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OCR iMedia Certificate/ Diploma
Richard Skerrett November 2008
OCR iMedia 2
CONTENTS PAGE
THE CONDUCT OF THE COMPARABILITY STUDY 4
SUMMARY AND RECOMMENDATIONS 5
SECTION 1 : THE COMPOSITION OF THE EXPERT GROUPS 7
SECTION 2: OVERVIEW OF THE AWARDS SEEKING ADMISSION TO THE UCAS
TARIFF – OCR LEVEL 3 CERTIFICATE/DIPLOMA FOR iMEDIA USERS 8
2.1 Aims and purpose of the qualifications 8
2.2 History of the qualifications 8
2.3 Entry requirements for the qualifications 8
2.4 Age of candidates 9
2.5 Guided Learning Hours (GLH) 9
2.6 Content and structure of the qualification 9
2.7 Assessment – procedures, methods and levels 9
2.8 Grading 10
2.9 Quality assurance processes 10
SECTION 3: OVERVIEW OF THE BENCHMARK AWARD – AQA GCE A LEVEL IN
APPLIED INFORMATION AND COMMUNICATION TECHNOLOGY 12
3.1 Aims and purpose of the qualification 12
3.2 History of the qualification 12
3.3 Entry requirements for the qualification 13
3.4 Age of candidates 13
3.5 Guided Learning Hours (GLH) 13
3.6 Content and structure of the qualification 13
3.7 Assessment – procedures, methods and levels 14
3.8 Grading 16
3.9 QA systems and code of practice 18
SECTION 4: THE WORK OF THE EXPERT GROUP 20
4.1 Prior to the meeting 20
4.2 The Expert Group meeting 20
4.3 Comparison of aims 22
4.4 Determining size – comparison of Guided Learning Hours 23
4.5 Determining size – comparing content 24
4.6 Estimating relative demand - assessment models and arrangements 24
4.7 Estimating relative demand - comparison of candidate work 26
4.8 Domain scoring 27
4.9 Aligning the grades 28
4.10 Recommended allocation of Tariff points 29
APPENDIX 1 Biographies of the Expert Group members 30
APPENDIX 2 The evidence considered 33
OCR iMedia 3
LIST OF TABLES PAGE Table 1: Unit structure 13
Table 2: Unit assessment 15
Table 3: Assessment objectives 15
Table 4: Assessment objective weightings 15
Table 5: Performance indicators 16
Table 6: A level UMS marks 17
LIST OF FIGURES PAGE Figure 1: iMedia creative process 10
Figure 2: Tariff domain scores 28
OCR iMedia 4
THE CONDUCT OF THE COMPARABILITY STUDY
In order to ensure a robust and transparent procedure for allocating UCAS Tariff
Points to qualifications seeking admission to the framework, UCAS approached the
University of Oxford, Department of Educational Studies for assistance in developing
an appropriate methodology.
Acknowledging the problematic nature of comparability studies, and recognising that
a mechanical procedure would not work, the Department proposed a procedure
based on the premise that such comparisons can only be achieved through the
exercise of collaborative judgement by an Expert Group.
Guidelines were drawn up for the composition of the Expert Group, the evidence that
would need to be collected and examined and the choice of a benchmark
qualification.
Procedures were developed for the conduct of the work of the Expert Group,
including detailed sets of questions to be addressed at different stages in the
process. Questions appropriate to the awards under consideration are selected and
are used to guide, but not constrain, the work of the Expert Group.
The judgements made by the Expert Group in this report are presented as suggested
allocations of UCAS Tariff points which take account of the size and demand of the
award seeking admission to the Tariff, and a candidate’s level of attainment within
that award. The guidelines also provide for an automatic review process to be
conducted at a later stage in the light of further evidence. This latter point
acknowledges the fact that both benchmark qualifications and those seeking
admission to the Tariff may still be relatively new. Consequently there may only be a
relatively small amount of evidence (particularly candidate evidence) available at the
time of the work of the Expert Group. There is, therefore, a need to review the
decisions of the Group when more evidence becomes available and when HE
admissions tutors have gained more experience of using the awards as entry
qualifications.
The work of the Expert Group is subject to a quality assurance procedure by an
independent auditor from higher education.
OCR iMedia 5
SUMMARY AND RECOMMENDATIONS
An Expert Group was convened on 11 November 2008 to benchmark the OCR Level
3 Certificate/Diploma for iMedia Users (iMedia) against the AQA GCE A level in
Applied Information and Communications Technology with a view to recommending
Tariff points scores for the iMedia qualifications.
The OCR iMedia qualifications consist of a three-unit Certificate and a five-unit
Diploma, both of which provide progression to a wide range of roles in the creative
media industry. They are accredited by QCA as vocational qualifications for 19+
learners, but also taken by 14 to 19 learners in conjunction with A levels and have
been used successfully for progression to HE.
The benchmark qualification, the AQA A level in Applied Information and
Communication Technology, forms part of a suite of applied A levels replacing the
former VCEs and offering a vocational approach while conforming to QCA's
requirements for all GCEs. It offers flexible progression routes to both HE and further
training and a variety of pathways. The single award A level is a six-unit qualification
structured into AS and A2, each containing three units.
The Expert Group was conscious of the different nature of the qualifications and
noted that they operate under different QCA rules. The aims of the iMedia
qualifications relate specifically to the requirements of the sector, whereas the aims
of the A level are more general including understanding the impact of ICT on society,
awareness of the economic, social and ethical implications of the use of ICT, the
ability to analyse critically and the ability to solve problems. These are intended to be
more generic, transferable skills. The Group was also aware of the difficulty of
attempting to compare an iMedia qualification with an ICT qualification, and found
that there were only two units in common between the qualifications. Nevertheless
these afforded a sound basis for benchmarking.
The Group considered the size of the qualifications in terms of Guided Learning
Hours (GLH). Both qualifications have units which are rated as 60 GLH by QCA. The
iMedia Certificate consists of three units totalling 180 GLH. The iMedia Diploma has
five units totalling 300 GLH, whereas the single award GCE A level has six units
totalling 360 GLH. Despite some anomalies in the calculation of GLH for the different
types of qualifications, the Group adopted QCA’s figures and therefore regarded the
iMedia certificate as 50% of A level and the iMedia Diploma 83%.
The Group looked at the content of the common units, and considered that these
were broadly comparable. The Group then proceeded to look at the assessment
OCR iMedia 6
arrangements for each qualification. All iMedia units have internally assessed
practical activities externally moderated by OCR. Performance at unit level is graded
as Pass or Fail based on the achievement of all the assessment objectives. The
single award A level has five mandatory units and a choice of two optional units. Two
of the units in the single award and three in the double award are externally
assessed, the remainder being internally assessed through portfolio evidence.
Each unit of the iMedia has a set of assessment objectives which are designed to
meet specific learning outcomes. The GCE A level has four assessment objectives,
A01 -- ICT Capability, A02 -- Knowledge and Understanding, A03 -- Problem-solving
and A04 -- Evaluation, which permeate all the units. There is greater emphasis on
Knowledge and Understanding in the AS units, and on Problem-solving and
Evaluation in the A2 units. The Group considered carefully the differences in
assessment models, but did not feel that they affect the relative value of the
qualifications for entry to HE.
The Group faced a challenge in attempting to align the Pass/Fail iMedia qualification
against GCE A level which is graded A*-E. Members reviewed the mark bands for A
level and established that the Pass/Fail boundary for iMedia would fall above the
grade D/E boundary for A level and should be aligned to the C/D boundary. The
Group judged that the typical iMedia candidate was at grade C at A level based on
the AQA grading criteria and descriptors. This was tested by reference to candidate
evidence, although this was only available for iMedia.
The Group carried out a domain scoring exercise which resulted in an overall ratio of
3.6 for iMedia to 4.3 for A-level. This suggested that iMedia should have a score of
82% of A level. The Group then proceeded to allocate recommended UCAS Tariff
points on the basis of benchmarking iMedia against grade C at A level (80 points). It
was agreed that the iMedia Certificate should rate as 50% of A level ie 40 points and
the iMedia Diploma 83% of A level ie 66 points. It was noted that the domain scoring
exercise resulted in the same allocation of points.
The Group was therefore pleased to recommend the following points scores subject
to review at a later date:
iMedia Certificate – 40 points
iMedia Diploma – 66 points
The recommendations were confirmed as appropriate by both the Tariff Reference
and Advisory Groups and endorsed by the UCAS Board in March 2009.
OCR iMedia 7
SECTION 1 : THE COMPOSITION OF THE EXPERT GROUPS
The following individuals with expert knowledge and experience of the qualifications
under consideration in this study were selected to form the Expert Group:
• Sue Gemmill, Senior Assistant Registrar (Admissions), Brunel University
• Alison Pearce, Qualifications Manager, OCR
• Rachel Pownall, Programme Co-ordinator, FdA Digital Media Production, City
of Bristol College
• Kevin Wells, Chief Moderator (iMedia), OCR
• Barbara Wilson, Chair of Examiners GCE ICT and GCE Applied ICT, AQA
The meeting was facilitated by Richard Skerrett, Policy Executive, UCAS with
support from Richard Spencer, Policy Officer, who acted as Secretary, ensuring that
the Group worked systematically through the procedures.
The process was overseen and quality assured by Dr Geoff Hayward, an
independent higher education-based consultant.
CVs of the Expert Group members are attached as Appendix 1.
OCR iMedia 8
SECTION 2: OVERVIEW OF THE AWARDS SEEKING ADMISSION TO THE UCAS TARIFF – OCR LEVEL 3 CERTIFICATE/DIPLOMA FOR IMEDIA USERS
2.1 Aims and purpose of the qualifications
The OCR Level 3 qualifications for iMedia users are available as both a Certificate
and a Diploma. In order to achieve these qualifications, candidates must be able to
meet all the requirements of the specification.
iMedia qualifications aim to combine academic and practical skills to support
independent and self-directed solutions to meet identified needs. Candidates gain
core knowledge, skills and understanding during the course delivery, in an
experiential learning environment. Learners demonstrate knowledge and skills by
taking responsibility for, and managing, a project in the form of a final assignment.
The qualifications aim to:
• develop candidates’ knowledge of the functionality within a range of different
software applications and their ability to use different applications effectively to
complete tasks
• develop candidates’ ability to manage information and data in a variety of
applications
• develop candidates’ ability to plan and prioritise tasks effectively
• develop candidates’ ability to accurately test and evaluate their own work
• develop candidates’ skills and knowledge in contexts that are directly relevant
to employment situations
• encourage progression by assisting in the development of skills and knowledge
that learners will need to undertake further study.
2.2 History of the qualifications
The OCR Level 3 Certificate/Diploma for iMedia Users were developed in
consultation with partners in industry, further education and schools. They were
designed as a route into, or further development of skills in, a wide range of job roles
within the dynamic interactive media industry.
2.3 Entry requirements for the qualifications
Although there are no formal entry requirements for the Level 3 Certificate and
Diploma, it is anticipated that, before embarking on this programme, potential
candidates will be able to:
• show evidence of creativity
• demonstrate good IT literacy and show an interest in developing their skills
further
OCR iMedia 9
• demonstrate skills and knowledge at or above Level 2 in the Key Skills areas of
Communication and Working with Others.
2.4 Age of candidates
There is no age restriction for candidates.
2.5 Guided Learning Hours (GLH)
In order to achieve the Certificate, candidates must pass three units of 60 GLH each
(total 180 GLH). For the Diploma, candidates must pass five units (total 300 GLH).
2.6 Content and structure of the qualification
In order to achieve the OCR Level 3 Certificate for iMedia Users, candidates must
achieve the mandatory unit plus two optional units.
In order to achieve the OCR Level 3 Diploma for iMedia Users, candidates must
achieve the mandatory unit plus four optional units. Units are listed below.
Mandatory unit
• Unit 1 Digital Graphics
Optional units
• Unit 2 Web Authoring
• Unit 3 Digital Animation
• Unit 4 Interactive Multimedia Design
• Unit 5 Digital Sound Editing
• Unit 6 Digital Video Editing
• Unit 7 3D Modelling
• Unit 8 3D Game Engines
• Unit 9 Game Design
2.7 Assessment – procedures, methods and levels
Each unit is designed on the principle that candidates build a portfolio of evidence for
final assessment that covers the unit assessment objectives. This assignment must
be carried out independently. Unit assessment objectives reflect the demands of the
learning outcomes for each unit. There is no provision for synoptic assessment in
iMedia.
Each unit is structured to follow the creative process represented in Figure 1:
OCR iMedia 10
Figure 1: iMedia creative process
• Assessment takes the form of practical activities which are completed
independently by each candidate under supervised conditions.
• These activities are based on an assignment which represents a commercial
client brief.
• Candidates must plan, produce and evaluate their own solution to the
assignment, justifying choices and decisions made.
• Each unit has a set of assessment objectives which are designed to meet
specific learning outcomes. Candidates must demonstrate skills for all
assessment objectives.
• Evidence must be available to show where and how objectives have been
achieved by the individual.
• The work from all candidates is submitted to OCR for external moderation.
2.8 Grading
All units are centre assessed and externally moderated by OCR. Units are graded
Pass or Fail. Candidates achieving one or more units but who do not meet the
requirements for a full certificate will receive a certificate listing the units they have
achieved.
2.9 Quality assurance processes
Assessment is conducted in accordance with the appropriate codes of practice
approved and published by the regulatory authorities.
• All units are locally assessed by the centre and externally moderated by OCR
• Performance at unit level is graded as Pass or Fail based on the achievement
of all the assessment objectives
OCR iMedia 11
• OCR has produced specific assessment requirements for each unit which are
found in each unit specification
• Centres must demonstrate that an effective internal standardisation process is
in place.
OCR Examiner-moderators are appointed by OCR to moderate centre assessment
decisions. External moderation of a centre’s assessment decisions is achieved
through systematic sampling. The assessment decisions of each assessor submitting
work will be sampled. The outcomes of moderation apply to all work submitted in
each batch for moderation. No substitution of candidates’ work will be allowed unless
prior agreement of OCR has been obtained.
OCR iMedia 12
SECTION 3: OVERVIEW OF THE BENCHMARK AWARD – AQA GCE A LEVEL IN APPLIED INFORMATION AND COMMUNICATION TECHNOLOGY
3.1 Aims and purpose of the qualification
The specification aims to develop:
• an understanding of the impact of information and communication technology
on society and organisations
• an awareness of the economic, social and ethical implications of the use of
information and communication technology
• the ability to analyse critically the use of information technology systems
• the ability to analyse problems that could be solved or tasks that could be
completed with the use of information and communication technology, and to
identify how information and communication technology can be used to solve
these problems
• problem solving skills through the practical application of information and
communication technology
• interpersonal skills necessary for communicating and working with others
• the ability to reflect critically on the effectiveness of solutions created and
personal performance
• the ability to adopt standard ways of working
• the ability to work independently.
3.2 History of the qualification
The qualification forms part of a suite of GCE Advanced Level (AS/A2) specifications
developed to carry forward and enhance the vocational emphasis of the former
Advanced Vocational Certificate of Education (VCE) specifications. These applied
GCE AS and A level qualifications are broad-based vocational qualifications
designed to allow students flexible progression routes, moving on to higher education
or further training and/or employment.
Whilst the emphasis on portfolio work has been retained, the opportunity has been
taken to introduce a two-stage learning and assessment programme (AS/A2), the
first of which (AS) can be separately certificated. In contrast to the previous VCE AS
qualification the level of demand at AS and A2 is not identical. The demands of AS
units are different to those of A2, with greater emphasis on assessment objectives
AO1 and AO2 at AS, and on AO3 and AO4 in A2.
The following qualifications are available:
• GCE AS (three units)
• GCE A level single award (six units)
OCR iMedia 13
• GCE AS double award (six units)
• GCE A level double award (12 units)
• GCE A level three-quarter award (nine units)
3.3 Entry requirements for the qualification
No prior level of attainment is required for this qualification. The course of study
prescribed by this specification can reasonably be undertaken by candidates entering
this vocational area for the first time.
The fundamental philosophy of this specification is that, in order to understand the
nature of information and communication technology, students must actively
experience the information and communication technology environment. This can be
achieved through a variety of approaches including work experience, links with local
employers, case studies and research.
3.4 Age of candidates
Normally candidates will be aged 16-19 in Years 12 (AS) and 13 (A2) of UK schools
and colleges.
3.5 Guided Learning Hours (GLH)
The Guided Learning Hours are 180 hours for the AS qualification single award, 360
for the A level single award and AS double award, and 720 for the A level double
award.
3.6 Content and structure of the qualification
In order to achieve the GCE AS, candidates must take units 1, 2 and 3 from the
following list. In order to achieve the GCE A level, candidates must take units 1, 2, 3,
8 and 10, and a choice of either unit 12 or unit 14 from the following list:
Table 1: Unit structure
UNIT 1. ICT and Society
• How developments in technology influence individuals and society
• Methods of communicating and presenting information which are well suited to its purpose and audience
• The importance of adopting standard ways of working
• Awareness of legislation that relates to information and communication technology
• Evaluation of work completed and own performance.
UNIT 2. ICT and Organisations
• The structure of organisations
• How information is collected, communicated and presented by organisations
• How organisations use ICT
• How effective the use of ICT is and the impact this has on organisations
• How the use of ICT in organisations has effected working styles
• Evaluation of work completed and own performance.
OCR iMedia 14
UNIT 3. Data Handling
• Finding, selecting and manipulating data
• Using database facilities
• Presenting information effectively using a database
• Understanding the use of databases in organisations
• Evaluation of work completed and own performance.
UNIT 8. Project Management
• Working as part of a team
• Development of knowledge, skills and understanding of ICT
• Use of project management tools
• Providing ICT support to others
• Evaluation of work completed and own performance.
UNIT 10. Advanced Spreadsheet Design
• Considering the needs of a client
• Designing and implementing spreadsheet systems to meet the needs of the client
• Testing the solution fully
• Producing documentation for the systems
• Evaluation of work completed and own performance.
EITHER
UNIT 12. Publishing
OR
UNIT 14. Interactive Multimedia
• Uses and capabilities of desktop publishing, word processing and computer art packages
• Hardware and software implications of using desktop publishing
• Considering the needs of a client
• Design and production of a document to meet the needs of a client
• Evaluation of work completed and own performance.
• Study of commercial interactive multimedia products
• Requirements for the design and creation of multimedia presentations
• Standard design methods
• Designing and implementing an interactive multimedia presentation
• Testing interactive multimedia presentations
• Evaluation of work completed and own performance.
3.7 Assessment – procedures, methods and levels
The Scheme of Assessment has a unitised structure. The A level single award
comprises three assessment units at AS level and three at A2 level. Students must
complete five mandatory units plus either Unit 12 or Unit 14.
Unlike iMedia, the AS and A level criteria state that A level specifications must
include synoptic assessment, which is the ability to draw together the knowledge,
understanding and skills acquired by candidates throughout the course. The nature
of the course of study for this specification and the focus on the application of
knowledge, understanding and skills to the identified vocationally-related issues
means that candidates are consistently meeting this demand in both internally and
externally assessed units throughout the A2 course of study and assessment. In Unit
8 (Project Management), candidates will work on a large or complex project. This will
require the use of many different ICT 16.67skills and areas of knowledge to be
applied in different ways.
The quality of written communication is assessed in all assessment units where
candidates are required to produce extended written material. Candidates will be
assessed according to their ability to:
OCR iMedia 15
• select and use a form and style of writing appropriate to purpose and complex
subject matter
• organise relevant information clearly and coherently, using specialist
vocabulary when appropriate
• ensure that text is legible, and that spelling, grammar and punctuation are
accurate, so that meaning is clear.
The assessment of the quality of written communication is an intrinsic part of
assessment objective 4.
Table 2: Unit assessment
Unit Title Assessment Weighting
AS Unit 1 ICT and Society Externally assessed 16.67%
AS Unit 2 ICT and Organisations Internal - portfolio 16.67% AS Unit 3 Data Handling Internal - portfolio 16.67%
A2 Unit 8 Project Management Internal - portfolio 16.67% A2 Unit 10 Advanced Spreadsheet Design Externally assessed 16.67%
A2 Unit 12 Publishing Internal - portfolio 16.67%
A2 Unit 14 Interactive Multimedia Internal - portfolio 16.67%
Assessment objectives
The specification requires candidates to demonstrate the following objectives in a
range of vocationally related contexts.
Table 3: Assessment objectives
AO1 ICT capability Candidates demonstrate practical capability in applying ICT
AO2 Knowledge and understanding Candidates demonstrate knowledge and understanding of ICT systems and their roles in organisations and society
AO3 ICT problem solving Candidates apply knowledge, skills and understanding to produce solutions to ICT problems
A04 Evaluation Candidates evaluate:
• ICT solutions
• their own performance.
The weightings of assessment objectives within individual units are given in Table 4
below:
Table 4: Assessment objective weightings
Assessment objectives
Unit 1 Unit 2 Unit 3 Unit 8 Unit 10 Unit 12/ 14 Overall
AS A2
A01 4.2 5.0 4.2 4.2 4.2 4.2 25.8
A02 5.8 5.0 2.5 1.7 1.7 1.7 18.3
A03 3.3 3.3 6.6 4.2 4.2 4.2 25.8
A04 3.3 3.3 3.3 6.6 6.6 6.6 30.0
Total 16.6 16.6 16.6 16.6 16.6 16.6 100
OCR iMedia 16
The weighting and marks for all A2 units are as follows:
• A01 17 marks 24%
• A02 7 marks 10%
• A03 18 marks 26%
• A04 28 marks 40%
3.8 Grading
The performance descriptors for GCE Applied Information and Communication
Technology aim to describe learning outcomes and levels of attainment likely to be
shown by a representative candidate performing at the A/B and E/U boundaries for
the AS and A2. They illustrate the expectations at these boundaries for the AS and
A2 as a whole; they have not been written at specification or unit level. Each
performance descriptor is aligned to one assessment objective.
Table 5: Performance indicators
AO1 AO2 AO3 AO4
ICT capability Knowledge and Understanding
ICT problem solving
Evaluation
AS
A/B boundary performance description
Candidates demonstrate an ability to use a wide range of ICT tools and techniques in a variety of practical activities.
Candidates demonstrate an understanding of:
• components and functions of a range of ICT systems
• how the role of ICT helps a range of organisations in different sectors meet their objectives
• the positive and negative effects of ICT on society and individuals.
Candidates demonstrate an ability to apply their knowledge and skills of ICT tools and techniques to produce efficient solutions to a variety of problems arising from familiar contexts.
Candidates demonstrate an ability to:
• identify strengths and weaknesses in their initial solution and
• refine it in relation to the user’s needs
• reflect on their experiences in order to improve their own performance.
E/U boundary
performance
description
Candidates demonstrate an ability to use a limited range of ICT tools and techniques in a variety of practical activities.
Candidates demonstrate an understanding of:
• components and functions of given ICT systems
• how the role of ICT helps selected organisations meet their objectives
• some of the effects of ICT on society and individuals.
Candidates demonstrate an ability to apply their knowledge and skills of ICT tools and techniques to produce working solutions to problems arising from familiar contexts.
Candidates demonstrate an ability to:
• comment on the effectiveness of their solutions to problems and suggest improvements
• comment on their actions and role in solving problems.
OCR iMedia 17
A2
A/B Boundary performance description
Candidates demonstrate an ability to use their initiative to develop, enhance and extend their range of ICT skills and techniques as required.
Candidates demonstrate:
• a detailed knowledge of formal and informal tools and techniques for developing and managing ICT systems
• a thorough understanding of the effects of proposed solutions on end users
• an understanding of the implications of current relevant legislation.
Candidates demonstrate an ability to:
• apply their knowledge and skills of ICT tools and techniques to produce effective solutions to complex problems arising from unfamiliar contexts
• use methodical, analytical and critical approaches to problem solving.
Candidates demonstrate an ability to:
• provide a critical analysis of their solutions to ICT problems, identifying strengths and weaknesses in order to refine the solution taking account of user feedback
• reflect on their own performance by identifying strengths and weaknesses and use this review to improve their skills, knowledge and understanding.
E/U
Boundary
performance
description
Candidates demonstrate an ability to develop and extend their range of ICT skills and techniques as required.
Candidates demonstrate:
• a knowledge of tools and techniques for developing ICT systems
• a recognition that their solutions will have effects on end users
• a knowledge of current relevant legislation.
Candidates demonstrate an ability to apply their knowledge and skills of ICT tools and techniques to solve straightforward problems arising from unfamiliar contexts.
Candidates demonstrate an ability to:
• comment on the effectiveness of their solution in relation to user needs, suggesting improvements
• comment on their actions and role in solving problems and identify areas for improvement.
The A Level will be graded on a six-grade scale: A*, A, B, C, D and E. Candidates
who fail to reach the minimum standard for grade E will be recorded as U
(unclassified) and will not receive a qualification certificate.
For both internally and externally assessed units, the minimum raw mark for each
grade will be recommended by an awarding committee. Candidates’ raw marks will
be converted by AQA to Uniform Marks. The Uniform Mark Score (UMS) achieved by
the candidate for each unit is recorded and added to those for the other units to give
an overall Uniform Mark total. This total for the qualification is then compared with the
ranges allocated to each grade as shown in Table 6.
Table 6: A level UMS marks
U E D C B A
A level UMS marks 0-239 240-299 300-359 360-419 420-479 480-600
OCR iMedia 18
Candidates do not have to reach a designated minimum standard on each unit to
achieve certification. They will be graded on the basis of their performance on the
qualification overall.
3.9 QA systems and code of practice
Supervision and Authentication
Candidates’ work for assessment must be undertaken under conditions which allow
the teacher to supervise the work and enable the work to be authenticated. If it is
necessary for some assessed work to be done outside the centre, sufficient work
must take place under direct supervision to allow the teacher to authenticate each
candidate’s whole work with confidence.
Both the candidate and the teacher are required to sign declarations, confirming that
the work submitted for assessment is the candidate’s own. Teachers declare that the
work was conducted under the specified conditions and record details of any
additional assistance.
Standardisation
Annual standardising meetings will usually be held in the autumn term whereby
centres are supported in the development of appropriate portfolio tasks and
assessment procedures. Centres entering candidates for the first time must send a
representative to a meeting. Attendance is also mandatory in the following cases:
• where there has been a serious misinterpretation of the specification
requirements
• where the nature of portfolio tasks set by a centre has been inappropriate
• where a significant adjustment has been made to a centre’s marks in the
previous year’s examination.
Centres are required to standardise the assessment across different teachers and
teaching groups, within and across units, to ensure that all work at the centre has
been judged against the same standards. If two or more teachers are involved in
marking units, one teacher must be designated as responsible for internal
standardisation. Common pieces of work are marked on a trial basis and differences
between assessments discussed at a training session in which all teachers involved
participate. The teacher responsible for standardising the marking includes the use of
reference and archive materials such as work from a previous year or examples
provided by AQA. The centre sends to the moderator a signed form confirming that
the marking of portfolio work at the centre has been standardised.
Moderation
Moderation of the portfolio work is by inspection of a sample of candidates’ work,
sent by post from the centre to a moderator appointed by AQA. The centre marks
OCR iMedia 19
must be submitted to AQA and the moderator by specified dates, and the sample of
work must reach the moderator by the date requested. Following the re-marking of
the sample portfolio work, the moderator’s marks are compared with the centre
marks to determine whether any adjustment is needed in order to bring the centre’s
assessments into line with standards generally.
In some cases it may be necessary for the moderator to call for the work of other
candidates. In order to meet this request, centres must have available the portfolio
work and Candidate Record Forms of every candidate entered for the examination
and be prepared to submit it on demand.
Candidates’ work is returned to the centre after the examination with a report form
from the moderator giving feedback to the centre on the appropriateness of the tasks
set, the accuracy of the assessments made, and the reasons for any adjustments to
the marks.
OCR iMedia 20
SECTION 4: THE WORK OF THE EXPERT GROUP
4.1 Prior to the meeting
Prior to the meeting some preliminary work was carried out. Pre-meeting papers
were distributed, requiring members of the Group to compare aims, content, study
hours, relative size, assessment models and grading systems of the OCR iMedia
Certificate and Diploma qualifications with the AQA GCE A level in Applied
Information and Communication Technology. In addition, Group members were
asked to undertake a preliminary scoring of the qualifications against the UCAS Tariff
domains.
It should be noted that members were initially invited to compare the OCR iMedia
Certificate and Diploma with the CCEA GCE A level in Information and
Communication Technology. Following the withdrawal from the Group of the
awarding body concerned, the AQA GCE A level in Applied Information and
Communication Technology was substituted at short notice. This affected the ability
of Group members to prepare fully in advance of the meeting. Also, because of
issues affecting attendance, some members were invited to attend at short notice
giving little time for advance preparation.
4.2 The Expert Group meeting
The Expert Group met on one occasion on November 11, 2008 to examine and
discuss the evidence in Appendix 2 and the preparatory work completed by Group
members. This section contains an account of the deliberations of the meeting.
The meeting opened with presentations from the Chair of Examiners of the AQA
GCE in Applied Information and Communications Technology and the Chief
Moderator for the OCR iMedia qualifications.
The Expert Group noted that the AQA GCE in Applied Information and
Communications Technology is part of a suite of qualifications which are vocational
in approach while meeting QCA's requirements for GCE courses. These are broad-
based vocational qualifications designed to allow students flexible progression routes
to HE, vocational training and/or employment. They are vocational in the sense of
learning through doing in real or realistic situations. They are designed for full-time
delivery, although they can be delivered on a part-time basis.
The Applied GCE ICT specification contains both ICT user and ICT practitioner units.
An ICT user is defined as someone who uses ICT, typically desktop applications, in
the workplace. An ICT practitioner is someone who has an ICT role in an
organisation. The AS and A level single awards contain ICT user units only.
OCR iMedia 21
Candidates wishing to take a combination of user and practitioner units must take the
double award AS and A level - this would suit candidates hoping to pursue a career
in ICT. It was noted that the majority of candidates take the single award A level in
combination with other GCE A levels.
The Expert Group agreed to use the single award A level as the benchmark
qualification against which to compare the iMedia Certificate and Diploma, on the
basis that this is the nearest in size to the iMedia Diploma. It is UCAS policy to
benchmark qualifications against an appropriate GCE A level, normally a single
award.
The Chief Moderator for OCR iMedia explained that the iMedia Certificate and
Diploma aim to combine academic and practical skills to support independent and
self-directed solutions to meet identified needs. Candidates demonstrate knowledge
and skills by, for example, taking responsibility for, and managing, a project in the
form of a final assignment.
Both the iMedia qualifications are made up of subject units which develop skills
across a range of software applications. The units are all of equal size and weight
and are ungraded ie Pass or Fail. They are certificated individually, although it is
understood that it is rare for them to be taken as a stand-alone at Level 3. In order for
the qualifications to be awarded, the candidate must pass units as follows:
iMedia Certificate – minimum of three units
iMedia Diploma – minimum of five units
In each case this must include a mandatory unit in Graphics. The structure of units
reflects a creative process of Exploration (experiment, explore and research),
Planning (tasks, timescales and resources), Production (obtain assets, create and
produce) and Evaluation (obtain feedback, critically evaluate and improve). The Chief
Moderator stated that successful achievement requires candidates to demonstrate a
high standard of knowledge and skills in all the assessment objectives. HE members
queried how this can be quantified in a qualification with Pass/Fail criteria based on
portfolio assessment.
The HE representatives gave their initial impressions about the two sets of
qualifications. They considered that the iMedia qualifications are more prescriptive
than the portfolio work in the AQA A level, but the A level external assessment taken
under examination conditions is by definition more prescriptive.
They also highlighted the issue of trying to benchmark a Pass/Fail qualification
against one with the grading scale of A* - E. One of the key issues for the Expert
OCR iMedia 22
Group would be to determine at what point on the A level grading scale the Pass/Fail
boundary for iMedia should be aligned.
The Expert Group noted that the enforced last-minute substitution of the AQA A level
in place of the CCEA specification was regrettable, as there is less compatibility
between the AQA qualification and iMedia. Only two units have sufficient in common
to warrant direct comparison. Throughout the process the Group found some
difficulty in comparing an iMedia qualification with an ICT qualification. Nevertheless,
the Group adjudged that there were sufficient points of comparison to make the
exercise valid for determining UCAS Tariff points for iMedia.
4.3 Comparison of aims
The Group considered the aims of the qualifications in respect of their broad utility for
entry to HE. The HE representatives felt that HE needs students who can analyse
critically. It was clear from the specification of the AQA A level that it requires critical
analysis. The role of critical analysis was not evident from the iMedia specification,
but the OCR representatives explained that it features in the Exploration phase of
iMedia, and acts as a stimulus for the Planning phase. In the unit description for Unit
1 – Digital Graphics students are expected, as part of the investigation process, to
‘investigate methods of capturing images using a digital camera’. This is further
explained as the need to investigate ‘basic rules of photography and composition (eg
traditional photography, techniques for taking photos, rule of thirds)’. This suggests
that students have to investigate the theoretical underpinning of their practical work,
and then later in the evaluation process they are expected to reflect on this learning
in relation to their products. There are similar requirements in other units eg Unit 2 –
Web Authoring. The HE representatives felt that the specification should make the
role of critical analysis more explicit.
The AQA Chief Examiner suggested that the aims of the GCE A level are quite
general ie to develop an understanding of the impact of information and ICT on
society and organisation, an awareness of the economic, social and ethical
implications of the use of ICT, the ability to analyse critically and the ability to analyse
problems. The ICT A level is more academic in its approach and is more concerned
with overarching skills than with detailed content.
The iMedia is practically based with a focus on career development within the media
sector. IMedia involves work-based learning with a client to a brief that has been
provided for them. However, in the A level students have to go out to a client and
work from scratch with them. Both approaches are demanding, but iMedia involves
less critical analysis.
OCR iMedia 23
The AQA A level specification clearly indicates its role in providing progression to HE
eg “the Advanced awards provide a sound basis for progression to a range of HE
courses eg Information and Communication Technology, Information Technology,
Business Systems, Management Information systems, Multimedia”. There was no
equivalent statement about progression to HE from iMedia qualifications, and they
appeared to be aimed primarily at career development. However, OCR
representatives indicated that there is evidence eg from actual offers and HE entry
requirements that HE has already been recognising iMedia candidates and that they
have already used it successfully for progression to HE, eg in combination with A
levels. It was also suggested that progression to a career will often be through a
course in HE.
OCR representatives explained that the difference in the nature of the specifications
between the two suites of qualifications is attributable to QCA's policies over the
accreditation of qualifications. While iMedia is available for 14-19 learners, it is
accredited as a post-19 qualification and will operate within the QCF. The
arrangements for assessment and grading reflect this and are by definition different
from those for the A level, which is a 14-19 qualification and operates under the
requirements for all GCE qualifications.
The Expert Group briefly discussed the delivery context of the qualifications and
noted that the ICT A level would normally be taken in conjunction with other A levels.
However, it was noted that iMedia is often taken in conjunction with one or more A
levels, eg mathematics and ICT, and potentially has a role as Additional and
Specialist Learning (ASL) for Diplomas.
4.4 Determining size – comparison of Guided Learning Hours
The Guided Learning Hours (GLH) agreed by QCA for all GCE A levels are 360 ie 6
units at 60 GLH. The AQA Chair of Examiners pointed out that this relates to course
delivery and does not take account of additional time for assessment eg 15 hours in
AS, 20 hours in A2 and approximately 5 to 6 hours per week for the investigation.
However, it was agreed to proceed on the basis agreed by QCA that all A levels
should be treated as 360 GLH.
The QCA-agreed GLH for the iMedia units is also 60, giving a total of 180 GLH for
the Certificate and 300 for the Diploma. This includes an allowance of 20% for
assessment and is therefore on a different basis to the GLH for A level. Nevertheless
the difference was not seen as significant and the Group was content to use the
agreed QCA GLH in each case, and therefore to regard the iMedia Certificate as
50% of the size of A level. It was noted, however, that the Diploma is smaller than a
single award A level (300 GLH compared with 360) as it consists of only five units ie
it is 5/6ths of an A level. HE members queried why the iMedia Diploma has five units,
OCR iMedia 24
and the Group suggested that iMedia could possibly be redeveloped into a six-unit
qualification in future when the qualification is presented to QCA for re-accreditation.
The GLH established a useful initial numerical comparison of the qualifications, while
it was recognised that a number of other factors should be taken into account as
described below.
4.5 Determining size – comparing content
The Expert Group proceeded to compare the content of the units which had been
chosen for comparison between the two qualifications The Group considered a
comparison between Unit 7 (Creating a Website) from the AQA AS and Unit 2 of the
iMedia (Web Authoring), and between Unit 14 of the AQA A level (Interactive
Multimedia) with Unit 8 of iMedia (3D game engines). There was insufficient time to
carry out a detailed content mapping in the meeting, but members agreed that there
was considerable commonality, probably of the order of 80% in the case of Units 7
and 2.
The Group felt that there is more of a requirement for general understanding of
Internet usage in the A level. The focus is more on ICT, and this is just a single unit
within an ICT qualification. The iMedia is more media focused with an emphasis on
platforms reflecting recent developments.
4.6 Estimating relative demand - assessment models and arrangements
The Group considered the assessment objectives for GCE A level which are as
follows:
A01 – ICT capability
A02 – Knowledge and understanding
A03 – ICT Problem-solving
A04 – Evaluation
These assessment objectives are set by QCA and are common for all applied A
levels. They run across the entire qualification and have different weightings in
different units, with greater emphasis on AO1 and AO2 in AS units, and on AO3 and
AO4 in A2 units. The emphasis in AS is therefore on knowledge and understanding
while in A2 there is greater emphasis on application and evaluation. The Group noted
that evaluation is an important area for HE and that AO3 and AO4 provide the skills
needed for progression to HE. The assessment objectives weightings are set out in
Table 4 above.
In the iMedia qualifications assessment objectives are associated with individual
units but are based on the following model:
OCR iMedia 25
AO1 – Explore
AO2 – Plan
AO3 – Produce
AO4 – Evaluate
These are expanded to fit the context of the individual units and have a number of
objectives within them eg AO2 of Unit 2 - Web authoring (plan a website structure
with enhanced features to a client brief) has three sub-objectives within it to a brief
that has been provided for them, each of which details the knowledge, skills and
understanding that should be achieved.
The Group considered that the iMedia provides evidence of problem solving (A level
A03) as part of planning, and evaluation is common to both qualifications (although
evaluation of self is not present in iMedia). This would suggest that both provide
evidence of the skills which are most important for progression to HE.
The Group discussed the extent to which there is a requirement of an interactive
approach in the two qualifications. The A level units have an assessment grid which
makes it clear what is being looked for in the candidate’s work, whereas this is not
defined in iMedia. It is understood that such information for the iMedia is passed to
moderators in centres but is not published. This involves a tick list approach which is
suitable for a Pass/Fail assessment model. The effect is that all assessment
objectives have to be achieved at Pass standard in all units to achieve the overall
qualification. There was some discussion as to how this might affect the demand of
the two qualifications, and the tick list approach was contrasted with the qualitative
assessment in A level.
The Group also considered the extent of external assessment in the qualifications.
Within the six unit A level, two units are externally assessed in a controlled
examination environment, the remainder are internally assessed through portfolio
evidence which is marked by the centre and moderated by AQA. All iMedia units are
internally assessed and externally moderated by OCR. An HE member highlighted
the benefits of having some form of external assessment, and suggested that this
gives weight to the qualification and assurance to HE academic staff. External
assessment is a QCA requirement for all A levels. In discussion it was suggested that
rigorous moderation of the OCR qualifications helps to ensure the authenticity of the
students’ work, although it was acknowledged that the moderation only works on a
sampling basis. These issues are less critical for a Pass/Fail qualification. An HE
member suggested that in practice the skills required for iMedia are not easily
assessed by external assessment, and it was agreed in conclusion that the different
modes of assessment do not affect the value of the qualifications for entry to HE.
OCR iMedia 26
The arrangements for GCE A level permit the re-sitting of units and there is flexibility
for centres over the certification of AS, although re-sit opportunities are only available
at limited times and a new portfolio on a new topic would have to be submitted for the
internally assessed units. It is therefore possible for learners to improve their
performance before the final award of GCE A level. For iMedia a Pass must be
achieved in each unit and candidates can re-submit individual units if needed.
An HE member pointed out that evidence of written communication is required in the
assessment of A level, but is not fully covered in iMedia. This would appear to be a
function of the different categories under which the qualifications are accredited by
QCA.
The Group did not feel that issues of compensation, re-sits and evidence of written
communication materially affected its judgment on the relative utility of the
qualifications for progression to HE.
The Group looked at the assessment of Unit 14 of the ICT A level (Interactive
Multimedia) with Unit 8 of iMedia (3D game engines). The A level unit forms part of
A2, and has greater emphasis on assessment objectives AO3 (ICT Problem-solving)
and AO4 (Evaluation). In the A level, planning is to be found under AO4 eg, plan,
monitor and evaluate. Planning forms an important part of the iMedia unit, but it was
noted that the two qualifications use different definitions.
Members felt that there is greater clarity about what is being looked for in the A level,
and an HE member remarked that there is a similarity with the learning outcomes for
courses in HE. Once again the Group found comparison difficult because of the
completely different way in which the assessment objectives are set out in the two
qualifications.
The Group proceeded to consider the mark bands in AO4 (Evaluation) of Unit 14 of
the A level. It felt that the descriptions for the A level mark band 2 (8-14) potentially
map against the minimum baseline for the Pass/Fail boundary in iMedia. However,
members considered that band 3 (15-21) is a more appropriate representation of the
demand of a Pass in iMedia for a typical candidate, and that to map it against grade
E at A level would be to undervalue the qualification.
4.7 Estimating relative demand - comparison of candidate work
In order to test its judgements, the Group viewed on-screen candidate evidence for
Units 2 and 4 of iMedia. Regrettably there was no equivalent candidate evidence
available for comparable units of the AQA A level as a result of the late substitution of
this qualification as the benchmark award.
OCR iMedia 27
The depth and scope of the candidate evidence for Unit 2 - Web Authoring of the
iMedia qualification was looked at against the requirements for the different levels of
the ICT A level assessment objectives for AS Unit 7 - Creating a Website. While the
units were not a perfect fit it was possible to identify areas of similarity. Where this
was the case it was judged that the iMedia work mainly fell towards the lower end of
the middle band eg where marks were out of 21 for a particular assessment objective
the candidate evidence was deemed to be generally low end 11 – 15 slipping in to
the 6 – 10 band in some areas. It was difficult to make a clear judgement where was
no candidate evidence available from the ICT A level for comparison. Generally,
however, it was thought that the iMedia candidate evidence equated approximately to
the C/D boundary, al though it was acknowledged that the middle gradings for A level
(ie B – D) are difficult to assign because they vary from year to year. This judgement
was based on candidate evidence and the guidance of Group members who are
examiners.
The candidate evidence for Unit 4 of iMedia was studied in the light of the
assessment objectives for A2 Unit 14 Interactive Multimedia of the ICT A level. While
the candidate evidence was better sourced and referenced than the previous
example and included comparisons with other websites, it was being compared with
an A2 A level unit rather than an AS A level unit. Again it was felt that the grade fell
somewhere between the two middle bands eg if the marks were out of 21 the work
fell at the upper end of the 8 – 14 or lower end of the 15 – 21 bands depending on
the assessment objectives being considered. It was felt that this equated to C/D level
but that the focus of the OCR iMedia qualification was different to the ICT A level so
that it was difficult to make fair comparison
The candidate evidence highlighted the fundamental difference between iMedia as a
vocational qualification developing skills for a particular purpose and GCE A level
which develops skills which are intended to be transferable on a broader basis. GCE
A level requires analysis, a critical approach, explanation and a holistic view of the
qualification as a whole eg a synoptic approach. It was felt that these features were
not strongly present in iMedia, although it was felt to provide a good grounding for
media courses in HE.
4.8 Domain scoring
The substitution at short notice of the AQA A level in place of the CCEA A level
meant that members had little opportunity to review Tariff domain scores for the
qualification in advance. Therefore much of the work of domain scoring took place
within the meeting itself. The Group debated the extent to which the maximum score
of five should be used, but was primarily concerned with the differential between the
two qualifications rather than the absolute scores.
OCR iMedia 28
The mean scores for each of the domains are given in the Table 8 below. The overall
mean scores of 3.6 iMedia and 4.3 for A-level were felt to be a fair reflection of the
relative utility of the qualifications for progression to HE. The proportions were fairly
consistent across the domains, with a greater differential in favour of A level for Use
and Apply, Logical and Critical Thinking and Literacy and Language Skills. There was
little difference between the scores for Synthesis and Evaluation, Numeracy,
Learning Skills and Vocational and Practical Skills.
The domain scoring suggested that the iMedia should be rated at 82% of A level ie a
ratio of 3.6 to 4.3.
Figure 2: Tariff domain scores
4.9 Aligning the grades
The Group found it difficult to relate a Pass in iMedia to a specific grade at A level,
and noted that A level grade descriptors are only given for grades A and E. Inevitably
a judgement has to be made when attempting to map a Pass/Fail qualification
against one with grading. There was a need to acknowledge that most candidates
would perform above the minimum level, while recognising that performance in
individual units might be variable. The consequent recommendation for Tariff points
scores would need to give HE a realistic indication of the minimum they could expect
from an iMedia applicant. The Group was reminded that the judgement should be
based entirely on utility for progression to HE rather than meeting the needs of the
sector.
OCR iMedia 29
It was noted that mark band 3 might equate to a good grade B at A level, and that a
Pass at iMedia might be aligned somewhere between grades B and D. Candidate
evidence had shown a Pass at the standard of grade D at A level. Members
expressed concerns at aligning higher than grade C. However, it was felt that
anything lower than grade C might be unfair to the qualification and to good iMedia
candidates, and therefore alignment with the grade C/D boundary was adopted as an
interim judgement to be confirmed at the time of review in the light of further
candidate evidence.
4.10 Recommended allocation of Tariff points
It was earlier agreed that the iMedia Certificate represents 50% of the size of an A
level, while the iMedia Diploma as a five-unit qualification represents 5/6ths (83%) of
an A level. Review of the assessment arrangements and candidate evidence had
resulted in an alignment with the grade C/D boundary at A level. Given that 80 UCAS
Tariff points are allocated for grade C at A level, it was adjudged that
recommendations for the award of UCAS Tariff points should be as follows:
iMedia Certificate 40 points
iMedia Diploma 66 points
This was confirmed by the fact that the domain scoring for the iMedia Diploma came
to 82% of A level ie 66 points when aligned to grade C.
The Group was satisfied that the identical points score was arrived at by two
separate methods, and members declared themselves comfortable with the
thoroughness of the processes and the outcome. It was noted that, had the iMedia
Diploma contained six units, the points score would have been 80 as for grade C at A
level.
While accepting the Group's judgement, the OCR representatives noted that, on the
basis of the original preparation work, there might have been a more favourable
outcome if the benchmarking had been against the CCEA A level, and it was hoped
that at the point of the review of the iMedia Tariff points, it would be possible to
benchmark to a more appropriate qualification. OCR also expressed the view that
iMedia was potentially penalised in comparison with A level as a result of having to
comply with the QCA guidelines for vocational qualifications.
OCR iMedia 30
APPENDIX 1 BIOGRAPHIES OF THE EXPERT GROUP MEMBERS
UCAS COMPARABILITY STUDY Outline Biography of Expert Group Member
Name: Sue Gemmill Current Position: Senior Assistant Registrar (Admissions) Organisation: Brunel University Qualifications: MBA
Brief Biography
I have over 25 years’ experience of working in higher education. Since 2004, I have been working at Brunel University, where I was recruited to centralise admissions, in response to issues around fair admissions raised by the Schwartz report. My previous experience includes 8 years as Operations Manager at the University of Surrey, where I dealt with all aspects of academic administration, including postgraduate admissions and 13 years at Thames Valley University dealing with all aspects of faculty administration management, including undergraduate admissions. In my current position, I am responsible for all admissions policy matters and for the decision-making processes for Home/EU applications. I act as an advisor to academic admissions tutors on UK and EU qualifications. I am a member of the UCAS Tariff Advisory Group, the Admissions Practitioners Group and the Association of University Administrators.
OCR iMedia 31
UCAS COMPARABILITY STUDY Outline Biography of Expert Group Member
Name: Rachel L. Pownall Current Position: Programme Coordinator,
Foundation Degree Digital Media Production (FdA DMP) Organisation: City of Bristol College Qualifications: BA Hons Drama & Theatre Studies (2:1), Royal Holloway
College, University of London. PGCE Secondary English, University of Bristol. Attended LTHE 541 ‘Teaching HE in FE’ M Level Module, University of Plymouth.
Brief Biography
2007- Date: Programme Coordinator for the FdA in Digital Media Production. Responsibilities include delivering aspects of the programme, designing Schemes of Work, liaising with industrial contacts and External Examiner, making sure programme runs in accordance with the University of Plymouth Regulations. 2006- 2007: Researched, designed and wrote the Programme Specification and Approval Document for the Foundation Degree in Digital Media Production. Programme validated by the University of Plymouth in May 2007. 2001 - 2007: Lecturer, City of Bristol College Worked on various programmes including BTec National Diploma in Media (Moving Image)and City & Guilds TV and Video Competencies. Delivering different aspects of the curriculum including Professional Practice, Understanding the Media and practical video making techniques to 16 - 18 year olds and more mature students. Delivered aspects of the course including Professional Practice Unit and Understanding the Media. 1999 - 2001: Time out to have first child 1998-1999: Freelance Television Producer, Partridge Films (part of United News & Media), HTV Bristol Produced 3 x 50 min documentaries for series 'Staying Alive'. 1997-1998: St Katherine's School, N. Somerset: Teacher 1996 - 1997: Studied for PGCE 1993 - 1996: Television Director, BBC TV Features, Bristol Directed a number of different network documentaries for BBC-1 and BBC-2 including 'Festival of the Sea', 'Picture This' and 'Under Exposed'. 1990 - 1993: Television Researcher, BBC TV Features, Bristol. Researched on a number of BBC-1 and BBC-2 network series including '999' and 'Words on Film'
OCR iMedia 32
UCAS COMPARABILITY STUDY Outline Biography of Expert Group Member
Name: Barbara Wilson
Current Position: Chair of Examiners GCE ICT and GCE Applied ICT Organisation: AQA Qualifications: BSc PGCE
Brief Biography
Past Chair National Computing Centre International Diploma. Consultant for City and Guilds and Agricultural Training Board (now LANTRA) Currently consultant to e-skills UK on Diplomas, NOS and PROCOM etc Consultancy work with small and medium sized companies. Author of ICT text books, both vocational and academic. Freelance INSET and training courses, over thirty years experience in teaching and training both in industry and colleges and schools.Fellow of Institute of Chartered Assessors.
OCR iMedia 33
APPENDIX 2 THE EVIDENCE CONSIDERED
OCR iMedia
• Centre Handbook
• ePortfolio guidance
• Sample Assignments
• Exemplar materials
AQA GCE A level in Applied Information and Communication Technology
• Specification
• Candidate Booklets
• Teachers’ Notes
• Mark Schemes