lab1 S

tore

2 Store

Gandhi is a good book store in mexicoThe atmosphere is very nice and has a variety of books this store is known for its advertising, ad-vertising design is 100% and use typographical yellow with clever lines to invite the public to read and cultured.

Insights and hidden opoportunities:

In the tent city of Merida, it could open a wide space with comfy chairs and co�ee service to have a good time where you can also give talks or literature topics about local, national etc.

They are a shoe store, the store is located in one of the best places to have my city, the store environment is very poor quality, selling shoes to reliable quality and design, exhibi-ting how the product is right, the logo of the store could be better.

Insights and hidden opoportunities:

Shoes could exhibit a more creative, with some furniture that has more design.

lab

4 Store

Fabrizio is a clothing store in my town linen used much this type of clothing, the store environment used is conservative and elegant neutral tones, the ilumanicaión is tenuous and does not use bright colors.the door of the store is like the door of a traditional house.

insights and hidden opoportunities:Upon entering the store you do not hear any music, regional music could be used as a place to acclimate trova.

3 Store

This shop sells decorative items for the home, the store environment is saturated, shows an order to present the products, the place smells like wood and incense sticks.

insights and hidden opoportunities:The person attending should be more atten-tive to their customers and avoid eating in front of them to avoid giving a bad image of the store.

lab

6 Store

5 Store

It is a pet supply store that sells di�erent kinds of animals like dogs, cats, Iguanas, �sh and mice. the company brand is attractive and has some design details inside the store you favor, interior colors are varied and bright.

Animals that are for sale are displayed in a glass case and as set very small space, sadly the animal is enclosed in very small place without the free-dom to run or move, this is a factor that could hurt sales in the store because the message they convey is the inattention and carelessness towards the animal to prevent the animal exhibit thereby photos or videos could be used as a catalog to show the option of animal that are on sale. while the animal might be in a larger space outside the store.

Dorothy Gainor is a shoe store, has a variety of shoes has shoes for men and women, the atmosphere is warm and the lighting that handles well.

In the top décor fabric using �oral design which diminishes the store, rather than crea-tive images that could be designed with a pair of shoes.

insights and hidden opoportunities:

insights and hidden opoportunities: