Intelligently Navigating Networking Events

Jason Flores – Director of Marketing ProLango Consulting

Expected Results – Why Go?

• Determine ROI• Target best events

Which Events?

• Iloveseattle.org• LinkedIn Events• Seattletimes.com• PSBJ• Prof. Associations• NWRA• SHRM

Prior to Event

• Strategic vs. Tactical– See who’s attending– Research them and plan to connect

At the Event• Resource vs. Job Seeker• Focus on meeting your target people • Near the door or by food• Initiate conversations• Work the room• Bring a wingman

Comfortable Approach

• Find approachable person• Smile• Make eye contact• Offer your name & use theirs• Use fire starter

Fire Starting Questions

• What brings you here this evening?• What do you do?• I see you’re in marketing, what kind of

marketing do you do?

Fire Starting Statements

• What a great event. Do you attend often? • What a great restaurant. Have you been

here before?

Approaching Groups of People

1. Move close to group2. Show interest in speaker3. Smile and nod4. Ease into group5. Join discussion

F-R-O-G

• Family• Recreation• Occupation• Goals

Conversation Exits

• Standard Exit• Join You (introduction) Exit• Show Appreciation Exit• Invitation Exit

Event Follow-up

• LinkedIn connections• Schedule coffee meetings• Send information or introductions

Next Steps

• Don’t forget about this• Target events• Do your homework• Make great connections• Follow-up & build relationships

Come Join Us!

Free ProLango Career Mixer March 13th 6:30pm @ Citrus Lake Union

www.prolango.comjason@prolango.com