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NOBILITY ON AND OFF COURSE. OF COURSE. SPRING SUMMER 2016 ITALY FRANCE GERMANY HUNGARY SWIZERLAND SPAIN PORTUGAL ANDORRA BENELUX UNITED KINGDOM EIRE POLAND CZECH REPUBLIC SLOVAKIA SLOVENIJA ESTONIA LATVIA LITHUANIA BULGARIA FINLAND ICELAND TURKEY SOUTH AFRICA RUSSIAN FEDERATION KAZAKHSTAN KOREA CHINA HONG KONG MACAU JAPAN UNITED STATES OF AMERICA CANADA MAURITIUS

Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

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Page 1: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

Nobility oN aNd off course. of course.

spring summer 2016

ITALY

FRANCE

GERMANY

HUNGARY

SWIZERLAND

SPAIN

PORTUGAL

ANDORRA

BENELUX

UNITED KINGDOM

EIRE

POLAND

CZECH REPUBLIC

SLOVAKIA

SLOVENIJA

ESTONIA

LATVIA

LITHUANIA

BULGARIA

FINLAND

ICELAND

TURKEY

SOUTH AFRICA

RUSSIAN FEDERATION

KAZAKHSTAN

KOREA

CHINA

HONG KONG

MACAU

JAPAN

UNITED STATES OF AMERICA

CANADA

MAURITIUS

Page 2: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

Front page

Her: polo arancia 52FJacket meo 671trousers sHaBa 592Belt usaFFian 623

Him:polo asana 85gBermuda gino 775Belt ully 14e

Nobility oN aNd off course.of course.

To Chervò, noblesse oblige.Just like on the green, being leader means one can not simply shout its achievements to the world: excellence must be proven.And what better place to show the elegance of Chervò’s new collection than one of the most beautiful palaces in Italy?The Reggia di Venaria was the perfect stage for such noble textiles to present themselves to the world, with the legacy of Italian nobles lingering in the air and complementing the style and the technology woven in every single item.The perfect fit for the city, for a Baroque palace or for the golf course, the new Chervò’s collection shows what elegance really is: a perfect mix between taste and joy, between the refinement of shapes and the effervescence of colors.And between seriousness and a bit of irony.

spRIng summeR 2016

Page 3: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

From leFt

polo arny 360Jacket manuela 79c trousers sinuoso 468 Belt uperol 40D

polo aBele 360trousers santogral 40D Belt uroBoro 112

Dress Justizia 360Belt uwelly 599Bag umegas 100

Page 4: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

Herturtleneck testa 623Jacket monica 266Belt umagic 100trousers simonetta 623

leFt page

Himpolo aritmo 234Jacket musaro 64etrousers sugar 539

rigHt page

polo aci 100trousers santina 15lJacket myso 781Belt umagic 100

True elegance is noT for everyone.

iT requires sTyle. iT requires TasTe.

iT requires irony.

Page 5: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

chivalry is Not dead.

it merely chaNged its clothes.

From leFt

polo accolto 999Jacket musaro 76lBelt uclassic 999trousers sogier 360l

polo alluvione 52ltrousers slammi 999vest erola 360Belt uclassic 999

polo aspetto 57l sweater parka 999Bermuda gazzo 76l

Page 6: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

rigHt page

polo aritmo 234trousers sugar 539Belt uknow 599

nobiliTy musT be worn.

leFt page

Hersweater pisu 90gpolo aras 100skirt Jacinta 90g Himpolo astemio 64etrousers scaFFel 234Belt umwelt 539

Page 7: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

polo accolto 671trousers selvaoscura 67eBelt uperol 67eJacket manFreD 539

polo arces 57aBelt umagic 100skirt Jlo 746vest ellis 623

100% down freegarments padded with silky touch and lightweight synthetic flakes, providing the same features and appearance as a down filling.easy care, hygienic, heat retaining and ecological: happy goose, happy you.

hAppy goose®

Page 8: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

polo accanto 25etrousers scaretar 100Belt umwelt 539

a modern knighT needs a modern equipmenT.

one made of sTyle and charm.

Page 9: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

polo aDatto 539Bermuda grammy 539Jacket monco 360Belt utopico 599

Page 10: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

polo allegorico 999skirt Jassira 78lsweater pontile 781

polo asolo 999trousers sBiaDir 781Belt umagic 100cap winwin 100

Page 11: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

From leFt

polo alika 774skirt Jassira 82gvisor velox 82gBelt uDoll 774

polo anguelanew 234trousers siBillino 234Jacket manDu 774Belt uDoll 774

polo alleluia 82gshoulder top lonato 774short gomitolo 234Belt uDoll 774

From rigHt

polo aBile 671trousers sgHisso 539Jacket missiar 671

polo accolto 671trousers selvaoscura 67eBelt uperol 67e

polo anDrio 774Bermuda greppi 671 cap wayne 67e

The whole world is your courT. sTand up and reign.

Page 12: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

polo alFy 47BBermuda gHana 234vest elDoraDo 599Belt uknow 599

polo alleluia 82gshoulder top lonato 774short gomitolo 234Belt uDoll 774

Page 13: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

polo astemio 96gBermuda greppi 671 cap wayne 67e

polo anguelanew 234trousers siBillino 234Jacket manDu 774Belt uDoll 774

Page 14: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

polo alika 774skirt Jassira 82gvisor velox 82gBelt uDoll 774

polo aBile 671trousers sgHisso 539Jacket missiar 671

Page 15: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

polo arancia 52Ftrousers sHaBa 592Belt usaFFian 623

polo asana 85gBermuda gino 775Belt ully 14e

Page 16: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

Chervò Next, the capsule collection.Excellence starts with technique. Precision and discipline are mastered in order to become the best in any sport and in the outfit y ou choose to wear. From this synergy the extraordinary spring / summer 2016 collection from Chervò Next is born. Golf apparel for both men and women, made with innovative technology, and bespoke in every detail to give maximum performance. Technology, finishes, cutting-edge materials and innovative design are the winning features in these limited edition pieces, available in a sought-after range of colours.The perfect swing, powerful to the nth degree.

Herpolo analina 100Jacket moravia 999trousers sFrigo 781Belt umagic 100visor velox 15l

Himpolo alFa 582Jacket marken 582trousers stuFo 599Belt uknow 599

Page 17: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

chervò-tex®

A philosophy for the future.

The creative and productive mind of Chervò resides in its fabrics. The CHERVÒ-TEX® brand ensures a feeling of wellness and comfort in any weather.To achieve these results Chervò has been committed for over thirty years to research on weatherproof fabrics, through lab trials and field tests by golfing pros.But technical performance, ensured by the technology we use to create our fabrics, is not enough for Chervò’s high standards. Its designer sportswear combines the qualityof selected raw materials with stylish sophistication. Only garments that offer structural properties and style deserve the CHERVÒ-TEX® hallmark.

CHERVÒ-TEX® - goes beyond technology

pro-term®

The high thermal insulation of pRo-THERm® brand garments is entirely owed to the nature of the material, the special construction of the fibers and the intrinsic volume of the fabric.The new textile technologies used for these products ensure maximum thermal insulation together with minimal thickness and weight, for a light, slim garment offering maximum freedom of movement for any sport activity.

PROPERTIES High thermal insulationMinimum weight and thicknessLightweight fabric

ADVANTAGESConstant body temperatureMaximum freedom of movementNoiseless

sunblock®

Thanks to an innovative titanium-based filter against UV-rays, the SUN-BLoCK® technology offers superior protection against UV-A and UV-B rays. The doublefaced structure of the fabric creates a draining effect, promoting faster drying of perspiration and water.

PROPERTIESTitanium based SUN-BLoCK® filterDouble-faced textile structureSoft and velvety elastic components

ADVANTAGESUV-ray protectionDraining effect (quick perspiration and water drying)

aqua-drop®

The fabric’s protective coating repels water and stains of any kind. A top-performance, long-lasting treatment that is both breathable and invisible, extends the durability of our sportswear. Proper washing and ironing restore the original characteristics of the product. Fabrics are CFC free and are dermatologically tested.

PROPERTIESDurable water-repellent protective coating

ADVANTAGESRepels water and stainsBreathable

dry-matic®

DRY-mATIC® sportswear is created with Helical-structure polyamiDe microFiBer textiles, specifically treated. Thanks to the finishing, the fabric has extraordinary transpiration and quick-drying properties, ensuring lasting freshness and protection against a sudden rainfall. An anti-bacterial treatment maintains the physiologic balance of the skin, for a “Skin Safe” effect to prevent unpleasant odors.

PROPERTIESHelical structure microfiber textilesSpecific finishing of the textileAnti-bacterial treatment

ADVANTAGES Quick-drying from rain or after washing“Skin Safe” effect preventing unpleasant odors

aqua-block®

Water and windproof thanks to the high technology laminated-plus membrane, garment construction and taped seams. Water-repellent thanks to a durable finish. High transpiration properties of the hydrophilic membrane. Soft and noiseless thanks to the use of MICROFIBER and to the SPECIAL MEMBRANE manufacturing technology. Easy care.

PROPERTIESLong-lasting, water-repellent coatingMicro-porous membraneHigh-tech production techniquesMicrofibers and special treatmentsTaped seams

ADVANTAGES Totally waterproof and water repellentWind-proof protectionHighly breathableMaximum thermal insulationSoftness, comfort, and freedom of movement

eco-safe®

The ECo-SAFE® seal of warranty distinguishesgarments with Ecolabel-certified fibers, a European Union ecological quality brand. The criteria established to obtain certification are very strict and ASSESS 40 aspects of the production cycle, ensuring maximum respect for the environment.

PROPERTIESEcolabel brand certified fibers

ADVANTAGES Energy efficiency (use of renewable, zero-impact sources of energy)Water efficiencyAdoption of advanced technologyReduced levels of pollutant emissions

comfort®

ComFoRT® sportswear is designed and manufactured to ensure maximum wellbeing and freedom of movement in any situation. Elastic yarns and textiles are designed to fit perfectly to the body and yield to the strength and precision of athletic movement harmoniously and without constraint.

PROPERTIESSpecial mechanical torsion yarnsUse of elastomeric fibers embedded and wrappedin the basic fibersHighly resistant to wear and tear and washing

ADVANTAGESA perfect fitExtreme comfortNoiseless

plasmatic®

A real, technological innovation for the eco-friendly treatment of yarns and fabrics, with no use of chemical additives. pLASmATIC® is a nanotechnology providing permanent and eco-friendly features to the fabric, such as moisture management, quick drying and anti-bacterial properties.

PROPERTIESNanotechnology treated yarns and fabricsNo chemical additives used

ADVANTAGESHumidity is permanently and ecologically removedQuick dryingAnti-bacterial

soft shell®

Warmth plus water and wind protection. The SoFT SHELL® shield merges many technologies in one single product.

PROPERTIESWaterproofWindproofElasticity

ADVANTAGESThermal insulationMaximum breathabilityComfort and softness

wind-lock®

Living outdoors and practicing sports enjoying maximum comfort, protected FROM THE WIND AND FROM THE COLD weather: thanks to the WIND-LoCK® technology all this is possible. Linings with elastic membranes and coatings with ultra-compact weaving “shut out” the cold air and wind. Our sportswear is modelled to ensure maximum freedom of movement.

PROPERTIESElastic membrane liningUltra-compact outer wefts

ADVANTAGESCompletely wind and cold proofMaximum freedom of movementNoiseless

2way-stretch®

STRETCH fabrics are highly resistant and extremely flexible: uni-directional horizontal stretch for 2-WAY products, and bidirectionalhorizontal and vertical stretch for 4-WAY products.

Technologies

Page 18: Nobility oN aNd off course. of course. - Chervo Slovenija · Nobility oN aNd off course. of course. To Chervò, noblesse oblige. Just like on the green, being leader means one can

ITALY - FRANCE CHERVÒ S.P.A. Via I Maggio, 10/A37010 Costermano (VR)ItalyTel. +39 045 6203444Fax +39 045 6203416e-mail: [email protected]

GERmANY - AUSTRIA - HUNGARY CHERVÒ DEUTSCHLAND GmbHKurallee, 1D-94086 GriesbachGermanyTel +49 8532 623501-0Fax +49 8654 478682e-mail: [email protected]

SWITzERLANDCHERVÒ SCHWEIZ AGRuessenstrasse, 6CH-6341 BaarSwitzerlandTel. +41 041 7697290Fax +41 041 7697386e-mail: [email protected]

SpAIN - poRTUGAL - ANDoRRACARSER SPORTS S.L.C/ Balmes, 92 - 3° 1a B08008 BarcelonaSpainTel. +34 933 635397Fax +34 933 969014e-mail: [email protected]

BENELUXBUVA SPORTSKarrewegstraat, 104B-9800 DeinzeBelgiumTel. +32 09 3868744Fax. +32 09 3860601e-mail: [email protected]

ENGLAND AND WALES CHERVÒ S.P.A.Tim Greenwood78 Creffield Road, Acton - LondonW3 9PSEnglandTel. +44 208 993 8799Mobile +44 7815 097928e-mail: [email protected]

world-wide disTribuTion

chervò

golf shops and sTores

SCoTLAND AND IRELAND CHERVÒ S.P.A.CD Thundow AgenciesChris ThundowBlack House Farm SteadingMeadowflats Road, Biggar - LanarkshireML12 6PLScotlandMobile +44 0776 8910606e-mail: [email protected]

poLANDSATUl. Grochowska, 27PL-60277 PoznanPolandTel. +48 61 8655077Fax +48 61 8655073e-mail: [email protected]

CzECH REpUBLIC & SLoVAKIAB1 a.s.Cukrovarska, 106/65196 00 Praha 9 - CakoviceCzech RepublicTel. +420 266 310878Fax +420 266 310459Mobile +420 603500850e-mail: [email protected] - [email protected]

SLoVENIjATOVO TRADE d.o.o.Gregorciceva, 51SI-2000 MariborSlovenijaMobile +386 31 338 377Tel. +386 2 2514455Fax +386 2 2514455e-mail: [email protected]

ESToNIA - LATVIA - LITHUANIASPOLEMAN OU Toompuiestee, 33A10149 TallinnEstoniaTel. +372 66 30152Fax +372 66 30153e-mail: [email protected]

FINLANDNORDIC FASHION - TEX OYHelsinki Fashion HouseMikkolantie, 100640 HelsinkiFinlandTel. +358 9 2411201Mobile: +358 407743244e-mail: [email protected]

TURKEYGLOBAL GOLF Mal. Tur. Dis Tic. LTD Sti.Fener mah. 1964 sk.Aras Evleri No 12A Blok Kat 3 Daire 8, AntalyaTurkeyTel. +90 242 7152333Fax +90 242 3221445e-mail: [email protected]

RUSSIAN FEDERATIoN - KAzAKHSTANGOLF EASTMoscow City, Presnenskaya naberezhnaya 8, Capital Towers, Shopping Arcades 2nd floorRU – 123317 Moscow Tel. +7 (968) 774-77-05,Tel. +7 (495) 363-13-27e-mail: [email protected]

KoREAYSY Co., Ltd7, Gangnam Chodeung Gil, Dongjak gu, SeoulKoreaTel. +82 02 8139711Fax +82 02 8260754e-mail: [email protected]

KoREA (DUTY FREE)ARMONIA s.r.l.Viale assunta, 1620063 Cernusco s/n (MI)ItalyTel.+39 02 92148321Fax +39 02 92105828e-mail: [email protected]

CHINAROYAL MANDARIN LTD.Room 2022, No.5 Jincheng Jianguo Building,No.5 Jianguomen North Street, Dongcheng District, Beijing 100005 PRC ChinaTel. +8610 65185298e-mail: [email protected]

HoNG KoNG - mACAUROYAL MANDARIN DISTRIBUTION Co. Ltd7th Floor, 9 Queen’s Road CentralHong KongTel. +8610 65185298e-mail: [email protected]

jApANGRIP INTERNATIONAL Co. LtdMakler Kobe Bldg. 6th Floor4-2-2, Kumoi-Dori, Chuo-KuKobe, 651-0096JapanTel. +81 78 2625920Fax +81 78 2625930e-mail: [email protected]

VIETNAm HS GOLF VIETNAM 1St Floor, Phuong Dong Driving Range, My Dinh, Tu Liem, Hanoi, Viet NamTel. +84 4 858 77938Fax. +84 4 626 98435e-mail: [email protected] Website: www.hsgolf.vn

UNITED STATES oF AmERICA CHERVÒ USA, INC.825 Third Avenue, 15th floor New York, 10016U.S.A.Tel. +1 970 3797660 - Kristin Ericsone-mail: [email protected]

CANADACHERVÒ USA, INC.825, Third Avenue, 15th floor New York, 10016U.S.A.Tel. +1 970 3797660 - Kristin Ericsone-mail: [email protected]

mAURITIUS NEW MAURITIUS HOTELS BOUTIQUES LTD Robert Edward Hart Street, Curepipe MauritiusTel: +230 601 3267Fax: +230 674 0110e-mail: [email protected]

CREATIVE AND GRApHIC pRojECT: cow-farm.compHoToGRApHY: Rohn Meijer

ITALYChervò Flagship Store -CostermanoChervò Golf Hotel Spa &Resort San VigilioArzaga Golf&Country ClubAsolo Golf ClubGarda Golf Country ClubGolf Club Jesolo Golf Club della Montecchia Le Robinie Golf ClubGolf Club MargaraGolf Club Verona

GERmANYPenning: Rotthalmünster - Bad GriesbachGolfodrom: Bad Griesbach / HolzhäuserFashion Shop Maximilian: Bad Griesbach - ThermeGolf Club München – Riedhof: Egling

SpAINEl Corte Inglés MadridEl Corte Inglés MarbellaEl Corte Inglés Pozuelo

www.chervo.com

THANKS To: La Venaria Reale Venaria Reale (TO), Damiani jewels (pp. 4, 5, 6, 7, 10, 22, 25, 26, 29, 30, 31), Ristorante Dolce Stil Novo by Alfredo Russo, Maki sunglasses, Paper Dresses by Isabelle De Borchgrave (p. 11)