My Sales and Marketing Plan

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    Messaging

    Market Segments Message

    Segment Name -

    Segment Name -

    Other -

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    Market Demographics

    Market Segments Characteristic Characteristic Characteristic

    Segment Name - - -

    Segment Name - - -

    Other - - -

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    Characteristic Characteristic

    - -

    - -

    - -

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    Market AnalysisYear 1 Year 2

    Potential Customers GrowthSegment Name 0% 0 0

    Segment Name 0% 0 0

    Other 0% 0 0Total 0.00% 0 0

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    Year 3 Year 4 Year 5

    CAGR

    0 0 0 0.00%

    0 0 0 0.00%

    0 0 0 0.00%0 0 0 0.00%

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    ma_table_intro.mp3

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    Milestones

    Advertising Start Date End Date BudgetName me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0Other 10/20/2012 11/19/2012 $0

    Total Advertising Budget $0

    PR Start Date End Date BudgetName me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0Other 10/20/2012 11/19/2012 $0

    Total PR Budget $0

    Direct Marketing Start Date End Date BudgetName me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0Other 10/20/2012 11/19/2012 $0

    Total Direct Marketing Budget $0

    Web Development Start Date End Date BudgetName me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0Other 10/20/2012 11/19/2012 $0

    Total Web Development Budget $0

    Other Start Date End Date BudgetName me 10/20/2012 11/19/2012 $0

    Name me 10/20/2012 11/19/2012 $0Name me 10/20/2012 11/19/2012 $0Other 10/20/2012 11/19/2012 $0

    Total Other Budget $0

    Totals $0

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    Manager Department

    ABC Department

    ABC Department

    ABC DepartmentABC Department

    Manager Department

    ABC Department

    ABC Department

    ABC DepartmentABC Department

    Manager Department

    ABC Department

    ABC Department

    ABC DepartmentABC Department

    Manager Department

    ABC Department

    ABC Department

    ABC DepartmentABC Department

    Manager Department

    ABC Department

    ABC DepartmentABC DepartmentABC Department

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    Start Date End Date Budget

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $010/20/2012 11/19/2012 $0

    $0

    Start Date End Date Budget

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $010/20/2012 11/19/2012 $0

    $0

    Start Date End Date Budget

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $010/20/2012 11/19/2012 $0

    $0

    Start Date End Date Budget

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $010/20/2012 11/19/2012 $0

    $0

    Start Date End Date Budget

    10/20/2012 11/19/2012 $0

    10/20/2012 11/19/2012 $010/20/2012 11/19/2012 $010/20/2012 11/19/2012 $0

    $0

    $0

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    Manager Department

    ABC Department

    ABC Department

    ABC DepartmentABC Department

    Manager Department

    ABC Department

    ABC Department

    ABC DepartmentABC Department

    Manager Department

    ABC Department

    ABC Department

    ABC DepartmentABC Department

    Manager Department

    ABC Department

    ABC Department

    ABC DepartmentABC Department

    Manager Department

    ABC Department

    ABC DepartmentABC DepartmentABC Department

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    Start Date End Date Budget Manager Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department0 0 $0 ABC Department

    $0

    Start Date End Date Budget Manager Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department0 0 $0 ABC Department

    $0

    Start Date End Date Budget Manager Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department0 0 $0 ABC Department

    $0

    Start Date End Date Budget Manager Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department0 0 $0 ABC Department

    $0

    Start Date End Date Budget Manager Department

    0 0 $0 ABC Department

    0 0 $0 ABC Department0 0 $0 ABC Department0 0 $0 ABC Department

    $0

    $0

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    Sales ForecastMonth 1 Month 2

    SalesRow 1 0% $0 $0

    Row 2 0% $0 $0

    Row 3 0% $0 $0Total Sales $0 $0

    Direct Cost of Sales Month 1 Month 2Row 1 $0 $0

    Row 2 $0 $0

    Row 3 $0 $0

    Subtotal Direct Cost of Sales $0 $0

    Sales Forecast

    Month 1 Month 2Unit SalesRow 1 0% 0 0

    Row 2 0% 0 0

    Row 3 0% 0 0

    Total Unit Sales 0 0

    Unit Prices Month 1 Month 2Row 1 $0.00 $0.00

    Row 2 $0.00 $0.00

    Row 3 $0.00 $0.00

    SalesRow 1 $0 $0

    Row 2 $0 $0

    Row 3 $0 $0

    Total Sales $0 $0

    Direct Unit Costs Month 1 Month 2Row 1 0.00% $0.00 $0.00

    Row 2 0.00% $0.00 $0.00

    Row 3 0.00% $0.00 $0.00

    Direct Cost of SalesRow 1 $0 $0

    Row 2 $0 $0

    Row 3 $0 $0

    Subtotal Direct Cost of Sales $0 $0

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    Month 3 Month 4 Month 5 Month 6 Month 7

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 3 Month 4 Month 5 Month 6 Month 7

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 3 Month 4 Month 5 Month 6 Month 7

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    Month 3 Month 4 Month 5 Month 6 Month 7

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 3 Month 4 Month 5 Month 6 Month 7

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Month 8 Month 9 Month 10 Month 11 Month 12

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 8 Month 9 Month 10 Month 11 Month 12

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 8 Month 9 Month 10 Month 11 Month 12

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    Month 8 Month 9 Month 10 Month 11 Month 12

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 8 Month 9 Month 10 Month 11 Month 12

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Year 1 Month 13 Month 14 Month 15

    $0 0% $0 $0 $0

    $0 0% $0 $0 $0

    $0 0% $0 $0 $0$0 $0 $0 $0

    Year 1 Month 13 Month 14 Month 15

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    Year 1 Month 13 Month 14 Month 15

    0 0% 0 0 0

    0 0% 0 0 0

    0 0% 0 0 0

    0 0 0 0

    Year 1 Month 13 Month 14 Month 15

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    Year 1 Month 13 Month 14 Month 15

    $0.00 0% $0.00 $0.00 $0.00

    $0.00 0% $0.00 $0.00 $0.00

    $0.00 0% $0.00 $0.00 $0.00

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

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    Month 16 Month 17 Month 18 Month 19 Month 20

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 16 Month 17 Month 18 Month 19 Month 20

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 16 Month 17 Month 18 Month 19 Month 20

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    Month 16 Month 17 Month 18 Month 19 Month 20

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 16 Month 17 Month 18 Month 19 Month 20

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Month 21 Month 22 Month 23 Month 24 Year 2

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 21 Month 22 Month 23 Month 24 Year 2

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 21 Month 22 Month 23 Month 24 Year 2

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    Month 21 Month 22 Month 23 Month 24 Year 2

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 21 Month 22 Month 23 Month 24 Year 2

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Year 2 Year 3 Year 4 Year 5

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0$0 $0 $0 $0

    Year 2 Year 3 Year 4 Year 5

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    Year 2 Year 3 Year 4 Year 5

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    Year 2 Year 3 Year 4 Year 5

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    Year 2 Year 3 Year 4 Year 5

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

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    chart_sales_values_monthly_year2_planned

    chart_sales_values_monthly_year2_planned

    chart_sales_units_monthly_year2_planned

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    Month 1 Month 2 Month 3 Month 4

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0$0 $0 $0 $0

    Month 1 Month 2 Month 3 Month 4

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    Month 1 Month 2 Month 3 Month 4

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    Month 1 Month 2 Month 3 Month 4

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0

    $0 $0 $0 $0

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    Month 1 Month 2 Month 3 Month 4

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

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    Month 5 Month 6 Month 7 Month 8 Month 9

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 5 Month 6 Month 7 Month 8 Month 9

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 5 Month 6 Month 7 Month 8 Month 9

    0 0 0 0 0

    0 0 0 0 0

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    0 0 0 0 0

    Month 5 Month 6 Month 7 Month 8 Month 9

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

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    Month 5 Month 6 Month 7 Month 8 Month 9

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

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    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Month 10 Month 11 Month 12 Year 1 Year 2

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 10 Month 11 Month 12 Year 1 Year 2

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 10 Month 11 Month 12 Year 1 Year 2

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    Month 10 Month 11 Month 12 Year 1 Year 2

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Month 10 Month 11 Month 12 Year 1 Year 2

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Year 3 Year 4 Year 5

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0$0 $0 $0

    Year 3 Year 4 Year 5

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

    Year 3 Year 4 Year 5

    0 0 0

    0 0 0

    0 0 0

    0 0 0

    Year 3 Year 4 Year 5

    $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

    Year 3 Year 4 Year 5

    $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

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    Month 1

    $0

    $0

    $0$0

    Month 1

    $0

    $0

    $0

    $0

    Month 1

    0

    0

    0

    0

    Month 1

    $0.00

    $0.00

    $0.00

    $0

    $0

    $0

    $0

    Month 1

    $0.00

    $0.00

    $0.00

    $0

    $0

    $0

    $0

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    Month 2 Month 3 Month 4 Month 5 Month 6

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 2 Month 3 Month 4 Month 5 Month 6

    $0 $0 $0 $0 $0

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    $0 $0 $0 $0 $0

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    Month 2 Month 3 Month 4 Month 5 Month 6

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    $0.00 $0.00 $0.00 $0.00 $0.00

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    Month 2 Month 3 Month 4 Month 5 Month 6

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

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    $0 $0 $0 $0 $0

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    Month 7 Month 8 Month 9 Month 10 Month 11

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 7 Month 8 Month 9 Month 10 Month 11

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 7 Month 8 Month 9 Month 10 Month 11

    0 0 0 0 0

    0 0 0 0 0

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    0 0 0 0 0

    Month 7 Month 8 Month 9 Month 10 Month 11

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

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    Month 7 Month 8 Month 9 Month 10 Month 11

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Month 12 Year 1 Year 2 Year 3 Year 4

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0$0 $0 $0 $0 $0

    Month 12 Year 1 Year 2 Year 3 Year 4

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 12 Year 1 Year 2 Year 3 Year 4

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    Month 12 Year 1 Year 2 Year 3 Year 4

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    Month 12 Year 1 Year 2 Year 3 Year 4

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0.00 $0.00 $0.00 $0.00 $0.00

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

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    Year 5

    $0

    $0

    $0$0

    Year 5

    $0

    $0

    $0

    $0

    Year 5

    0

    0

    0

    0

    Year 5

    $0.00

    $0.00

    $0.00

    $0

    $0

    $0

    $0

    Year 5

    $0.00

    $0.00

    $0.00

    $0

    $0

    $0

    $0

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    Break-even Analysis

    Monthly Units Break-even

    Monthl Revenue Break-even

    Assumptions:Avera e Per-Unit Revenue

    Avera e Per-Unit Variable Cost

    Avera e Percent Variable Cost

    Estimated Monthl Fixed Cost

    Units Sales Profi

    0 0

    1 0

    2 0

    3 0

    4 0

    5 0

    6 0

    7 0

    8 0

    9 0

    10 0

    11 0

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    Price List

    Item DescriptionName me Type a description here

    Name me Type a description here

    Name me Type a description hereOther Type a description here

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    Per Unit Price

    $0

    $0

    $0$0

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    Contribution MarginMonth 1

    Sales $0Direct Costs of Goods $0

    Costs of Goods $0

    ------------Cost of Goods Sold $0

    Gross Margin $0

    Gross Margin % 0.00%

    Marketing Expense Budget Month 1Name me $0

    Name me $0

    Other $0

    ------------

    Total Sales and Marketing Expenses $0Percent of Sales 0.00%

    Contribution Margin $0Contribution Margin / Sales 0.00%

    Information Only: Does not print

    Total Expenses Allocated to Milestones $0

    Total Sales and Marketing Expenses $0

    Milestones Expenses not budgeted for $0

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    Month 2 Month 3 Month 4 Month 5 Month 6

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 2 Month 3 Month 4 Month 5 Month 6

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Month 7 Month 8 Month 9 Month 10 Month 11

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 7 Month 8 Month 9 Month 10 Month 11

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Month 12 Year 1 Month 13 Month 14

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    ------------ ------------ ------------ ------------$0 $0 $0 $0

    $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00%

    Month 12 Year 1 Month 13 Month 14

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    ------------ ------------ ------------ ------------

    $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Month 15 Month 16 Month 17 Month 18 Month 19

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 15 Month 16 Month 17 Month 18 Month 19

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Month 20 Month 21 Month 22 Month 23 Month 24

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 20 Month 21 Month 22 Month 23 Month 24

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Year 2 Year 2 Year 3 Year 4 Year 5

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Year 2 Year 2 Year 3 Year 4 Year 5

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0.00% 0.00% 0.00% 0.00% 0.00%

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    QuartersRules

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    Month 1

    $0

    $0

    $0

    ------------$0

    $0

    0.00%

    Month 1

    $0

    $0

    $0

    ------------

    $0

    0.00%

    $0

    0.00%

    $0

    $0

    $0

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    Month 2 Month 3 Month 4 Month 5 Month 6

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 2 Month 3 Month 4 Month 5 Month 6

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Month 7 Month 8 Month 9 Month 10 Month 11

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 7 Month 8 Month 9 Month 10 Month 11

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Month 12 Year 1 Year 2 Year 3 Year 4

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 12 Year 1 Year 2 Year 3 Year 4

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Year 5

    $0

    $0

    $0

    ------------$0

    $0

    0.00%

    Year 5

    $0

    $0

    $0

    ------------

    $0

    0.00%

    $0

    0.00%

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    Month 1 Month 2 Month 3 Month 4

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    ------------ ------------ ------------ ------------$0 $0 $0 $0

    $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00%

    Month 1 Month 2 Month 3 Month 4

    $0 $0 $0 $0

    $0 $0 $0 $0

    $0 $0 $0 $0

    ------------ ------------ ------------ ------------

    $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00%

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    Month 5 Month 6 Month 7 Month 8 Month 9

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 5 Month 6 Month 7 Month 8 Month 9

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Month 10 Month 11 Month 12 Year 1 Year 2

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------$0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    Month 10 Month 11 Month 12 Year 1 Year 2

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0

    ------------ ------------ ------------ ------------ ------------

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

    $0 $0 $0 $0 $0

    0.00% 0.00% 0.00% 0.00% 0.00%

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    Year 3 Year 4 Year 5

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

    ------------ ------------ ------------$0 $0 $0

    $0 $0 $0

    0.00% 0.00% 0.00%

    Year 3 Year 4 Year 5

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

    ------------ ------------ ------------

    $0 $0 $0

    0.00% 0.00% 0.00%

    $0 $0 $0

    0.00% 0.00% 0.00%

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    Sales Account Plan

    Target Accounts History Status

    Account Name - -

    Account Name - -

    Other - -

    Existing Key Accounts History Status

    Account Name - -

    Account Name - -

    Other - -

    Total

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    Annual Sales Potential Key Account Manager

    $0 -

    $0 -

    $0 -

    Annual Sales Potential Key Account Manager

    $0 -

    $0 -

    $0 -

    $0

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    Sales Pipeline

    Opportunity

    Name

    Customer

    Contact

    Sales Region Lead

    Source

    Sales Category

    Opportunity Name - - - -

    Opportunity Name - - - -Opportunity Name - - - -

    Opportunity Name - - - -

    Opportunity Name - - - -

    Opportunity Name - - - -

    Opportunity Name - - - -

    Opportunity Name - - - -

    Opportunity Name - - - -

    Opportunity Name - - - -

    Total

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    Forecast

    Amount

    Sales Phase Forecast

    Close

    $0 - 10/20/2013

    $0 - 10/20/2013$0 - 10/20/2013

    $0 - 10/20/2013

    $0 - 10/20/2013

    $0 - 10/20/2013

    $0 - 10/20/2013

    $0 - 10/20/2013

    $0 - 10/20/2013

    $0 - 10/20/2013

    $0

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    Gap DashboardMonth 1 Month 2

    PersonalPersonal 1 0 0

    Personal 2 0 0

    Personal 3 0 0

    BusinessBusiness 1 0 0

    Business 2 0 0

    Business 3 0 0

    TacticalTactical 1 0 0

    Tactical 2 0 0

    Tactical 3 0 0

    StrategicStrategic 1 0 0

    Strategic 2 0 0

    Strategic 3 0 0

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    Month 3 Month 4 Month 5 Month 6 Month 7

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 8 Month 9 Month 10 Month 11 Month 12

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Year 1 Month 13 Month 14 Month 15

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

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    Month 16 Month 17 Month 18 Month 19 Month 20

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 21 Month 22 Month 23 Month 24 Year 2

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Year 2 Year 3 Year 4 Year 5

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

  • 7/31/2019 My Sales and Marketing Plan

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    Month 1 Month 2

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

    0 0

  • 7/31/2019 My Sales and Marketing Plan

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    Month 3 Month 4 Month 5 Month 6 Month 7

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 8 Month 9 Month 10 Month 11 Month 12

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Year 1 Year 2 Year 3 Year 4 Year 5

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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  • 7/31/2019 My Sales and Marketing Plan

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    Month 1

    0

    0

    0

    0

    0

    0

    0

    0

    0

    0

    0

    0

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    Month 2 Month 3 Month 4 Month 5 Month 6

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 7 Month 8 Month 9 Month 10 Month 11

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 12 Year 1 Year 2 Year 3 Year 4

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Year 5

    0

    0

    0

    0

    0

    0

    0

    0

    0

    0

    0

    0

  • 7/31/2019 My Sales and Marketing Plan

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    Key Marketing MetricsMonth 1 Month 2

    Revenue $0 $0Leads 0 0

    Leads Converted 0.00% 0.00%

    Avg. Transactions/Customer 0 0Avg. $/Customer $0 $0

    Referrals 0 0

    PR Mentions 0 0

    Testimonials 0 0

    Other 0 0

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    Month 3 Month 4 Month 5 Month 6 Month 7

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 8 Month 9 Month 10 Month 11 Month 12

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Year 1 Month 13 Month 14 Month 15

    $0 $0 $0 $0

    0 0 0 0

    0.00% 0.00% 0.00% 0.00%

    0 0 0 0$0 $0 $0 $0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

  • 7/31/2019 My Sales and Marketing Plan

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    Month 16 Month 17 Month 18 Month 19 Month 20

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 21 Month 22 Month 23 Month 24 Year 2

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Year 2 Year 3 Year 4 Year 5

    $0 $0 $0 $0

    0 0 0 0

    0.00% 0.00% 0.00% 0.00%

    0 0 0 0$0 $0 $0 $0

    0 0 0 0

    0 0 0 0

    0 0 0 0

    0 0 0 0

  • 7/31/2019 My Sales and Marketing Plan

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  • 7/31/2019 My Sales and Marketing Plan

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    Month 1 Month 2

    $0 $0

    0 0

    0.00% 0.00%

    0 0$0 $0

    0 0

    0 0

    0 0

    0 0

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    Month 3 Month 4 Month 5 Month 6 Month 7

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 8 Month 9 Month 10 Month 11 Month 12

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Year 1 Year 2 Year 3 Year 4 Year 5

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 1

    $0

    0

    0.00%

    0$0

    0

    0

    0

    0

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    Month 2 Month 3 Month 4 Month 5 Month 6

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 7 Month 8 Month 9 Month 10 Month 11

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Month 12 Year 1 Year 2 Year 3 Year 4

    $0 $0 $0 $0 $0

    0 0 0 0 0

    0.00% 0.00% 0.00% 0.00% 0.00%

    0 0 0 0 0$0 $0 $0 $0 $0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

    0 0 0 0 0

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    Year 5

    $0

    0

    0.00%

    0$0

    0

    0

    0

    0

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    Pay-Per-Click ROAS

    Network Monthly Cost Clicks Leads GeneratedGoogle $0 0 0

    Yahoo! $0 0 0

    Other $0 0 0Total $0 0 0

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    Orders Monthly Revenue ROAS Cost-per-click Cost-per-lead

    0 $0 0% $0.00 $0.00

    0 $0 0% $0.00 $0.00

    0 $0 0% $0.00 $0.000 $0 0% $0.00 $0.00

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    Customer Lifetime Value

    Customer Purchase Forecast:Average Customer Lifetime (years): 0

    Average number of purchases per year: 0Average purchase value: $0.00

    Average Gross Margin %: 0%

    Gross Margin per purchase $0.00

    Total Customer Purchases: $0.00

    Customer Acquisition Costs:Cost of marketing to a potential customer: $0.00

    Average conversion rate: 0%

    Subtotal Cost of attracting customer: $0.00

    Other one-off costs for first-time customers: $0.00

    Total Customer Acquisition Costs: $0.00

    Unadjusted Customer Lifetime Value: $0.00

    Adjusted Customer Lifetime Value:

    Discount Rate: 0%

    Net Present Value of Customer Lifetime Value: $0.00

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    Return On Investment (ROI)

    Channel 1 Channel 2

    Campaign Details

    Total Impressions 0 0

    Total Program Cost $0.00 $0.00Response Rate 0.00% 0.00%

    Conversion Rate 0.00% 0.00%

    Average Customer Purchase $0.00 $0.00

    Response

    Total Responders 0 0

    Total Buyers 0 0

    Revenue Generated $0.00 $0.00

    Costs

    Cost per Response $0.00 $0.00

    Cost per Sale $0.00 $0.00Total Campaign Profit $0.00 $0.00

    Marketing ROI 0.00% 0.00%

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    Channel 3 Channel 4

    0 0

    $0.00 $0.000.00% 0.00%

    0.00% 0.00%

    $0.00 $0.00

    0 0

    0 0

    $0.00 $0.00

    $0.00 $0.00

    $0.00 $0.00$0.00 $0.00

    0.00% 0.00%

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    Fixed Costs

    CostRent or Lease $0

    Professional Services $0

    Payroll $0Interest Payments $0

    Utilities & Telephone $0

    Non-discretionary Marketing Expenses $0

    Other $0

    Total Fixed Costs $0

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    1

    2

    3

    4

    5

    6

    7

    8

    9

    10

    11

    12

    13

    14

    1516

    17

    18

    19

    A B C D E F

    Growth and Share

    Com etitor Price Growth Rate Market ShareCom etitor 0 0% 0%

    Com etitor 0 0% 0%

    Com etitor 0 0% 0%

    Com etitor 0 0% 0%

    Com etitor 0 0% 0%

    Other $0 0% 0%

    Average 0.00 0.00% 0.00%

    Total 0.00 0.00% 0.00%

    x y diameter

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    #1 #2 #3 #4 #5

    Competitor Name me Name me Name me Name me Name me

    Product and/or Service Name me Name me Name me Name me Name me

    Quality 0 0 0 0 0

    Selection 0 0 0 0 0

    Price 0 0 0 0 0

    Other 0 0 0 0 0

    Location and Physical Appearance Name me Name me Name me Name me Name me

    Traffic 0 0 0 0 0

    Appearance 0 0 0 0 0

    Visibility 0 0 0 0 0

    Convenience Factors 0 0 0 0 0

    Other 0 0 0 0 0

    Added Value Factors Name me Name me Name me Name me Name me

    Pre and Post Sales Service 0 0 0 0 0

    Experience 0 0 0 0 0

    Expertise 0 0 0 0 0

    Reputation 0 0 0 0 0

    Image 0 0 0 0 0Stability 0 0 0 0 0

    Strategic Alliances 0 0 0 0 0

    Other 0 0 0 0 0

    Other Marketing Activities Name me Name me Name me Name me Name me

    Established Sales Channels 0 0 0 0 0

    Advertising 0 0 0 0 0

    Post-purchase Support 0 0 0 0 0

    Incentives 0 0 0 0 0

    Loyalty Components 0 0 0 0 0

    Other 0 0 0 0 0

    Total 0 0 0 0 0

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    Channel Forecast

    Channel Growth Year 1 Year 2 Year 3Channel 0% 0 0 0

    Channel 0% 0 0 0

    Other 0% 0 0 0--------- --------- --------- ---------

    Total 0.00% 0 0 0

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    Channel Analysis

    Year 4 Year 5 CAGR Channel Factor10 0 0.00% Channel 0

    0 0 0.00% Channel 0

    0 0 0.00% Other 0--------- ---------

    0 0 0.00%

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    Factor2 Factor3 Factor4 Factor5

    0 0 0 0

    0 0 0 0

    0 0 0 0

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    Historical Data

    Variable 2008 2009 201Industry Revenue $0 $0 $0

    Company Market Share 0% 0% 0%

    Company Revenue $0 $0 $0Industry Variable Costs $0 $0 $0

    Company Variable Costs $0 $0 $0

    Industry Gross Contribution Margin $0 $0 $0

    Company Gross Contribution Margin $0 $0 $0

    Marketing Expenses $0 $0 $0

    Company Net Contribution Margin $0 $0 $0

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    CommissionMonth 1 Month 2 Month 3 Month 4

    IncomeCommission 7% $0 $0 $0 $0

    Base Salary 0% $0 $0 $0 $0

    Bonuses 0% $0 $0 $0 $0

    Total $0 $0 $0 $0

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    Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

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    Year 1 Month 13 Month 14 Month 15 Month 16 Month 17 Month 18 Month 19

    $0 7% $0 $0 $0 $0 $0 $0 $0

    $0 0% $0 $0 $0 $0 $0 $0 $0

    $0 0% $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

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    Month 20 Month 21 Month 22 Month 23 Month 24 Year 2 Year 2 Year 3 Year 4

    $0 $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0 $0

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    Year 5

    $0

    $0

    $0

    $0

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    Month 1 Month 2 Month 3

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

    $0 $0 $0

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    Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

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    Month 12 Year 1 Year 2 Year 3 Year 4 Year 5

    $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0

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    Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

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    Month 9 Month 10 Month 11 Month 12 Year 1 Year 2 Year 3 Year 4

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

    $0 $0 $0 $0 $0 $0 $0 $0

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    Year 5

    $0

    $0

    $0

    $0

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    Key Accounts

    Tier One: Priority Accounts Phone NumberKey Account Name (000) 111-2222

    Key Account Name (000) 111-2222

    Tier Two: Warm AccountsKey Account Name (000) 111-2222

    Key Account Name (000) 111-2222

    Tier Three: Long-term AccountsKey Account Name (000) 111-2222

    Key Account Name (000) 111-2222

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    Email Address Next Contact Method Follow-up Date

    [email protected] email 12/19/2012

    [email protected] email 12/19/2012

    [email protected] email 12/19/2012

    [email protected] email 12/19/2012

    [email protected] email 12/19/2012

    [email protected] email 12/19/2012

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    What is the Logistics worksheet? Copyright 1999-2007 Palo

    The Logistics worksheet is where we

    keep the Plan Settings. These Plan

    Settings will change based on thechoices you make in the Plan Setup. We

    use these Plan Settings to customize

    your plan and make table calculations.

    Deleting this worksheet or any of these

    Plan Settings will generate errors in this

    workbook. Workbook version:

    Plan Settings

    Plan Setting Name Value

    PS_NonProfit FALSE

    PS_Products TRUE

    PS_IndustryClass Automobile DetailingPS_ConsumerOrCompany FALSE

    PS_QuickBooks FALSE

    PS_SalesbyUnits TRUE

    IS_SimplePlan FALSE

    PS_Channels TRUE

    PS_StandardTerm TRUE

    PS_StartingMonth 11

    PS_StartingYear 2011

    PS_Startup TRUE

    PS_PlanTitle Marketing Plan Pro - Marketing P

    PS_DateSetting 1

    PS_Date FALSE

    PS_AnnualDetail FALSE

    PS_CellFormat $500.00

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    lto Software, Inc.

    1.02.000

    Description

    true or false

    true or false

    texttrue or false

    true or false

    true or false

    true or false

    true or false