This magazine uses media that includes bright colours which could relate to an audience of young females. This is apparent due to colours such as pink and yellow which is used in a cliché manner to refer to young females. The media included also contains child friendly themes and designs, further emphasising its child friendliness.

The images that the cover contains are bright, cartoon-like and child friendly. The artists that are included are seen as pop artists which appeal to a younger audience of about 10 years+ who are of a lower social class. Images of girls clothes are used which also refers to a young female audience.

The fonts used on the magazine cover are bold and follow the ‘young female’ styled colour scheme which shows a consistent and neat layout. This is seen as appealing and improves the magazines aesthetic quality. The use of block capitals makes the individual stories and articles stand out. The size of the font depend on the importance of the article which allows the customer to see the main story easier and be attracted to he magazine for this reason.

The mast head of the magazine uses imagery to relate to the target audience by including a picture of a heart which is used in text messaging to portray the word ‘love.’ Using semiotics that relate to modern day technology means that they are trying to also relate to the target audience who are seen as a generation brought up on technology.

This magazine uses a large masthead font to grasp the attention of the audience. The white font colour allows the masthead to stand out from the dark black background. The masthead also includes a small piece of text saying “new” which is also attention grasping as it is where the audiences eyes will first look to read the title.

The colour scheme of the magazine is very mature by being black and white which suggests that the magazine is not for an audience below the age of 13. The semiotics behind the colour scheme include the yellow, that intercepts the black and white, which implies that the contents is not boring and has a hint of craziness.

The magazine cover includes a main story image of a famous artist to make the magazine look more exclusive for the target audience. The image is very large and even overlaps the masthead which makes the story stand out and suggests that the story is very important and worth the audience’s time. The image focus, the artist, is making eye contact with the camera and audience which subconsciously makes the story more exclusive to the magazine. The focus of the image is wearing dark clothes, this subconsciously makes the audience feel that in the interview with him, he has dark secrets.

The font used around the cover is in block capitals which makes it stand out along with its colour which helps it stand out from the black background.

This magazine cover looks more cluttered than most music magazines. This makes the audience think that the magazine has more content and is maybe better than the others for content quality.

NME is a well known organisation which when seen, is usually related to music articles or stories. The popularity of the organisation means they can afford to have a smaller masthead but still be recognised as a big named magazine. The masthead is in the top left corner and is not too noticeable as it blends in with the other text on the cover.

The magazine uses a basic white and red text colour scheme which doesn’t clash and ruin the colours used in the image in the background of the magazine cover. The images colours are very neu6tral and are not too bright which allows the audience to read the articles on the front easily.

The image used to show a main story article is of a well known music artist who appeals to all ages meaning the magazine could be for any age and background. The eye contact that the image shows makes the artist look more mysterious and dark, which could entice the reader into finding out more.

The large article name “AMY” stands out more than any other aspect of the magazine cover which draws the reader’s eyes to the main and most likely more interesting article.

The contents page of this magazine is very cluttered and contains a lot of information. The actual contents list is located on the very far right of the contents page which allows the page to also contain a lot of added and extra information in the areas around it.

The images included in the contents relate to the stories that are further explained inside the magazine. They have also used the contents page to include extra information about the magazine.

The colour scheme on the contents page is consistent and well displayed which makes it look very professional. The black which is used a lot on this page is seen as a suitable colour due to the magazines genre which is hardcore and rock music.

The page is laid out neatly so the audience can easily locate and then find the story of their preference.

The title of the page saying “contents” is in an easy to read and follows the consistent colour scheme of the rest of page.

This magazines layout is fairly neat as it has a basic left hand side text structure.

The only other content that the page includes is a picture of an artist that is very eye catching on the right hand side of the page. This image is very basic and almost describes the sort of genre that he represents (punk) by having him with his tongue out.

The colour scheme is very plain and almost boring but is consistent and neat; it also follows the same colour scheme as the image( re and black on the scarf).

The font it has been written in is basic but easy to read and understand, making it very beneficial as it follows the neat layout of the rest of the page. This makes it aesthetically pleasing and easier to navigate to locate the contents the audience wishes to find.

This magazine has an aesthetically pleasing layout and house style as it follows the same colour scheme throughout and is laid out in easy to read and understand fashion.

The title at the top of the contents page relates to the name and colour scheme of the rest of the magazine which makes the page look more consistent and professional. The contents page has a design which puts the contents list on the left of the page and then has pictures relating to the main stories that are included in the magazine. These large images allow the audience to easily locate and find the main story of their choice.

The fonts that are included on the contents page are very basic but follow the consistent font that this magazine has throughout to show professionalism. The white background allows the audience to read the text easily which also helps them locate the content of their choice.

This double page spread contains a large image on the left hand side and a lot of text on the right which is a good layout because it leaves room around the image for additional information and then a whole page of room to fit the main article and any other text etc. that the spread may need. There is a large masthead near the centre of the page which makes it obvious to the reader what the article is about and also an extra information bar on the far right which may have articles relating to the main one.

The double page spread has a basic but very aesthetically pleasing colour scheme which is made up of blue, white and black. The large image means that the font must be very small to fit all of the information on the single page, but the black font shows up very well on the white background and the white on the blue, therefore making it easy to read despite its small font.

This double page spread has a very dark background with a very large image and a lot of writing. The extremely space consuming image causes the design to be laid out differently than if it was not included. The writing is very small to compensate for the image and it is very densely spread out throughout the second page to give more room for the image. This font type makes it very hard to read for some readers, especially with the white font colour on the dark black background.

The magazine double page spreads colour scheme is black, pink and white which has semiotics relating to being wild as the article suggests and dark, which could relate to the article containing secrets.

The image of the music artist has her half covering her face which could resemble her covering up a truth and/or hiding secrets which could interest people and make them read the article.

This magazine double page spread features a large image of the artist on the left page and a lot of writing about the article on the right. The large image means the writing needs to be a lot smaller to be able to fit the same amount of content in the article. The text is very basic other than the large letter ‘J’ which is an aesthetically pleasing and clever image which relates to the artist. This however could distract the reader from the text and make it harder to read.

The effects on the large image relate to the rest of the pages colour scheme and text colour. This also is aesthetically pleasing an can entice the audience even more if they see the bold image of the famous artist. On the image there is a caption from the text which could interest the reader and cause them to read the article.