150 million headquarters 2018 opening

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PROJECT DEVELOPERS DistrictDetroit.com @DistrictDetroit | #DistrictDetroit

O F F I C E , R E S I D E N T I A L A N D R E T A I L L E A S I N G