Niraj Presentation

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    Summer Internship Program

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    OverviewIndustry Overview

    Company Profile

    Organization Structure

    Objectives Of The StudyMy Task

    Methodology

    Data Analysis

    Learning

    Conclusion

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    Industry Overview

    1851 : Started in India

    1880 : Oriental & Anglo-Indian

    1881 : Telephone services introduced in India.

    1947 : Posts, Telephone and Telegraph (PTT)1986: VSNL & MTNL

    1995 : First mobile telephone service started

    in India

    1997 : Telecom regulatory authority created

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    Cont

    India Population

    1.22 billion

    Number of mobile subscribers

    More than 900 million

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    Company Profile

    Organization Structure

    Objectives Of The StudyMy Task

    Methodology

    Data Analysis

    Learning

    Conclusion

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    Company Profile

    In July 7, 1995 Bharti Airtel started in India

    Bharti Airtel are structured into two main strategic groups

    Mobility

    Infotel

    Operations in over 20 countries

    Bharti Airtel had over 275 million in July 2013

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    World Map

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    Products

    SIM (Security Identification Module)

    LAPU

    Airtel MoneyDigital Television

    Mobile data service

    Airtel Broadband

    2G, 3G and 4G

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    2G, 3G and 4G

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    Organization Structure

    Objectives Of The StudyMy Task

    Methodology

    Data Analysis

    Learning

    Conclusion

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    Organization Structure

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    Branch Structure

    ZTM

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    Objectives Of The StudyMy Task

    Methodology

    Data Analysis

    Learning

    Conclusion

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    Objectives Of The Study

    To study the telecom sector in India.

    Motivating the customers to take Airtel Money

    To find out customer satisfaction towards Airtel

    Money & Mobile

    To understand the awareness of Airtel products

    among retailers

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    My Task

    ActivityMarking I-star retailers

    Provide information about Airtel money and other products

    I had get idea for convinced the customer

    Under this project I covered areas

    Urban area:

    Gaya & Bodhgaya

    Rural area:

    Konch, Belaganj, Chakand Station & market,

    LakchhamiNagar, Pali, Tekari, Panchanpur, Neuri etc.

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    Methodology

    Adopted to fulfill the objectives

    Field Activity

    Qualitative analysis

    There have been two sources of information collected:

    Primary Sources

    Secondary sources

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    Data Analysis

    how long the respondents have been using mobileservices of Airtel.

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    Pre-paid and Post-paid customers

    Cont.

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    Cont.

    Satisfied with the response and services of customercare officer.

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    Cont.

    why did the customers choose Airtel?

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    Cont.

    Do you think brand image of Airtel is stronger thanothers?

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    Cont.

    what services customer feeling happy and If No onwhat services customer feeling unhappy.

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    LearningLearn about telecom industry

    Known about promotion activities

    Advertisement sector

    Corporate learning

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    ConclusionAs telecom market is growing likewise competitors

    are also growing.

    Airtel must have to be best in term of customer

    satisfaction while providing their services.

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    Present by: Niraj Kumar

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    Any Questions ?