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Sponsorship Contact: TCA Public Relations [email protected] or 800-956-4514 ext. 222
2017 CONGRESSIONAL HONOREESHon. Kamala Harris (D-CA), Hon. Lisa Blunt Rochester (D-DE), Hon. Val Demings (D-FL), Hon. Alma Adams (D-NC)
NCBW 33rd Annual CBC Legislative Weekend Awards Brunch “OUR STORIES MATTER: A LOOK AT INCLUSION”
SPONSORSHIP PROSPECTUS
The annual NCBW CBC Legislative Weekend Awards Brunch is the signature fundraiser of The National Congress of Black Women. This year’s theme: “Our Stories Matter: A Look at Inclusion,” reflects our ambition to increase access to technology to underrepresented women of color and build social enterprises that eliminate gender bias for women.
Over the past thirty-three years, the NCBW has raised more than $10 million toward women’s initiatives, gender inclusion, youth programs and families, and brings together business leaders, government officials, policymakers, journalists and community leaders. This network builds critical support for the mission of NCBW to engage in research on critical issues uniquely affecting the quality of life of women of color, their families and communities.
The Brunch is traditionally the concluding event to the Congressional Black Caucus Annual Legislative Conference weekend and will be hosted at The Crystal Gateway Marriott, Arlington VA. The highly anticipated event promises to be fun, with engaging speakers, a live auction and entertainment. Funds raised at the Brunch provide direct support to NCBW programs.
First Lady Michelle Obama presents Bust of Sojourner Truth in the US Capitol with NCBW, guests and Members of Congress.
NCBW’S 33RD ANNUAL CBC LEGISLATIVE WEEKEND AWARDS BRUNCH
Sunday, September 24, 2017Crystal Gateway Marriott1999 Jefferson Davis Hwy
Arlington, VA 22202
EVENT DETAILSKeynote Address (2008) was delivered by Mrs. Michelle Obama
Date: Sunday, September 24, 2017
Time: 10:00 am
Location: Crystal Gateway Marriott Arlington VA
Attire: Dressy
Attendees: More than 500 from all areas of the country will attend the highly anticipated Brunch.
Past SponsorsSouthwest AirlinesCapital City LinksComcastCoca ColaDelta Sigma Theta Sorority, Inc.Feminist MajorityFord Motor CompanyNational Cable and Television AssociationNOWWomen’s History MuseumPepcoRadio OneShell Oil CompanyUFCW Minority Coalition International Union of Painters The Miller FoundationWells Fargo AdvisorsYWCA
Other SupportersThe Obama FamilyHon. Hillary Clinton - Former US Secretary of StateCongressman Mervyn Dymally (D-CA)Hon. Nancy Pelosi (D-CA)Patricia Arquette - ActressCicely Tyson - Actress, Presidential Medal of Honor RecipientHon. Sheila Jackson-Lee (D-TX)
Past Presenters and Honorees Cheryl Pearson McNeil – SVP, The Nielsen Co.Cicely Tyson – Esteemed Actress Dick Gregory - Social Activist, ComedianDr. Cornell Brooks – President, NAACPDr. Dorothy Height – President of NCNWDr. Maya Angelou – Activist, PoetDr. Regina Benjamin – US Surgeon GeneralEvelyn Lowery – Civil Rights Advocate Eleanor Smeal – President, Feminist MajorityHon. Greg Mathis – JudgeHon. Hillary Clinton – Former First Lady of the United StatesIngrid Sanders Jones – President, Coca Cola FoundationJC Hayward – Emmy Award Winning JournalistMarilyn Mosby, Esq. – State’s Attorney, Baltimore, MDMichael Baisden – Radio Personality, AuthorRosa Parks – Civil Rights ActivistSheryl Lee Ralph – Actress, ActivistShirley Franklin – Former Mayor of AtlantaTamika Mallory – Community ActivistTommy Ford – ActorAnna Marie Horsford - Actress
Honorees (Congresswomen)Hon. Barbara Lee (D-CA)Hon. Bonnie Watson Coleman (D-NJ)Hon. Brenda Lawrence (D-MI)Hon. Carolyn Cheeks Kilpatrick (D-MI)Hon. Carrie P. Meek (D-FL)Hon. Corrine Brown (D-FL)Hon. Cynthia McKinney (D-GA)Hon. Denise Majette (D-GA)Hon. Diane Watson (D-CA)Hon. Donna Christian-Christensen (D-VI)Hon. Donna Edwards (D-MD)Hon. Eddie Bernice Johnson (D-TX)Hon. Eleanor Holmes Norton (D-DC) Hon. Eva M. Clayton (D-NC)Hon. Frederica Wilson (D-FL)Hon. Gwen Moore (D-WI)Hon. Joyce Beatty (D-OH)Hon. Juanita Millender-McDonald (D-CA)Hon. Julia Carson (D-IN)Hon. Kamala Harris (D-CA) - 2017Hon. Karen Bass (D-OH)Hon. Katie Hall (D-IN)Hon. Laura Richardson (D-CA)Hon. Lisa Blunt Rochester (D-DE) - 2017Hon. Marcia Fudge (D-OH)Hon. Maxine Waters (D-CA)Hon. Robin Kelly (D-IL)Hon. Sheila Jackson-Lee (D-TX)Hon. Stephanie Tubbs-Jones (D-OH)Hon. Terri Sewell (D-AL)Hon. Val Demings (D-FL) - 2017Hon. Yvette Clarke (D-NY)Hon. Yvonne Brathwaite Burke (D-CA)
NCBW’S ANNUAL CBC LEGISLATIVE WEEKEND LEADERSHIP AWARDS BRUNCH PARTICIPANTS (Partial List)
Press and Supporters
HON. C. DELORES TUCKER (D-PA)
HON. SHIRLEY CHISHOLM (D-NY)
HISTORY & HIGHLIGHTS
The National Congress of Black women was
founded in 1984
President (2005- Present) Dr. E. Faye Williams, Esq.
Among NCBW’s Founding Members are:• Dr. Dorothy I. Height - President Emeritus, National Council of Negro Women, Inc.• Coretta Scott King - Widow of Dr. Martin Luther King, Jr.• Eleanor Holmes Norton - US Congresswoman, District of Columbia• Hon. Cardiss Collins (D-IL) - US Congresswoman, Illinois• Hon. Alexis Herman - US Secretary of Labor• Hon. Dr. Charlene Drew Jarvis - Councilwoman District of Columbia• Hon. Gloria G. Lawlah - Secretary of Aging, Maryland• Hon. Mary Terrell, Esq. - Judge, District of Columbia• Hon. Nadine P. Winter - Councilwoman District of Columbia• Dr. Lezli Baskerville, Esq. - President, NAFEO
FoundersHon. Shirley Chisholm
(D-NY) - Convening Founder
National Chair 1984-1992
Hon. C. Delores Tucker (D-PA) -
Convening Founder National Chair
1992-2005
National OfficersTrish Morris-Yamba National Board Chair
Ophelia AverittFirst Vice-Chair
Brianna McCastleThird Vice-ChairBernice J. Oden
Corresponding SecretaryAlberta K. Wilson
Second Vice-ChairMaryilyn Blakely
TreasurerDr. DeLisa Brown-Smith
Recording Secretary
Board of DirectorsGlinda Anderson (MD)Shrya Arrington (CA)Janice Brooks (VA)Rosetta Carter (PA)Linda Clemons (IN)Alene Harris (CA)
Dr. Evelyn Jenkins (MD)Hon. Joyce K. Jones (CT)
Dr. Jacqueline Jordan (CT)Yvonne L. Kennedy (AL)
Beverlye Neal (FL)Gwen Newman-Jones (CA)
Angelica Powell (NJ)Dr. Nancy Quarles (MI)
Johnnie Scott-Rice (DC)Dr. Shirley Sims (LA)
Linda Jo Smith (At-Large)Beatrice Thomas (TN)
Marlena Tracy (MD)
ADVOCACY - The Legislative Way
Many factors impact overall good health, success in business, opportunities in growth potential and government influences in the sponsorship and introduction of legislation.
Increasing the participation of women of color in the educational, political, economic, and social arenas, including:
◆ THE NCBW ENTREPRENEURIAL WOMEN’S INITIATIVE
◆ NCBW WOMEN’S ADVOCACY NETWORK
◆ IMMIGRATION REFORM
◆ ERADICATING DOMESTIC VIOLENCE
◆ PREVENTION OF HUMAN TRAFFICKING
◆ PROMOTING WOMEN’S ECONOMIC ADVANCEMENT
◆ ADVOCATING FOR PEOPLE WITH DISABILITIES
Audience Profile
EDUCATION
HOUSEHOLD INCOME
$75,000+48%
$100,000+62%
AGE
25-34
26.3%
35-44
29%
45+ 48.4%
GENDER
Male
54%Female
46%
Has Children
44%
Graduate School 67%
Some College
85%
College 90%
Brunch Attendee Profile
Niche Market Advertising Target Overview: African Americans Affluents■ There are 62 million U.S. Affluents, a segment that’s grown by six percent
since 2010 that includes African Americans.
■ African American current buying power of $1 trillion is forecasted to reach $1.3 trillion by the year 2017.
■ Think about the price-tag of $1.1 trillion dollars. If we were talking about countries, Africa America would be the 16th biggest economy in the world.
■ The black population is young, hip and highly influential. African Americans are growing 64 % faster than the general market.
Niche Marketing Advantage™
“With a current buying power of $1 trillion that is forecasted to reach $1.3 trillion by the year 2017*, the importance of connecting with African-American consumers is more important than ever.”
■ It is not language that distinguishes connectivity with African-Americans, but a brand’s ability to understand the Black experience and cultural nuances that resonate with Blacks. Blacks are more receptive to messages when they feel valued.
■ Advertisers’ spending with media focused on Black audiences is just 3% of $75 billion spent in 2012 on television, magazines, internet, and radio advertisements.
■ Advertisers should not discount the effectiveness of local media such as magazines, newspapers, and special events and reach African-Americans in environments and settings where they are more comfortable and receptive.
■ African Americans Support the brands, products, and services that run relevant to their culture and support advertisers that speak directly to them.
Source: 2013 Nielsen African American Consumer Report
Women Making a Difference
THE EMERGING MARKETPLACE FOR AFRICAN AMERICAN AFFLUENTS & WOMEN
$5,000 SPONSORSHIP
1 page color ad, remarks on program1 table of 10 tickets
$2,500 SPONSORSHIP
1/2 page color ad1 table of 10 tickets
$1,250 SPONSORSHIP
1/2 page Black and White ad1 table of 10 tickets
$20,000 SPONSORSHIP
1 page color ad, remarks on programSponsorship listing on website for the
year1 table of 10 tickets
Booth space for product and/or literature, signage
$15,000 SPONSORSHIP
1 page color ad, remarks on programSponsorship listing on website for 6
months1 table of 10 tickets
Booth space for product and/or literature, signage
$10,000 SPONSORSHIP
1 page color ad, remarks on programSponsorship on website for 6 months
1 table of 10 ticketsBooth space for product and/or
literature, signage
SPON
SORSH
IP$25,000+
SPONSORSHIP 1 page color ad, remarks on programSponsorship listing on website for the
year2 tables of 10 tickets
Booth space for product and/or literature, signage
25+ Advocacy Alliances
$10 million
Raised for NCBW programs
80 %College for Kids
and Teens program participants attend college
50+ Historical
Events