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Businesses that sell products to businesses in other countries must consider the value of money in other countries.
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Buying from and selling to international partners requires knowing how to manage money. This includes understanding the impact of exchange rates on trading relationships.
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Currency Management
Investors know that greater risk is associated with greater return.
Greater risk increases the chance that you will lose money.
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Money and Currencies
A market is any place where money is exchanged for things of value.
money
anything that people accept as a form of payment
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Money and Currencies
The item must be accepted by a group of people.
If there is a short supply of a product, it becomes more valuable.
The item will not easily spoil or become damaged.
The item can be divided into smaller units.
The item must be small enough that people can carry it easily.
Acceptability
Scarcity
Durability
Divisibility
Portability
The Five Characteristics of Money
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Selling for Seashells In Asia and Africa, cowrie shells were used as money for centuries. These tiny seashells from the Indian Ocean became symbols of currency. Today the currency of Ghana in Africa is called “cedi,” a form of the Ghanaian word meaning “cowrie shell.”
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Uses of Money
As a measure of value, money tells you what something is worth.Everyone assigns a relative value to goods and services.
Measure ofValue
The Three Main Purposes of Money
As a medium of exchange, money works only if people trade goods and services for it.
Medium ofExchange
Some people save gold, because they believe it will hold valuein the future. Confidence in a form of money is an importantpart of financial stability.
SavingsMechanism
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Barter
Barter is an exchange of goods or services without the use of money.
Barter expresses value and is a medium of exchange.
Barter is difficult to tax.
Barter usually takes place domestically.
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Currency
Know the currency in the country where you intend to trade.
currency
the form of money used by a specific country or region
The symbol “$” represents the currencies of many countries.
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Currency
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Currency Exchange
If the currency exchange rate is US$1.00 to € .82, then it takes one U.S. dollar to buy .82 euro.
currency exchange rate
the rate at which one country’s currency can be traded for another country’s currency
The ratio is 1 to .82
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Hard Currency
Another name for hard currency is convertible currency.
hard currency
a currency that can be exchanged for other currencies at uniform rates in financial centers around the world
Both the U.S. dollar and the euro are examples of hard currency.
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Soft Currency
A soft currency may only be used to buy and sell goods within a country.
soft currency
an unstable currency that is not exchanged at major financial centers
Soft currencies are found in underdeveloped and developing nations.
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Exchange Rates and International Business
Money establishes the relative value of goods
and services.
When the value of one currency changes, its price in international markets fluctuates.
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When Currency Changes Value
The retailer can raise the price of the sandals to compensate for the loss.
The retailer can keep the price as it is and lose money each sale.
The retailer in Spain is now losing one dollar per pair of sandals.
The exchange rate suddenly changes, and the euro loses value comparedto the U.S. dollar. The euro is now only worth nine dollars.
A company in Spain sells the sandals for nine euros (€9), which is about ten U.S. dollars ($10).
A U.S. company makes and sells sandals.
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Factors Affecting Exchange Rate
Several factors affect exchange rates and cause currency value fluctuation.
currency value fluctuation
the change in value of one country’s currency when it is traded for another country’s currency
Balance of Payments
Economic Conditions
Political Conditions
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Balance of Payments
A country with an unfavorable balance of payments is importing more products than it is exporting.
An unfavorable balance of payments can occur when residents leave with money and spend it in other countries.
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Balance of Payments
Characteristics of a Country with Unfavorable Balance of Payments
Negative impact on unemployment
Negative impact on interest rates
Negative impact on the value of currency
Less currency is available
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Economic Conditions
Higher interest rates slow down purchases and investments.Interest Rates
Four Indicators of Economic Conditions
Inflation is a rise in price of goods and services. This meansyou must pay more money to buy the same amount ofgoods and services you bought last year.
Inflation Rates
When the GDP rises, a country’s economy is strong.Economic Growth
and Decline (GDP Levels)
A high unemployment rate is one sign that a nation’s economy is weak.
Unemployment Rates
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Economic Conditions
Gross Domestic Product (GDP) is the total value of all goods and services sold in a country.
Gross National Product (GNP) is more specific than GDP and is based on the value of GDP.
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Political Conditions
The possibility of war or the overthrow of a government will cause a country’s currency to lose value.
Expropriation is a major political risk involved in doing business in an unstable country.
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When in Luxembourg
Meeting and Greeting Shake hands with everyone present and again when you leave.
Business Etiquette Meetings start on time; call with an explanation if you are late. Meetings are usually brief.
Business Dress Men wear suits and ties, or a sports coat and dress pants. Women wear dresses or suits.
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Exchange Rate Problems
Exchange Rate Problems
Rising inflation levels
Rising interest rates
Lower profits
Difficulty selling items because of price changes
Difficulty trading
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Managing Exchange Rates
Two approaches for managing exchange rates are:
Market measures
Nonmarket measuresThe goal of these measures
is to create a “level playing field.”
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Market Measures
Devaluation of a currency helps local vendors protect sales and profits.
Devaluation can be used as a tool to encourage deflation instead of inflation.
Devaluation may result in reduced importation of goods and other currencies.
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Nonmarket Measures
Nonmarket measures include:
Tariffs
Quotas
Exchange controls
Limits on travel
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International Financial Organizations
The international monetary system is a network of international organizations that try to help individual countries create and participate in trade.
International Monetary Fund (IMF)
World Bank
European Economic andMonetary Union
Other Exchange Organizations
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International Monetary Fund (IMF)
The IMF tries to help countries by doing three things:
1. Monitors purchases and sales of goods to observe the balance of trade
2. Suggests economic policies that might help improve trade
3. Makes loans
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World Bank
The activities of the World Bank include:
Providing loans
Helping to build and improve communication and transportation systems
Helping to build and improve energy plants
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World Bank
The goal of the World Bank is to help countries develop international trade through its organization, the International Development Association (IDA).
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European Economic and Monetary Union
The European Economic and Monetary Union (EMU) is the financial agreement that guides the economies of the European Union (EU).
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Other Exchange Organizations
Other exchange organizations include:
Asian Development Bank (AsDB)
European Bank for Reconstruction and Development (ERDB)
Inter-American Development Bank (IDB)
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Financing an International Business
Many financial institutions help businesses in underdeveloped countries obtain start-up capital.
capital
money needed to establish a business and operate it for the first few months, or to expand an existing business
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Financing an International Business
Ways to Obtain Capital
Intercompany Financing Equity Financing
Debt Financing Local Currency Trading
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Intercompany Financing
The two ways to obtain intercompany financing are:
Borrow or receive capital from an existing parent company.
Obtain loans from other corporations.
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Equity Financing
Equity financing is the method a company uses to raise capital by selling shares of a stock.
Owning one share of stock gives you one vote to elect the company’s board of directors.
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Debt Financing
Debt financing occurs when a company takes out long-term loans to obtain capital.
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Debt Financing
Three sources of debt financing for international operations are:
International bank loans
Euronote markets
International bond markets
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Local Currency Financing
Local banks can sometimes be the best place to find capital.
Banks may allow a new business to write a check, or overdraft, as a form of loan.
Non-bank loans may come from private companies.