NIKON AND LAND ROVER CENTURION PUBLIC RELATIONS REPORT

Date: October - November 2013

ActivitiesActivity Date What was the activity about? Objective

1. Point of Difference 13 October 2013

• Nikon Professional Services (NPS) visited the Boikanyo Children’s Home and a local school in Centurion handing out Christmas goodie bags, food and essential household items donated by the general public.

• Who is Point of Difference: It's a non-profit organisation which assists in providing necessary supplies and services to children, animals and people in need.

• The Land Rover NPS vehicle was used during the visit to both the school and children's home assisting in the delivery and support of this initiative!

Activity Date What was the activity about? Objective2. Voortrekker Monument in Pretoria

19 October 2013 • Test New Capabilities of newly released Nikon DSLR and provide insight for Nikon Professional users and VIP clients – Insert Land Rover to show alignment of premium brands

• Nikon Professional users and VIP Clients

Activities

Activity Date What was the activity about? Objective Activity3. Photo and Film Expo

31 October to 3 November

2013

• To have branded Land Rovers on the Nikon Stand for the duration of the Photo and Film Expo 2013

• To ensure that the vehicles are branded showcasing our joint sponsorship with Land Rover Centurion

• Nikon Quality and Versatility

Activities

Social MediaNikon in South Africa Facebook Page Exposure• Fans: 22 225

Point of Difference, is a non-profit organisation which assists in providing necessary supplies and services to children, animals and people in need. A recent visit to the Boikanyo Children’s Home and a local school in Centurion with the Nikon Professional Service Land Rover

Social Media ContinuesNikon in South Africa Facebook Page Exposure• Fans: 22 225

Annual Photo and Film Expo

END