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NCM-MAY 2010 EXECUTIVE PAGES 43 “COLORANT” AT CHINA INTERDYE 2010 Colorant Limited, a leading Ahmedabad-based dyestuff manufacturing company, participated in the 10th China International Dye Industry, Pigments and Textile Chemicals Exhibition, recently held at Shanghai, China from 14th – 16th April 2010. It was the sixth successive presence of Colorant in this prestigeous global event. Colorant Exhibition Booth at the China Interdye 2010 in Shanghai, China The entire exhibition was the show of Chinese might in the global dyestuff, pigments and chemical industry. The dominance of Chinese dyestuff and chemicals industry could be gauged from the fact that they had acquired more than 70% of the exhibition space and drawn proportional visitors, too. Apart from China, only Korea and India had noticeable presence. This exhibition clearly indicated the end of the dominance enjoyed by European dyestuff giants globally. It was also amply clear that now only Asian dyestuff companies were ruling the bulk of the entire world market space. The exhibition booth of Colorant was visited by a large number of visitors from many countries like Brazil, Turkey, Bangladesh, Pakistan, Egypt, Taiwan, China, Argentina, Sri Lanka, Korea and many other coun- tries. The Company received positive and encouraging response for their newly launched Colron GLX and Colron SD Series. The Indian Pavilion had around 35 exhibitors including “COLORANT”. The theme of the exhibition was clearly the environment and branding but no new concept had emerged due to the commercial compulsions. Hence, the current economic scenario remained the actual theme of discussion and it was visible at all levels. However, customers' expectations were at an all time high during the show. Therefore, the industry has to take clue from this fact and prepare itself to meet their expectations in terms of product quality, service, economy and ecological aspects. About Colorant Colorant, an ISO 9001:2000 concern, is one of India’s leading names in the branded dyes segment.

NEW CLOTH MARKET : Colorant” At China Interdye 2010

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A Report on Colorant's participation in China Interdye 2010 Exhibition published in New Cloth Market Magazine

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Page 1: NEW CLOTH MARKET : Colorant” At China Interdye 2010

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“COLORANT” AT CHINA INTERDYE 2010Colorant Limited, a leading Ahmedabad-based dyestuff manufacturing company, participated in the 10thChina International Dye Industry, Pigments and Textile Chemicals Exhibition, recently held at Shanghai,China from 14th – 16th April 2010. It was the sixth successive presence of Colorant in this prestigeousglobal event.

Colorant Exhibition Booth at the China Interdye 2010 in Shanghai, China

The entire exhibition was the show of Chinese might in the global dyestuff, pigments and chemicalindustry. The dominance of Chinese dyestuff and chemicals industry could be gauged from the fact thatthey had acquired more than 70% of the exhibition space and drawn proportional visitors, too. Apart fromChina, only Korea and India had noticeable presence.

This exhibition clearly indicated the end of the dominance enjoyed by European dyestuff giants globally.It was also amply clear that now only Asian dyestuff companies were ruling the bulk of the entire worldmarket space.

The exhibition booth of Colorant was visited by a large number of visitors from many countries like Brazil,Turkey, Bangladesh, Pakistan, Egypt, Taiwan, China, Argentina, Sri Lanka, Korea and many other coun-tries. The Company received positive and encouraging response for their newly launched Colron GLX andColron SD Series. The Indian Pavilion had around 35 exhibitors including “COLORANT”.

The theme of the exhibition was clearly the environment and branding but no new concept had emergeddue to the commercial compulsions. Hence, the current economic scenario remained the actual theme ofdiscussion and it was visible at all levels.

However, customers' expectations were at an all time high during the show. Therefore, the industry hasto take clue from this fact and prepare itself to meet their expectations in terms of product quality,service, economy and ecological aspects.

About Colorant

Colorant, an ISO 9001:2000 concern, is one of India’s leading names in the branded dyes segment.

Page 2: NEW CLOTH MARKET : Colorant” At China Interdye 2010

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Mr. Sanjeev Khurana (Above) & Mr. Subhash Bhargava (Below)in discussion with visiting delegates at their Company's Booth

Contact details :

Colorant Ltd.302, Abhiraj, 68-B,Swastik Society, Navrangpura,Ahmedabad - 380009.Ph : +91-079-26405440Fax : +91-079-26405441Email : [email protected]

Colorant manufactures andmarkets the most comprehen-sive portfolio of high-quality,Reactive Dyes for the cellulo-sic substrate under the brandname COLRON. This includesspecialty ranges like Colron SFSeries and Colron SD Seriesfor niche, high-end markets. Wealso custom-make dyes, in-cluding those that meet strin-gent parameters of internationalclothing labels.

Then, there is a line of opticalbrightening agents (OBAs)christened CEEPOL for thetextile industry in India andabroad. All our products areeco-friendly and AZO-free.

Colorant’s identity as a com-petitive producer of world-classdyes stems from its strengths:

1. Location in the world’s re-active dyes destination - In-dia, that too, at thecountry’s dyestuff sourcinghub - Ahmedabad city ofGujarat state

2. Modern production facilities

3. Well-equipped R&D set-up

4. Exhaustive experience andexpertise of people

5. High degree of profession-alism in service & delivery

6. Vast distribution network inIndia, along with a growingpresence beyond herboundaries

7. Wide product range, includ-ing specialty products likeVS (Vinyl Sulphone), M(Cold Brand), H (Hot Brand),HE (High Exhaust) and ME(Bi-functional) dyes

8. Focus on specialty prod-ucts, which has seenColorant among the first tolaunch products like RR,RGB, SF and SD dyes