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NFL and Breast Cancer Awareness
By: Jeff Gale
Theory
• give the NFL a charitable and good name
• supporting breast cancer.
• NFL fans will care to help a good cause
Practice
• Have a whole month dedicated to breast cancer awareness every season.
Practice
• Field designs
Practice• The Empire State Building
Practice
• Niagara Falls
Practice- On the Field
Practice- On the Field
Practice- On the Field
Practice- On the Field
Practice- Auctions
• All Proceeds at NFL auction in October go to American Caner society
IMPACTS
• Ability to get the word out to a larger audience• Ability to give fans what they want and at the same
time helping out a good cause.
My Suggestions
• Integrate social media more. • Create iPhone/Android app