6

Click here to load reader

Number

Embed Size (px)

DESCRIPTION

as

Citation preview

EFE Matrix & Porters Model

Unverity Of GujratEFE Matrix & Porters ModelStrategic Management

Submitted to: Sir Ateeq ur Rehman Submitted By: Sarfraz Ali 1190920-155 MUdeer Ashraf 11090920-111 Khubaib Ahmed 11090920-160 Hafiz Zubair4/13/2015

.

EFE MatrixNumberKey Strategic FactorWeightRatingWeight Score

Opportunities

1Raw Material Availability0.0630.18

2Market Capitalization0.0530.15

3Diversification0.0740.28

4Awareness0.0530.15

5Expansion0.0530.15

6Flexible Govt. Policy0.0420.08

7Innovation and Technology0.0420.08

8Exports0.0630.18

9Joint Venture0.0520.10

Threats

1High Taxes0.0630.18

2New Entrants0.0740.28

3Seasonal Factor0.0420.08

4Low Purchasing Power of Consumer0.0520.10

5Change in Price loss Sales0.0520.1

6Supplier Behavior0.0530.15

7Economic Condition0.0530.15

8Price Consciousness Customers0.0520.10

9Mature Market0.0630.18

10International Market Standard0.0530.15

Total1-2.82

Porters Five Forces ModelPower supply: a company evaluate how easy it is for suppliers to raise prices . Is the motivation behind this by the number of suppliers of each key input , and uniqueness of the product or service, and the power and control over you, the cost of switching from one to another , and so on. And fewer options to your provider, and everything you need to help providers , and more powerful than the suppliers. It has established two manufacturing units principal gourmet and have integrated some of the supply chain , as usual , eggs and other farm daily. The reason for this can be seen as its own suppliers. For some materials are still conducting other providers on the basis of packages . You can safely conclude that they have a strong supplier base. We have seen that the company has not faced any problem so far in maintaining its supply chain .Level Buyer : Gurmet initially started with the idea that their products remain low . That's why they go about questioning ' how easy it is for buyers to push prices down. This means that initially was meant to be the best competitor in the provision of high quality products at low prices too . However, market analysis it became clear that the company was not able to maintain a low price strategy . Again, this is due to a number of buyers, and the importance of each buyer for your business, the cost for them to move from their products and services with those of another person, and so on. And unfortunately , there are a number of other manufactures in Lahore Thirty providing such success with similar gourmet with similar or better quality products. That is why the problems facing gourmet replaced in maintaining your customer base . Because they have many competitors versus the power of buyers is high.Competitive Rivalry: What is important here is the number and capacity of its competitors. They have many competitors that offer equally attractive products and services , and that is why they have little power in the situation, because the suppliers and buyers will go elsewhere if you do not get a lot of them. Faces as discussed and currently replaced gourmet trouble keeping customers in the market. Highly competitive competition.

Threat of substitution : This ability is affected by their clients find a different way to what they offer. It offers gourmet bakery products can even be done at home and is therefore easy to replace and not viable substitute , and this weakens the power of the bakery.The risk of new entry: the barriers to entry are very high, but anyone can create bakery project if you have no capital. Compared to the mammoth project , which has gourmet people can not easily set their own bakeries and even spread wide from day one . This requires not only adequate resources, but also in establishing a brand with a good reputation. Secondly supplier linkages and the distribution network is not easy . However, it is not very technical and can achieve . So I classify the threat of new entry to be moderate .