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George Kartakis – Manager of Startup Advisors
@gkartakis
@braintree_dev
2015.06.24
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@2015 Paypal Inc. All rights reserved. Confidential and proprietary.
George Kartakis – Manager of Startup Advisors
@gkartakis
@braintree_dev
2015.06.24
�
@2015 Paypal Inc. All rights reserved. Confidential and proprietary.
Odysseus - The Entrepreneur
With a Credit Card walks in a bar!
Odysseus
Odysseus
Odysseus
Startup is
the Merchant
of Record
1. Liabilities
Odysseus
Startup is
the Merchant
of Record
a. Odysseus is the Merchant of Record
Odysseus
Startup is
the Merchant
of Record
a. Odysseus is the Merchant of Record
(1st recipient of money!)
�
�
�
Handling all the liabilities:!- Customer Support!- Refunds!- etc!
Odysseus
Startup is
the Merchant
of Record
b. Odysseus is just receiving a commission fee
b. Odysseus is just receiving a commission fee (not a Merchant of Record)
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Handling all the liabilities:!- Customer Support!- Refunds!- etc!
2. Financial Processes
Verification
Verification Compliance
Verification Compliance Underwriting
a. Verification
b. Compliance
Verification
Verification
Verification
c. Underwriting
Compliance
Compliance
Compliance
Compliance
Compliance
Compliance
A Credit Card Form walks into a bar……
A Talk on Credit Card Forms
\!
A Credit Card Form walks into a bar……
he says to the bartender,
“I’ve been having a hard time meeting people”
the bartender says:
“Wait, aren’t you supposed to be
good at generating…”
“interest”
THANK YOU!
6 Things George thinks merchants
should not* do when trying to make him
buy more stuff
1. Add a Captcha
2a. Ask users to register…
before purchasing
Shoppers who have cited ‘not
wanting to create an account’
with merchant as reason for
cart abandonment. Source: Fifth Gear
14%
2b. Not allow me to vault my
Credit Card info
An American Express walks into a bar in Moscow……
the bartender says,
“Sorry mate, You aren’t allowed in here without a ….”
“Visa”
3a. Not Autodetecting
Credit Card Type
*Blatant copy of Wikipedia!
jquerycreditcardvalidator.com/!
creditcardjs.com/!
3b. No Validated Credit Card # field
Inline
Luhn algorithm
4217 6511 1111 1119
4217 6511 1111 1119
9111 1111 1165 7124
4217 6511 1111 1119
9111 1111 1165 7124
9212 1212 1260 7228
4217 6511 1111 1119
9111 1111 1165 7124
9212 1212 1260 7228
14 + 6 + 11 + 19 = 50
4217 6511 1111 1119
9111 1111 1165 7124
9212 1212 1260 7228
14 + 6 + 11 + 19 = 50
50 % 10 == 0?
http://zdfs.github.io/toscani/paymentInfo/index.html!
4. Not show appropriate keyboard layouts
http://mobileinputtypes.com/ !
5. Not provide me a calendar view when selecting dates
6. Make it difficult to enter Credit Card info on a mobile device
Uber!
A Credit Card walks into a bar……
the bartender says,
“I haven’t seen you in a while”
The credit card looks at him and says:
“Yeah, I had to go to jail. I was”
“Charged with bad humour”
We look after the next big thing… Your Startup
�
�
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ON
ON
OFF FUTURE Payment Method
ON
ON
�
�
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�
�
Never fear starting. Fear never starting. ― Ryan Lilly
>Thank You!
�
@2015 Paypal Inc. All rights reserved. Confidential and proprietary.
https://blueprint.paypal.com
https://london.starttank.com
https://2015.battlehack.org
https://commercefactory.org
George Kartakis – Manager of Startup Advisors
@gkartakis
@braintree_dev