October 21October 21stst

Ch 12 The World of Makeup◦Open your google drive account and find the

chapter 12 makeup notes that I have shared with you

◦Make a copy ◦Save it and put your name on it

Color Quiz next class

Love of beauty is taste. The creation of beauty is art.

Ralph Waldo Emerson

The World Of The World Of MakeupMakeup

Chapter 12

JournalJournal

What is the primary goal of

makeup?

Explain in detail your answer to the why’s and

how’s as it relates to you

The Primary Goal of Makeup :

is to enhance the natural beauty of the client by bringing out the most attractive features of the face while minimizing those that are less attractive.

ProductsProducts

The quality of the products make a big difference in how makeup application will go for you & your client---smoothly or not.

ProductsProducts

Explain to clients why they should by quality products.

◦Why are they better?

◦Will it make a difference on their skin?

◦Will quality products glide on easier?

You testing and using the product you sell will make it easier to answer these questions

FoundationFoundation

Base or protective film ◦Liquid (stick, cream to powder, tinted

moisturizer) oil based good for normal to dry skin

◦Oil free means free of mineral oil(water based) Give a matte or dull finish Good for oily skin

Foundation ChemistryFoundation Chemistry

Cream: Good for dry to normal skin◦Medium to heavy

coverage

Liquid: Good for oily to normal skin◦Medium coverage

Powder foundations: powder mixed with coloring agents and perfume

◦Good for oily skin

Many foundations contain barrier agents such as sunscreen and silicone

Foundation creates an even canvas for the rest of your makeup. Skin tone determines the selection of foundation color.

Skin can be:◦Warm (yellow, orange, red-orange)◦Cool (blue, blue green (olive), blue red (pink)◦Neutral

The best way to determine the correct foundation color is to apply a stripe of the color to the jaw line. The color that “disappears” is the correct one.

ConcealersConcealers

Used to cover blemishes & discolorations and may be applied before or after foundation.

They are available in these forms:◦Pots - Pencils - Wands◦Tubes - Sticks

Pot concealers: heaviest & provides the most coverage, gives sheer to medium coverage

Tube & Stick: give medium to sheer coverage and may double as foundation

Using ConcealerUsing Concealer

Remove from the container with a spatula

Apply with a concealer brush or sponge.Match concealer as close to skin tone as

possible If it is to light it will give a “raccoon” like

look

Face PowderFace Powder

Add matte or a dull finishEnhance skins natural colorHelps conceal minor blemishesTones down excessive color & shine

Two forms:◦ Loose: good for at home use◦ Pressed: provide heavier coverage & good for “on the

go”Available in a variety of weights, tints, & shades

◦ Heavier weight: normal to oily◦ Translucent: blends with all foundations

Cheek ColorCheek Color

Cheek color (blush) gives a natural looking glow to the face and helps to create more attractive facial contours.◦ cream ◦ liquid ◦ Pressed & loose powder.

To Use consider the following:◦ Cream or gel colors are generally preferred for dry and

normal skin & depending on the type, it is usually applied with a brush or cotton puff.

◦ Liquid color blends well and is suited for all skin types◦ Pressed color give a matte finish and is most widely used◦ Loose powder come in a variety of shades

◦BLEND

EEyyee SShhaaddooww

Eye Shadow can make the eyes appearbrighter and more expressive

They come in a stick, cream, pressed & dry powder.

***MATCHING EYE SHADOW TO EYE COLOR SHOULD BE AVOIDED***

IT CREATES A FLAT FIELD OF COLORUsing a contrasting colors or complementary

colors can enhance the eyes

Darker shades make the natural color of the iris appear lighter

Lighter shades make the iris appear deeper

Good To Know Info…Good To Know Info…

A highlight color is lighter than the client’s skin tone .

These colors highlight a specific area, remember, lighter colors make the area appear larger.

A base color is usually a medium tone that is close to the client’s skin tone and is used to even out skin tone on the eye.

A contour color appears deeper and darker than the clients skin tone and used to minimize a specific area.

To applyTo apply

Remove product from its container with a spatula

Use a fresh applicator or clean brushApply the eye color close to the lashes on

the upper eyelid, sweeping the color slightly upward & outward

Blend

EyelinersEyeliners

Used to outline & emphasize the eyes◦Pencil◦Liquid◦Pressed◦Felt tip pen

Liners make the eyes appear larger and the lashes fuller.

Chemistry and UsageChemistry and Usage

Eyeliners are made of wax or hardened oilAlways sharpen your pencil after each use

and sanitize the sharpener before each use.

Apply in short strokes and gentle pressure. You may have to pull the skin taught to insure smooth application.

Eyebrow ColorEyebrow Color

Used to darken, correct shape or even fill in sparse areas.

Sharpen the pencil and wipe clean before each client. Sanitize

Avoid harsh contrast between hair and eyebrow color.

MascaraMascara

Darkens, defines & thickens lashes◦Liquid, cake, & cream and in a variety of

shades and tints.Used to make the lash appear thicker and

longer.◦Some wand mascaras contain rayon or nylon

fibers to lengthen and thicken the hair.Use a disposable wand and apply from

close to the base of the lash out toward the tips. NEVER DOUBLE DIP!

Lip ColorLip Color

All lip color is in a pasteSome contain sunscreen others contain

moisturizers to keep the lips from being dry.

Castor oil is the primary ingredient, other uses olive, mineral, sesame, cocoa butter petroleum, and vegetable oils.

To use, remove the lip color with a spatula and take it from the spatula with a disposable lip brush.

Lip LinerLip Liner

Colored pencils used to outline and fill in the lips & keeps the lip color from feathering.

Applied before the color is applied to ensure proper shape and definition.

Choose a lip liner that coordinates with the natural lip color or lip stick.

Sharpen the pencil and wipe with a clean tissue before each use. Remember to sanitize the sharpener before every use

Other CosmeticsOther Cosmetics

Eye Makeup Removers: are either oil or water based. ◦ Oil based remover use mineral oil with a small amount of

fragrance added.◦ Water based removers are a water solution with other

solvents have been added

Greasepaint: a heavy makeup used in the theater

Cake (pancake) makeup: a solid mass of heavy cream foundation. It is used with a moistened sponge. It gives good coverage & covers scars & pigmentation defects. It is also used in films and video applications.

October 27October 27thth

Ch 18 Warm up #1◦It is in your Drive so open it and make a copy◦Please put your name on it

Case Study

Makeup Brushes 412-416

October 27October 27thth

Case Study

How would you address this client and what recommendations would you give?

◦“I HAVE HAD MANY MAKEOVERS BUT NO ONE KNOWS HOW TO DO MY FRECKLE FACE WITHOUT COVERING THEM UP COMPLETELY! I LOVE MY FRECKLES AND LIKE A NATURAL LOOK. DO U KNOW ANY TIPS ON HAVING A BEAUTIFUL FACE WITH FRECKLES?”

Makeup BrushesMakeup Brushes*Can be made of synthetic or animal hair with wooden or

metal handles.

1. Powder Brush- large, soft brush used to apply powder or blush for blending.

2. Blush Brush- Smaller, more tapered version of the powder brush used for applying powder blush.

3. Concealer Brush- Narrow and firm with a flat edge. Used to apply concealer around the eyes or on blemishes.

4. Lip Brush- Similar to concealer brush, with a more tapered edge, also used to apply concealer.

5. Eye Shadow Brush- available in a variety of sizes. The softer and larger the brush, the more blended the shadow will be. A firm brush is better for depositing, dense color for blending it.

6. Eyeliner Brush - Fine, tapered, firm bristles used to apply liner or shadow to the eyes.

Makeup BrushesMakeup Brushes

More Makeup BrushesMore Makeup Brushes7. Angle Brush- Firm, thin bristle; angled

for application of shadow to the eyebrows or shadow liner to the eyes.

8. Lash and Brow Brush- Comb-like brush used to remove excess mascara on lashes or to comb brows into place.

Caring For Makeup BrushesCaring For Makeup BrushesA commercial sanitizer can be used

but contain a high levels of alcohol and will dry brushes over time.

A gentle shampoo or brush solvent should be used to thoroughly clean the brushes.

Brushes should always be put into running or still water with the ferrule (pointing downward.

Caring for brushes Caring for brushes continuedcontinued

•If the brush is pointed up, the water may remove the glue that keeps the bristles in place.

•Rinse after cleansing.

•Reshape the wet bristles and lay the brushes flat to dry.

Color Theory Key TermsColor Theory Key Terms

Primary ColorsSecondary ColorsTertiary ColorsComplementary

colorsMonochromaticAnalogousTriadic

HueTintShadeValueIntensityTone

The Law of ColorThe Law of Color

MMoonnoocchhrroommaattiicc

Use the same color with variations in value and intensity

AAnnaalloogg

Uses three colors that are adjacent to each other on the color wheel.

TriadicTriadic

Three colors located in a triangular position on the color wheel. Causes a more dramatic look.

This is now known as split complimentary

Draw the color wheelDraw the color wheel

Draw and color your color wheel

Label it

Hang it

Tuesday Oct 30Tuesday Oct 30

Work on Smart Notes page 368 & 369

Review Color Wheel

Face Shapes◦Journal◦Activity

Face ShapesFace Shapes

JournalJournal

Justify the classification of the oval shape as the “ideal face.”

Find Your ShapeFind Your Shape

November 8November 8

Short Product Review

Discuss Special Occasion Makeup

Lab to practice

Journal EntryJournal Entry

If you could choose only three colors for the whole entire world what colors would you choose? Explain why.

Selecting Makeup Selecting Makeup ColorsColors

The art of makeup application allows for more than one way to achieve the result you seek.

The three main factors to consider when choosing colors for a client are: Skin color, eye color, and hair color.

Determining Skin ColorDetermining Skin ColorFirst decide if the skin is light, medium,

or dark. Determine whether the tone of the skin

is warm or cool.Skin color is from pigmentation in the

skin and the blood showing through the skin.

A neutral skin tone contains equal elements of warm and cool, no matter how light or dark the skin is.

• always match your foundation color to the color of the skin, or use the corrective techniques.

•Once you have determined if the skin is light, medium or dark, choose eye, cheek, and lip colors to match the

skin color level, or try contrast for more impact.

Monday November 12Monday November 12

Complete Makeup Study Guide on “W” drive and print it to study.

TEST IS FRIDAY 11/16◦Need to know:

Color Theory’s Face Shapes/ corrections Products

Work on Smart Notes (due Friday)