New Food Processing

7/31/2019 New Food Processing

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- A Demopack of Select Slides -

Madras Consultancy Group, Chennai

THE FOOD PROCESSING SECTOR IN INDIA


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Contents*

Food Industry in India : An Overview

Processed Food Industry : Indian Scenario

Processed Food Industry : Major Sectors

Fruits & Vegetables

Fish, Meat & Poultry

Milk & Dairy Products

Bakery Products Chocolates & Confectionery

Packaged / Convenience Foods

Alcoholic Beverages, Soft Drinks & Branded Water

Profiles of Major Players

Financials of Major Players

Government Initiatives & Recent Developments

Food Regulation & Control

* Note : This demo pack has only a few select slides of the contents


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The Indian Food Sector : Introduction

India is one of the major food producers in the world

The food sector contributes to about 28 % of Indias GDP

In terms of world ranking India stands :

1st in the production of Cereals, Milk & Livestock population

2nd in producing Fruits & Vegetables

Ranks amongst the top 5 in producing Rice, Wheat,

Groundnuts, Tea, Coffee, Tobacco, Spices, Sugar & Oilseeds

Total market for food products Rs. 2,500 Bn.

Of this, processed food Rs. 1,400 Bn.


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Fruits & Vegetables Processing :Capacity & Production (000 tonnes)

0

500

1000

1500

2000

2500

1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002

Installed Capacity Production


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Fruits & Vegetables Processing -

Introduction

India is the worlds 2nd largest producer of fruits & vegetables

(next only to China)

Total cultivated area of fruits & vegetables is around 12 Mn. Hectare(i.e. 7% of total cultivation area)

Main fruits produced in India are Mango, Banana, Citrus, Guava & Apple ;these account for almost 75 80% of total fruit production

The country produces around 140 Mn. tonnes of fruits & vegetables p.a. &accounts for about 10 % of the global production in fruits & about 13.7 %of global production in vegetables

India produces over 60 % of worlds mangoes & 12 % of worlds bananas

30 % of fruits & vegetables go waste due to lack of proper processing &

packaging

Only 2 - 3 % of the produce is processed in India as against Malaysia at -83 %, Thailand - 72 % & Brazil - 70 %

No. of fruits & vegetables processing units : 5200


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Fruits & Vegetables Processing :Processing Pattern - Global

Country % Processed*

Malaysia 83

South Africa 80

Philippines 78

Thailand 72

Brazil 70

USA 65

India 2 - 3

* percentage processed out of total production of fruits &vegetables


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Sea Food Processing Units in India

State No. of Units

Kerala 124

Gujarat 56

Andhra Pradesh 55

Tamil Nadu 48

Maharashtra 41

West Bengal 36

Orissa 21


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Poultry Meat : Market Size

The poultry meat processing industry is still in its nascent stage

Around 97 % of poultry meat in India is consumed in the freshform

Only 3 % or about 23,000 tonnes is processed at present

Western Hatcheries (part of the Venkateswara Group) were thefirst to set up a poultry processing unit in India (1986)

Top 10 major players contribute for 95 % of total processed

poultry meat market


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Milk & Dairy Products : Industry Structure

State co-operatives & privately owned Indian companies

dominate the liquid milk sector

India has around 70,000 village dairy co-operatives, 22 co-

operative dairy federations at state level & 170 milk producer

unions at district level

Infant Milk Food, Milk Powder, Whitener, Condensed Milk, Malted

Milk Food, Butter, Cheese, Ice Cream and Ghee are the major

value added products from the Indian dairy sector

Gujarat Cooperative Milk Marketing Federation Ltd. (Amul) and

Nestle are the leading players in the value-added segment


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Malted Milk Food : Major Players &Market Share (2001 - 02)

69%

12%

19%

GlaxoSmithKline Consumer Healthcare Cadbury India Others

In 2000, GlaxoSmithKline Beecham acquired Health drink brands Maltova & Viva from Jagatjit Industries


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Ice Cream : An Overview

Total Market Value Rs. 10 Bn.

Contribution from organised sector Rs. 6.5 Bn.

Growth Rate 18 - 20 %

Per capita consumption of ice cream in India is around 250 ml.against 22 litres in the US, 18 litres in Australia, 14 litres inSweden & 5 litres in the UK

This market is dominated by a few large players & a number ofregional players

There are a sizable number of players in the unorganised sector


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Biscuits : Major Players & Market Share

Britannia

40%

Parle

30%

Bakeman's

10%

Kwality

4%

Nutrine

4%SmithKline

Consumer

8%

Others

4%

Britannia is the market leader in value terms; however, Parlehas higher share in terms of volume


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Chocolates : Major Types & Brands

Type Brand

Moulded chocolates Dairy Milk, Truffle, Amul MilkChocolate, Nestle Premium, NestleMilky Bar, Nestle Classic

Count lines 5 Star, Perk, Kitkat, Picnic, Munch

Panned products Gems (Cadbury), Nutties,Marbles (Nestle)


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Potato Wafers (Crisps) : Market Size

The market has a few national brands, a large number of regionalbrands and a vast unbranded segment

The market for potato wafer is estimated at around Rs. 26 Bn.

Of this, branded potato wafer (organized sector) contributes toaround Rs. 7.5 Bn.

Frito Lays (subsidiary of Pepsi Foods) is the market leader in theorganised potato wafers market

In the last 4 - 5 years the market for branded wafers has beengrowing at 12 - 15 %

While export market is estimated at around Rs. 14 Mn., import is

almost nil


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Beer : An Overview

Market value of Beer industry is estimated at Rs. 22 Bn. (2002-03)

Annual consumption of beer 80 Mn. Cases

Growth rate 8 - 10 % p.a.

United Breweries (UB) is the market leader of Indian breweryindustry with around 40 % market share

Based on the content, beer is further classified as :

Mild / Diet Beer ( 5 - 8 % alcohol)

Lager Beer ( 8 - 13 % alcohol)

Strong Beer ( 13 - 14 % alcohol) Draught Beer ( fresh keg beer)


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Fruit Drink Market : Major Players & Brands

Company Brand Products

Parle Agro Frooti, Appy Mango, Apple, Lime, Guava, Pineapple

Godrej Foods Jumpin, Real Mango, Apple, Lime, Guava,Pineapple

Hindustan Grapy Red Grapes, Foods, Litchi etc.

HP Agri HPMC Apple

Mohan Meakins Gold Coin Apple juice

Modern Foods Rasika Mango, Guava

Pepsi Food Slice Mango

NAFEED Nafed Apple, Mango, Guava,

pineapple, OrangeMIDCL * NOGA Pineapple Agro

Coca-Cola Mazaa Mango

* The Maharashtra Inds. Development Corp. Ltd.


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Fruit Drink Market : Major Players & Brands

Company Brand Products

Parle Agro Frooti, Appy Mango, Apple, Lime, Guava, Pineapple

Godrej Foods Jumpin, Real Mango, Apple, Lime, Guava,Pineapple

Hindustan Grapy Red Grapes, Foods, Litchi etc.

HP Agri HPMC Apple

Mohan Meakins Gold Coin Apple juice

Modern Foods Rasika Mango, Guava

Pepsi Food Slice Mango

NAFEED Nafed Apple, Mango, Guava,

pineapple, OrangeMIDCL NOGA Pineapple Agro

Coca-Cola Mazaa Mango


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Madras Consultancy Group

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R. A. Puram, Chennai 600028, India

Tel : 91 (44) 24939161 / 24936321

Fax : 91 (44) 24934862

email : [email protected]

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New Food Processing