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AREA COVERAGE | Scotland

1 AREA GUIDE - SCOTLAND

GLASGOW EDINBURGH

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AREA GUIDE - SCOTLAND 2

TYPE FREQUENCY FORMATGlasgowEveningTimes P D TSundayHerald-Scotland P W TTheHerald-Scotland P D B

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SPOTLIGHT ON... Glasgow

PaperPaidEveningDailyReadership|145,117Circulation|45,942

FeaturesThursday|Motors,Property,Ents&Sport

Page Size33x7(330mmx260mm)Tabloid

Key Information Websitewww.eveningtimes.co.ukUniqueUsers|52,016PageImpressions|549,884

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enthusiasmfor thebeautifulgamehasenduredprettymucheversince.

But Glasgow is far from a one-trick pony. For theculturevulture,Glasgowhasaveritablefeastofdelightsincluding;theMitchellLibrary,ScottishOpera,ScottishBallet, National Theatre of Scotland, Royal ScottishNational Orchestra, and BBC Scottish SymphonyOrchestra.Asashoppingvenue,ithasfewequals.IthasthekudosofbeingnamedasthebestplacetoshopintheUKoutsideoftheWestEndofLondon,fourtimesinarow.KeyshoppingcentresincludeArgyleStreet,SauchiehallStreet,andBuchananStreet.Mainshoppingcentresare,StEnochCentre,PrincesSquare,andtheItalianCentre.Somethingforalltastes,andbudgets.

A thriving, and somewhat legendary, music scene isalsopresent.AswellasworldclassconcertvenuessuchastheSECCandGlasgowRoyalConcertHall,GlasgowishometothenowiconicKingTut’sWahWahHut,whereagroupofyoungMancunians,withacertainswaggerandattitudeweresignedbyGlaswegianrecordmogulAlanMcGeeintheearly1990’s.AndtheOasislegendwasborn…Addintothemixothergreatvenuessuch

Scotland’slargestcity,theUK’sthirdlargest,andacityfull of contradictions and surprises to theuninitiated.SituatedinStrathclyde,GlasgowislocatedonthewestcoastofScotland,initsmostpopulatedregion.Around43%ofScotland’spopulationliveinStrathclyde.Butit’sperhaps those living outside the area, or the country,withthemosttogainandlearnfromvisitingthismostdiverse,varied,andvibrantofmoderncities.

There is an air of optimism and looking forwardamongsttheinhabitantsofGlasgowthatreallydefinesthe feel of the place. The upcoming hosting of theCommonwealth Games in 2014, and the associatedprogramme of development and redevelopment of ahostoftopclasssportingvenues,isverymuchpartofthat.SportisakeydriverofGlasgow’sidentity,especiallyfootball.Alongsidethegreatrivalryofthe‘OldFirm’,CelticandRangers,therearetwoothermainGlasgowclubs;PartickThistleandandQueen’sParkFC.Thefirstever full international match, between Scotland andEngland,tookplaceinthecityin1872,andthefrenzied


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TheLocalLowdown….

“Brimming with style andculture, Scotland’s biggestcityisarevelation”

asBarrowlands,theABCandO2Academy,and you can expect not tomiss anymajorbandthatpassesthroughtown.

There’ssomuchmoretoGlasgowthanyoumightthink,whynotgettheresoonandseeforyourself?

“Thecapitalofcool”

Did you know….?Lonely Planet ratedGlasgow as on of thetop 10 cities in theworldtovisit.

SPOTLIGHT ON... Scotland

PaperPaidWeeklyReadership|140,474Circulation|26,187

FeaturesWednesday|Property,Ents,SportRecruitment&Motors

Page Size33x7(330mmx260mm)Tabloid

PaperPaidDailyReadership|148,499Circulation|44,445

FeaturesWednesday|Property,Ents,SportRecruitment&Motors

Page Size54x8(540mmx325mm)BroadSheet

Key Information

Key Information

Websitewww.falmouthpacket.co.ukUniqueUsers|42,368PageImpressions|229,527

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Websitewww.heraldscotland.co.ukUniqueUsers|42,368PageImpressions|229,527

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A ONE MINUTE GEOGRAPHY LESSON

Edinburgh and Glasgow alone generatenearlyathirdofScottishGDP.

Forecasts show that the Glasgow andLothianeconomieswillgrowfasterthantheUKaverage.

ProductivityratesarenowhigherthaninallUKcomparablecitiesexceptCardiff.

5.1 million Population

West43%

[Strathclyde]

East23%

[Lothian - 16%]GLASGOW

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WHISKY-AswellasattractingglobalprestigetheScotchwhiskyexportshit£2.4bnlastyearandtheindustryemploysover10,000people

CONTACT CENTRES-around290contactcentres,ofwhicharound50%haveheadquartersinScotland

CHEMICALS-hasformedasignificantpartofScotland’sindustrial&manufacturingbase,withanannualoutputinexcessof£3bn

INVENTIVE –11%ofallNobelPrizewinnersareScots

ELECTRONICS-Over1000companiesoperatewithintheScottishElectronicsIndustry

FINANCIAL SERVICES-TheIndustryaccountsforover£5billionofScotland’sGDP-growingby35.5%overthelast5years

ENERGY-encompassesapproximately2,000businessescontributingto£7.4bnofoutput

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FINANCEOverhalfoftheWorld’stop20financialservicescompanieshavesubstantialoperationsinScotland.Thefinancialindustryaccountsforover9%ofScottishjobs

RETAILGlasgowhasthebestUKretailcentreoutsideoftheWestEndinLondon.Retailsalesaccountfor29%ofScotland’sexpenditure.

INDUSTRYThefivetopareasofemploymentareretail,health/social,realestate/businessservices,manufacturingandeducation.

ScotlandoutperformstherestoftheUKaverageintermsofproportionofnewbusinessesthatareproduct/processinnovators.

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REGIONAL

NATIONAL

ThetraditionalnationalscheduleDOESNOTworkashardinScotland.

REGIONALRULES...Scotsare3timesmorelikelytoreadaregionaltitlethantheUKaverageadult.

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“CapitalofCool”

Top10WorldCity


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Savvy-NotrenownedfortheirgenerositytheScotsprefertoclassthemselvesas“cautious”ratherthan“tight”-asavvyconsumermarket.

Independent-AfiercelyindependentnationScotlandregainedherownparliamentin1999afteranabsenceof292years.

Humorous-Scotsareknownfortheirquick-wittinessandlivelypersonalities-humourisalwayshighontheagenda.

Early adopters-AnationofpioneersandinventorsmakesScotlandanattractivechoiceforbusinessestoadvertisetheirproductsandservices.

<“IamnotanEnglishman,IwasneveranEnglishman,andIdon’teverwanttobeone.IamaScotsman!IwasaScotsmanandIwillalwaysbeone.“

SeanConnery

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