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NOVEMBER 2010 THE AWARD-WINNING MAGAZINE REACHING OVER 50,000 READERS CONNECTING THE CORRIDOR Z

November 2010

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Serving Schertz and the Surrounding Area

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Page 1: November 2010

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P U B L I S H E R S & M O R EPUBLISHED MONTHLY BY THE

Schertz Public Affairs Office

Brad E. Bailey Director, Public Affairs, Publisher

Chuck McCollough Editor

Alexis Souza Creative Director

Chris Matzenbacher Sales Director

Mary Spence Business Manager

MayorHal Baldwin

City CouncilJim Fowler

David ScagliolaMichael Carpenter

Cedric Edwards, Sr.George Antuna, Jr.

Executive ManagementDon Taylor, City Manager

John Bierschwale, Assistant City Manager

David J. Harris, Assistant City Manager

Send queries about articles or photographs to Schertz Tales at 1400 Schertz Parkway, Schertz, Texas 78154.

Subscriptions to Schertz Tales are free for each Schertz household. Subscriptions for residents and businesses

outside the City of Schertz are $19.95 annually. Call 210-619-1630.

For advertising information: Schertz Tales, 1400 Schertz Parkway, Schertz, Texas 78154; call 210-619-1630; Fax

210-619-1619; email [email protected].

NEWS POLICYSchertz Tales encourages submission of news and event announcement items. News and event announcements must include contact name and contact phone number. All news and event items must be for activities that occur inside the Schertz city limits. Publication cannot be guaranteed. If you would like to submit an item to Schertz Tales, email us at [email protected] or call us at 210-619-1630.

The appearance of advertising in this publication does not constitute endorsement by the City of Schertz. All products and services advertised in this publication shall be made available for purchase, use or patronage without regard to race, color, religion, gender, national origin, age, marital status, physical or mental handicap, political affiliation or other non-merit factor of purchaser, user or patron.

Articles that appear in Schertz Tales do not necessarily reflect the official position of the City of Schertz and does not constitute an endorsement therein. The appearance of any advertisement in Schertz Tales does not constitute an endorsement of the goods or services advertised. Any publication of Schertz Tales, whether draft or final is sole property of the City of Schertz and cannot be reproduced or distributed in any way, whether in print or electronically, without the express permission and written consent of the City of Schertz.

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Contributing WritersAndrea Allinger, Brad E. Bailey, Chuck McCollough,

Mary Spence, Chris Matzenbacher, Maggie Titterington

PhotographersBrad E. Bailey, Chuck McCollough, Mary Spence,

Steven Spence, Andrea Allinger, Mike Harris, Maggie Titterington, Pro Photo of Texas,

A Moment in Time

Schertz Tales is published monthly by the Public Affairs Department of the City of Schertz. Our

mailing address is 1400 Schertz Parkway, Schertz, Texas 78154. The official publication of the City of Schertz promotes city, community, and business

activities associated with the City. © City of Schertz, Texas.

The editorial office of Schertz Tales is at 1400 Schertz Parkway, Schertz,

Texas 78154. Call 210-619-1630. Fax 210-619-1619. Website www.schertz.com

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Steele High School Senior Malcolm Brown is the nation’s top running back but he doesn’t act like it off the field. This month’s cover features the Schertz-Cibolo-Univer-sal City Independent School District star athlete as a represen-tative of what is best about our community. His example of team spirit is a good blue-print for life outside the football arena.

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MARCHING DOWN THE AISLE SCHERTZ STYLE

THE “HOW TO” ON THE WAY TO “I DO”

Follow the story of Kyle Swinney and Mary Patty - winners of a free wedding at the 2009 Wedding Parade - as they

planned, adjusted, compromised and created their special day. Event Planner Maggie Titterington provides a

step-by-step “How-To” guide to a successful wedding day.

A BARGAIN-HUNTING PARADISE

BUSSEY’S FLEA MARKET:A GIANT ARMADILLO AND MUCH MORE

An icon for more than 30 years along IH-35 North, Bussey’s Flea Market welcomes residents and visitors

alike. The popular destination, boasting over 500 vendors, offers treasures and troves,

collectibles and hard-to-find items.

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SAS SHOES:AN SOS FOR YOUR FEET

HANDCRAFTED SHOES AND 10¢ COKES

In the1970’s, a pair of quality-minded shoemakers, Terry Armstrong and Lew Hayden, formed a company

called San Antonio Shoes. One of their biggest and most popular stores is located in Schertz.

The rustic SAS building near IH-35 and FM 3009 is a Schertz landmark.

THE MAN OF STEELEMALCOLM DOWN THE MIDDLE

There are similarities between Steele High School star running back Malcolm Brown and Superman.

Both have dual identities. Most of the time Malcolm is a quiet fellow (like Clark Kent), but in a football

stadium he wears an S (for Steele) and does some amazing things.

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7 Staff Speakz

9 Talk of the Townz

15 Visionz: News from the Chamber of Commerce

18 SchertzFest Shotz

33 EMS Passport to Care Registration

34 Garden Ridge Pottery

36 Holiday Shopping Guide to Schertz

46 Government Round-Up

50 City Calendar

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By Chuck McCollough,

Editor

7NOVEMBER 2010SCHERTZMAGAZINE.COM

November is my time to remember the best of autumn! Crisp, cool weather means football, falling leaves, Thanksgiving, holiday shopping and weddings. In this month’s issue of Schertz Tales Magazine we touch on some of these third season topics and how they relate to the Schertz area. High school football is king in these parts: We profile Malcolm Brown --the nationally rated running back at Steele High School -- about his on-field excitement and quiet, polite off-field personality. We predict his name will be in the news for years to come.

Our journey then takes us to three Schertz landmarks -- Bussey’s Flea Market, Garden Ridge Pottery and SAS Shoes. Located along IH-35, each has

its place in contemporary Schertz history and are interesting places to visit. Who says you have to wait until Thanksgiving to get into the holiday spirit! Garden Ridge helps set the mood at any time of the year.

And we follow a young couple through their year of wedding planning. Winners in the 2009 Wedding Parade Giveaway, we have a ring-side seat in the journey to their wedding day.

It’s sweater weather so put one on and start reading.

Just a few hours from Schertz, Lost Maples State Park offers a nice fall escape.

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We specialize in Obstetrics and Gynecology, working closely with our patients’ primary care physicians to ensure that every patient’s health care needs are met with the most e� ective and professional

methods available.

All of our physicians are Board Certi� ed in Obstetrics and Gynecology, and all of them share a commitment to treat our

patients with compassion and courtesy. We are also committed to keeping their primary care physicians informed of and involved in

their diagnoses and treatment.

Our practice focuses on the examination, diagnosis and treatment of women’s health concerns. � ose concerns frequently involve:

Obstetrics• Complicated and Uncom-

plicated pregnancies• High-risk pregnancies

involving twins, diabetes, pre-eclampsia and vaginal birth aft er C-section

• Fetal monitoring

Procedures• Colposcopy• Treatment of Cervical

Dysplasia with Cryosurgery and LEEP procedures

• Urodynamic Testing• Ultrasound with Color

Doppler Flow capabilities• Saline Infusion Hysterog-

raphy• Osteoporosis Screening• DEXA Scanning

Gynecology• Routine annual gyneco-

logical exams• Evaluation and Treat-

ment of Abnormal pap smears

• Infertility evaluation• Abnormal bleeding• Urinary incontinence• Uterine myomata (Fi-

broids)• Hormone Replacement

Th erapy• Pelvic pain• Ovarian cysts• Pelvic infections• Contraceptive options

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Our PhysiciansAll of our physicians are Board Certifi ed in Obstetrics and Gynecology.

210-653-55013 San Antonio Locations

Schertz . Village Drive . Stone Oak

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B Y B R A D E . B A I L E Y ,M A R Y S P E N C E

A N D C H U C K M c C O L L O U G H

TALK OF THE

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Support Multiple Sclerosis

Schertz EMS Director Dudley Wait and the depart-ment’s bicycle team, the “Schertz Pedal Pushers”, participated in the MS150 “Ride to the River” event October 9 and 10. They rode from the Alamodome to Gruene (in New Braunfels) and back for a total of 150 miles.

Wait said: “We had a team goal of $5,000 and have raised about $3,000 so far. The purpose of the ride was to raise awareness and money to support the MS Society. Many of you may be aware that there are 2 employees in the Schertz EMS Department who are diagnosed with MS and it has a powerful impact on their lives. This has also had a strong impact on our department and we decided to do something about it by undertaking this ride.”

Wait and the EMS bike team is asking for help in reaching that $5,000 goal. Donations will be taken through November. To make a donation go to http://main.nationalmssociety.org/goto/dudley

Bazaar World in Schertz Hand-crafted items and unique gifts will be offered at this years Senior’s Bazaar. A hand-stitched, queen-sized quilt will be raffled Saturday, November 13, 2010 at the Schertz Community Center Central, 1400 Schertz Pkwy. The bazaar is scheduled from 8:00 AM - 3:30 PM. Questions can be directed to Alba Rich-burg at (210) 651-3162.

Schertz Market Dayz, held September 18 in Pickrell Park, was the second quarterly arts and crafts show sponsored by the Schertz Area Artz Council and the City of Schertz. Attendance was good and 30 vendors with handcrafted items including jewelry, bows, soap, lamps, embroidered items, metal art, and fabric art were available. Live acoustic music entertained customers and vendors. Three of the musicians were from Schertz -- Lee Keesler, Brendan Flood, and P. Willie. Ronnie J (of New Braunfels) also performed. The next show will be held December 5 inside the Schertz Civic Center from 10:00 AM to 5:00 PM. For more information email [email protected] or call Sheree at (210) 651-0503.

Schertz Market Dayz

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Dear friend, I want to give credit where credit is due. So, perhaps a confession can help clear the air so there’s no misunderstanding, Before I talk about my confession, though, let me say a few other things first. Let me start by explaining the photo in this letter. You know, when I meet people in town they usually say, “Oh, yeah, I know you, you’re Dr. Martin. I’ve seen your ad with that picture of you and the two cute kids.” Well, I’m the guy in the middle. Years ago I was a college baseball player, but I developed a painful neck, shoulder and arm condition. In my case it came on suddenly. The pain in my hands was so intense that I couldn’t raise my arm above my head or even throw a baseball. I was afraid that I would lose my scholarship if it continued. I went to my trainer and medical doctor and was given anti-inflammatories. The problem with those medications is that they just mask the symptoms and in my case did not help. Finally, after steroid injections I decided against it. But, there’s more…A family member of mine convinces me to give their doctor a try. This new doctor did an exam, took some films, and then “adjusted” my spine. The adjustment didn’t hurt, it actually felt good. I got relief, and I could use my arm again. Oh, did I mention that this doctor is a chiropractor. It worked so well that I went to chiropractic school myself. Now for McKenna and Cooper, who are the cute kids in the picture. They get adjusted regularly and are some of

the healthiest kids you will know. Their mom is

also problem-free even with all

the bending and lifting a busy mom of two does. It might seem like a

“A DOCTOR’S CONFESSION TO THE CITY OF SCHERTZ…”small thing, but it makes a big difference to her. It’s strange how life is, because now people come to see me with their neck, arm and shoulder problems. Also they come to me with their headaches, migraines, chronic pain, carpal tunnel, whiplash from car accidents, backaches, ear infections, asthma, allergies, numbness in limbs, athletic injuries, just to name a few. Here’s what some of my patients had to say: “I have not had a headache in months”- (Mary J.) “Mood and attitude have improved” – (Lisa A.) Several times a day patients thank me for helping them with their health problems. But I can’t really take the credit. My confession is that I’ve never healed anyone of anything. What I do is perform a specific spinal adjustment to remove nerve pressure, and the body responds by healing itself. We get tremendous results. It’s a simple as that! Forty-eight million Americans no longer have health insurance, and those who do have found that their benefits are reduced. That’s where my I come in. I have a significantly lower fee plan so that more people are able to afford the care they need. A whole week of care in my office costs what you could pay for one visit elsewhere. Studies show that people actually pay less for their long-term overall health care expenses if they are seeing a chiropractor. You Benefit from an Amazing Offer- Look, you are going to write a check to someone for your health care expenses, you may as well write one for a lesser amount for chiropractic. When you bring in this article, you will receive my entire new patient exam for $17. That’s with an evaluation and X-Rays….the whole ball of wax. But, please call right away because this offer expires on November 30, 2010, and I don’t want you to miss out.

By the way, further care is very affordable and you’ll be happy to know that I have affordable plans. You see I’m not trying to seduce you to come see me with this low start up fee, then to only make it up with high fees after that. Further care is very important to consider when making your choice of doctor. High costs can add up very quickly. Great care at a great fee…Please, I hope that there’s no misunderstanding about quality of care just because I have a lower fee. You’ll get great care at a great fee. My qualifications…I’m a Magna cum Laude graduate of Cleveland Chiropractic College and a Strength and Conditioning Specialist. I’ve been entrusted to take care of tiny babies to pro athletes that you may know. After practicing for four years in San Antonio I moved my practice to Schertz. I just have a low exam fee to help more people who need care. My Associate, Dr. Kyle Stringer, brings over five years of experience to our practice with the latest in pain-free techniques. My assistant is Melissa, and she is really a great person. Our office is both friendly and warm and we try our best to make you feel at home. We have a wonderful service, at an exceptional fee. Our office is called Schertz Chiropractic and it is at 17323 IH 35 North Ste 106, (we are between 3009 and Schertz Parkway on the 35 South Access Road). Our phone number is 210-646-6000. Call Melissa or me today for an appointment. We can help you. Thank you. -Patrick W. Martin, D.C.P.S. When accompanied by the first, I am also offering the second family member this same examination for only $10.P.S.S. Your time is just as valuable as ours, that’s why we will be with you promptly at your appointment.

Not applicable to Medicare Beneficiaries due to regulations.

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11NOVEMBER 2010SCHERTZMAGAZINE.COM

TALK OF THE

TOWNZ

Trio Named Honorary Squadron

CommandersSchertz Mayor Hal Baldwin, Schertz City Manager Don Taylor and Steven Spence (Randolph-Brooks Fed-eral Credit Union) have been appointed Honorary Squadron Commanders in the 12th Flying Train-ing Wing, 12th Operations Group, and 435th Fighter Training Squadron, respec-tively. Honorary Com-manders will participate in squadron activities such as award ceremonies and social functions throughout the year. The program has been in place for 13 years, it provides civilian officials a glimpse into the missions of the many squadrons on Randolph AFB.

Join the Buffalo Stampede!

RUNNERS AND WALKERS--Mark your calendars now!

The Clemens girls’ soccer program will host the first an-nual 5K Buffalo Stampede November 20, 2010 at 8:00 AM. Runners and walkers of all ages and speeds are welcome to participate in this event that will begin and end at Clem-ens High School. There will also be a 1 mile children’s run for young athletes. Awards will be given for age group winners in the 5K, along with food and refreshments for all participants. Registration paperwork can be picked up from the athletic office and the Clemens Athletic Website, www.scuc.txed.net. Please support the girls’ soccer program, give yourself a running start to the holiday season.

Bark, Park& Wine

Area residents are working with Universal City to build a dog park in that community. The fenced-in park will have a paved walkway suitable for those in wheelchairs and families with strollers. Watering stations for our pets will be provided as well. Plans are to have the grading, fencing, irrigation and watering stations ready by next spring. The park will be built through donations and fundraising events. One such event is the BARK, PARK & WINE event, a Wine Tasting and Silent Auction to be held on December 9, 2010 at the Olympia Hills Golf & Con-ference Center, 12900 Mount Olympus in Universal City, from 6:30 PM to 9:30 PM.

Email [email protected] for more information or go to Universal City Dog Park on Facebook.

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C O N T I N U E D SIGN UP: Schertz Brighten’z the NitezThe City of Schertz has new new rules for this year’s Holiday Lighting/Decorating Contest.

Schertz residents must register for the contest by providing their name, house address, email address and phone number. Please send the information under the heading “Schertz Holiday Lighting/Decorating Contest 2010” and email it to [email protected]. Deadline for regis-tration is midnight December 12.

Judges will visit houses registered for the contest during the week of Dec. 13-17 and the first, second and third place winners will be announced at the Dec. 21 meeting of the Schertz City Council.

The Schertz Public Library has created several family-oriented programs to warm your heart and ignite your family’s love for reading. The new winter programs include a first annual gingerbread building contest and an af-ternoon of activities with The Polar Express. Additionally, families can sign up for the Winter Reading Club and participating in traditional story times. The library is located at 798 Schertz Park-way, they can be reached at (210) 619-1700 or www.schertzlibrary.org.

Saturday, December 11th will be the first annual Gingerbread Building Con-

COOL PROGRAMS THIS WINTER AT THE LIBRARYtest. Sign ups for this event will begin on November 8th. Bring supplies and design a Gingerbread House! Visit the Children’s Services Desk at the library for more details and sign up information. Please note: This is a team build (max of 6 participants per team, mini-mum of 2), with no age limits. There are only 15 team slots available- so sign up ASAP! Saturday, December 18th the Library will host a special afternoon featuring The Polar Express. Families will explore the book, participate in fun activities and watch the movie. Hot cocoa and treats will be served. Event begins at 1:00 PM.

Monday, December 20th is the first day of registration for Family Winter Read-ing Club. This winter’s theme: “Walking in a Winter Numberland” encourages youth and families to work together to read . Please check the library’s calendar for fun programs that focus on numbers, colors, and basic science concepts. The Winter Reading Club will also feature a special Friday evening program called Pa-jamarama! Kids are encour-aged to come in their PJ’s and be ready for a fun filled story time before they head home to slumber.

GIVING BACK!Ed Azzoz, aka ‘Grumpy,’ and his family will once again be collecting and distribut-ing food items in November for the Thanksgiving holiday. Local food vendors and sup-pliers assist in the food-drive efforts. Last year, the Salvation Army, the Battered Women’s Shelter of New Braunfels and Boysville were among the groups donations were made to. A total of 5,500 meals were served. Grumpy lives by the motto, “No one goes hungry during Thanksgiving.”

Want to help? Monetary dona-tions and volunteer hours are welcomed. Please contact Grumpy’s at (210) 651-3444 or visit with him at the cafe, 18817 FM 2252 (Bracken).

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Prize: A Gift Certificate for

Locate the fish pictured below in one AD somewhere in this

issue of Schertz Magazine. Visit www.schertzmagazine.com and complete the entry form to be

entered into this month’s draw-ing. A winner will be chosen

November 20, 2010.

Win a Gift Certificate for a two-night stay at Plantation Suites

& Conference Center in Port Aransas.

Locate the leaf pictured above in one AD somewhere in this issue of Schertz Magazine. Visit www.schertzmagazine.com and complete the entry form to be entered into this month’s drawing. A win-ner will be chosen November 20, 2010.

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Come On In!Our Mission at the Schertz Chamber of Commerce is to engage in projects that have a positive economic impact on the citizens of the Schertz area and /or members of the Schertz Chamber of Commerce. If you or your business are interested in becoming part of the fastest growing Chamber in the community, please call us at (210) 566-9000, email us at [email protected] or visit us at our office at 1730 Schertz Parkway. At the Schertz Chamber of Commerce, we want to help you build a better tomorrow.

15NOVEMBER 2010SCHERTZMAGAZINE.COM

November 2010Visionz

We are still accepting ads for the NEW 2011 Business Directory & Visitor’s Guide.

Deadline is December 1, 2010. Visit our website at schertzchamber.org for pricing and special discounts or email us at

[email protected].

SUCCESS! The First Annual Schertz Chamber Golf Classic

Blue skies and a gentle breeze graced the start of a perfect day for the Schertz Chamber Golf Classic at Northcliffe Golf Course October 15th. After a tasty barbecue lunch, courtesy of Harmon’s BBQ, the golfers gathered outside as Nancy Kotzur, suited up as a fire-fighter, kicked off the tourna-ment with the golf ball drop for a cash prize of $250 (won by Scott Titterington) from high atop a Schertz fire truck.

Each participant received a welcome and thank you gift bag. Closest to the pin, longest drive and hole-in-one contests were available. A silent auction was held with many donated items available for bid. After 18 holes filled with great shots, attempts to win a Mus-tang Convertible courtesy of Jordan Ford, and a free tasty beverage on the 10th hole courtesy of Choice Staffing,

the golfers assembled for prize announcements, silent auction winners and door prizes. First place went to the Realty Executives Tim Brown group, second place to Schertz EDC and third place to IBC Bank. the Wounded Warriors group graciously accepted the High-est Score Award – free golf lessons- as well as a standing ovation from all those pres-ent for their service to our

country. MANY thanks to all the golfers for participating as well as Bob Catalano and Dave Roberts at Northcliffe, Nancy Kotzur, Chrystina Straughan of Straughan Photography, Cedric Edwards Sr. (sponsor of the Wounded Warriors), the won-derful Ambassadors and the DECA students from Clemens and Steele, for all their help in making the first golf tourna-ment such a success! See you next year!

What’s Happening at Your Chamber...

Schertz Chamber LuncheonTuesday, November 16th

11:30 AM – 1:00 PMSchertz Civic Center

1400 Schertz Parkway, Bldg #5

Annual Chamber Awards and Appreciation Luncheon:

We wrap up the year and give out many awards, including Ambassador of the Year, Business of the Year and more. You MUST RSVP by Tuesday, November 9th. Cost is $15 for Schertz Chamber Members / $20 Non-

members.

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4 - Randolph Metrocom Gala

11 & 12 - Veteran’s Day Holidays

16 - Schertz Chamber Luncheon

21 - Alamo Pet Expo

25 & 26 - Thanksgiving Holidays

28 - Wedding Parade

NOVEMBER EVENTS

1400 Schertz Pkwy, Bldg. #5 (210) 619-1600

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SchertzFest a Sweet Savory Success

annual SchertzFest held September 24-25 in Pickrell Park. Actually it was more than a little rain, but folks just huddled under the big pavilion in the park to hear music from La Mafia and the Josh Abbott band. During the mostly dry time hundreds enjoyed the barbecue cook-off teams and other entertainment. As usual it was a festive time for family, fun and frolicking. If you missed the event this year, stay tuned. The Schertz Parks and Recreation Foundation will be hosting the 4th of July Jubilee and another SchertzFest in 2011. For more information on the foundation contact Cindy Raleigh at 210-619-1017.

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SHOTZ

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Special thanks to the Schertzfest sponsors

on this page!

Pictured: Schertz Assistant City Manager (and also Schertz Parks and Recreation Foundation President) John Bierschwale (left) congratulates John Williams of Schertz as the grand-prize winner in the SchertzFest raffle...taking home a 52” LCD HDTV. Also, congratulations to Raymond Zalapa, winner of a two-night stay at Plantation Suites & Conference Center in Port Aransas.

Schertz Bank& Trust

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The Give-Away Wedding2010

WeddingGuide

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It’s hard to believe it has been almost a year since our last Wedding Parade show! So much has happened, especially in the lives of our wedding giveaway winners, Kyle Swinney and Mary Patty. It’s been a year of planning with them, solving problems, making cuts and compromises and STILL having the most gorgeous wedding event! To refresh your memory, our lucky couple won a free wedding, valued at a little over $13,000, which included: Venue, Full Coordination Ser-vices, Videography, Photogra-phy, Catering service for 100 guests, Cake, Specialty Light-ing, a DJ, Ceremony String Music, Rolls Royce getaway car, Floral, Linens, Specialty Decor AND a two-night hon-eymoon stay at a Riverwalk Hotel. WOW!

This almost sounds like a good start to a reality televi-sion show, doesn’t it? AND, as reality television is SO popular right now, why not? Come along and let’s all take a step into the REALITY of planning a wedding…/≥a REAL wedding, Schertz style. P.S. Special Thanks to Straughan Photography for all the wonderful wedding and bridal photos and the wonderful Schertz Civic Center for providing such a beautiful canvas to create upon. Thank you Chrystina, Brad, Mary & Jessica! Maggie TitteringtonEvent PlannerA Moment In [email protected](210) 290-8572

Inside this Issue: 23 Our Bride and Groom

23 Meeting the Coordinator: Expectations, Dreams &Reality

24 Caterers, Cakes and Floral: Oh My!

25 Photographers & DJ

26 Crunch Time and Compromise

27 Countdown

27 At Last…Married

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Hosted at the beautiful, Schertz Civic Center just off Schertz Parkway.

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Our Bride and Groom

How They Met In the Bride’s own words Kyle and I met when I was a senior in high school and he was a junior. I was heading to an HEB job train-ing class. I was sitting in a room filled with new hires and Kyle saw me from across the room. I didn’t officially meet him until we began working. I didn’t know it then, but apparently he was “crazy about me.” We would talk and hang out on our breaks. We started a friendship but nothing more. I had a boyfriend at the time and he was dating someone as well. After high school, I went off to college in Dallas and Kyle and I still kept in touch. When I came home for the summer and took classes at San Antonio College, Kyle and I met again. This time it was different. It was so random because Kyle and I had not seen each other in years, and all of a sudden we saw each other in a school parking lot. We

soon began hanging out, talk-ing more, and going on dates. Some of my most memorable dates were when we went places in his classic Mustang. I soon went to A&M and Kyle soon was sent to Iraq with the Army. We wrote each other everyday, and made it a point to grow our relationship. I know so much about him and vice versa. The time was hard to be away from someone you care so deeply for, but it helped us grow closer. Kyle has been a part of my life for so long. I love him and his family so much. Our relationship has developed into something wonderful over the years, and I knew that I would marry him one day. I am so glad that day has finally come!

Meeting the Coordinator:

Expectations, Dreams and Reality

After winning the Grand Prize, Mary and Kyle set up a consultation time with Maggie to sit and discuss what they envisioned for their wedding. They soon found that their wedding was going to go beyond what they had won in their package. How would they make this work?

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The Numbers

To make a wedding work, you must know the numbers: how many guests and what is your budget? Questions you must ask yourself are what type of wedding dinner are you going to be serving - plated or buffet? China or throw-aways? Alcohol or non-alcoholic? Within the boundaries of a 100 person wedding pack-age, we soon found that we would exceed that by 100%. Mary and Kyle were expecting 200+ guests.

The Dreams

Mary and Kyle wanted:*A cocktail hour with appetizers*A plated, seated service din-ner with beef & chicken options*China Plates*Bartending services with real glassware*Elegant Centerpieces with Bright Colors*Some type of Favors*A Wedding and Groom’s Cake

Reality

Prior to winning the prize, and with the budget they were already preparing, the goal was to see how they were go-ing to stay within the budget and prize guidelines AND give Mary and Kyle the wedding they wanted.

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Caterers, Cakes and Floral:

Oh My!

Caterer

Mary, Kyle and I made an appointment to meet with Roger Ojeda who, along with his brother Richard, run Black Tie Affairs Catering. Through email correspondence and a viewing of selec-tions from their extensive menu, Kyle and Mary chose several selections to sample and narrow down what they wanted to serve their guests.

Roger had the kitchen prepare these selections for us and the happy time of eating them had arrived! After finalizing the menu; the appetizers, type of china and silverware, the details of how service would be performed, how bartending would be setup and what amounts of alcohol as well as what type would be served were all decided and agreed upon. Roger would be crunching num-bers and sending the total due.

DO• Have a rough “guestimate”

of how many guests you are inviting.

• Know what type of meal you would like to serve - beef, chicken, vegetarian

• Choose how you want the meal presented - Buffet or Plated.

• Communicate to your caterer all the details (vegetarian plates, special dietary requests, etc) at the tasting and how these guests will be identified for these specific meal needs.

DON’T• Have unrealistic expecta-

tions of what your ca-terer can do. Last minute changes, like increasing guest counts, may result in substitutions.

• Expect services that have not been specifically requested to be present. Some caterers charge corkage fees for opening wines, cake cutting service and other areas of special-ty. Discuss this with your caterer in advance.

Cakes

We made an appointment to see Cheryl at Simply Charming Cakes to discuss the wedding cake and ideas that Mary and Kyle had. Mary had found a picture online of the cake style she wanted and showed it to Cheryl, who assured her she could do it. Next, we sampled flavors and styles of cakes that were Cheryl’s most popular and widely asked for. After deciding on the flavor, style and look, Cheryl wrote out the remaining balance due for the extra guests. Next, it was on to flowers.

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Photography

Chrystina Straughan of Straughan Photography had a great time working with Mary during her bridal shoot. They shot the pictures at the McNay, with the help of her sister Sara and her mother.

Floral

Mary, her mother and I visited Donna Epley, owner of Bud and Bloom Flowers . Mary had a credit for flowers to spend. With 8 bridesmaids, 7 groomsmen, parents and grandmothers on both sides, it seemed a large part of the budget was already gone. With 200 guests, a minimum of 20 centerpieces would be needed. Choice of flowers was crucial in how the costs were going to stay within the budget. Mary had col-

DJ

We met with Randy Rogers of Roger’s Entertainment to discuss music options and the breakdown of emceeing the wedding reception. After discussing the details with Kyle and Mary, Randy gave them a survey to complete where they could specify the music they wanted and DID NOT want played. They also prepared the wedding party lineup and any details that they wanted Randy to handle during the course of the evening.

DO:• Be specific with your DJ on

what type of music you do and do not want played. If possible, write specific artists or song titles down for the DJ to play.

• Have quieter music played at cocktail and dinner than you would for later on in the evening. It allows for more conversation and sets the mood for each section of the evening.

DON’T• Surprise your DJ with last

minute requests the evening of your reception. Although most DJs have extensive libraries of music, they may not have the music you want. Allow a minimum of one week for your DJ to obtain the music or song for you.

• Change the format you have selected the night of the re-ception. Your DJ programs as much of your evening in advance, to insure a smooth transition and even flow to your evening. Unexpected changes may result in awk-ward mixes.

lected pictures she had found online of arrangements and flowers she liked; her mother had found other flowers in catalogs in Donna’s shop and Donna offered advice as to what flowers were in season

and which would work for the design and look that they were trying to achieve. With some loose ideas, a rough estimate in the works, we agreed to meet again after seeing the numbers and cost.

DO• Have your makeup and hair done profes-

sionally (it can be your dry run for your actual wedding day).

• Bring water, blotting papers, flip-flops and extra lipgloss.

• Bring a sample of your wedding bouquet. Most florists can produce a smaller version of what your actual one will look like. Let your florist know at least two weeks in advance.

• Schedule your bridal portraits with enough time to reschedule if it rains or you need to make a change due to circumstances.

• Know where you would like to have your pictures taken and let your photographer make the arrangements. You may have to obtain a permit and pay a fee for some venues.

DON’T• Bring more than 3 helpers/ friends. Your

photographer needs to be able to freely communicate with you and your wants. The more people, the more distractions may occur.

• Don’t stress, professionals know how to make you look good.

• Avoid picking high heat months or cold winter months. Ideal months to shoot are

March through early May and October to mid November.

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LinensMary chose black and cream linens through Alva Enterprises. When Pa-tricia Alva, owner of Alva Enterpris-es, found that Mary did not care for the sash look over the chair covers, she offered the newest style in chair décor: cuffs. Since we were going with cream satin chair covers, black cuffs which covered the tied ends of the chair covers would create a formal, finished look. DO• Know what colors you want for

your wedding.• Bring a sample cloth or swatch

to show your linens supplier.• Have a head and guest table

count and specifics of what you will need covered (gift, sign-in, cake and sweetheart tables included).

DON’T• Wait until the last minute to call

about extra linen needs.• Expect custom orders to have

more than the amount of linens you have ordered.

• Forget to ask for any extra setup fees or charges.

The other essentials...

Specialty Lighting

Ryan Reese of Reese Productions offered a plethora of colors, tints and hues as well as many samples of his past work. Mary envisioned a candlelight look to the room and, after viewing samples of lights at Ryan’s studio, decided upon two colors that wouldintermingle.

Arch Decor

Sandra Montoya with Sandra’s Creations met with us to match the cream colored linens with a wrap covering for an arch that would enclose the couple’s sweetheart table at the reception. Matching colored flowers in silk would complete the look.

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Crunch Time & CompromiseAs we progressed from winter into summer, Kyle and Mary had received their estimates back and those figures were putting them over budget.

Cuts had to be made. But where?

A Cocktail Hour with AppetizersKeeping the appetizer selection to fresh seasonal items cut the cost by 15% A Plated, Seated Service Dinner with Beef and Chicken OptionsHaving a buffet style service with one entrée cut cost by 20% China PlatesSwitching to upscale acrylic throwaways but with real flatware makes table clearing more efficient and cut cost by 5% Bartending Services with Real GlasswareSwitching to plastic acrylic saved another 5% on cost Elegant Centerpieces with Bright ColorsUsing seasonal and regional flowers instead of spe-cialty or exotics and adding colorful filler as well as mixing it up with medium and shorter candlescapes gives an aesthetically pleasing look to the room and saves 50% on floral cost. Some Type of FavorsMary originally wanted specialty cookie cutters but was going to look into cookies themselves as favors by a friend who was a baker - a possible savings of 50-75%. A Wedding and Groom’s CakeMary and Kyle decided to go another route with Sim-ply Charming, due to seeing how detailed she was on requested specialty cakes. Mary, being from A & M, wanted to pay homage to her college with a “bride’s groom’s cake . They both felt that Cheryl would do an excellent job on it.

DO• Prioritize your Dream

list and have the top 3 choices that you ABSO-LUTELY must have for your wedding day. The others can be “compro-mised”.

• Know what your limita-tions are in how much you, as the bride, time-wise, can actually spend doing, making, calling, etc.

• Have your hubby-to-be in on all the details, plans and updates. It IS his day too!

DON’T• Forget to enjoy this time of

planning for your wedding. It’s not just the day but the journey getting to the day.

• Forget to make payments to your vendors. They ap-preciate your timeliness.

• Forget to count yourself, your husband to be and your vendors in your final headcount to the caterer. It happens!

Going back to the Dream list, we saw room for compromise and creativity:

With all of these compromises, Kyle and Mary’s budget came back

into place and we were getting closer to the finish line of planning.

DO• Prioritize your dream

list and have the top 3 choices that you ABSOLUTELY must have for your wedding day. The others can be “compromised”.

• Know what your limitations are in how much you, as the bride, time-wise, can actually spend doing, making, calling, etc.

• Have your hubby-to-be in on all the details, plans and updates. It IS his day too!

DON’T• Forget to enjoy this

time of planning for your wedding. It’s not just the day but the journey getting to the day.

• Forget to make pay-ments to your ven-dors. They appreciate your timeliness.

• Forget to count your-self, your husband-to-be and your vendors in your final headcount to the caterer. It happens!

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CountdownWith less than two weeks to go, the guest count rose a little more. When this happens, costs begin to rise across the board: extra tables, chairs, linens, centerpieces and food. As we made the adjustments and got creative on extra centerpieces and cut a couple of other minor things out, the time was getting closer for Mary and Kyle to finalize their honeymoon, marriage license and bridal party details. Mary and I kept in constant contact as I reminded her of final payments and received from her all the items that were needed to be placed at the church and recep-tion hall. We also finalized the timeline of events from Friday’s rehearsal to Saturday’s event. Wedding day was almost here!

FRIDAY A Moment In Time Wedding & Event Coordinators go to work, covering tables and chairs with linens, setting up preliminary decor and working with the light vendors before dashing off to the wedding rehearsal.

SATURDAYA Moment in Time’s coordinators are hard at work early, finish-ing off the final touches and making sure all vendors are in their places and setups are complete at the Schertz Civic Center. Now it’s off to the church for bouquets, boutonnieres and getting Kyle and Mary down the aisle! * Timelines are CRUCIAL, not only for the bride and groom, but for your vendors as well. Expected times of arrival, setups and departures; addresses of all places that setup is needed as well as vendor names and contact information - preferably cell numbers- so that you can be in contact with them the day of the event.

Congratulations Mary and Kyle Swinney!

Married October 2, 2010

At Last... Married Helpful Hints for Church Rehearsal:• Have a list of all the bridal party

including grandparents, ushers, etc. and the order they will be in for the lineup.

• Check with the church - do they have an on-site coordinator? Make contact with him/her about their policies concern-ing outside coordinators. Work within their rules and policies and if best, assist them if they need your help.

• Are there set rules for photographers and videographers? Some churches have rules about flash photography or areas of the altar being off limits. Be sure to check with the church liaison for rules and regulations.

• Have everyone show up 15 minutes ahead of time. Most churches have set time limits for rehearsal. The sooner you are through, the sooner you are off to the rehearsal dinner.

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eatzS

CH

ER

TZ

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The Schertz EMS Passport to Care program has started registration for its second year of operation with changes in mind to make mem-bership easier for people living in the coverage area. The Pass-port to Care Plan is a pre-pay program that can eliminate or reduce the out-of-pocket cost of an emergency ambulance ride. “One of the first things we want people in our cover-age area to know is that Schertz EMS will provide emergency transportation whether or not a person is a member of the Passport to Care program,” said Schertz EMS Director Dudley Wait. “If you dial 911 for an emergency Schertz EMS will respond, period. We want to make sure everyone under-stands that,” Wait emphasized. One of the antici-pated changes for the second year deals with the registration period, the EMS Director said. “Registration for the first year of operation ran for about three months but we are working on having year-round enrollment. After the enrollment period end-

EMS Passport to Care Registration Underway

ed (for the first year) a number of people told us they wished they could sign up but we said they had to wait. Year-round enrollment would be more con-venient,” Wait said. Renewal for current members and registra-tion for new members started November 1. Under the Passport program, an individual with health insurance would pay $50 for a one-year membership; an individual without health insurance would pay $65 for the same membership. Also under the Pass-port program, a family with health insurance would pay $60 for a one year membership and a family without health insur-ance would pay $75 for the same membership. These fees are a one-time, single annual payment. Wait said the aver-age Schertz EMS emergency transport costs $990 and some Passport members have saved up to half that cost in 2010. “We anticipated having 1,000 members in the first year and got about 300 so it was not as successful as we hoped, but

first years are always growing years. I assume a good part of that lower membership has to do with the economic times we are in. However, the logic of the program is solid and we anticipate that we will get more members in the second year,” the EMS director said. “If you choose to become a member; have health insurance that provides ‘Ambulance Transportation’ coverage, and your insurance company deems the transport as “Medically Necessary” then you would not pay any out-of-pocket costs,” according to the Schertz Passport to Care pamphlet. “If you do not have insurance or your insurance deems the transport as ‘non-Medically Necessary’ then your ambulance bill will decrease by 40 percent,” it states in the pamphlet. The Passport To Care program only covers ambulance runs that result from a 911 call in the Schertz EMS response area and the program does not cover Medicaid recipients because they do not have a co-payment, Wait said.

Schertz EMS answers more than 7,200 calls annually and provides ambulance service for about 125,000 people in a 220-square mile area that includes the cities of Schertz, Cibolo, Live Oak, Universal City, Selma, Marion, Santa Clara (an unincorporated area of Gua-dalupe County) and the Comal County Emergency Services District (ESD) No. 6 that in-cludes the City of Garden Ridge and a corridor along FM 3009. Money raised from the Passport program is used main-ly to help Schertz EMS maintain the best equipment and to hold health education programs for the public. Schertz EMS ambu-lances are strategically placed around the coverage area. Two locations are in Schertz (on Schertz Parkway and at the fire station on Interstate 35) and one each in Marion and Universal City. For more information on the Passport program, call (210) 619-1400 or visit www.schertz-emspassport.com.

B Y C h u c k M cC o l l o u g h

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After studying the way tourists flocked to a giant store in Williamsburg, Va., Eric and Carolyn White were convinced the same thing could happen in the Schertz area. “I had big hopes we could be like that big store in Williamsburg where busloads of tourists drove up to shop. The main thing that brought those tourists was having some new in-

ventory every week,” Eric White said.

“About 80 percent of the tourists

coming to San An-tonio by car come

down Interstate 35, so my wife

and I looked for some

land in the area to

build

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B Y C h u c k M cC o l l o u g h

a store. We found this location in Schertz and bought the land in fall 1978,” he said, referring to the spot just north of the FM 3009 bridge over IH-35. It turned out the Whites were right on the money and busloads of tourists eventu-ally would make trips to Garden Ridge Pottery. And the concept of destination shopping along IH-35 -- just as Eric White pre-dicted and made happen -- also showed up years later as the Outlet Malls in San Marcos. But it took a little while for Garden Ridge Pottery to get going. The business concept was a gamble but it was made doable with help from the City of Schertz. A zoning change was facilitated and water line extensions were made so the first Garden Ridge Pottery could open its doors. “We opened in March 1979 and the store didn’t do too good, but then I started adding more space and inventory and it really worked. Folks liked it more and more came,” he said. White said as time went by Garden Ridge Pottery became a destination place where people

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in the San Antonio area would bring family and friends visiting from out of town. The shopping experience, which included a different shopping venue, variety of inventory and low prices, helped spread the word about Garden Ridge around the country. Then, disaster struck! In September 1983 the store burned down. But all was not lost. “It must have been a slow news time because word of the fire went around the United States and we got a lot of atten-tion from the media,” he said. The fire hit White and the community hard because by that time Garden Ridge Pottery was employing a lot of people and generating good sales tax revenue for Schertz. The community response to the fire, which White said included any-thing and everything the public could do to help, confirmed White’s feeling that Garden Ridge Pottery and the Schertz area were more than business and customers; they were fam-ily. The Whites rebuilt the original building and added

another building, thus creat-ing more space for additional inventory, and national news of the Phoenix-like rebirth of the unusual store in a South Texas community brought even more visitors to Garden Ridge Pot-tery. “The fire turned out to be a blessing in disguise because when we rebuilt we added air conditioning and that made a big difference and helped the business grow,” White said. “A lot of people were very curious about our store and at that time I went overseas to buy direct and sell direct to our customers so we had really good prices. And that was a pleasant surprise to many shoppers. Another thing we did was try and have new things each week so even regular shoppers would have a reason to come back often, and often with their out-of-town guests,” the founder said. And the Garden Ridge Pottery store served as a giant landmark for Schertz. Unlike now, when many people have heard about Schertz, the Gar-den Ridge store was often men-

tioned when a Schertz resident was trying to explain where the city was located. Laughing aloud, Eric White said he believes when the store first opened many visitors assumed Garden Ridge Pottery was in the City of Garden Ridge. The Whites liked the sound of ‘Garden Ridge Pottery’ and decided to use it for their business name, even though the store is located in the City of Schertz. “We went from about $1 million in sales the first year to $50 million nine years later when we had expanded to three stores, including two in Hous-ton. In 1988 we got an offer we couldn’t refuse and sold the company,” Eric White said. Ac-cording to the company’s web page, Houston-based Garden Ridge Corporation operates a chain of more than 25 stores scattered throughout the south-ern and southeastern United States.

The Garden Ridge Pottery store in Schertz is located at 17975 IH 35 North and the phone number is (210) 599-5700.

Garden Ridge Pottery Fire Was “Blessing” For Schertz

Eric White, founder of Garden Ridge Pottery, as featured in Schertz Tales Magazine, May 2008

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Holiday Guide

Schertz

The touch of fall in the air signals the holidays are fast approaching. Do you have someone in your family who is hard to shop for? Are you shop-ping for someone that doesn’t collect ‘things’, or is very particular?

Not to worry--Schertz Magazine is here to help. We scoured the area to find unique shops, interesting gift ideas, and practical solutions to your holiday shopping dilemmas. Ideas for mom, dad, grand-parents, siblings, teachers, even pets are just outside your neighborhood.

36 NOVEMBER 2010SCHERTZMAGAZINE.COM

Best Friendz8234 Main St, Schertz; (210) 231-0403

Trollbeads, Embellish-your-story, hand-made quilts, baby items, Tyler Candles, Willow Tree. Holiday Open House, December 3rd and 4th--20% off.

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Holiday Guide

Ta’s122 S. Seguin, Marion; (830) 420-2500

Wise Choice Jewelers104 S. Main, Cibolo; (210) 829-1243

Since 1989, custom made jewelry, an-tique cameos, charms and one-of-a-kind gifts. Gift repair and lay-a-way available. Special event November 12 and 13: in-store specials.

Jewelry, fashion accessories, handmade gifts, seasonal items. Pastries, gourmet coffees and Tootie Pies!Opening soon, an antique shop!

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Polly’s Pet Shop940 Pat Booker Rd, Universal City; (210) 658-0420

Denim & Pearls1420 Schertz Parkway, Ste 240; Schertz; (210) 399-1321

Now open! Clothing (sizes 0-3X), jewelry, handbags, home accessories, shoes. Lay-a-way available.

Pet grooming, holiday and winter clothing, fish and reptile tanks, toys, accessories, food and special dietary needs.

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SAS:

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Denim & Pearls1420 Schertz Parkway, Ste 240; Schertz; (210) 399-1321 SAS:

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The rustic building in which SAS Handcrafted Comfort Shoes is located is a Schertz landmark. SAS provides footwear to residents and visitors alike. For the last 25 years the store has sold handcrafted shoes made in the San Antonio factory on the corner of Zarzamora and Nogalitos streets.

In fact, SAS stands for San Antonio Shoes. The company was started in 1976 by Terry Armstrong and Lew Hayden, who decided to concentrate on quality and comfort in shoes made at an American plant at a time when many U.S. shoe-makers moved operations out of the country, according to the SAS web site.

Albert Moreno has managed numerous SAS stores in the past 20 years and has recently resettled into the Schertz store. Moreno recalled making two pairs of shoes in the San Antonio factory at the beginning of his career with SAS (as part of the required training for new employees at the time). When Moreno put together his shoes, he said his rate was “two pairs in three hours. The woman sitting next to me finished two and a half cases (with 18 pairs in each case) in the same amount of time. It is still a craft, every shoe is handcrafted.”

SAS shoes are handcrafted in either the San Antonio or Del Rio factory, which employs only the most skilled crafters. The quality guarantees comfort and fit in every pair of shoes. After seeing the amount of work and the process of making each pair of shoes, Moreno said that now he “wears only SAS shoes.”

While shopping, customers can enjoy freshly baked cook-ies, popcorn or a cup of coffee (for a meager 5¢) or a Coke, served out of an old-fashioned machine, for 10¢. Walking into SAS is more than shopping, it is an experience.

Stop by the Schertz SAS on Friday, November 26th or Saturday the 27th for their customer appreciation feast. On Friday, SAS will serve hamburgers and hot dogs along with dutch-oven baked cobblers and homemade ice cream. Moreno said the event is popular and it is held as “a way of saying thank you to our customers.” The family-friendly event will continue on Saturday with local chili being served to anyone and everyone who stops by.

SAS is located at 17995 IH 35 North (next to Garden Ridge Pottery) and is open Monday through Saturday 10:00 AM to 7:00 PM and Noon until 5:00 PM on Sunday. For more infor-mation call (210) 651-5312.

Handcrafted Shoes and 10¢ Cokes

B Y A n d r e a M . A l l i n g e r

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MalcolmDown the

Middle

B Y B r a d E . B a i l e y w i t h

M a r y S p e n c e , C h r i s

M a t z e n b a c h e r a n d

C h u c k M c C o l l o u g h

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There is nothing more ex-citing than the sweet sound of victory that resonates around a stadium as the quarterback hands the ball off to the star running back who breaks through a line of defenders; clears the backfield; finds daylight and rushes 55-yards ..... touchdown!!!!!

Texas, like no other state, has a passion for high school football. A typical fall Friday will see parents and fans loading up their vehicles with stadium seats, blankets, pom-poms and rally towels. Once at the stadium, nachos, hot dogs, and cheesy Frito pies set the mood for the evening. The school fight song welcomes the players to the field, the national anthem is played and it’s time for kick-off!

Winning is the best kind of memory and the most fleeting of feelings. It’s not just football where the thrill of victory can make you forget about the daily grind. It happens in classrooms, boardrooms, courts, and tracks across the globe. Young or old, male or female, everyone wants to experience that perfect moment ... the winning moment. And for one High School Football player, be-ing a winner is about being the best he can be and making his family, friends, classmates, and school proud to be called the Steele Knights.

A rare athlete...

Steele High School Senior running back Malcolm Brown is one of those rare players whose determina-tion is infectious both on and off the field. When you watch him on the field you feel like you are watching what a running back is supposed to be. It is easy to envision him in Texas burnt orange, bringing fans to their feet. And when you get to know him off the field, you are meeting a young man who has the depth and maturity to leave a lasting impression for decades to come.

We first met the Steele Senior in August of this year. Ev-erybody knew that the 2010 season was not going to be a cake walk or coronation for the 6’1” senior. Malcolm was already a household name in Texas after having led his 2009 team to a 9-3-0 season with astonishing production on the field, averaging 11.1 yards per carry in rushing for 2,192 yards on 197 carries. He scored 24 touchdowns last season and was eventually declared Scout.com’s No. 1 running back (the first State-of-Texas back to hold that distinction since Adrian Peterson came out of Palestine in 2004). By the time we got our one-on-one with Malcolm, he had just committed to the University of Texas and was preparing for his

nationally televised showdown with San Antonio Madison. And what a showdown it was ... Samuel Clemens has been the only high school to field a team in this district for many years. The winning tradition had been established. Steele High School opened in 2005 due to the tremendous growth of the Schertz-Cibolo-Universal City Independent School District. A new campus and re-aligned at-tendance boundaries provided additional opportunities for area athletes. It was anticipated that Steele would get off to a slow start with their football program. Not so! Since 2006, Steele has rattled off 3 winning seasons as a 4-A powerhouse before making the jump to 5A for the 2010 season. With 11 returning starters, Steele had the makings of another power-

house, but the penalty prone Knights got off to a shaky start during their game with Madi-son and the #3 running back in the nation, Aaron Green: a game which Steele lost, (but one Malcolm play managed to make ESPN’s Sports Center top plays of the evening) but which did little to stop Brown’s pace toward a 6,000-yard rushing career.

Echoes of Emmitt..

Malcolm’s compact, thickly-built frame is reminiscent of other great running backs with low centers of gravity, includ-ing Cadillac Williams, Mark Ingram, and of course the grand-daddy of them all, Em-mitt Smith. It’s hard to imagine

that the 220 lb. five-star rated runner had played very little football growing up. In point of fact, before his eighth grade year at J. Frank Dobie Middle School, Brown’s first and last experience with football was in the third grade.

But the love of football was still inside Malcolm as he returned to the game in middle school. Malcolm said his competitive/winning spirit was molded in part by trying to outdo an older brother.

Combine sibling rivalry, strong family encouragement to succeed and the physical and mental maturity of hitting high school age, and Malcolm Brown was ready to play with the big boys. The groundwork

(continued on page 42)

ESPN mistakenly showed Malcolm Brown with Madison and Aaron Green with Steele when it broadcast their game on TV. But local fans knew the correct order.

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was laid, skills were honed and the talent came forth un-der the Friday Night Lights.

Overwhelming...Not so much

As of the writing of this article, As of the writing of this article, Brown and his Knight team-mates have chalked up a 6-2-0 overall standing after quash-ing the Seguin Matadors 47-6, besting the New Braunfels Unicorns 14-10 and eking out a nail-biting, double OT, 25-24 win over the Judson Rockets. But the focus of our interview was not winning percent-ages, broken tackles, and district showdowns but how the young man behind those topics has handled his spot in the limelight and refused to be defined by the notoriety. “I have a pretty good feeling about everything going on but sometimes it is overwhelming. I don’t like too much attention, but over the summer people would recognize me when I go to the grocery story and restaurants and this is kind of cool,” Malcolm said.

Haven taken part in numerous photo shoots, interviews and college campus visits over the last several months, Malcolm has not lost his quiet demean-or. Respectful and courteous, he lights up when asked about his family. Raised as part of an athletic family, Malcolm’s role models have been his dad and a certain sibling. “I always wanted to beat my older brother at things,” Malcolm said with a smile.

And despite having stats any blue chipper would love to boast about, Malcolm’s head hasn’t swollen (and can still fit in his helmet) and his feet are solidly on the ground...except when he’s tearing down the field.

Malcolm is first and foremost a team player and is quick to

(continued from page 41)

praise the coaching staff. “The Steele coaches do a real good job with players and develop-ing younger players.”

Reviewing film, strength conditioning and play practice are not the only tools used by the Steele Knights. On most Saturday mornings, the play-ers take part in yoga classes. When asked his thoughts, Malcolm shrugged and said “Its good.” As sports fans, we are always curious how a player prepares for the field of battle. What rituals or habits are a must? A pair of lucky socks; a favorite food per-haps? Surprisingly, Malcolm offers a quiet prayer before each game.

Having a stand-out player on your roster is what most teams hope for. How have Malcolm’s teammates reacted to his celebrity status? “The players are very supportive of me,” and Malcolm quickly points out “and we have seven other players about to go D-1”.

Outside of football and away from the field, like other high school students, Malcolm enjoys spending time with his friends. Of his future, Malcolm hopes for some home-field advantage as he plays for Texas. “Hopefully I will see my parents in the stands while playing for UT.” Where does he see himself in 10 years? “Hopefully, playing pro ball.” The Dallas Cowboys are this native Texan’s favorite team.

Our prediction...

Years from from now we predict people will remem-ber Malcolm Brown much as they do Robert Reid (Houston Rockets 1977-1991) or Sher-man Corbett (California Angels 1988-1990) ... a young man from the Clemens/Steele area whose winning ways on and off the field inspire them/us still today.

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Looking for a New Church?We’re right here.

Join us for Worship, Sunday’s at 10:30

Connecting People to Christ, Community, and His Calling.

Next to Grumpy’s Restaurant

call 210.501.2345 or visit us at lifebridgecctx.com

“It’s good.”

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44 NOVEMBER 2010SCHERTZMAGAZINE.COM

More than 30 years ago, H.P. Bussey opened his flea market along IH-35 North with space for 120 vendors. After six years, the business was sold to Harold J. Smith who continues to run Bussey’s Flea Market with his three children. The flea market now boasts over 500 vendors and can see up to 16,000 customers each weekend.

Parking is $1 for the entire day. Amenities include ATM’s, clean restrooms, covered picnic areas, and eight snack bars offering ice cream, snow cones, tacos, soda, beer and more. Vendors sell anything

B Y A n d r e a M . A l l i n g e r

Bussey’s Flea Market:A giant Armadillo and much more

and everything at Bussey’s: from plants and animals to wood and metalworking. Among the multi-generational shops - some of the vendors have held the stores in their families for the last three generations - are newcom-ers such as Dusty, who sells exotic birds and rabbits. Dusty lives in Hallettsville and usually sells his animals at bird shows in San Antonio and Corpus Christi, but thought he’d “give the flea market scene a shot.” He said, “I’ll see how I do today and I may be back next weekend.”

A former Aflac insurance man-

ager named Bill runs a music store in a permanent space at Bussey’s. After being let go from his full-time job, Bill decided he’d rather not “work for the man anymore” and started at the flea market with his wife. Three years later, both run their own spaces which they call TechSun Music and TechSun Electronics. All purchases are “guaranteed to work and can be demoed in the store.”

One of the more crafty stands offers decorative metalwork pieces. The woman running the stand sells the handcraft-ed pieces, made in Mexico by

her husband and son. Designs include Texas insignia, garden decor pieces, authentic Long-horns, coat racks and more.

People from all over come to the flea market to find great deals, wander, and enjoy the lively atmosphere. Many Schertz and San Antonio residents come regularly. One regular attendee is an 89 year old WWII veteran, who comes to the flea market every week-end to pick up recycling. He pushes a cart around the entire lot and collects what can be recycled, and brings a smile to every face he meets.

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Bussey’s attracts tour-ists from all over, the giant fiberglass armadillo out front is a great photo-op for locals and out-of-town visitors. Bussey’s Flea Mar-ket is open weekends from 7:00 AM to 6:00 PM, al-though some vendors may not be available all of these hours. The starting price to rent a space to sell goods is $10 on Saturday and $15 on Sunday, depending on availability. Information on the flea market is available online at www.busseysfm.com or call (210) 651-6830 or (830) 609-0800.

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GO

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National Night Out Celebrated in Schertz The 27th Annual National Night

Out held October 5th throughout Schertz and the State of Texas was once again a huge success. Driveways, streets, cul-de-sacs, pavilions, and parks from North-cliffe to Ware-Seguin Road were packed with neighbors who just wanted to get together, hangout, discuss their community and meet (and thank) area emergency services personnel and other local officials.

Originally designed to promote cooperation between local Law Enforcement and the communi-ty, the City of Schertz has taken this concept to the next level by inviting all of Schertz Emer-gency Services, the Schertz administration staff, and the Schertz City Council, to meet the citizen’s they serve. More than 20 street parties were attended by city personnel and many more were visited by on and off duty police officers.

If you missed it….don‘t fret! The event is held annually and the City of Schertz wants to help make your neighbor-hood party a great time to celebrate what it means to be a resident of Schertz. For questions about National Night Out or to add your community to next year’s event, contact Special Proj-ects Officer Shawn Ceeko at (210) 619-1253.

46 NOVEMBER 2010SCHERTZMAGAZINE.COM

Schertz Assistant Police Chef Mike Harris chalks it up in Northcliffe as two young fans look on during National Night Out October 6th, 2010.

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Schertz City Manager Don E. Taylor has been honored by the International City/County Management Association for his nearly 50 years of service in the local government sector. “Don has devoted nearly five decades of his life to public service and advocacy of the local government manage-ment profession,” ICMA Executive Director Robert J. O’Neill, Jr., said. “With the presentation of his 45-Year Service Award today (Oct. 20), we at ICMA proudly join the Texas City Management Association in recognizing the unique longevity of Don’s tenure as one of the true legends of our profession.” After 20 years, the service awards are given in five-year increments, ICMA explained. Taylor’s service award was presented during the ICMA Annual Convention in San Jose, Calif. The Schertz City Manager was one of only eight local government officials (out of hundreds honored) who were recognized individu-ally during the “Celebration of Service to the Profession” event at the conference.

In an online tribute to Taylor, ICMA said: “Donald E. Taylor, city manager of Schertz, Texas, began his local govern-ment career in 1962. He served communities in Oklahoma and Texas before he was hired for his current position in 2005. Don recently received a lifetime achievement award from the Texas City Management Association.” TCMA honored Taylor on June 25 during its conference in Galveston. G

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PDon Taylor receives

International Service Award

Sewer Averaging (November – February) Will Affect Residents’ 2011-2012 Sewer Bills

Sewer averaging for the winter months begins November 1, 2010 and continues through March 15, 2011. Meter readings taken over this period will determine your sewer average for the next billing year, which begins April 1. The readings will be averaged, the average will be multiplied by $2.65 for residents with an average below 12,000 gallons. For residents with averages over 12,001 gallons, the aver-age will be multiplied by $2.84. That total will be added to the base rate of $3.75 (residential use). This average will be your sewer charge for the next twelve (12) months. Customers are encouraged to use water conservatively throughout the averaging months to ensure their sewer/water bills remain manageable. House-holds who use large amounts of water (watering the yard, bath, etc.) during the averaging months can expect higher

sewer bills for the next billing year. Karen Garcia, City of Schertz Public Works Business Coordinator, advises custom-ers to double-check all residential water systems (toilets, showers/baths, outdoor faucets, etc.) for leaks and make sure their appliances are in good working condition. Commonly, unexpectedly high water bills can be traced to leaks (toilets, automatic sprinkler systems, etc.), or “running” toilets. Garcia also suggests that residents limit landscape water use, be frugal when washing automobiles, and limit unnecessary water use during the sewer averaging period. The following are the averaging dates for all billing cycles: November 1, 2010 through March 15, 2011. For more visit ww.schertz.com or call (210) 619-1100.

47NOVEMBER 2010SCHERTZMAGAZINE.COM

Schertz City Manager Don Taylor and his wife Shirley attended the ICMA Convention in San Jose, Calif.

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Also honored were: Ironman Award – Brian Krask

John Perry – Promoted to Deputy Fire Marshal

FF Jason Ellis – Aerial Operator Commendation

Lt Wess Dailey – Master Fire-fighter Commendation

FAO (Fire Apparatus Operator) Josh Golden – Advanced Fire-fighter Commendation

FAO Carl Schultze – Advanced Firefighter Commendation

FF Jason Tymrak – Fire Instructor I Commendation

FF John Hernandez – Aerial Operator Commendation

GOVERNMENTROUND-UP

Schertz Fire Chief David Covington (right) congratulates Carl Schultze who was named SFD Firefighter of the

Year during the department’s annual Firefighter Awards Dinner October 7th at the Schertz Civic Center.

GET UP-TO-DATE INFORMATION ABOUT CITY EVENTS AND ACTIVITIES AT:

schertz.comgovernment48 NOVEMBER 2010SCHERTZMAGAZINE.COM

Spouses of military pilots don’t often have the chance to experience the thrill of being strapped in a jet. The 435th Fighter Training Squadron at Randolph AFB hosted a “Spouses Taxi” September 30, 2010. Wives had an op-portunity to experience what their pilot husbands work at everyday…training in a fighter.

Public Affairs Senior Administrative Assistant Mary Spence was invited to participate with the wives of the 435th in flight operations training, emergency procedures then went into the cockpit and onto the runway. 0 to 90 knots in 9 seconds!

Although the fighter did not leave the ground, the experience was amazing!

Thrill of a

Lifetime

Business of the Year – Republic Beverage for their year round sup-port of the Fire Department and city events

Special Recognition Award – Brian and Susan Beck of Metro Ambulance for their support of the Little Firefighter Foundation

Honorary Firefighter of the Year – Reid Smith

Special Recognition Award – Harry Hewlett for going above and beyond the call of duty for organizing a fundraiser for Reid Smith

Special Recognition Award – Glen Outlaw for Exemplary Service in particular of the Computer Aided Dispatch Program.

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Pictured: Schertz Assistant City Manager John Bier-schswale addresses a historic six-city joint council meet-ing Monday, October 4th at the Schertz Civic Center. Bierschwale and others discussed regional water needs and possible creation of a new water partnership patterned after the successful Schertz-Seguin Local Gov-ernment Corp. that supplies water to those two cities. The city councils of Cibolo, Converse, Live Oak, Schertz, Seguin and Selma par-ticipated in the joint meeting. Officials from Universal City were present but not as part of the official gathering.

Schertz Hosts Six-City Council

Meeting on Water

Help Blue Santa!Send your favorite person to jail

during Holiday Lock Up. The Schertz Police Department and EDC will hold their an-nual Holiday Lock-Up to benefit the Blue Santa Program. The event will be held on Tuesday, November 16th from 10:00 AM to 3:00 PM.

Holiday Lock-Up is an annual event where an employee can have a fellow co-worker/boss/friend etc. “locked up” because of a warrant issued by Santa. Once a person is “arrested” they will be taken to the “jail” until they are bailed out. The money raised will go to the Blue Santa program which helps local area families by purchasing gifts, etc. for Christmas.

Police Chief Stephen Starr said the Schertz Police Depart-ment will begin its Blue Santa Program in November. Any-one who is interested in donating an unwrapped child’s toy or making a monetary donation can contact Officer Shawn Ceeko at (210)-619-1253 or [email protected]

For those who would like to receive assistance from Blue Santa, the applications will be available on November 8th. Please call (210) 619-1213 for more information.

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IMPORTANT SCHERTZPHONE NUMBERSCity of Schertz Elected Officials

Mayor: Hal Baldwin 210-658-6466

Council Members:Michael Carpenter (210) 619-1045Cedric Edwards, Sr. (210) 566-4540Jim Fowler (210) 658-1442David Scagliola (830) 606-1130George Antuna, Jr. (210) 467-7914

City Departments:City of Schertz (210) 619-1000Animal Control (210) 619-1550Business/Utilities (210) 619-1100City Manager (210) 619-1000City Secretary (210) 619-1030Civic Center (210) 619-1600Customer Care/311 (210) 619-1000Economic Development (210) 619-1070EMS (non-emergency) (210) 619-1400Fire (non-emergency) (210) 619-1300Human Resources (210) 619-1150Information Technology (210) 619-1180Inspections (210) 619-1750Marshal Services (210) 619-1666Municipal Court (210) 619-1500Parks & Recreation (210) 619-1850Planning & Zoning (210) 619-1780Police (non-emergency) (210) 619-1200Public Affairs (210) 619-1630Public Library (210) 619-1700Public Works (210) 619-1800Records (210) 619-1000Website www.schertz.com

GOVERNMENTROUND-UP

***Meeting locations may change, for up-to-date information visit

www.schertz.com***

MONDAY, 1Library Advisory Board, 7:00 PM, Library

TUESDAY, 2City Council, 6:00 PM, Council Chambers

THURSDAY, 4Transportation Safety Advisory Council, 5:30 PM, Council Chambers

Citizens Police Academy Alumni, 7:00 PM, Police Dept

SUNDAY, 7DAYLIGHT SAVINGS TIME;FALL BACK ONE HOUR

MONDAY, 8Buffalo Valley Youth Association, 6:00 PM, 401 Oak St

TUESDAY, 9City Council, 6:00 PM, Council Chambers

THURSDAY, 11VETERAN’S DAY, City Offices Closed

Schertz Economic Development Corporation, 6:00 PM, Council Chambers

FRIDAY, 12VETERAN’S DAY OBSERVED, City Offices Closed

TUESDAY, 16City Council, 6:00 PM, Council Chambers

WEDNESDAY, 17Planning & Zoning, 6:30 PM, Council Chambers

MONDAY, 22Parks & Recreation Advisory Board, 5:30 PM, Bob Andrews Room

Board of Adjustments, 6:00 PM, Council Chambers

TUESDAY, 23City Council, 6:00 PM, Council Chambers

THURSDAY, 25THANKSGIVINGCity Offices Closed

FRIDAY, 26THANKSGIVING HOLIDAYCity Offices Closed

TUESDAY, 30Tree Lighting, 5:45 PM, Municipal Complex

Council/EDC/P&Z Joint Workshop, 6:00 PM,Civic Center

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CITY OF SCHERTZOFFICE OF PUBLIC AFFAIRS1400 SCHERTZ PARKWAY - SCHERTZ, TEXAS 78154

1400 SCHERTZ PARKWAY.SCHERTZ.TEXAS.78154

SCHERTZPUBLIC AFFAIRS