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8/9/2019 Notes #5 - DSS
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Overview
Decision Support Systems (DSS) are a specific class of computerized informationsystem that supports business and organizational decision-making activities. Aproperly designed DSS is an interactive software-based system intended to helpdecision makers compile useful information from raw data, documents, personal
knowledge, and/or business models to identify and solve problems and makedecisions.
A DSS supports all phases of decision making and may include a knowledgecomponent
A DSS can be used by a single user on a PC or can be Web-based for use bymany people at several locations
Typical information that a decision support application might gather and presentwould be:
Accessing all of your current information assets, including legacy andrelational data sources, cubes, data warehouses, and data marts
Comparative sales figures between one week and the next Projected revenue figures based on new product sales assumptions The consequences of different decision alternatives, given past experience in
a context that is described
Decision Making as a Component of Problem Solving
Solution Types
Optimization model
Finding the best solution
Satisfying model
Finding a good - but not necessarily the best -
solution to a problem
Heuristics
Commonly accepted guidelines or procedures
that usually find a good solution
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Characteristics
Handles large amounts of data from different sources
Provides report and presentation flexibility
Offers both textual and graphical orientation
Supports drill down analysis Performs complex, sophisticated analysis and comparisons using advanced
software packages
Supports optimization, satisfying, and heuristic approaches
Performs different types of analyses
What-if analysis
Makes hypothetical changes to problem and observes impact on
the results
Simulation
Duplicates features of a real system
Goal-seeking analysis Determines problem data required for a given result
Capabilities of a DSS Supports
Problem solving phases
Different decision frequencies
Solves
Highly structured problems
Straightforward problems, requiring known facts and
relationships. Semi-structured or unstructured problems
Complex problems wherein relationships among data are not
always clear, the data may be in a variety of formats, and are
often difficult to manipulate or obtain
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Components of a DSS
Components of a Modular DSS System
DSS Software System and its logical links with other systems
Advantages
TPSExternal
Data
DSS
Databas
e
DSS Software
System
Models
OLAP Tools
Data Mining Tools
User
InterfaceUser
Online Analytical Processing
It supports multidimensional
analysis, enabling users to view
same data in different ways u
multiple dimensions. Each aspe
feature represents a diffe
dimension which provides
analyses of same data in diffe
way to obtain different view to
same output.
Models
Financial
Statistical
analysis
Graphical
Model management softwar
(MMS)
Coordinates the use of mode
Model base
Provides decision makers wit
access to a variety of modeand assists them in decisio
Dialogue manager
Allows decision makers to
easily access and manipulate
Data Mining Tools
Data mining is more discoveries
driven. This provides insights into
corporate data that cannot be
obtained with OLAP, by finding
hidden patterns and behavior.
These patterns and rules are
used to guide decision making
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Less expensive than custom approaches or real systems.
Faster to construct than real systems
Less risky than real systems
Provides learning experience (trial and error)
Future projections are possible
Can test assumptions Disadvantages
Assumptions about reality may be incorrect
Accuracy of predications often unreliable
Requires abstract thinking
Executive Support System (ESS) Characteristics
A specialized DSS that includes all the hardware, software, data,
procedures, and people used to assist senior-level executives within
the organization Tailored to individual executives
Easy to use
Drill down capabilities
Support the need for external data
Help with situations with high degree of uncertainty
Futures orientation (predictions, forecasting)
Linked with value-added business processes
Capabilities
Support for
defining overall vision strategic planning
strategic organizing and staffing
strategic control
crisis management
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Operations Support System (OSS)
Operations Support System (OSS) performs
management, inventory, engineering, planning,
and repair functions for tele-communicationsservice providers and their networks.
For traditional telecom service providers,
Operations Support Systems (OSSs) were
mainframe-based systems designed to support
telephone company staff members to automate
their daily jobs such as order processing, line
assignment, line testing and billing, etc. The
complementary term Business Support Systems
(BSS) is a newer term and typically refers to
"business systems" dealing with customers,
supporting processes such as taking orders,
processing bills, and collecting payments. The two
systems together are often abbreviated BSS/OSS or simply B/OSS. B/OSS plays a critical role to support operations
of a service provide and its increasing business services including voice, data, VOIP and multi-media.
Functions of an OSS solution may include the following components:
Order processing, accounting, billing and cost management
Network inventory, service provision, design and assign
Network discovery and reconciliation, trouble and fault management, capacity management
Network elements, asset and equipment management, field service management
Most of the Operation Support Systems are designed based on the Telecommunications Management Network
(TMN) model. To better define OSS and BSS for future business and technology development, the Tele-Management
Forum is working on a newer model to replace the aging TMN. This new model is called TOM (Telecoms Operations
Map) or eTOM (enhanced Telecom Operations Map).
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Additional Capabilities of DSSBusiness analytics
The application of models directly to business data. Business analytics
involves using DSS tools, especially models, in assisting decision makers. It is
essentially OLAP/DSS. See also business intelligence (BI).
Predictive analyticsA business analytical approach toward forecasting (e.g., demand, problems,
opportunities) that is used instead of simply reporting data as they occur
The key characteristics and capabilities of DSS
Support for decision makers, mainly in semi structured and
unstructured situations, by bringing together human judgment and
computerized information
Support for all managerial levels, ranging from top executives to line
managers
Support for individuals as well as groups Support for interdependent and/or sequential decisions
Support in all phases of the decision-making process
Support for a variety of decision-making processes and styles
DSS are flexible, so users can add, delete, combine, change, or rearrange
basic elements; DSS can be readily modified to solve other, similar problems
User-friendliness, strong graphical capabilities, and a natural language
interactive humanmachine interface can greatly increase the effectiveness
of DSS
Improved effectiveness of decision making
The decision maker has complete control over all steps of the decision-
making process in solving a problem
End users are able to develop and modify simple systems by
themselves
Models are generally utilized to analyze decision-making situations
Access is provided to a variety of data sources, formats, and types
Can be employed as a standalone tool used by an individual decision
maker in one location or distributed throughout an organization and in
several organizations along the supply chain
Can be integrated with other DSS and/or applications, and it can be
distributed internally and externally, using networking and Web technologies
DSS Hardware Portability has become critical for deploying decision-making capability in the
field, especially for salespersons and technicians
The power and capabilities of the World Wide Web have a dramatic impact on
DSS
Communication and collaboration
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Download DSS software
Use DSS applications provided by the company
Buy online from application service providers (ASPs)
Classification of DSS AIS SIGDSS classification for DSS
Communications-driven and group DSS (GSS)
Data-driven DSS
Document-driven DSS
Knowledge-driven DSS, data mining, and management ES applications
Model-driven DSS
Compound DSS
Holsapple and Whinstons classification
Text-oriented DSS
Database-oriented DSS
Spreadsheet-oriented DSS Solver-oriented DSS
Rule-oriented DSS
Alters output classification
Data
File drawer systems
Data analysis systems
Data or models
Analysis information systems
Models
Accounting models
Representational models
Optimization models
Suggestion models
Other DSS categories
Institutional DSS
A DSS that is a permanent fixture in an organization and has
continuing financial support. It deals with decisions of a recurring
nature
Ad hoc DSS
A DSS that deals with specific problems those are usually neither
anticipated nor recurring Personal support
Group support
Organizational support
Group support system (GSS)
Information systems, specifically DSS, which support the collaborative
work of groups
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Custom-made systems versus ready-made systems