Notes #5 - DSS

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    Overview

    Decision Support Systems (DSS) are a specific class of computerized informationsystem that supports business and organizational decision-making activities. Aproperly designed DSS is an interactive software-based system intended to helpdecision makers compile useful information from raw data, documents, personal

    knowledge, and/or business models to identify and solve problems and makedecisions.

    A DSS supports all phases of decision making and may include a knowledgecomponent

    A DSS can be used by a single user on a PC or can be Web-based for use bymany people at several locations

    Typical information that a decision support application might gather and presentwould be:

    Accessing all of your current information assets, including legacy andrelational data sources, cubes, data warehouses, and data marts

    Comparative sales figures between one week and the next Projected revenue figures based on new product sales assumptions The consequences of different decision alternatives, given past experience in

    a context that is described

    Decision Making as a Component of Problem Solving

    Solution Types

    Optimization model

    Finding the best solution

    Satisfying model

    Finding a good - but not necessarily the best -

    solution to a problem

    Heuristics

    Commonly accepted guidelines or procedures

    that usually find a good solution

    Q5 (A2006

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    Characteristics

    Handles large amounts of data from different sources

    Provides report and presentation flexibility

    Offers both textual and graphical orientation

    Supports drill down analysis Performs complex, sophisticated analysis and comparisons using advanced

    software packages

    Supports optimization, satisfying, and heuristic approaches

    Performs different types of analyses

    What-if analysis

    Makes hypothetical changes to problem and observes impact on

    the results

    Simulation

    Duplicates features of a real system

    Goal-seeking analysis Determines problem data required for a given result

    Capabilities of a DSS Supports

    Problem solving phases

    Different decision frequencies

    Solves

    Highly structured problems

    Straightforward problems, requiring known facts and

    relationships. Semi-structured or unstructured problems

    Complex problems wherein relationships among data are not

    always clear, the data may be in a variety of formats, and are

    often difficult to manipulate or obtain

    Q5 (B

    Q5 (B

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    Components of a DSS

    Components of a Modular DSS System

    DSS Software System and its logical links with other systems

    Advantages

    TPSExternal

    Data

    DSS

    Databas

    e

    DSS Software

    System

    Models

    OLAP Tools

    Data Mining Tools

    User

    InterfaceUser

    Online Analytical Processing

    It supports multidimensional

    analysis, enabling users to view

    same data in different ways u

    multiple dimensions. Each aspe

    feature represents a diffe

    dimension which provides

    analyses of same data in diffe

    way to obtain different view to

    same output.

    Models

    Financial

    Statistical

    analysis

    Graphical

    Model management softwar

    (MMS)

    Coordinates the use of mode

    Model base

    Provides decision makers wit

    access to a variety of modeand assists them in decisio

    Dialogue manager

    Allows decision makers to

    easily access and manipulate

    Data Mining Tools

    Data mining is more discoveries

    driven. This provides insights into

    corporate data that cannot be

    obtained with OLAP, by finding

    hidden patterns and behavior.

    These patterns and rules are

    used to guide decision making

    Q2 (A2005

    Q2 (C

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    Less expensive than custom approaches or real systems.

    Faster to construct than real systems

    Less risky than real systems

    Provides learning experience (trial and error)

    Future projections are possible

    Can test assumptions Disadvantages

    Assumptions about reality may be incorrect

    Accuracy of predications often unreliable

    Requires abstract thinking

    Executive Support System (ESS) Characteristics

    A specialized DSS that includes all the hardware, software, data,

    procedures, and people used to assist senior-level executives within

    the organization Tailored to individual executives

    Easy to use

    Drill down capabilities

    Support the need for external data

    Help with situations with high degree of uncertainty

    Futures orientation (predictions, forecasting)

    Linked with value-added business processes

    Capabilities

    Support for

    defining overall vision strategic planning

    strategic organizing and staffing

    strategic control

    crisis management

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    Operations Support System (OSS)

    Operations Support System (OSS) performs

    management, inventory, engineering, planning,

    and repair functions for tele-communicationsservice providers and their networks.

    For traditional telecom service providers,

    Operations Support Systems (OSSs) were

    mainframe-based systems designed to support

    telephone company staff members to automate

    their daily jobs such as order processing, line

    assignment, line testing and billing, etc. The

    complementary term Business Support Systems

    (BSS) is a newer term and typically refers to

    "business systems" dealing with customers,

    supporting processes such as taking orders,

    processing bills, and collecting payments. The two

    systems together are often abbreviated BSS/OSS or simply B/OSS. B/OSS plays a critical role to support operations

    of a service provide and its increasing business services including voice, data, VOIP and multi-media.

    Functions of an OSS solution may include the following components:

    Order processing, accounting, billing and cost management

    Network inventory, service provision, design and assign

    Network discovery and reconciliation, trouble and fault management, capacity management

    Network elements, asset and equipment management, field service management

    Most of the Operation Support Systems are designed based on the Telecommunications Management Network

    (TMN) model. To better define OSS and BSS for future business and technology development, the Tele-Management

    Forum is working on a newer model to replace the aging TMN. This new model is called TOM (Telecoms Operations

    Map) or eTOM (enhanced Telecom Operations Map).

    Q4 (A

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    Additional Capabilities of DSSBusiness analytics

    The application of models directly to business data. Business analytics

    involves using DSS tools, especially models, in assisting decision makers. It is

    essentially OLAP/DSS. See also business intelligence (BI).

    Predictive analyticsA business analytical approach toward forecasting (e.g., demand, problems,

    opportunities) that is used instead of simply reporting data as they occur

    The key characteristics and capabilities of DSS

    Support for decision makers, mainly in semi structured and

    unstructured situations, by bringing together human judgment and

    computerized information

    Support for all managerial levels, ranging from top executives to line

    managers

    Support for individuals as well as groups Support for interdependent and/or sequential decisions

    Support in all phases of the decision-making process

    Support for a variety of decision-making processes and styles

    DSS are flexible, so users can add, delete, combine, change, or rearrange

    basic elements; DSS can be readily modified to solve other, similar problems

    User-friendliness, strong graphical capabilities, and a natural language

    interactive humanmachine interface can greatly increase the effectiveness

    of DSS

    Improved effectiveness of decision making

    The decision maker has complete control over all steps of the decision-

    making process in solving a problem

    End users are able to develop and modify simple systems by

    themselves

    Models are generally utilized to analyze decision-making situations

    Access is provided to a variety of data sources, formats, and types

    Can be employed as a standalone tool used by an individual decision

    maker in one location or distributed throughout an organization and in

    several organizations along the supply chain

    Can be integrated with other DSS and/or applications, and it can be

    distributed internally and externally, using networking and Web technologies

    DSS Hardware Portability has become critical for deploying decision-making capability in the

    field, especially for salespersons and technicians

    The power and capabilities of the World Wide Web have a dramatic impact on

    DSS

    Communication and collaboration

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    Download DSS software

    Use DSS applications provided by the company

    Buy online from application service providers (ASPs)

    Classification of DSS AIS SIGDSS classification for DSS

    Communications-driven and group DSS (GSS)

    Data-driven DSS

    Document-driven DSS

    Knowledge-driven DSS, data mining, and management ES applications

    Model-driven DSS

    Compound DSS

    Holsapple and Whinstons classification

    Text-oriented DSS

    Database-oriented DSS

    Spreadsheet-oriented DSS Solver-oriented DSS

    Rule-oriented DSS

    Alters output classification

    Data

    File drawer systems

    Data analysis systems

    Data or models

    Analysis information systems

    Models

    Accounting models

    Representational models

    Optimization models

    Suggestion models

    Other DSS categories

    Institutional DSS

    A DSS that is a permanent fixture in an organization and has

    continuing financial support. It deals with decisions of a recurring

    nature

    Ad hoc DSS

    A DSS that deals with specific problems those are usually neither

    anticipated nor recurring Personal support

    Group support

    Organizational support

    Group support system (GSS)

    Information systems, specifically DSS, which support the collaborative

    work of groups

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    Custom-made systems versus ready-made systems