New Product Guide

Resembles mother’s Resembles mother’s nipple nipple

Encourages Encourages weaning weaning

PIGEON Oral Development System PacifierPIGEON Oral Development System Pacifier

Promotes nasal Promotes nasal breathingbreathing

Oral Cavity Oral Cavity Oral Cavity ←←VanishVanish……

Confirmation of Product ConceptConfirmation of Product Concept

As a result of research into the oral cavity, we have developed a As a result of research into the oral cavity, we have developed a completely new type of pacifier in conjunction with doctors and completely new type of pacifier in conjunction with doctors and according to theories supported by our research.according to theories supported by our research.

Currently available pacifiers quiet and calm the baby, i.e. they have a soothing and psychologically stabilizing a soothing and psychologically stabilizing effect.effect.

+ plus

Our new pacifiers STEP 1STEP 1 & STEP 2 STEP 2 & STEP 3STEP 3 are not only effective soothers and psychological stabilizers, but also possess training functions specific to the oral cavity possess training functions specific to the oral cavity development of babies of different agesdevelopment of babies of different ages. (In other words, the products step up in accordance with the baby's stage of development.)

Introduction

PIGEON R&D Center, Japan

Product Features

Helps Oral Helps Oral DevelopmeDevelopme

ntnt

STEP 1STEP 1 ・・ 22 ・・ 33 　 Step Up In Accordance With the Baby’s Stage of DevelopmentAge(Month) 0 1 2 3 4 5 6 7 8 9 10 11 12 1Year 2Year

Process of Breathing

Oral Development

Suitable Pacifier forEach Development

Stage

Nasal BreathingNasal Breathing Nasal Breathing + Oral Nasal Breathing + Oral BreathingBreathing

Natural suckingNatural sucking of of mother’s nipple is mother’s nipple is

important for newborn important for newborn baby baby

Closing the lips Closing the lips is important is important in order to develop active in order to develop active

eating and swallowing eating and swallowing

When start weaning & When start weaning & speaking, baby tend to speaking, baby tend to

breath through mouth, which breath through mouth, which lowers baby’s immune lowers baby’s immune

system against diseasesystem against disease

STEP 1 STEP 1 (0-5Months)(0-5Months) STEP 2STEP 2 (5Months and (5Months and Older)Older)

STEP 3 STEP 3 (8Months and (8Months and Older)Older)

Perfect Fit For Newborn Perfect Fit For Newborn BabyBaby

●Facilitates the natural sucking movement

●Psychologically stabilizing effect

●Activates the brain

●Unique shape of nipple to soothe baby

Resembles Resembles the shape the shape and softness and softness of mother’s of mother’s nipple nipple

Perfect Fit For Weaning Perfect Fit For Weaning BabyBaby

●Trains how to close the lips

●Controls nursing reflex

●Psychologically stabilizing effect

●Activates the brain

Thickness of Area in Contact With Lips is thinthin

Ideal shape Ideal shape for baby as it for baby as it begins to begins to wean, wean, enabling to enabling to close it’s lips close it’s lips naturally naturally

Perfect Fit For Teething Perfect Fit For Teething Baby Baby

●Trains the nasal breathing

●Prevents the oral breathing

●Encourages the tongue movement

●Not prevents healthy development of teeth

Thickness of Area in Contact With Lips &Teeth is thinthin

Unique shape Unique shape facilitates facilitates baby’s oral baby’s oral movement, by movement, by making nasal making nasal breathing breathing

Fit for the baby’s oral

cavity

Fit for the baby’s oral

cavity

Fit for the baby’s mouth after oral

cavity vanish

Baby’s Oral Baby’s Oral CavityCavity

Vanish……

Variety of Elasticity & Variety of Elasticity & ShapeShape

＜ Nasal Breathing System＞

① Breathing② The sense of smell

＜ Function of Nose＞

Importance of Nasal Breathing

Oral breathing tends to lower baby’s immune system against disease. As the dust or virus coming into baby’s body directly, lymph or immune system are damaged.

Lymph

Product Features

Nasal breathing

Oral breathing

＜ Function of Mouth＞① Eating② Speaking③ Breathing

1, Prevents inhalation of dust or virus.

2, Prevents dryness of the throat.

Correct BreathingDeveloping the habit of nasal breathing is important.

PIGEON Oral Development System Pacifier PIGEON Oral Development System Pacifier Promotes Nasal Breathing!Promotes Nasal Breathing!

＜Why oral breathing is not good?＞

When start weaning and When start weaning and speaking, baby tend to breath speaking, baby tend to breath thorough the mouth, instead of thorough the mouth, instead of

nasal breathing. So we nasal breathing. So we recommend especially teething recommend especially teething baby STEP 3 pacifier, in order to baby STEP 3 pacifier, in order to

promote nasal breathing! promote nasal breathing!

Product Features

Nipple Length

★Just the right length fits easily into the oral cavity and facilitates sucking movement.

Nipple Softness

★The thickness and elasticity give the same softness as a mother’s breast.

★To maintain its flexible softness within the oral cavity, air is released from within the nipple.

Nipple Tip Diameter

★Fits into the oral cavity , and facilitates sucking movement.

★Baby can easily catch the nipple even without sucking, by the difference between the tip and the narrow portion.

Narrow Portion

★Fits easily into the oral cavity with its increased contact area by squeezing it vertically.

★Even without sucking, narrow portion catches on the gums. Retention in the oral cavity gives a sense of reassurance.

Raised Area

★As this area resembles the areola of the mother’s breast, it cause the baby’s mouth to open naturally.

★Fits the lips and oral cavity well, with increased contact area.

Features of Shape of STEP１

Resembles mother’s Resembles mother’s nipplenipple

Shield

★Fits snugly around the mouth.

★Conforms to the international safety standard BS & UPSC.

★Not prevents the nasal breathing.

Encourages weaningEncourages weaning

Product Features

Features of Shape of STEP2

Nipple Softness

★The thickness and elasticity give the same softness as a mother’s breast.

★To maintain its flexible softness within the oral cavity, air is released from within the nipple.

Nipple Tip Diameter

★Fits into the oral cavity.

★Babies are eventually led to close their lips by latching on to and retaining the nipple in the oral cavity and getting used to its shape.

Thickness of Base Part, Where Lips Contact

★This area in contact with the lips is made narrow to encourage closing the lips and weaning. From the beginning of the weaning period, closing the mouth is important in order to activate the mouth’s sensors,develop active eating.

★Thickness is carefully designed not to prevent healthy development of the teeth.

★Allows “play chewing” with the lips, gums and tongue.

Shield

★Fits snugly around the mouth.

★Conforms to the international safety standard BS & UPSC.

★Not prevents the nasal breathing.

Nipple Length

★Just the right length fits easily into the oral cavity and facilitates sucking movement.

Promotes nasal breathingPromotes nasal breathing

Product Features

Features of Shape of STEP3

Shield

★Fits snugly around the mouth.

★Conforms to the international safety standard BS & UPSC.

★Not prevents the nasal breathing.

Upper and Lower Section of Raised Area

★Designed with a soft tip underneath and a firm tip on top, which satisfies baby’s natural sucking reflex action, and offers the sensation of sucking on different textures, which baby’s enjoy.

Nipple Length and Width

★ This nipple is designed not to fit oral cavity of baby, but to fits well into the mouth of teething baby, and facilitates tongue movement. When baby starts weaning and speaking, the oral cavity will be vanishing naturally.

Thickness of Base Part, Where Lips & Gums Contact

★The very thin thickness makes baby’s mouth to close naturally, which encourages baby to develop active tongue movement and nasal breathing.

When starts weaning and speaking , baby has a tendency to breath through the mouth. This oral breathing tends to lower baby’s immune system against disease. ★Thickness is carefully designed not to prevent healthy development of the teeth.

★Allows “play chewing” with the lips, gums and tongue.

Product FeaturesQ&A

Q, My baby is 6 months. But he likes STEP 1(0- 5months). Is it not good?

A, It’s no problem. As the age shown on the package is only a standard, please choose one in accordance with your baby’s development. Using favorite one is effective.

Q, How should I wash & how often?

A, Rub with fingers in tepid water. Soaped water is better. Rinse and dry well. Wash well every time before/after use, especially if your baby is under 5months. Please keep always clean.

Q, Which sterilization method can I use?

A, Any sterilization is possible, by boiling, using sterilizing liquid or microwave.

Q, What is ?

A, It’s “G-mark(Japan good design award)”. The mark is accepted to be used only the awarded products as “High Quality”, “Usability” and “Attractive design” one. This mark is widely recognized in Japan, and helps consumers to choose good product.

Q, What is ?

A, It means that our pacifiers have been developed based on the result of our research into the baby’s oral development, in conjunction with doctors.

pcs mm g kgsCode Name Bar Code Qty/ctn Outer Carton Size N.Weight/Pc G.Weight/Ctn Origin Shipped fromN886 Silicone Pacifier Step1, Cat 4902508138864 80 520x495x175 20 4 Indonesia SingaporeN887 Silicone Pacifier Step1, Rabbit 4902508138871 80 520x495x175 20 4 Indonesia SingaporeN888 Silicone Pacifier Step1, Dog 4902508138888 80 520x495x175 20 4 Indonesia SingaporeN889 Silicone Pacifier Step2, Sleeping bear 4902508138895 80 520x495x175 20 4 Indonesia SingaporeN890 Silicone Pacifier Step2, Stripe bear 4902508138901 80 520x495x175 20 4 Indonesia SingaporeN891 Silicone Pacifier Step2, Elephant 4902508138918 80 520x495x175 20 4 Indonesia SingaporeN892 Silicone Pacifier Step3, Sheep 4902508138925 80 520x495x175 20 4 Indonesia SingaporeN893 Silicone Pacifier Step3, Bear Face 4902508138932 80 520x495x175 20 4 Indonesia SingaporeN894 Silicone Pacifier Step3, Cat Face 4902508138949 80 520x495x175 20 4 Indonesia Singapore

Packaging Information

●Material : Silicone Rubber. Polypropylene

●Heat Resistance : 120℃

● 　 PIGEON Oral Development System Series 　 ●

S T E P 1S T E P 1 S T E P 2S T E P 2

N886 N887 N888 N889 N890 N891

Cat Rabbit Dog Sleeping

Bear

Stripe

Bear

Elephant

S T E P 3S T E P 3

N892 N894

N893

Sheep Bear

Face

Cat

Face