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PROFITS THRU SERVICE PUBLICATIONS MULTICOLOR
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© Copyright 2010 Bob Witham Marketing
BOB WITHAM MARKETINGAutomotive Service Marketing Systems
11 .. 990044 .. 887744 .. 33007700bobwitham@newcardealerloyal ty.com
profits thru servicecustomer promotion systems ..... that pay for themselves
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why?to offset:• decreases incp repair income caused by
volatile vehicle salesimproved product qualityandaftermarket competitors
and to offset:• decreases in cp maintenance visitswhich result indecreased vehicle sales
implementation tools• retention booklets • reception recorders
how?improve/upgrade:• communication
and
• incentiveswith
• customersand
• employees
LLEETT’’SS GGEETT SSTTAARRTTEEDD -- CCAALLLL!!!!Invest as little as $1,788.00