November 3rd, 2011

SENEGAL INVESTMENT FORUM

LONDON

TRADE OPPORTUNITIES IN SENEGAL

ContentsI.TRADE POLICY AT MULTILATERAL AND REGIONAL

LEVELS

II. FACILITATION OF FOREIGN TRADE PROCEDURES

III. PREFERENTIAL BENEFITS

IV. STRATEGIC INTERVENTION FRAMEWORK

V. INTRODUCING ASEPEX

I. TRADE POLICY IN SENEGAL

AT MULTILATERAL LEVEL

• Stable and predictable trade environment with 100% consolidation of all tariff lines

• No import licence or quantitative restriction

• No direct subsidy to export

  

I. TRADE POLICY IN SENEGAL

AT REGIONAL LEVEL • Member of a Customs Union since

2000  (UEMOA): implementation of a common external tariff with an 11.6% average for applied rates 

• Member of ECOWAS (15 countries): implementation of preferential tariffs within the subregion

• Duty-free entry to a 250-million-consumer market (ECOWAS, UEMOA)

  

II. FACILITATION OF FOREIGN TRADE PROCEDURES

• Economic regimes (temporary admission, industrial warehouses, storage warehouses, clearance for home use, etc) which, among other facilities, allow duty suspension arrangements for inputs.

• Export Duty-free Businesses Status, incentive tax system (exemption from customs duty, VAT), facility on work legislation, foreign trade and exchange regulation, simplified customs clearance procedures, and waiver of guaranty for clearance operations…

  

II. FACILITATION OF FOREIGN TRADE PROCEDURES

• Simplified and enhanced clearance procedures with the implementation of Mobile GAINDE System, that can be deployed on any environment. Most clearance operations are computerized; dematerialized clearance procedures, and reinforced post-clearance control

• Setting up of a Computerized Risk Analysis System (SIAR)

• Deployment of scanners to inspect risk containers 

• 24/7 operation of port services in place since May 2008

  

III. PREFERENTIAL BENEFITS

• Senegal benefits from key unilateral preferential agreements with duty-free entry and without quotas 

• The All but Weapons Initiative: duty-free entry for all products 

• US African Growth and Opportunity Act (AGOA): 6,500 products  

III. PREFERENTIAL BENEFITS

• Japan’s GSP : 98% of tariff lines 

• Canada’s General Preferential Tariff (GPT): All products except select agricultural produce such as dairy products, poultry and eggs.

• Korea’s GSP: 5,600 products

• China’s Special Preferential Tariff (SPT): 4,721 products

• Turkey’s GSP: over 90% of tariff lines 

  

IV. STRATEGIC INTERVENTION FRAMEWORK

STRATEGIC INTERVENTION FRAMEWORK: STRADEX AND SCA

Objectives (STRADEX) develop and promote exports nurture export culture in SMBs increase and widen range of SMB export offering provide frame of reference for all promotional

initiatives streamline and reinforce efficiency of exports support

system develop storage and distribution physical facilities

IV. STRATEGIC INTERVENTION FRAMEWORK

Export Objectives (SCA) consolidate Senegal’s competitive position in its traditional

markets through better promotion of its products to extend access to markets

improve value chain management and logistics to supply domestic and subregional markets

enhance advice and export partnerships to enter new growth markets 

take into account non-tariff standards and barriers to trade for sustainable integration into profitable international value chains

strengthen export initiatives

IV. STRATEGIC INTERVENTION FRAMEWORK

MAJOR GROWTH SECTORS agriculture and agribusiness sea products and aquaculture textile and clothing industry tourism, cultural sector, and arts and crafts IT and teleserviceFor the United Kingdom in particularPotential export products include agricultural produce

(fruit and vegetables, groundnuts), sea products (crustaceans, fresh and frozen fish).

ASEPEX: AN INTEGRATED EXPORT SERVICES PLATFORM FOR BUSINESSES, AIMED AT DEVELOPING AND PROMOTING EXPORTS

V. INTRODUCING ASEPEX

• EXPORT CAPACITY BUILDING FOR PRIVATE SECTOR OPERATORS

• OFFER INFORMATION PRODUCTS AND SERVICES ON EXPORT MARKETS

• OFFER ADVICE, EXPERTISE, AND SUPPORT SERVICES TO BUSINESSES

• IMPROVEMENT OF EXPORT ENVIRONMENT

• ISSUE OF CERTIFICATES OF ORIGIN

• CREATION OF EXPORT HUBS

• DEVELOPMENT OF MARKETING AND COMMUNICATION PRODUCTS AND SERVICES

• PROMOTION IN FOREIGN MARKETS

• FINANCIAL SUPPORT

ASEPEX: PROMOTE ONGOING AND SUSTAINABLE DEVELOPMENT OF EXPORTS AND INCREASED DIVERSIFICATION OF EXPORTS

SIMPLIFICATION AND IMPROVEMENT OF EXPORT ENVIRONMENTSIMPLIFICATION OF FOREIGN TRADE FORMALITIES

ISSUE OF CERTIFICATES OF ORIGIN FOR PREFERENTIAL TRADE SCHEMESCONTRIBUTION IN CREATING A STIMULATING ENVIRONMENT FOR EXPORT

TRAININGIN MARKETING FOR EXPORT 

IN QUALITY, STANDARDS AND REQUIREMENTS  IN MARKETING TECHNIQUES FOR EXPORT 

  

INSTITUTIONAL AND PROMOTIONAL

COMMUNICATIONNETWORKING, BUSINESS

PARTNERSHIP,LINKING PRIVATE AND PUBLIC

SECTORS

ECONOMIC AND TRADE INFORMATIONINFORMATION ON GROWTH PRODUCTS AND MARKETS RESEARCH, EXPORT DATA SHEETS, COUNTRY DATA

SHEETS EXPORT MULTIMEDIA LIBRARY

SERVICES PROVIDED BY ASEPEX

TECHNICAL SUPPORTIMPROVEMENT OF EXPORT PRODUCTS QUALITY

PRODUCT COMPLIANCE WITH INTERNATIONAL MARKET REQUIREMENTS

FINANCIAL SUPPORT

EXPORTS PROMOTION FUND  

TRADE PROMOTIONGROWTH MARKET IDENTIFICATION

THROUGH CANVASSING MISSIONS ABROAD STRATEGIC POSITIONING TRHOUGH ORGANISATION OF TRADE EVENTS

  

2- POSITIONING APPROACHPARTICIPATION

IN AND ORGANISATION OF

TRADE EVENTS

APPROACHES TO FOREIGN MARKETS BASED ON

IDENTIFYING GROWTHMARKETS

3. PROMOTIONAL APPROACH THROUGH FRONTA STRATEGIC COMMUNICATION

ON QUALITY OFEXPORTABLE PRODUCTS

ON COMPLIANCE WITH

INTERNATIONAL REGULATIONS

INSTITUTIONAL PARTNERSHIP 1- PARTNERSHIP APPROACH PROMOTIONAL

PARTNERSHIP

THANK YOU!