Music Concert- A r Rehman Final (1)

7/29/2019 Music Concert- A r Rehman Final (1)

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Music concert- A R REHMANEVENT MANAGERS- LBF


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PLAN OF ACTIONPITCHING SPONSORS 2-3 WEEKS

MARKETING 5 -6 WEEKS

LAYOUT/ STAGE SETUP 2 WEEKS

HUMAN RESOURCE 1- 2 WEEK

DESIGNING 2 WEEKS

LEGAL FORMALITIES 1 WEEKS

FOOD AND BEVERAGES COUNTERS 1-2 WEEK

FINALISING CELEBRITY 2- 3 WEEKS


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BUDGET


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PARTICULARS AMOUNT (Rs.)

Fees to celebrities 8 Crs

Music & Sound Systems 1.5 Crs

Marketing & Promotion 2 Crs

Food & Refreshments 50 lakhs

Stage set up 1 Cr

Security 75 lakhs

Travelling (Including airfare ) 2 lakhs

Administrative & Legal Expenses 2 lakhs


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Budget sanctioned : 15 Crs

Estimated Expenditure : 13.04 Crs

ETotal Income ( After Tax) : 1.96 Crs


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MARKETING

SPONSORSHIP

SOCIAL MEDIA

MAGANIZES-

FM

NEWSPAPERS-TOI

WORD OF MOUTH

ONLINE REGISTRATION OF TICKETS


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Promotional Activities

Managing elements that must all go according to plan

Promoters must attend to matters related to talent, venues, ticket

sales and payments.

Need good business sense as well as the ability to cope with artistictemperaments.

Timing is a big part of successful concert promotion.


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Promotional Activities

Electronic

Internet

Outdoor

Media

Print


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Electronic

Radio

Network or local affiliate TV

Cable


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Internet

Web site

Newsgroups, Blogs, Forums, YouTube, MySpace

E-Zines

Email blasts

Viral Marketing


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Outdoor

Billboards Transit Taxi Bus boards


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Print

Newspaper

Music Magazines :Screen Magazine, India Today, StardustMagazine, Filmfare Magazine.


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Distribute Public Service Announcements

Purchase Radio Ads

Purchase Newspaper Ads

Offer Bulletin Announcements, Newsletters, and Personal Letters

Print Bulletin Inserts/Flyers

Submit Concert Information to the Press

Display Posters

Provide Press Kits

Setup Telephone Interviews with Local Radio Stations

Handle Merchandising of T-shirts, Posters, CDs, etc.


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movies Co. stars

PIRATE

3 LOSERS

ROKDA


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Human Resource


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Core team No. of person

requiredMarketing / PR 4-5

Production 100

Management 15-20

Crew:- Hospitality

Stall

Designing 4-5

Media 50


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Human resource

1 Back stage 10

2 Front stage 10

3 Guest handling 12

4 Gate keepers 6

5 Parking 15

6 Ticket counter 10

7 Stalls 10


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Logistics / SECURITY Materials and Equipments Materials & equipments for stage creation, sound systems, lighting and other

equipments.

Will be shifted at the venue 2 weeks prior to the event.

Around 20-25 workmen will closely work under the guidance of creative team for

stage set up.

Installing projector & cameras to launch a giant screen beside the stage to provide a

crystal clear view to the audience.

Food & BeveragesAfter the Rocking concert, food and beverages will be provided by Oberoi catering

services.

Will include Indian, French and continental cuisine.


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SecurityMetal detectors at entry of the venue.

Around 50 Security personnel spread across the venue to monitor & control

the huge crowd.

Crowd is separated by velvet ropes in each row

MONITORING ROOM.

6 Screens covering the sensitive zones of the venue where cctv cameras are

installed which includes entry,exit,parking zone, back stage & middle of the

stadium.

Taking permission to get police security to control emergency if any.

Arranging walkie-talkies for the security guards to co-ordinate their

activities.


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Schedule of the event

VENUE:- D.Y. PATIL STADIUM

TIME ACTIVITY

6.00PM START WITH A SOFT MUSIC

(PERFORMED BY HIS BAND)

6.30PM ENTRY OF THE MUSIC LEGEND

A.R RAHMAN(with his famous

song)

7.00PM A PERFORMACE BY SUNIDHICHAUHAN

7.30pm A PERFORMANCE BYA.R RAHMAN

(launch of his new song)


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Con

TIME ACTIVITY

8.00pm A ROCKING PERFORMANCE BY KINGS IN

CONCERTHARIHARN AND SHANKAR

MAHADEVAN

8.30pm AN AMAZING PERFORMANCE BY -

A.R.RAHMAN AND SUNIDHI CHAUHAN

9.00pm LAST PERFORMANCE BY EMPERORS INMUSIC (HARIHARN ,SHANKAR

MAHADEVAN & A.R.RAHMAN)


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POST EVENT

Obtain Feed back from the participants

Thank and recognize all involved in the event volunteers ,

sponsors , media ,etc.

Send out event reports to all sponsors and key organizations.

Ensure records are kept in central place for future reference.


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Documents

Music Concert- A r Rehman Final (1)