Cameron M. O’ConnorExecutive ProducerWorldwide Conferences & 3rd Party EventsIBM CHQ

During a decade long career at IBM, Cameron has held various leadership positions in marketing and corporate communications. Currently, Cameron is an Executive Producer working on leading content development for IBM’s largest client and user conferences such as InterConect and World of Watson and 3rd party events such as SXSW and Gartner Symposium.

Previously, Cameron served as Cross-Segment Sr. Marketing Manager leading a team of seasoned communications & market management professionals dedicated to designing, developing and promoting IBM’s strategic Cloud, Mobile and IoT go-to-market activities. Content development, marketing, speech writing, internal & external communications, as well as managing a team developing case studies and references were under Cameron’s creative direction.

Cameron’s first four years at IBM were spent in analyst relations and corporate communications functions. His focus was application development, data center operations and IT infrastructure. Cameron also worked across all IBM business units on its corporate Green, IBM Research, Smarter Cities and Smart Buildings initiatives.

Prior to joining IBM, Cameron worked as a corporate communications consultant and was previously employed by Forrester Research where he held positions in Research, Consulting, and Project Management. Cameron is a graduate of St. Lawrence University.

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Be transformationalExplore what’s possiblePush new boundaries Stretch comfort zone

Be original Create new experiences

Strike a chord emotionally

From inception to executionAlways think of new approaches

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20,000+ attendees

86% likely to attend next year

1200+ Curriculum Sessions

1500+ total speakers

108 Sponsors

70 Media /Press

3.5+ billion earned media impressions

Executive Producer, IBM World of Watson 2016

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SXSW

Georgie Award “BEST live event activation in the world”

“And The Award for the Best Marketing Execution At SXSW Goes To …” -John Battelle

Creative Director IBM SXSW Cognitive Studio Experience

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SXSW

Designed and developed IBMs first consumer facing

Watson experience. Illustrating the power and

simplicity of cognitive computing and IBMs

boldest move into experiential marketing.

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InterConnect

“This was one of the best general sessions of any conference I have ever attended.”

- IBM Client

“The most fantastic session of them all.”- IBM Client

Creative Director and Producer, IBM InterConnect 2016

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Insight

Creative Director and Producer, IBM Insight 2015

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“Excellence Award: IBM at Gartner Symposium & IT Expo”- Business Marketing Association B2 Awards

Creative Director, Gartner Symposium 2015

9Creative Director, Gartner Symposium 2015