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1 Herald-Tribune Media Group | Retail Rates effective May 1, 2014 (subject to change without notice)
National Advertising Ratesherald-tribune media group
2 Rates may also be viewed at HeraldTribuneMediaSource.com
reach nearly 300,000 adults each week with herald-tribune media!
The Herald-Tribune Media Group is the primary source of news and information in one of America’s wealthiest metro markets.
With more than 700,000 people, Sarasota/Bradenton/Venice is Florida’s fifth largest market. It is the wealthiest of the state’s Top 10 markets and one of the 20 wealthiest major markets in the country.* It also is the nation’s oldest major metro market, but in the last five years, it has added children faster than retirees.
The way to capture this dynamic, lucrative market is with the Herald-Tribune Media Group. Herald-Tribune media reach more than one out of two adults between Tampa Bay and Charlotte Harbor.
• The Herald-Tribune, our daily newspaper, has a circulation of 68,926 daily and 90,167 Sunday, more than all other newspapers in the market combined.
• In peak season your ad is delivered to more than 92,000 readers daily and more than 120,000 on Sunday.
• HeraldTribune.com, our Internet site, attracts nearly one million unique visitors a month, and generates more than ten million page views, making it the market’s most popular local media Internet site.
In print or online, the Herald-Tribune Media Group lets you own one of the finest markets in Florida.
Sources: Scarborough Research 2013; Alliance for Audited Media 2012: Omniture 2013*Markets of 500,000 people or more.
3 Herald-Tribune Media Group | Retail Rates effective May 1, 2014 (subject to change without notice)
Cortez Rd.
Center Rd.
Clark Rd.
Fruitville Rd.
Manatee Ave.
26th
St.
W.
Bene
va R
d.
771
777
72
70
780
72
30170
41
41
275
Blackburn Pt. Rd.
301
Bee Ridge Rd.
Jaca
rand
a Bl
vd.
775
70
Tole
do B
lade
Blvd
.
Lock
woo
d R
idge
Venice Ave.
Sumter Blvd.
Tallevast Rd.
75
75
Laurel Rd.
75
41
41
41
64
41
64
75
75
776
776
776
University Pky.
17th St.
681
34285
3398133947
3424034235
34232
34238
34228
34222
34208
34209
34203
34251
34205
34207
34210
34237
34242
34224
34239
3423134233
33946
34236
33921
34223
33953
34288
34289
34287
3429134292
34293
34275
34286
3424134229
3424334201
34234
34202
34211
34212
34221
34215
34217
34219
Bradenton
Englewood
Sarasota
Boca Grande
Rotonda
Manasota Key
El Jobean
NokomisCasey Key
Lido Key
Siesta Key
Longboat Key
St. Armands Key
Anna MariaIsland
Cape Haze
Palmetto
Laurel
Parrish
Lakewood Ranch
Osprey
Venice
North Port
SARASOTA COUNTY
CHARLOTTE COUNTY
MANATEE COUNTY
Scale In Miles
0 5 10
Gulf of Mexico
Sarasota/Bradenton/Venice Market
Source: Alliance for Audited Media for 52 weeks ending 12/31/12, Herald-Tribune internal reporting.
CirCulation by advertising Zones
Daily Sunday Daily Sunday
Manatee 13,106 16,798 17,201 22,189
Sarasota 31,123 40,305 43,065 54,822
Venice / South 20,381 26,868 30,322 39,402
Total Circulation 68,926 90,167 92,255 120,267
Peak SeasonAnnual Average
4 Rates may also be viewed at HeraldTribuneMediaSource.com
Color ratesDue to high demand for color, availability may be limited and subject to press capacity. Minimum charge is $150. Color is charged at 10% of base rate, per day.
All standard colors and blends shown in the Newspaper Association of America (NAA), Ad-Litho Guide, Ad Pro, Ad/Flex ROP Newspaper Color Ink Book, Vol. 8, are available. Other colors subject to additional charges. No minimum size for color ads. See “Specifications” on page 12 for color printing guidelines.
speCial serviCesSales tax will apply on all special service charges, if imposed.
Electronic TearsheetsElectronic tearsheets are available for each display advertisement. Electronic tearsheets are not provided for classified in-column advertising.
To sign up, please email the Account Name, Account Number, Contact Name, Contact Phone Number and Contact Email Address to [email protected]. We will email you a confirmation, your password and easy to follow instructions.
speCial Days / pages / FeaturesSunday . . . . . . . . . . . . . . . Comics, Real Estate, Arts, Parade Magazine
Monday . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Business Weekly
Tuesday . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Health+Fitness
Wednesday . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Food & Wine
Thursday . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Ticket
Friday . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . at home
Saturday. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Real Estate
Closing times / DeaDlinesDisplay Advertising* Advertisement Space Copy Due Copy DueAppears Deadline Show Proof No Proof & Electronic
monday Friday 10 am Thursday noon Friday noonBusiness Weekly Thursday noon Thursday noon Thursday noon
tuesday Friday noon Thursday noon Friday noonHealth+Fitness Friday noon Thursday noon Friday noon
Wednesday Monday noon Friday noon Monday noonFood & Wine Monday noon Friday noon Monday noonH-T Select Thursday 5 pm Thursday noon Friday noon
thursday Monday 4 pm Monday noon Tuesday noonTicket Monday 4 pm Monday noon Tuesday noon
Friday Tuesday 4 pm Tuesday noon Wednesday noonat home Tuesday 4 pm Tuesday noon Wednesday noon
saturday Thursday 10 am Wednesday noon Thursday noonReal Estate Tuesday 4 pm Tuesday noon Wednesday noon
sunday Thursday noon Wednesday noon Thursday noonReal Estate Wednesday 4 pm Tuesday noon Wednesday noonYes! Monday 10 am Monday noon Tuesday noonComics 16 days prior 16 days prior 16 days prior
*Holiday Deadlines will be advanced by one or more days.
5 Herald-Tribune Media Group | Retail Rates effective May 1, 2014 (subject to change without notice)
at homePublished every Friday. For the most discriminating customers engaged in home fashions, outdoor living and gardening.
Business WeeklyPublished every Monday. Promote your products and services to readers interested in local business, banking, real estate, stocks and technology.
Food & WinePublished every Wednesday. From dining out to eating in, readers are affluent food and wine lovers.
Health+FitnessPublished every Tuesday. Target active and health-conscious consumers reading about health, fitness and nutrition.
Saturday Real EstatePublished every Saturday. Your weekly Saturday walk-through for everyone involved in today’s local market. Homes for sale, rentals, financing and neighborhood trends.
TicketPublished every Thursday. Your weekly guide to local entertainment, movies and restaurants. Also distributed in high traffic locations, therefore available every day of the week.
Weekly tabloiDs
6 Rates may also be viewed at HeraldTribuneMediaSource.com
magazines
Better LivingPublished bi-monthly, Better Living is dedicated to active adults making the most of Gulf Coast living.
Dining GuidePublished three times each year, Dining Guide features articles covering restaurant trends and talents that define our area’s cuisine.
Golf & LeisureThe area’s premier annual golf publication. Golf & Leisure provides listings to help golfers make informed decisions on where to play their next round and articles that explore some of the newest golfing trends.
Gulf Coast WelcomeGulf Coast Welcome is an annual guide to Sarasota, Manatee and Charlotte counties designed for newcomers and visitors. Distributed year round and mailed monthly to new residents.
Hurricane GuidePublished in May, the annual guide to surviving severe weather on the Gulf Coast.
Physician GuidePublished in September, this annual supplement serves as the premiere physician reference guide enhanced by an online edition that includes hot links to physicians’ websites.
StyleStyle is delivered on the first Sunday of each month to the finest neighborhoods in the market as well as to select retail shops and newsstands. Online at HeraldTribune.com/Style.
Ticket+Ticket+ touts area hot spots, attractions and destinations … a must-see pub to learn about all the must-see destinations.
A MAGAZINE OF THE HERALD-TRIBUNE MEDIA GROUP
OCTOBER 2014Better LivingJanuary 2013 betterliving.com
Cultivating relationships later in life
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7 Herald-Tribune Media Group | Retail Rates effective May 1, 2014 (subject to change without notice)
ComiCsFlysheet Inside (2 pages) $3,495Spadea Outside (2 pages) $3,995
Deadline 15 business days prior to insertion date for space and copy. Frequency discounts available.
speCial ratesPosition PagesSection requests will be accepted on an availability basis only and cannot be guaranteed. All zoned advertising will appear in the local section. Position requests for specific pages or page locations will be accepted on a premium basis only (see below). Consecutive multi-week agreements supercede single insertion reservations.
Page Limitations Above Contract Rate
1A 6 x 2" See chart on right
2A 3 x 10.5" Only 10%
3A 6 x 10.5" or 3 x 10.5" 10%
OP-ED 3 x 10" Only 10%
Weather 6 x 10.5" Only 25% (Color 50% off)
1B 6 x 2" See chart on right
Nonprofit RateGovernment agencies, chambers of commerce and other nonprofit organizations may enjoy additional discounts in select products. Documentation of 501(c)3 status required.
Political RateLocal candidates for office and politicial organizations will be granted 25% off open modular space rates for Main or Local news sections. Color and tabloid rates are not discounted. For state and national political rates, see National & State Rate Card.
Holiday RatesSunday rates and added home delivery distribution apply for the following holidays: New Year’s Day, Memorial Day, Fourth of July, Labor Day, Thanksgiving Day and Christmas Day.
Front-page bannersImpact your customers from the front page of the Herald-Tribune.
Size 6 col. x 2" Contract required.
a seCtion 52x 26x 13x
Sunday $1,200 $1,440 $1,560Monday-Wednesday $800 $960 $1,040Thursday-Saturday $1,000 $1,200 $1,300 b seCtion 52x 26x 13x
Sunday $1,000 $1,200 $1,300Monday-Wednesday $600 $720 $780Thursday-Saturday $800 $960 $1,040
8 Rates may also be viewed at HeraldTribuneMediaSource.com
meChaniCal measurementsThese are the column widths for all standard newspaper sections. Includes Main News, Local, Sports and more.
These are the column widths for all tabloid newspaper sections. Includes Business Weekly, Health + Fitness, Food & Wine, Ticket, at home and Real Estate.
These are the column widths for all quarterfold sections. Includes Dining Guide, Gulf Coast Welcome.
speCiFiCationsElectronic Prepressn Advertisements are accepted in digital Macintosh format.n Ads must be submitted by ad deadline.n Call your marketing consultant about electronic ad
submission.
EquipmentSubmit your digital ads on one of the following media:CD ROMUSB Flash Drive
Column Widths rop1 1.542"2 3.233"3 4.924"4 6.617"5 8.308"6 10"Double Truck 20.75"Full Page Depth 20.75"
Column Widths tabloiD1 2.396"2 4.931"3 NA4 10"Double Truck 21"Full Page Depth 9.762"
Column Widths QuarterFolD1 2.396"2 4.931"Double Truck 11"Full Page Depth 9.762"
Complete Ad Submissionn Complete ads are accepted in Adobe Acrobat PDF file format.n All fonts must be embedded in the PDF.n Process color ads must be CMYK. Photos and graphics must
be converted to CMYK prior to embedding in the PDF. Embedded RGB photos and graphics are not acceptable.
n Complete ads must be submitted with a composite proof.
Element Ad Submissionn Include the document from the page layout program and all
linked photos and graphics.n Collect screen and printer font files. Logos and imported EPS
art may contain fonts that might not be collected from within the page layout program.
n All page layout programs and artwork must be supported by our current software applications which are periodically updated.
InDesign CS5.5 - ver. 7.5 Adobe Illustrator CS5 - ver. 15.1.0
Adobe Photoshop CS5 Extended - ver. 13.1x64 Acrobat X - ver. 10.1.5
n Do not supply elements in compression programs like Stuffit.n Supply only elements for a specific publication date on media.n Element ads must be submitted with a composite proof.n Art requiring separation/scanning must be original prints,
slides or transparencies. Do not submit prescreened art.n All spot and/or PMS colors must be converted and saved for
process CMYK output. (Note: “Process Separation” box must be checked on all custom colors).
Original Photo/Artwork Resolutionsn Resolution specifications are for art used at actual size (100%)
in page layout program. Scaling art in layout programs affects output resolution. Example: 300 dpi image enlarged 400% within layout program actually has output resolution of 72 dpi.
n Do not select “Resample Image” when changing resolution under “Image Size” in Photoshop. Resampling does NOT increase the quality of the image.
n Non-glossy products are 180 dpi at 90 line output screen.n Glossy products are 300 dpi at 133 line output screen.n Line art resolution must be 1,000 dpi.n Photos must be saved as EPS or TIFF, in GRAYSCALE or CMYK.
Photo Toning Specifications – Non-Glossy Productsn Allow for a 30% dot gain in the mid-tone regions.n Maximum color saturation is 240%n Printing Inks Setup in Photoshop must be set at “
SWOP (Newsprint).” Found under “File: Preferences: Printing Inks Setup.”
Photo Toning Specifications – Glossy Productsn Allow for a 20% dot gain in the midtone regions.n Maximum color saturation is 280%n Printing Inks Setup in Photoshop must be set at “SWOP
(Coated).” Found under “File: Preferences: Printing Inks Setup.”
9 Herald-Tribune Media Group | Retail Rates effective May 1, 2014 (subject to change without notice)
ContraCt & Copy regulationsThe forwarding of an order or advertising copy by the advertiser or its agent to the Publisher for publication shall be considered an unqualified acceptance of all the rates, terms and conditions under which the advertising is at the time being sold by the Publisher. The Publisher shall have the right to correctly classify, edit or reject any advertisement.
Annual contracts are effective for 12 months from the first day of the month in which they are signed.
Any advertiser failing to meet the level contracted for, herewith for the period specified, will be billed the difference between the rate granted and the rate that should have applied during the term of the agreement.
Any advertising rate adjustment will be affected by giving 30 days written notice to contract advertisers. Upon notice, the advertiser has the option to accept the rate adjustment or terminate the contract without penalty.
The advertiser and advertising agency are jointly and severally responsible for the content of all advertisements published at the request of it or its agent, and shall indemnify, defend and hold harmless the Publisher from any claim or lawsuit arising out of the advertisements.
The Publisher accepts no liability for its failure, for any cause, to insert an advertisement. The Publisher accepts no liability for an error in an advertisement for which it may be responsible, except for the cost of the space occupied by the error. In order to qualify for allowances, claims for errors must be made within thirty days from the date of invoice. Credit for errors is allowed only for the first insertion.
Advertising placed on a no proof basis, including advertising submitted after deadline, is published at the advertiser’s risk. Copy in such ads cannot be changed. No allowances or make-goods will be given for ads submitted on a no proof basis.
Every effort will be made to afford an advertising position desired, however, under no circumstances is position guaranteed and advertising must be paid for regardless of position.
Advertising which simulates editorial or news material must be labeled prominently as ADVERTISEMENT in 10 point type over every two columns and may not be set in Herald-Tribune news text typefaces.
Commission & terms oF paymentLocal ROP and Classified rates are noncommissionable.
To be considered a local retailer, advertiser must have permanent retail outlet(s) in the eight-county marketplace of Sarasota, Manatee, Charlotte, DeSoto, Lee, Pasco, Pinellas or Hillsborough counties; and advertised merchandise must be available at those local outlets. Retailers who sell directly to the public and have permanent retail outlet(s) within the state of Florida, but outside the above eight-county area will earn the State rates listed in the prevailing General Rate Card.
All rates are net cash with order unless credit has been approved by the Publisher. Where credit has been extended, invoices are payable by terms stipulated on the invoice statement. Publisher will invoice advertiser on a monthly or cash basis depending on financial condition and known credit data. Accounts more than 30 days past due shall bear interest at the rate of 1.5% per month (18% per annum).
All rates on this card will be subject to the addition of any local, state or federal tax, if imposed.
Claims for errors in billing must be made within 30 days of invoice; otherwise, such claims will not be considered.
10 Rates may also be viewed at HeraldTribuneMediaSource.com
rop ratesNational Rate - NetRetailers who sell directly to the public and do not have permanent retail outlet(s) within the State of Florida will earn National rates.
Daily per inch Sunday per inchOpen 77.95 90.91100" 73.85 86.37500" 68.86 82.051,000" 65.74 77.94
State Rate - NetRetailers who sell directly to the public and have permanent retail outlet(s) within the State of Florida, but outside the six-county marketplace of Sarasota, Manatee, Charlotte, DeSoto, Pinellas or Hillsborough counties will earn the State rates.
Daily per inch Sunday per inchOpen 70.16 81.82100" 66.47 77.73500" 61.97 73.85
CAP/Dealer Association Rate - Net Daily per inch Sunday per inchPer inch/Open $59.63 $69.55100" 56.50 66.07500" 52.68 62.77
Nonprofit Rate - State/National - Net Daily per inch Sunday per inchOpen $51.40 $64.26Color $389.63 $428.60Documentation of 501(c)3 status is required.
Political/Action Group Advertising - Net Daily per inch Sunday per inchFederal Office $22.61 $27.82State Office 22.61 27.82Advocacy 26.27 31.80
Transient/ Travel/ Attraction/ Seminar - Net Daily per inch Sunday per inchFull Page $48.28 $60.40Half Page 53.11 66.44Quarter Page 58.41 73.02All other sizes 64.25 80.32
Color Daily Color SundayFull Page $898.00 $988.00Half Page 545.00 599.00Quarter Page 389.63 428.60Less than a Quarter Page 260.00 320.00
Motion Picture Rate - Net Daily per inch Sunday per inchPer inch $90.45 $104.87
Pharmaceutical & Package Goods Rates - NetPer inch includes full process color
Daily per inch Sunday per inch $58.30 $62.39
Frequency Discount25% discount for additional insertions (same size - no copy change) during a seven-day period, excluding Sunday. Must be ordered at the same time. Applies to space only. May not be applied to Motion Picture, Transient, Travel, Attraction and Seminar advertising. Standard Ad Units accepted.
Holiday Rates*Sunday rates apply on the following holidays: New Year’s Day, Memorial Day, Labor Day, Fourth of July, Thanksgiving Day and Christmas Day.*Full run inserts required.
Color rates Daily SundayFull Page $898.00 $988.00Half Page 545.00 599.00Quarter Page 389.63 428.60
All standard colors and blends shown in the Newspaper Association of America (NAA), Ad-Litho Guide, Ad Pro, Ad/Flex ROP Newspaper Color Ink Book, Vol. 8, are available. Other colors subject to additional charges. No minimum size for color ads.
ComiCsComic Spadea Wrap, Comic Gatefold, Comic Press-fed Inserts - NetRates based on cost per thousand. Circulation is full run only. Camera-ready material required 30 days prior to publication date.
Per Thousand 1x 12x 26XGatefold $39 $36 $34Fly Sheet $43 $40 $37
preprint ratesNational/Co-op Preprint Insert - NetCost per thousand Std Tab Inserts Per Year Pages Pages 1x 12x 24x
2 4 $54 $50 $47 4 8 57 54 51 6 12 61 57 54 8 16 65 61 57 10 20 69 65 61 Single Sheet 40 37 34
*Add $4 per thousand for each additional four tab pages.
11 Herald-Tribune Media Group | Retail Rates effective May 1, 2014 (subject to change without notice)
Front-page notesWith Front-Page Notes, you get a high-impact, low-cost method of reaching customers. Available in a variety of colors and sizes, Front-Page Notes will highlight your sales event or professional service. Available seven days a week.
MusT run enTire ediTionFlat rate, regardless of quantity. Single-sheet Front Page Notes. Standard size 3"x3"
Daily sunDay
Full Run (3-color*) $3,200 $3,775Full Run (Full Color) $3,425 $4,000
Tab Sections (3-color*) $2,825Tab Sections (Full Color) $3,050
Ticket (3-color*) $3,475Ticket (Full Color) $3,700
Sara/Mana (3-color*) $2,225 $2,675Sara/Mana (Full Color) $2,450 $2,900
Sara/Venice (3-color*) $2,650 $3,150Sara/Venice (Full Color) $2,875 $3,375
Sarasota (3-color*) $1,850 $2,225Sarasota (Full Color) $2,050 $2,425
Manatee (3-color*) $850 $1,025Manatee (Full Color) $1,050 $1,225
Venice (3-color*) $1,500 $1,800Venice (Full Color) $1,700 $2,000
H-Tselect (3-color*) $1,025H-Tselect (Full Color) $1,225
YES! (3-color*) $650YES! (Full Color) $850YES! (Added to H-T) $575
AppliCATion onlyZoned: $35 (cpm)Full Run: $30 (cpm)
*Up To 3 Colors, inClUding blACk
Combination RatesHalifax Media Group includes 31 media companies in Florida, North Carolina, Louisiana and South Carolina. Combination rates for print and digital advertising are available. Contact Ken Workowski at 386-265-6823 for details.
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glossy print & Deliver1- or 2-SidedThe cost per thousand rates reflect layout, copywriting, typesetting, printing and distribution for process-color glossy inserts. Total quantity must be printed in a single press run. 15,000- 50,000- 49,999 99,999 100,000+Half Sheet 8.5" x 5.5" $48 $40 $358.5" x 11" Single Sheet $68 $62 $5810" x 11" Jumbo Single Sheet $70 $64 $6011" x 17" 4pg Folded $99 $84 $7820" x 22" 4pg Folded $130 $120 $105Minimum run 15,000. Print over-run 30% discount off rates shown above.
non-glossy print & DeliverThe cost per thousand rates reflect layout, copywriting, typesetting, printing and distribution for process-color non-glossy inserts. Total quantity must be printed in a single press run.
10,000- 15,000- 14,999 24,999 25,000+Half Sheet 8.5” x 5.5” $41 $39 $36
Minimum run 10,000.
DeadlinesOrders must be submitted 15 business days prior to publication. During holiday periods, please confirm deadlines with your Herald-Tribune Media Group marketing consultant.
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1623
997
12 Rates may also be viewed at HeraldTribuneMediaSource.com
Clark
Fruitville Rd.
Manatee Ave.
26th
St.
W.
72
70
72
301
41
41
275
301
Bee Ridge Rd.
70
Lock
woo
d R
idge
Tallevast Rd.
64
75
University Pky.
17th St.
75
75
75
41
41
Ben
eva
34240
34235
34232
34238
34203
34237
34239
34231 34233 34241
3424334201
34234
34202
34211
Manatee
Sarasota
Parrish
Lakewood Ranch
Osprey SARASOTA COUNTYMANATEE COUNTY
H-Tselect – a weekly publication from the Herald-Tribune Media Group – Southwest Florida’s go-to source for local content and advertising.
H-Tselect combines quick-read news items with local coupons, sale ads and inserts from major regional and national retailers. This colorful and engaging publication is delivered in bags every Wednesday to desirable households offering your businesses the opportunity to increase awareness, penetration and reach!
H-Tselect. Select Content. Select Advertising. Select Delivery. Select it for your business today!
PublishesEvery Wednesday
Distribution 30,000 (by zip code)
Space DeadlinesROP: Thursday 5 p.m. Preprints: 15 days prior to publication
ROP Proof DeadlineFriday Noon
All ads in modular sizing of the Herald-Tribune
ROP Rates Spending Cost per Inches Inches Inches Inches Inches Inches Level Inch 10.5 21 31.5 63 94.5 126 six 1/6 pg 1/4 pg 1/2 pg 3/4 pg Full
Open $11.50 $120.75 $241.50 $362.25 $724.50 $1,086.75 $1,449.00
$4,500 $10.50 $110.25 $220.50 $330.75 $661.50 $992.25 $1,323.00
$11,000 $10.00 $105.00 $210.00 $315.00 $630.00 $945.00 $1,260.00
$18,500 $9.50 $99.75 $199.50 $299.25 $598.50 $897.75 $1,197.00
$27,000 $9.00 $94.50 $189.00 $283.50 $567.00 $850.50 $1,134.00
$39,000 $8.50 $89.25 $178.50 $267.75 $535.50 $803.25 $1,071.00
$56,000 $8.00 $84.00 $168.00 $252.00 $504.00 $756.00 $1,008.00
$80,000 $7.50 $78.75 $157.50 $236.25 $472.50 $708.75 $945.00
$115,000 $6.75 $70.88 $141.75 $212.63 $425.25 $637.88 $850.50
$140,000 $6.25 $65.63 $131.25 $196.88 $393.75 $590.63 $787.50
$165,000 $5.75 $60.38 $120.75 $181.13 $362.25 $543.38 $724.50
$200,000 $5.50 $57.75 $115.50 $173.25 $346.50 $519.75 $693.00
$250,000 $5.25 $55.13 $110.25 $165.38 $330.75 $496.13 $661.50
Color 10% of base; min $75 $75.00 $75.00 $75.00 $75.00 $75.00 $108.68 $144.90 Free color with a 26x commitment for 1/2 or full page.
Pre Print Rates, Notes and Wraps also available
AN EDITION OF THE HERALD-TRIBUNE
13 Herald-Tribune Media Group | Retail Rates effective May 1, 2014 (subject to change without notice)
Cortez Rd.
Center Rd.
Clark Rd.
Fruitville Rd.
Manatee Ave.
26th
St.
W.
Bene
va R
d.
771
777
72
70
780
72
301
70
41
41
275
Blackburn Pt. Rd.
301
Bee Ridge Rd.
Jaca
rand
a Bl
vd.
775
70
Tole
do B
lade
Blv
d.
Lock
woo
d Ri
dge
Venice Ave.
Sum
ter Blvd.
Tallevast Rd.
Laurel Rd.
75
41
41
41
64
64
75
75
776
776
776
17th St.
681
University Pky.
34285
3398133947
34240
34235
34232
34238
34228
34222
34208
34209
34203
34251
34205
34207
34210
34237
34242
34224
34239
3423134233
33946
34236
33921
34223
33953
34288
34289
34287
3429134292
34293
34275
34286
3424134229
34243
34201
34234
34202
34211
34212
34221
34215
34217
34219
Bradenton
Englewood
Sarasota
Boca Grande
Rotonda
Manasota Key
El Jobean
NokomisCasey Key
Lido Key
Siesta Key
Longboat Key
St. Armands Key
Anna MariaIsland
Cape Haze
Palmetto
Laurel
Parrish
Lakewood Ranch
Osprey
Venice
North Port
SARASOTA COUNTY
CHARLOTTE COUNTY
MANATEE COUNTY
Scale In Miles
0 5 10
Gulf of Mexico
75
7541
yes! – a weekly publication from the Herald-Tribune Media Group, Southwest Florida’s go-to source for local content and advertising.
yes!, content is focused on home, electronics, food, fashion, trends, beauty and technology and is delivered to desirable households. This product offers businesses the opportunity to increase awareness, penetration and reach, gaining the attention of new and current customers.
yes! will allow you to reach people who desire to read and shop on the day they have the most time … Sunday.
Publishes Every Sunday
Distribution 15,000 (by zip code)
Space Deadline Display Ads: Monday 10 a.m. Preprints: 10 days prior to publication
yesYour Essential Shopper TM
Display Ratessize 1x 13x 26x 52xPage 1 Front Cover 6x3 N/A $175 $150 $125
Page 3 Home & Decor 6x10.5 $369 $250 $200 $150
Page 4 Food 6x3 $200 $150 $125 $100
Page 4 Food 6x10.5 $369 $250 $200 $150
Page 5 Fashion 6x10.5 $369 $250 $200 $150
Page 6 Tech & Home 6x10.5 $369 $250 $200 $150
Page 7 Classified 6x10.5 $369 $250 $200 $150
Page 8 Back Cover 6xfull N/A $350 $325 $300
INSIDE Full Page 6xfull $500 $300 $275 $200
All rates include full process color.
Print & DeliversSame as Herald-Tribune; Prices are per thousand
glossy
2-sided 8.5” x 11” 15,000 $1,020
non-glossy
1 side/2 colors 15,000 $525
Front-Page NotesFull run only
up to 3 Colors process Coloryes! added on $575 $575
yes! alone $650 $850
n ASOS slim pant with jetpocket, $50.90 athttp://us.asos.com.
You’ll want to steal thecookies and thesecookie jars.
12 more terrific shopping discoveries on page 2
great finds
fitnesselectronics
insidepage 3
$12.99
beautyTammy quilted patchwork tote$46 | Donna Sharp | www.kohls.com
n Cotton bag is 12 x 13.5 x 4 inches.n Three pockets inside, one outside.n Available in seven color combinations.
‘Latin Live’$16.99 | Jazzercise | https://togs.jazzercise.com
n Workout DVD features Latin ballroom-style exercises.n Fast-paced 45-minute total body workout.
fashion
n Leatherette sleeve varsity jacket,$29.80 at Forever 21.
n Baby Phat fur-trimmed woolbomber, $69.99 at www.eastbay.com.
n Sauce varsity jacket, $124 atwww.singer22.com.
n Varsity-style hand-knit cardiganfrom Canadian Sweater, $606 atwww.farfetch.com.
Gareth Pugh for M.A.C.lipstick$22 | M.A.C. stores
n Limited-edition lipstick adds drama to your look.n Shade pictured: Fervent.n Also available in paler Restrict.
GANNETT
B lack and navy trousers andjeans make the morning fashion decisions simple. Butit might be time to kick up afuss and change into brightly coloredpants instead.
School daysGANNETT
port an athletic stylewithout lifting a fingerby wearing these com-fortable varsity jackets.
S
W200 HD Flash MemoryCamcorder$159.99 | Samsung | Best Buy n Compact camcorder has 1x optical zoom and 3x digital zoom.n Image stabilization keeps footage steady.n Also takes still photos.
n Sporty PU-Sleeve varsity jacket,$29.99 at Charlotte Russe.
n Jeggings in red, blue or pink, $44.50 atAmerican Eagle Outfitters.
n Blue Essence skinnytwill ankle jeans, $88 atNordstrom.
n Conscious Collectionpants, $34.95 at H&M.
n Aegean leather pantby Doma, $488 at FreePeople.
n Bright Side zipper pantfrom Jones New York,$119 at www.jny.com.
n Decree skinny denim,$48 in JCPenney storesonly.
Take non-neutral pants for a spin
Color craze
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Amenities include Recreation Center with Fitness, Pool & Spa, Nature Trails, Fishing, Observation Deck, Picnic Areas, Gazebo and Marina
$139,990*
Last Chance to Live on the Braden River!
FRO
M
www.nealcommunities.comCBC 1256375 *Prices subject to change without notice 123011
Condominium Closeout Pricing
ST06
7264
74
yesYour Essential Shopper
TM
n ASOS slim pant with jetpocket, $50.90 athttp://us.asos.com.
You’ll want to steal thecookies and thesecookie jars.
Gray makesother colorspop.
Sunday, January 8, 2012
12 more terrific shopping discoveries on page 2
great finds
fitnesselectronics
insidepage 5
insidepage 3
$12.99
$55
beautyTammy quilted patchwork tote$46 | Donna Sharp | www.kohls.comn Cotton bag is 12 x 13.5 x 4 inches.n Three pockets inside, one outside.n Available in seven color combinations.
‘Latin Live’$16.99 | Jazzercise | https://togs.jazzercise.com
n Workout DVD features Latin ballroom-style exercises.n Fast-paced 45-minute total body workout.
fashion
n Leatherette sleeve varsity jacket,$29.80 at Forever 21.
n Baby Phat fur-trimmed woolbomber, $69.99 at www.eastbay.com.
n Sauce varsity jacket, $124 atwww.singer22.com.
n Varsity-style hand-knit cardiganfrom Canadian Sweater, $606 atwww.farfetch.com.
Gareth Pugh for M.A.C.lipstick$22 | M.A.C. stores
n Limited-edition lipstick adds drama to your look.n Shade pictured: Fervent.n Also available in paler Restrict.
GANNETT
B lack and navy trousers andjeans make the morning fashion decisions simple. Butit might be time to kick up afuss and change into brightly coloredpants instead.
School daysGANNETT
port an athletic stylewithout lifting a fingerby wearing these com-fortable varsity jackets.
S
W200 HD Flash MemoryCamcorder$159.99 | Samsung | Best Buy n Compact camcorder has 1x optical zoom and 3x digital zoom.n Image stabilization keeps footage steady.n Also takes still photos.
n Sporty PU-Sleeve varsity jacket,$29.99 at Charlotte Russe.
n Jeggings in red, blue or pink, $44.50 atAmerican Eagle Outfitters.
n Blue Essence skinnytwill ankle jeans, $88 atNordstrom.
n Conscious Collectionpants, $34.95 at H&M.
n Aegean leather pantby Doma, $488 at FreePeople.
n Bright Side zipper pantfrom Jones New York,$119 at www.jny.com.
n Decree skinny denim,$48 in JCPenney storesonly.
Take non-neutral pants for a spin
Color crazegreat finds 12 more terrific shopping discoveries on page 2
Sunday, January 8, 2012
every Sunday, contact customer service at941-361-4450
or email: [email protected] Subscriptions and
cancellations accepted.
yesYour Essential Shopper
TM
If you would like to continue to receive
AN EDITION OF THE
Pre-Print RatesCost per thousandMinimum quantity is 3,000. Distributed to the following zip codes: 34243; 34234; 34235; 34237; 34232; 34231; 34241.
FREquENCY
size 1 12 24 36 48 72 84Single Sheet $25 $25 $25 $25 $25 $25 $25
4 tab 51 49 48 46 45 43 40
8 tab 60 59 58 57 52 51 50
12 tab 62 61 60 59 57 56 52
16 tab 67 66 64 63 61 60 59
20 tab 71 70 69 68 66 64 63
24 tab 76 75 74 73 70 69 68
28 tab 78 77 76 75 73 71 70
32 tab* 82 81 80 79 77 76 75
*Add $2 per thousand for each additional four tab pages.
how to Contact us for advertising:Sarasota
1741 Main Street, Sarasota, FL 34236 941-361-4000
Manatee8713 E. State Road 70, Bradenton, FL 34202
941-745-7808
Venice300 Tamiami Trail S., Venice, FL 34285
941-486-3030
National Advertising1741 Main Street, Sarasota, FL 34236
941-361-4203
HeraldTribune.com1741 Main Street, Sarasota, FL 34236
941-361-4000
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