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8/7/2019 New Managing Recession - VTP Taj
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Managing Recession
from a Transfer Pricing Perspective
Vispi T. Patel
October 2009
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Glossary and Abbreviations
BEP Break Even Point
CPM Cost Plus Method
CUP Comparable Uncontrolled Price Method
GDP Gross Domestic Product
OECD Organisation for Economic Co-operation and Development
TNMM Transactional Net Margin Method
TP Transfer Pricing
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Contents
Background of Recession
Transfer Pricing in Recessionary
Conditions
Documentation Requirements
Transfer Pricing Policy Review
Case Study
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Background of Recession
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Recession!
5
What is Recession?? It is the economy shrinking for two consecutive quarters with a
decrease in the GDP
It may be preceded by several quarters of slow down
It is the situation when it is difficult to drive growth with reducedsavings, reduced domestic manufacturing capacity and reduced
consumption
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Recession!
The shock of the current recession was sudden. Allthanks to abundance of cheap credit for many years
This so because research suggests that people dont stop
spending when they run out of money. They stop whenthey run out of credit. With sub-prime crisis, credit crisis,property values decreasing and credit cards at theirlimits, people were suddenly out of credit. This was the
beginning of end of good times
A single trigger point of default of home credit paymentswas enough for global economic crisis
Before looking at the recession from a Transfer pricingperspective, let us first study the causes of prosperity and
recession, which are nothing but the spiral effects ofconsumer confidence6
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Recession!
1 Consumers
feel confident in
the future of the
economy sothey spend
more
2 In response to rise
in demand, industry
produces more,
which means
increase in
employment levels
and more
consumption of
resources
3 Increased
employment andspending by
industry amounts
to further
consumption
5 Country
becomes favoured
destination forinvestment
4 With feel goodfactor and increase
in demand, stock
markets rise overall
Upward Spiral when all
is well!
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Recession!
1 Consumers lose
confidence in the
future of the
economy so they
spend less
2 In response to
fall in demand,
industry lays off
employees and
reduces
production
amounting toless consumption
of raw material
3 Now people haveless money to spend
and debts mounting
so they further
reduce spending 4 Stock markets
take a hit due topoor earnings of
the industry
5 Country loses
creditworthiness hence
lower investments
Downward Spiral when
the economy has
suffered major setbacks
A L k h Gl b l Fi i l I di
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A Look at the Global Financial Indicators
Outcome of the Downward Spiral
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How should Multinationals cope
with the Transfer Pricing issues
faced by them during thedownturn
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Transfer Pricing issues specific to Recession
Transfer Pricing policy of the multinational is
generally based on the underlying presumption of
stabilityIt is also based on the reasonable predictions or
certainty of the future events
Therefore, sudden uncertainty caused by the recession
throws light on the loopholes in the Transfer Pricing
policy of the Multinational Group. For Example:
It becomes difficult to split losses as compared to
splitting of profits in the good times
Pre-recession methodologies may not hold good in
recession13
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Transfer Pricing issues specific to Recession
Presents difficulties with profit-targeting for entitieson CPM/TNMM benchmarking policies
Some jurisdictions may have losses while others havetaxable profits, deteriorating cash tax position
Increasing transfer pricing audit risks
15
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Transfer Pricing issues specific to Recession
Recession creates business issues such as:
Operating Losses
Reduction in force and plant closures
Cash flow and debt service constraints
Excess/obsolete inventory
Credit crunch
Analyses prepared in these circumstances will require careful
consideration of attribution of risk and splitting of the losses
These business issues impact transfer pricing, finance, and tax
objectives, but can also create restructuring opportunities
16
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D i R i
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Documentation RequirementsConsider whether any other method can now be more
appropriate in the changed scenario
Comparable set to take into consideration the companies that
are equally impacted by the recession in the same period
Adjust the financial results of the comparables to take into
consideration the current economic conditions industry
specific analysis
Document in a robust way the impact of recession
Consider Year-end adjustments (True-ups)
Keep in mind whether the change in the methodology /
comparables can be consistently used for the post recession
period18
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Can Industry Use Recession to
Re-engineer?
R i n R i f TP P li
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Recession Review of TP Policy
Did recession
force a company
to change its business
model?
Are the
profitability?
business conditions
affecting companys
YesYes
No No
Is the
company open to
restructuring its
economic
substance?
20
Formulate new TP
policy
Review existing TP
policy
Formulate new TP
policy
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Case Study
C St d
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Case Study
Utility Vehicles India Ltd (UV India) is a well establishedleading utility vehicle manufacturer in the Indian market
It has set up a subsidiary in Korea viz. Utility Vehicles KoreaLtd (UV Korea) to target the utility car users and have a
footprint outside India
UV Korea manufactures, assembles and markets utility vehiclesfor which UV India supplies engines. To establish itself in themarket, UV Korea has incurred a huge marketing cost
Engines supplied by UV India form a major portion of theproduction cost of UV Korea
Based on the economic Transfer Pricing analysis conducted byUV India two years back, it has set its TP policy to sell theseengines to UV Korea at cost plus 10% . For this purpose,
TNMM was considered as a most appropriate method
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Revival Plan UV Indias Perspective
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Revival Plan UV Indias Perspective
The revival plan envisioned should keep the TP Regulationsand the audit experience of the multinationals in mind. It
should involve
Identification of
constraints and
their effect on
the profitability
Determination ofvarious alternatives
available under
arms length scenario
Strategic planshould dovetail into
a Benefit Test
achievement from an
Arms Length
perspective
New Transfer Pricing Mechanism
The resulting challenge for UV India is in trying to justify the new business
strategy. This is where the appropriate and contemporaneous Transfer Pricing
documentation comes into play which should clearly demonstrate how external
factors have affected the business production levels, sales volume, etc.
Case Study
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Case Study
Accordingly, in the instant case, the Transfer Pricing Analysisfor the purpose of revival plan should involve:
The Benefit Test (taking into consideration the
future strategy of the Group),
How the strategy dovetails into the long term visionof UV India, and
Profitability analysis (taking into consideration thefinancial data of the comparable companies)
25
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Profitability Analysis
26
Profitability Analysis
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Profitability AnalysisThe comparable data on the public domain shows the following results:
The above analysis shows that the profitability of the comparable
companies in India has come down drastically i.e. as low as 5% in the
Q1 of the FY 2009-10 whereas yearly data shows the same at 8%
Sr.No.
Particulars Arithmetic Mean
(%)
ArmsLength
Price
+/- 5% Pricerange
1 Comparable's results usingdata pertaining to FY 2008-09
8% 108
(i.e. 100 +8%)
102.60 -113.40
2 Latest available quarterlyresults data (April 2009
June 2009)
5% 105 (i.e.100 +5%
99.75 110.25
Quarterly results show more realistic picture than the yearly results as the
yearly results include pre-recession period as well which is not comparable
This analysis also shows that it is possible for UV India to supply engines at a
lower markup. However, the same should also be corroborated by the futurebenefit test
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The Benefit Test
28
F t P j ti f UV K B i
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In this regard, future profitability of the UV Korea under various percentage
of markups can be analysed. Various scenarios that would arise in this case
would be as follows:
Scenario 1: If UV India continues to earn a current markup of 10% on cost of
the engines supplied
(in South Korean Won i.e. SKW)
Projected Contribution and PBIT per unit (in SKW)
Future Projections of UV Korea Business
Particulars /
Year
2009-10 2010-11 2011-12 2012-13 2013-14 2014-15 2015-16 2016-17 Life
Cycle
2009-10
to 2016-17
Contributionper unit
15,500 34,500 38,000 47,900 51,000 51000 51,000 51,000 44,500
PBIT per unit (90,000) (53,000) (14,000) 5,700 9,500 9,500 9,500 9,500 (9,600)
Future Projections of UV Korea Business
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Future Projections of UV Korea Business
Scenario 2: If UV India reduces the profit markup on cost to say 2% to 4%
Projected Contribution per unit (in SKW)
2009-10 2010-11 2011-12 2012-13 2013-14 2014-
15
2015-16 2016-17 Life Cycle
2009-10 to
2016-17
2% 31,000 49,900 53,400 63,100 66,600 66,600 66,600 66,600 59,500
3% 29,000 48,000 51,500 61,200 64,700 64,700 64,700 64,700 57,600
4% 27,000 46,000 49,600 59,300 62,800 62,800 62,800 62,800 55,700
2009-10 2010-11 2011-12 2012-13 2013-14 2014-15 2015-16 2016-17 Life Cycle
2009-10 to 2016-17
2% (75,000) (38,100) 1,200 21,000 24,500 24,500 24,500 24,500 5,300
3% (82,300) (40,000) (600) 19,100 22,600 22,600 22,600 22,600 3,500
4% (89,000) (41,900) (2,000) 17,200 20,700 20,700 20,700 20,700 1,600
Projected PBIT per unit (in SKW)
Future Projections of UV Korea Business
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The analysis shows that if UV India continues to charge amarkup of 10% on cost, UV Korea would continue to make
losses over a life cycle i.e. 2009-10 to 2016-17
It also shows that reduction in profit mark-up at UV Indialevel as contemplated by the management may have some
effect on reducing losses at UV Korea level
UV Korea subsidiary was set up by UV India mainly to
expand its business in overseas territories and was guided by
a long term vision of further expansion; hence, it is extremely
essential for UV Korea to survive
Future Projections of UV Korea Business
Naturally, to sustain the situation and to makeup the huge losses already
incurred, UV Korea requires support from UV India by way of
reduction in the engine costs
Future Projections of UV Korea Business
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j
Break Even Point (BEP) under different situations
Further, it has also been observed that the BEP[i.e. apoint where the total costs are equal to revenue and hence
there is no profit no loss situation] under different
markups would be as follows:
The above analysis shows the year wise BEP (units) achievable by UV Korea
under different circumstances. However, it may be noted that the BEP can be
achieved only in the year 2012-13 as in other cases projected units fall below
the BEP
Particulars
/ Year
2009-10 2010-11 2011-12 2012-13 2013-14 2014-15 2015-16 2016-17
@10% 32,366 16,519 15,531 12,850 11,925 11,925 11,925 11,925
@2% 16,165 11,461 11,089 9,739 9,234 9,234 9,234 9,234
@3% 17,244 11,917 11,500 10,043 9,502 9,502 9,502 9,502
@4% 18,478 12,411 11,942 10,366 9,786 9,786 9,786 9,786Projected Sales 3,980 6,500 11,350 14,620 14,620 14,620 14,620 14,620
Sustainability of the Reduction in the Markup
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Sustainability of the Reduction in the Markup
All the above profitability and BEP analysis show that UV India may
have a good case to argue for changing the transfer pricing mechanism in
relation to the export of engines to UV Korea in view of achieving its long
term objective of doing business in Korea
The reduction in profitability has to be supported by a robust
documentation which should be able to demonstrate that the re-
engineering business strategy is in-fact the need of an hour and reflects
mirror image of the market conditions
The documentation should also include the projections of future
situations as to how UV India is going to re-coup its investment in future;
with a special emphasis on the future inflows of profit in different forms
e.g. increase in price of the engines in later years, etc.
Conclusion
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Conclusion
Transfer Pricing law gives due importance to thechanges in the economic conditions - OECD
Transfer Pricing is flexible enough to take intoconsideration the changes in the economic conditions
if structured appropriately - OECD
However, robust documentation which brings out
the impact of economic downturn, necessity of
adjustment / changes, benefit test, etc. holds the key
Thank You
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Thank You
Questions?
Contact :Vispi T. Patel