I am pleased to introduce the firstedition of this new publication, Makingthe Rounds, for employees of EinsteinMedical Center Philadelphia, Elkins Park,MossRehab, Willowcrest and CenterOne. In this era of information overload,it can be hard to siftout the informationthat is relevant andimportant. I want tomake your lives a biteasier by using thispublication as a placeto collect not-to-be-missed content.

Communication is critical and thispublication is just one means ofimproving communication. I sharedseveral weeks ago that I would beundertaking a 100-day listening tour. I have been meeting with as many of youas I can to hear your thoughts and ideasand to discuss our goals. I will be sharingupdates on what I am hearing from youand your colleagues in this publication.While I cannot connect with each one ofyou personally, I am open to your inputon anything contained in this publication,anything you think should be includedhere, and concerns that you have aboutanything that impedes the delivery ofhealthcare. I will be listening. You canreach me at rmlefton@einstein.edu or on a new Ask Ruth Lefton mailbox onGroupwise.

In the first few weeks in my new role, I have been witness to amazing andcaring people who demonstrate deepcommitment to helping our patients. Ihope that each of you feels that workinghere is not just a job, but a calling tomake a difference in people’s lives.

Ruth LeftonChief Operating Officer

About This New Publication

Einstein by theNumbers

JULYACTUAL

JULYPROJECTED

Year to DateACTUAL

Year to Date

PROJECTED

Adult Admissions EMCP 1,588 1,683 1,588 1,683

Adult Admissions EMCEP 184 172 184 172

Adult Admissions MossRehab 211 226 211 226

Adult Admissions Willowcrest 65 74 65 74

ED Visits EMCP & EMCEP 10,055 10,502 10,055 10,502

Births at EMCP 222 247 222 247

Outpatient Visits EMCP 25,859 27,908 25,859 27,908

Outpatient Visits EMCEP 3,332 3,418 3,332 3,418

Outpatient Visits MossRehab 14,285 14,712 14,285 14,712

Observation Visits 620 568 620 568

Making the Rounds @Philadelphia, MossRehab, Elkins Park, Willowcrest & Center OneAugust 16, 2016

Ruth

On July 22nd, several hundred EMCP employees came out to the Sonia Room

to enjoy a light breakfast and say hello to new Chief Operating Officer Ruth

Lefton. This event was part of her 100-day listening tour. She said, "I want to

thank everyone who has given me such a warm welcome. I'm planning to hold

other sessions like this to have an opportunity to meet with employees who

work evenings, nights and off campus." Look for more details soon!

-–

Great Thinkers Series ContinuesThe second program in the Great Thinkers Series to honorEinstein’s 150th anniversary will be held on Thursday,September 8th, from 6 to 9 p.m. at the National Museum ofAmerican Jewish History, 101 South Independence Mall East. “Conversations: Words That CanChange Lives” is sponsored by TheAuxiliary of Einstein HealthcareNetwork, and will feature ToryJohnson, New York Times best-selling author, award-winningentrepreneur, and contributor onABC's Good Morning America, as themoderator and keynote speaker. Inher presentation, The Shift: FiveSteps to Make a Challenging Change, Johnson will sharecore steps that can be individually applied in your career,relationships, and even your health, to achieve what youpreviously felt was impossible.

Other speakers and topics include:The Power of Deliberate Listening: Award-winningPhiladelphia Daily News columnist and active-listeningproponent Ronnie Polaneczky has learned to listen earnestlyand without judgment, and it’s changed her life, her family andher career. She recounts the conversation that led to herepiphany and her conviction that listening with an open mindand heart enables us to deepen our compassion and improveour relationships. She’ll inspire you to listen differently andperhaps change your life.

Surviving and Thriving in Style: Panelists from fashion, healthand medicine discuss the challenges to self-acceptance in aculture of unrealistic standards of youth and beauty. Theseexperts witness our struggles for self-acceptance from a front-row seat, and will share their counsel on remaining positive,confident and self-affirming at any age. Join us as pop culturecritic and award-winning Philadelphia Daily News columnistJenice Armstrong, Einstein’s Assistant Program Director of theOB/GYN Residency Program Janet Ko, MD, and Bariatricprogram psychologist Ann Whitehouse, MD, explore culturalinfluences on health and self-esteem.

Delivering Tough News: How to Have Hard Conversations:Einstein Chief Academic Officer and nationally recognizedemergency physician Dr. Douglas McGee, DO, shares thewisdom gathered from having to deliver heartbreaking news tofriends and family in the ED. Although the message is oftendevastating, the compassion, clarity and accuracy with whichit’s communicated can make a life-changing moment morebearable. In this talk, Dr. McGee will teach us the skills he’sdeveloped over 30 years to handle these tough conversations.

Dinner, cocktails and dessert will be served at the event. Fortickets or more information, visit or contact Kimberly Gross at(215) 456-6172 or grossk@einstein.edu.

Network News

Click these icons to go directly to Einstein’s social media sites!

Published for Einstein Healthcare Network employeesat EMCP, EMCEP, MossRehab, Willowcrest and CenterOne, Making the Rounds reports network news, witha focus on improvements, programs, and events thatare making Einstein a great place to work and a greatplace for patient care. If you wish to contribute to thisnewsletter, contact Michele Darnell, Corporate

Marketing & Communications, by GroupWise or at215-456-3922.

U.S. News Again NamesMossRehab to Top 10 ListMossRehab has again been named by U.S. News &World Report as a top 10 rehabilitation facility in thecountry. For the seventh year in a row, it has earneda spot among the Top 10 on the list of the nation’sbest rehabilitation hospitals. This year, MossRehabwas ranked at #10, making it the highest-ratedfacility in the city of Philadelphia and the state ofPennsylvania. This is the 23rd time that MossRehabhas appeared in U.S. News & World Report’srankings.

In a letter to Einstein Healthcare Networkemployees, CEO and President Barry R. Freedmansaid, “The continued presence of MossRehab onthis list is a clear testament to how highly regardedit is on the local, national and international level andthe strength of its reputation for excellence. It’s thestaff at MossRehab who make this happen year afteryear. Every day, its world-class specialists anddedicated staff work hard to deliver comprehensiveand high-quality care and treatment, achieveexcellent results, and develop breakthroughs inmedical research, treatments and technology.”

U.S.News & World Report’s “America’s BestHospitals” list is a popular resource for consumersand physicians who are looking for information ontop healthcare providers. Congratulations to theentire MossRehab team!

EMCP Receives Stroke Gold PlusAward and Honor Roll Status from AHA/ASAEinstein Medical Center Philadelphia has beenrecognized by the American Heart Association/American Stroke Association with the Get With TheGuidelines®–Stroke Gold Plus Award. The awardrecognizes Einstein’s commitment and success inproviding the most appropriate stroke treatmentaccording to nationally recognized, research-basedguidelines founded on the latest scientific evidence.

Hospitals mustachieve 85 percent orhigher adherence toall of the Get WithThe Guidelines-Strokeachievementindicators for two ormore consecutive 12-month periods,and achieve 75percent or highercompliance with fiveof eight Get With TheGuidelines-StrokeQuality measures toreceive the Gold PlusQuality AchievementAward. This is the second year that Einstein hasachieved this distinction.

In addition, this year, Einstein also qualified for theTarget: Stroke Honor Roll Elite Plus. To achieve thisrecognition level, hospitals must meet qualitymeasures developed to reduce the time between thepatient’s arrival at the hospital and treatment with theclot-buster tissue plasminogen activator, or tPA, theonly drug approved by the U.S. Food and DrugAdministration to treat ischemic stroke. If givenintravenously in the first three hours after the start ofstroke symptoms, tPA has been shown to significantlyreduce the effects of stroke and lessen the chance ofpermanent disability.

EMCP Named “Distinction Center“for Maternity Care byIndependence Blue CrossIndependence Blue Cross (IBC) has named EinsteinMedical Center Philadelphia as a “Blue DistinctionCenter“ for maternity care. EMCP was among 12hospitals in the region designated as Blue DistinctionCenters for delivering quality maternity care safely andeffectively.

IBC’s maternity care program, part of a national BlueDistinction Specialty Care initiative, evaluateshospitals on a variety of quality measures, includingthe percentage of newborns that fall into the categoryof “early elective delivery.“ Such deliveries are anongoing concern in the medical community because,when compared with babies born 39 weeks or later,early-term infants face higher risks of infant death andrespiratory ailments such as respiratory distresssyndrome, pneumonia, and respiratory failure. Theyalso have a higher rate of admission to neonatalintensive care units.

Blue Distinction Centers for Maternity Care, anexpansion of the national Blue Distinction SpecialtyCare program, are hospitals recognized for deliveringquality specialty care safely and effectively, based onobjective measures developed with input from themedical community. The program also evaluateshospitals on overall patient satisfaction, including apatient’s willingness to recommend a facility to others.

“It’s gratifying to be one of the first hospitals in thecountry to earn this special designation for maternitycare, and it affirms the hard work and commitment onthe part of our entire maternity team to help ensure apositive patient experience,“ says David Jaspan, DO,Chair of Obstetrics and Gynecology for EinsteinHealthcare Network.

Recognition

Getting to Know Our Finances

Last month, a credit agency – Moody’s Investor Service –affirmed its rating of Einstein Healthcare Networkbonds, stating that the outlook for our hospitals is“stable” – and that’s good news for us. Here’s a look atwhat that means and why it is important.

How do businesses borrow money?Hospital systems, like all businesses, want to grow andbe in a solid financial position. To meet those goals,they need money to invest in strategic opportunities,like our ambulatory care centers and facilityimprovements. One way that for-profit companies canraise these funds is to sell their stock. Non-profitorganizations, like Einstein, don’t have stock to sell, so they sometimes issue bonds to raise funds.

What is a bond?An example is the U.S. savings bonds that you may be familiar with, which are sold by the federalgovernment. When someone buys a bond, he or sheloans the amount that was paid for the bond to theorganization that sold it. Over a period of time, thebond earns interest. When the buyer cashes in thebond, they get back the money that they paidoriginally, plus the interest it has earned.

What are some of the reasons that Einstein has issued bonds?Over the years, we have issued bonds to be able tomove forward with a number of projects that havehelped us to sustain our 150-year Mission and betterserve our patients’ healthcare needs. We sold bondsto raise the funds to build Einstein Medical CenterMontgomery. We also have issued bonds to help payfor building renovations, purchasing equipment andother capital improvements at Einstein Medical CenterPhiladelphia, Einstein Medical Center Elkins Park andother locations.

How much interest does a bond pay?It depends on the organization, government or agencythat is issuing the bond and how financially stable it is.Generally, a more stable organization will pay a lowerinterest rate – which means it costs less to borrowmoney – than another organization that is consideredless stable and at a greater risk of not being able topay off its bonds.

Why do credit agencies rateorganizations and their bonds?Credit agencies, like Moody’s, assign ratings toorganizations offering bonds to help guide investorsand set interest rates. They evaluate the financialstability of organizations – like Einstein – and how likelythey are to pay back the money that is borrowed.

Why is it important that Moody’smaintained our bond credit rating?Moody’s said that Einstein’s financial situation hasimproved, our hospitals have a good reputation forkey service lines, and our patient volume is growing. It also took a favorable view of our recently announcedalliance with The Children’s Hospital of Philadelphia(CHOP). Moody’s said that agreement with “a strongreputable partner” will likely benefit Einstein’s“competitive position and margins.” Moody's also saidEinstein continues to be challenged by competition,our modest operating margin and other factors.

By keeping our rating at its current level, Moody’s alsohelped ensure that our cost for borrowing funds –through bonds – will remain stable and provide aviable way for Einstein to raise money that we need forgrowth and enhancing patient care.

Why is Einstein’s Bond Rating Important?

Click the image above to see the full article.

Network News

At Einstein, we are deeply committed to our Mission ofproviding quality, compassionate care. That’s why wehave been working on ways to improve our performanceon key quality measures and to consistently deliver apositive patient experience. We have made someprogress and still have a lot of work to do.

Right now, we are moving forward with a new qualityinfrastructure plan at Einstein Medical CenterPhiladelphia and Einstein Medical Center Elkins Park.What is most important to know is that EVERYONE willhave a role to play. You will be hearing a lot more aboutwhat we’ll be doing, timing and how you can help, buthere are some important details:

n Three areas where we think we can make the biggestimpact are with patient safety, patient experience andreducing hospital readmission rates.

n This effort is being overseen by a team called theClinical Care Oversight Group (CCOG), which willestablish specific, data-driven priorities that we willfocus on in those three areas. It is being led by:• Chief Operating Officer Ruth Lefton;• Jerry Zuckerman, MD, Chief Quality Officer;• Cindy McGlone, Vice President of Healthcare

Services;• Steve Sivak, MD, Chief Medical Officer;• Victor Navarro, MD, Co-Chairman, Department

of Transplantation, Division of Hepatology;• Hank Simms, MD, FACS, Chairman of Surgery;• Doug McGee, DO, FACOEP, FACEP, Chief

Academic Officer;• Maureen Jordan, Vice President of Healthcare

Services;• Jean Ford, MD, Chairman of Department of

Medicine;• Gerry Blaney, Vice President of Finance;• Jill Stunkard, MSN, RN, Interim Chief Nurse

Executive; • Lynne Kornblatt, Chief Human Resources Officer;• David Jaspan, DO, Chairman, Obstetrics &

Gynecology; and• Robert Bonner, MD, Medical Director,

Information Services.

n The CCOG also will oversee three ClinicalEffectiveness Groups (CEGs), focusing on how we canimprove the consistency of care. The first three CEGswill be looking at how we do that for:• Sepsis, a potentially life-threatening condition

that can occur when a patient’s whole body reactsto an infection;

• Total hip and knee replacements; and• Heart failure.

n We will be creating Clinical Department Teams thatwill work on goals and priorities specific to theirareas. Where possible, we will be building on quality-and safety-related efforts that are already underway.

n We also are putting together interdisciplinary teams,led by physicians, nurse managers and Quality staff,to better coordinate patient care on the unit level.We want these teams to help us break down any silosthat exist and lead to more collaboration andteamwork.

Two other teams will be making sure that we have thedata we need for all of these efforts and looking at whatkind of quality-related education could be needed.

“You will be hearing a lot more in coming weeks aboutthese teams and all of our efforts to improve key quality-and patient safety-related measures,” says Ruth Lefton.“We will also be sharing information on how you getinvolved in this important work. For us to be successful,we need all of our staff – clinical and non-clinical – to bepart of the solution.”

Look for more detail on the quality plan and the workbeing done by different groups in upcoming issues ofMaking the Rounds.

Clinical Care Oversight Group

Unit-Based Interdisciplinary Team Structure

Leaders: Jerry Zuckerman &

Jill Stunkard

Data & Metrics Needs Group

Leaders: Jean Ford & Gerry Blaney

Education Plan Development

Group Leaders: Steve Sivak,

Lynne Kornblatt & Doug McGee

Patient Safety Leader:

Jerry Zuckerman

Total Hip & Knee Replacement

Heart Failure

Sepsis

Patient Experience

Leaders: Ruth Lefton & Victor Navarro

Readmissions Leaders:

Cindy McGlone & Pam Goldman

Clinical Effectiveness

Program Development

Leaders: Hank Simms &

Maureen Jordan

Clinical Department

Quality Program Development

Leaders: David Jaspan & Cindy McGlone

Einstein Rolls Out New Quality Infrastructure Plan

Each month, Making the Rounds will include a special"Getting to Know" article, featuring a different Einsteinleader. This month, we interviewed Ruth Lefton, the newChief Operating Officer of Einstein Medical CenterPhiladelphia, Einstein Medical Center Elkins Park,MossRehab, Willowcrest and Center One, to find out moreabout her background and family, what brought her toEinstein and how she feels about her new role.

Q: Where did you grow up? Tell us about your familyand a favorite memory from your childhood.Ruth: I grew up in Sayre, Pa., a town right on thePennsylvania and New York border, between Binghamtonand Elmira, N.Y. My mother and father worked very hard andare now both retired. I have a younger and an older brother,both of whom live near where I grew up. Like me, they workin healthcare. My favorite memories from growing up are ofplaying with the other neighborhood children after schoolevery day. We played kickball, hide-and-seek, baseball, andmany, many other games. We had more free time than kidsdo now.

Q: What did you want to be when you grew up andwhat was your first job?I wanted to be a hospital administrator. How’s that for anearly laser focus? I was very interested in healthcare, but Iknew I was not going to be a physician. Growing up in asmall town with a big hospital, I was always exposed tohealthcare. I knew that I wanted to be in a field of service,connected to a bigger picture and mission.

My first real job, besides babysitting, was in a hospital. Iworked in Environmental Services. My first responsibilitieswere to clean the morgue and the oncology unit. It was agreat learning experience for me and I realized how hardhousekeepers, as we were known then, work. It gave megreat empathy for these workers and what they do.

Q: How did you select a college?I did my undergraduate studies at Rochester Institute ofTechnology in Rochester, N.Y. I was intrigued by theopportunity to have co-op work experiences. I did mine inaccounting. For graduate school, I went to the University of

Michigan, because they have a highly ranked hospitaladministration program and because they gave me ascholarship, which I sorely needed.

Q: Tell us about your first job in healthcare. What did you learn from that?My first job was as an administrative fellow at IntermountainHealthcare in Salt Lake City, Utah. As a fellow, I completedprojects in planning, budgeting, patient experience, legaland operations. I learned that I love the variety that a careerin hospital operations provides. Intermountain is also a veryresults-driven organization, so I learned the importance ofsetting goals and establishing work plans and monitoringoutcomes.

Q: What led to your interest in physical medicine and rehabilitation?When I lived in Pittsburgh, I worked in an acute carehospital and oversaw ancillary and support departments.The rehabilitation therapies were one of those departments,so I had an understanding of the importance of improvingfunction for patients. I came to MossRehab mainly because Iknew of its reputation. Someone I went to high school withwas one of Moss’ first traumatic brain injury patients, underthe care of Dr. [Nathaniel] Mayer. In addition, when Iinterviewed, I could tell it was a special place by the peopleI met, who were all so committed to the mission. Seeingthat dedication really made me want to come here and bepart of that kind of organization.

Q: What brought you to Einstein? What part of the job do you enjoy the most?When I was working in a Pittsburgh hospital, my husbandRay got a job at Mercy Health System, so I also needed tofind work in this area. MossRehab brought me into EinsteinHealthcare Network…. It felt like the right fit for me, and Iwanted to work with MossRehab’s Chief Medical Officer, Dr.Alberto Esquenazi, who is a world leader in his field.The organization’s commitment to mission has kept mehere, along with some great bosses who have given meopportunities to grow and take on more responsibility –namely, Julie Hyland, Susan Bernini, Marty Goldsmith and

Getting to Know...

Ruth LeftonChief Operating Officer

Ruth and her husband Ray

Barry Freedman. I was able to expand my responsibilities toinclude Einstein Medical Center Elkins Park, Willowcrest,Orthopaedics, Neurology and the Victor Center. I have lovedworking at Einstein; it’s very committed to the community.Each facility or service line I’ve worked with has been alearning experience and a pleasure. The part of my job I likethe most is bringing people together to exploreopportunities and to solve problems. Healthcareadministration is definitely a team effort, and I have workedwith some truly amazing people..Q: What is your vision for Einstein over the next fewyears?To be seen by the communities we serve as THE ONLYplace at which they want to receive their healthcare,because of our reputation for providing patients withhumanistic and high quality care. Also, for Einstein to be theemployer of choice. I want to focus on helping to developnew programs, and working with teams to improve qualityand patient experience. The market environment weoperate in requires that we provide good value, whichmeans good outcomes at a reasonable price.

Q: What do you like most about the Philadelphia area?Moving to Philadelphia is the best thing we ever did. I likeso many things about the area. The weather is so muchnicer than that in some of the other places I’ve lived, likeNew York state and Michigan. I also love the variety of greatrestaurants, recreational activities, and cultural activities. Ithas been a wonderful place to raise children. It’s convenientto New York, D.C., the shore, and so many other attractions. Q: Can you tell us more about your family? I met my husband at a party at the University of Michigan,where he was also a graduate student. He is a formerdentist who now works as the Chief Financial Officer ofJeanes Hospital and also does work at Fox Chase CancerCenter. I have a daughter, Leah, who is 26 and married tomy son-in-law, Justin. They have an 1-year-old daughternamed Lily. My heart expanded exponentially when she wasborn! I also have a son, Max, who is in graduate school andlives at home. I’m very fortunate to have my children close by.

Q: You enjoy travel in your spare time. What have been

some of your favorite trips or destinations?We do like to travel and have been to about 30 differentcountries. My favorite place on earth is Paris; I’ve been therefour times. I speak a little French – very little – so that makesit enjoyable. My husband’s sister and her family live in Israel,so we go there frequently and always have a great time.

Q: What is something interesting or surprising aboutyou that most casual acquaintances would not know?I was the first person in my family to go to college.

Q: What would you say is your life philosophy or “motto to live by”?My personal philosophy is just to remember to feelfortunate for all the blessings in my life. My careerphilosophy is to work hard, take responsibility for myfailures, but give credit for successes to the entire team.Very little of what we do in healthcare is not done by ateam. I always try to connect with people and make themfeel comfortable enough to be candid about any topic.And, I try to remind myself not to be too serious all thetime. You should lighten things up when you can.

Q: What are some of your hobbies or other interestsoutside of work?I love to read. I’m on the board of a foundation calledRyan’s Case for Smiles. They help children and their familiesdeal with the stress and emotional impact of serious illnessby sewing colorful pillowcases for their hospital rooms andby providing education.

Some of my favorite things are:n Favorite Movie: To Kill a Mockingbirdn Favorite Book: Any travel essay by Bill Bryson,

who is hilarious. My children hated when I read his books because I’d laugh out loud.

n Favorite TV Show: “CBS News Sunday Morning” withCharles Osgood

n Favorite Music: Bruce Springsteen. You have to admirea man who is still writing music in his 60s and giving 100percent every time he performs.

n Favorite Food: Anything my mother makes. She’s the best chef I know.

Ruth and her son, Max Ruth’s daughter Leah, her son-in-law Justin and granddaughter Lily.

-– History in the Making: TimeCapsule Contents and NewInstallation Date AnnouncedWe recently asked Einstein employees to vote on whatitems should be among those included in the 150thanniversary time capsule that we will be installing on thecampus of Einstein Medical Center Philadelphia. Resultsare in, and here is a list of the top vote-gettingsuggestions, along with who was first to submit eachidea:1. Vocera communication device – Justin Kohuth2. Letters from current Einstein employees to future

employees – Ronnie Mooney3. Photos of Einstein campuses/building exteriors –

Barbara Grugan4. Einstein campus/area maps – Robert Crossin II5. Copy of Einstein 150th anniversary calendar –

Samantha Branco6. Copy of Einstein 150th anniversary video –

Sherry Chin-Glaser7. List of popular hashtag phrases – Vikki Scott8. 2016 Presidential election information –

Samantha Snapp9. 2016 medical journal – Adeena Menasha10. Copy of Einstein Values/Mission - Mary Jackson

Congratulations to all of the winners! Each will receive a$150 Amazon gift card. These items, as well as manyothers that were recommended by employees, will becollected by Corporate Marketing in coming weeks forinclusion in the time capsule.

Please note that the date for the installation of thetime capsule at Einstein Medical Center Philadelphiahas been moved to September 29th. The time capsulewill be placed near the Henry S. Frank MemorialSynagogue. Look for more details soon! Thanks toeveryone who has participated in the brainstorming,voting and donating of capsule contents! We appreciateyour help in celebrating our 150th anniversary.

Einstein Continues Support ofHealthy NewsWorks StudentJournalists ProgramFor several years, Einstein Health Network has beeninvolved with the Healthy NewsWorks® student mediaprogram, which engages elementary and middleschool students in promoting literacy and healthunderstanding in our communities. The studentjournalists in the program conduct interviews and writeand illustrate stories on fitness, nutrition, safety, andother topics to raise health awareness, encouragereaders to adopt better health habits, and serve as aliteracy resource in schools.

Einstein Chief Academic Officer Douglas McGee, DO,is Community Healthcare Champion for the program.He observes, “Healthy NewsWorks plays an importantrole in building a solid foundation for students,teaching fundamental writing, editing, andcommunications skills with a focus on health andwellness – tools that will advance their education andserve them well throughout life. As a communitypartner, we look for opportunities to expose studentsto new experiences in healthcare and to share ourresources….Our hope is that our medical experts willserve as role models and spark an interest and desireto pursue a career in medicine or in the allied healthprofessions.”

In this year’s student-produced book, LeadingHealthy Change In OurCommunities, AlbertoEsquenazi, MD, Chief MedicalOfficer of MossRehab, isprofiled. In the book, Dr.Esquenazi recounts how heentered the field of physicalmedicine and rehabilitationafter he lost his own right armin a laboratory accidentduring his medical studies. He told student journalistsfrom East Norriton Middle School, “Some thingshappen in life that you have no control over, but theycan lead you to other opportunities.” He alsodescribed how he and one of his patients (who was anengineer) were involved with the development of theReWalk™ exoskeleton, a suit that helps people towalk again. It is designed for patients who are unableto walk on their own but can use their arms to staybalanced with crutches. About 200 people worldwideare currently using this life-changing technology.

Network News

EMCP ED Achieves HIV Testing MilestoneHuman immunodeficiency virus (HIV) testing has beenidentified by the Centers for Disease Control andPrevention (CDC) as a national health priority. TheCDC reports that more than 14 percent of thoseinfected with HIV are unaware of their condition andare responsible for the vast majority of new infectionsannually. Emergency departments (ED) have anopportunity to impact this public health epidemic.

Over the past year, the Emergency Department andImmunodeficiency Clinic at Einstein Medical CenterPhiladelphia started offering HIV testing to allincoming ED patients. To date, more than 10,000patients have been tested! Of these, 60 positives wereidentified, and 78 percent of them were then linked toprimary HIV medical care. Meanwhile, there was nochange in throughput times for all ED patients eitheradmitted to the hospital or discharged.

Catherine Holdsworth, PhD, CRNP, Program Director,Immunodeficiency Center, spearheaded collaborationacross multiple Einstein departments to provide theadditional service of HIV testing. The goal of theproject was to implement CDC guidelines intopractice, utilizing electronic medical record (EMR)automation to streamline the process and enablingroutine HIV testing to be seamlessly added to the EDworkflow. She notes, “A patient must not be held upin the ED due to HIV testing, so we made sure theydid not need to remain in the ED awaiting results.”

She adds that nurses can play a key role in thesuccessful implementation of routine HIV screening inEDs. The HIV testing at Einstein was implementedthrough the use of EMR auto prompts, in which thebedside RN advised the patient of hospital policy tooffer HIV testing to all patients, and with one click,advised the provider to order the test. After the firstnine months of testing, the decision was made tomove the HIV test advisory from the bedside to triage,

embedding the HIV advisory in the list of mandatorytasks the triage nurse must complete. This improvedthe average rate of testing.

ED staff can participate in national HIV screeningrecommendations, help diagnose acute HIV infectionin ED patients, and ensure that ED patients whootherwise might not access healthcare have theopportunity to be tested for HIV. Einstein Chief Qualityand Patient Safety Officer Jerry Zuckerman, MD,comments, “While the 10,000th HIV test was amilestone, our focus must remain on identifyingpositives in need of outreach and providing linkage tomedical care for those patients. In Philadelphia, thepopulation in whom this illness occurs often struggleswith mental illness, substance abuse, homelessnessand poverty. Linkage and retention in medical care isthe greatest challenge, and likely why this communityoften accesses the ED for primary care services. Weare trying to engage them in care while they arepresent in our facilities.”

Network News

n September 8 – Great Thinkers Series IIEvent at National Museum of AmericanJewish History. For details or to purchasetickets, go to https://www.eventbrite.com/e/great-thinkers-series-conversations-tickets-26041697418

n September 22 – MossRehab “All About Art”Show at MossRehab at Elkins Park, 6 to 9 p.m. For information, go tohttp://advance.einstein.edu/mossart16

n September 24 - Grand Opening of EinsteinHealthcare Network King of Prussia, 10 a.m. to 1 p.m.

n September 29 – 150th Anniversary TimeCapsule Burial at Einstein Medical CenterPhiladelphia. More information to come.

n October 20 – Next Einstein G.P.S.Leadership Development Institute.

n November 3 to 6 – Einstein’s Harvest Ball Celebration Weekend.

Important Dates

-–

Einstein Healthcare Science CenterDebuts as Part of New CommunityEducation PartnershipEinstein, CBS 3 and The Franklin Institute are teamingup on an exciting new initiative that will help us giveback to the communities we serve, and educate thenext generation of healthcare workers.

To encourage Science, Technology, Engineering andMathematics (STEM) education among local students,Einstein will expose them to role models and real-lifeapplications of the sciences. This three-yearpartnership with The Franklin Institute and CBS 3 willinclude:

n Producing TV news reports about science storieswith in-studio demonstrations of STEM principlesfeaturing local experts, including some fromEinstein. These special reports will be broadcastfrom a CBS 3 studio set designed to make sciencecome alive – known as the “Einstein HealthcareScience Center.”

n Producing STEM-related public announcementsfor CBS 3 and The CW Philly. The first one featuresRobert Czincila, DO, Chief of Emergency Medicineat Einstein Medical Center Montgomery.

n Offering STEM-related educational events locally,including community and school programming inall Einstein markets.

The first report from the Einstein Healthcare ScienceCenter debuted July 19th on Eyewitness News.Meteorologist Kate Bilo gave viewers a look at thenew facility at CBS 3’s studios.

Einstein was approached to participate because weare recognized as having the largest independent

academic medical center in the region, and thispartnership aligns with Einstein’s Mission of providingintelligent and responsive healthcare and educationfor as many as we can reach.

Three of Einstein’s physician leaders are initiallyserving as Champions for the program: Doug McGee,DO, Chief Academic Officer; Alberto Esquenazi, MD,Chief Medical Officer, MossRehab; and Jean G. Ford,MD, Chair of the Department of Medicine at EinsteinMedical Center Philadelphia and Chairman ofMedicine at Einstein Medical Center Montgomery. Commented Dr. McGee, “According to the U.S.Department of Education, our nation is falling behindon science and math education, compared with otherindustrialized nations. The Einstein Healthcare ScienceCenter will allow greater Philadelphia area students tohave more hands-on experience with STEM subjects,including healthcare science, and will highlight areaprograms.”

To learn more about STEM education and the EinsteinHealthcare Science Center, go towww.CBSPhilly.com/sciencecenter.

Network News

Einstein Expanding “Geographic-Based” Model for MedicineAdmissionsBeginning in August, Einstein Medical CenterPhiladelphia will be expanding its use of geographic-based units for medicine admissions. Under this“home base” approach, patients admitted to GeneralMedicine will be treated by teams includinghospitalists, residents and medical students who areassigned to specific floors. Wherever a bed isavailable, the team assigned to that floor will take onthat patient.

Currently, there are four hospitalist/medicine teamsthat receive admissions and transfers on a rotatingbasis. These teams manage inpatients on multiplefloors within the facility, which contributes to a numberof inefficiencies in the workflow and daily care ofpatients.

The geographic-based model is already in place in theLiver unit of EMCP. Now, it is being expanded to areaswithout such a homogeneous population, includingTower 6 North and South, and Levy 7 East. Threehospitalists/medicine teams will each admit andmanage patients to a certain unit. For example, oneteam will manage all the medicine patients on T6N,while a different team will manage all the patients onT6S. Medicine admissions will be preferentiallyassigned to one of three units based on bedavailability, and the overflow patients will be managedby a “float” team.

This new admission process will make the patientpopulation on any given unit more homogeneous.Having physician teams spend the majority of theirtime managing teams on a specific unit is expected tolead to improved teamwork, operational efficienciesand care coordination. Increased efficiencies willenable providers to reduce waste and spend moredirect time providing clinical care.

“The process needed to change and become morepatient-centric,” commented Jerry Zuckerman, MD,Chief Quality and Patient Safety Officer. “Previously,the assignment of patients to beds was dictated by theresident who was admitting or on call, meaning thatone team could have patients on multiple floors of thehospital. Not only will the new model help eliminateissues, it will also foster more collaboration andconsistency in patient care."

Einstein Recruiting Team for “Bike MS: City to Shore Ride 2016”The Bike MS: City to Shore Ride is held annually toraise money and awareness for the National MultipleSclerosis Society. This year’s two-day ride will be run onSeptember 24th to 25th, with various starting points inNew Jersey and finishing in Ocean City, N.J. The eventtypically draws 7,000+ cyclists and offers route optionsfor all cycling abilities from 25 to 180 miles.

Jerry Zuckerman, MD, Einstein Chief Quality andPatient Safety Officer and an avid cyclist (picturedabove), is leading the recruitment of employees toform an Einstein team for the 2016 ride. Three yearsago, when Dr. Zuckerman was participating in the rideas an individual, he met a MossRehab patient who waswaiting at the finish line in a wheelchair to greet thecyclists. This encounter inspired Dr. Zuckerman tocreate an Einstein team for 2015. Although last year’sride had to be cancelled due to weather conditions, hewas encouraged by the initial response and hopes toinvolve even more employees this year.

Information/registration tables for the ride will be setup at the various Einstein campuses throughout themonth of August. A Rider Expo will also be held onAugust 23rd at XFINITY Live! in South Philadelphia. For more details, please visithttp://main.nationalmssociety.org/site/TR/Bike/PAEBikeEvents?pg=entry&fr_id=27061 or contact WendyBenoff at 215-663-6064 or benoffwe@einstein.edu.

45 Years Anthony Scornaienchi -Supervisor-Engineering -07/12/1971

40 YearsKathleen Sampley - AdminCoordinator: II - 07/06/1976

35 YearsCarol Kull - Nurse RN: Lvl 307/13/1981Michael Hollins Supervisor-Storeroom07/16/1981Iris Kleinman - Nurse RN:Lvl 2 - 07/20/1981

30 YearsMyrna Schwartz - Scientist:V - 07/01/1986Cherie Chardak Therapist III: BIC Case Mgr07/07/1986Diana Pacitti - Coordinator-Health Unit - 07/07/1986Lisa Brown - Nurse RN: Lvl 3 - 07/21/1986Naomi Higgins - Nurse RN:Lvl 3 - 07/21/1986Nancy McGrath - AsstManager: Nurse-Surg Svcs07/25/1986

25 YearsYvonne Ajuz - Nurse RN: Lvl 3 - 07/01/1991Patricia Belancio - NurseRN: Lvl 2 - 07/01/1991

Eunice Heck - Nurse RN: Lvl 3-Surg Resource07/01/1991Kristy Kelly - Nurse RN: Lvl 3 - 07/01/1991Wendy Madison-MillerNurse RN:Lvl 2-Case Mgr-HC-M - 07/01/1991Douglas McGee Chief Academic Officer07/01/1991Barbara Michener - NurseRN: Lvl 3 - 07/01/1991Joseph Organtini Per Diem-Director-PMR07/01/1991Kathy Pearce Manager-Clinical-Nursing07/01/1991Mariamma AbrahamAssistant-Patient CareAssoc - 07/08/1991Marybeth Appel - NursePractitioner - 07/08/1991Beverly McClainTechnologist-Ultrasound07/08/1991Leslie Welch-EdneyAssistant: I-Medical07/10/1991Joann Corbi - ProgramAdministrator - 07/15/1991Karen Dawson - Assistant:II-Office - 07/15/1991Torrie Johnson - Worker: I-Environmental Serv07/22/1991Arthur PatalowskiPharmacist-Inpatient07/22/1991Chauncy White - Mechanic:I-Local 835 - 07/22/1991James Dugan - Nurse RN:Lvl 3-M - 07/29/1991

Olga Zolotnitsky - PhysicianAssistant: II - 07/29/1991

20 YearsAndrew Chau Phys-Maternal & Fetal07/01/1996Geoffrey CornerConcierge-M - 07/01/1996Jamie Dolt - Technologist-Multimodal - 07/01/1996Rhonda Haston Phys-Internal Medicine07/01/1996Wendy Phillips - Assistant-Clinical - 07/01/1996Francesca Abrams - NurseRN: Lvl 3 - 07/08/1996Mary Klein - Director-Research Development07/15/1996Janine DiGiacomoPharmacist-M - 07/30/1996

15 YearsMary Celebre - Nurse RN:Lvl 2 - 07/01/2001Allan Greenspan Med Dir: Cardio-Electrophy07/01/2001Eniko Kovats Phys-Pediatrics: General07/01/2001Patricia Perosio - Physician07/01/2001Paul Steerman Phys-Surgery: General07/01/2001Linda Sampson - Specialist-Denials - 07/02/2001Carol Taylor Nurse RN: Lvl 307/02/2001

Tara Thomas - Nurse RN:Lvl 3 - 07/02/2001Susan Zambino - Manager-Practice-M - 07/02/2001Christina Stitt - Rep-PatientServices-M - 07/03/2001Basem BichayTechnologist-InvasiveCardio - 07/09/2001Donald Brogan - Physician-Leader-EPM - 07/09/2001Sidney Dorsey - Associate:II-Behavioral Health -07/09/2001Denise Rossi - Assistant: I-Medical-M - 07/09/2001Helene Hulsey - Nurse RN:Lvl 3 - 07/16/2001George Alburger - NurseRN-Clin Coord NeuroSurg -07/23/2001Denise Nicolai Officer: I-M - 07/23/2001Joseph Hanly - Mechanic: I-Local 835 - 07/30/2001Deepak Mehrotra Phys-Anes: Pain Mgmt07/30/2001

10 YearsAsya Braginsky - PhysicianAssistant: II - 07/01/2006Barbara Farrell - Supervisor-Site-M - 07/01/2006Jillo Jasabe - PhysicianAssistant: II - 07/01/2006Aaron Kosmin Phys-Infectious Disease07/01/2006Hong Ra - Phys-Cardiology:NonInv - 07/01/2006Jay Strain - Phys-Surgery:Trauma - 07/01/2006

Congratulations to the following employees,who celebrated milestone service anniversariesat Einstein Healthcare Network in July:

ServiceAnniversaries

Einstein Service Anniversaries

Stephan Whitenack Phys-Surgery: Vascular07/01/2006Frances Leonard - MedicalSecretary: II - 07/05/2006Mark McDermott - Auditor:Sr-Internal - 07/05/2006Heather CoughenourNurse RN: Lvl 307/10/2006Barbara Eckenrode - NurseRN: Lvl 2-Adm Liaison -07/10/2006Norah HanimanTechnologist-MRI07/10/2006Shawna Kershner - NurseRN: Lvl 3 - 07/10/2006Saleemah Naylor - NurseRN: Lvl 3 - 07/10/2006Bridget Nicoletti - NurseRN: Lvl 3-Weekend I -07/10/2006Deborah Roats - PostVisit/Discharge Call Nurse -07/10/2006Tatyana ShekhtermanTherapist: III-Physical07/10/2006Beverly Shorts - AdminCoordinator: II - 07/10/2006James Trajano - Nurse RN:Lvl 3 - 07/10/2006Angelia Williams - NurseRN: Lvl 3 - 07/10/2006Eric Finch - Physician07/17/2006Lara Homza - Technologist-Multimodal - 07/17/2006Vanessa RawlingsSupervisor-General Clinical07/17/2006Lauren Rhodes - Specialist-Doc Imaging - 07/24/2006Lisa ColonAssociate-Patient Care-M07/26/2006

Patricia Gallagher - AdminCoordinator: III-M -07/27/2006

5 YearsOlayinka Afolabi-BrownPhys-Cardiology: NonInv07/01/2011Gitana Bradauskaite - Phys-Nephrology - 07/01/2011Cristina Dobrescu - AssocProgram Director-Dental07/01/2011Maheswari EkambaramPhys-Pediatrics: General07/01/2011Scott Goldstein - Phys-Emergency Medicine -07/01/2011Ronak Gor - Resident -07/01/2011David Greenspan - Chair-Psychiatry - 07/01/2011Neeraj GuptaPhys-Emergency Medicine07/01/2011Carol Kniess - Physician07/01/2011Melissa Kohn - Phys-Emergency Medicine -07/01/2011Chaiya LaoteppitaksAssoc Prgm Dir-Residency07/01/2011Joyce Li - Phys-Radiology:Diag - 07/01/2011Jordana Reina Fernandez -Phys-OB/GYN: General -07/01/2011Malgorzata Skarzynska -Phys-Pediatrics: General -07/01/2011Susan Syty - PhysicianAssistant: I-M - 07/01/2011Peter WangPhys-Radiology: Diag07/01/2011

Stanley Yoo - Phys-PhysicalMed&Rehab - 07/01/2011Scott Zalut Phys-Anesthesiology07/01/2011Angelia Byrd-FisherAssociate-Patient Care-M -07/05/2011Tamika Pauldo - Assistant: I-Medical - 07/05/2011Meridith Pino - Technician:II-Residential - 07/05/2011Jessica Welsh - Nurse RN:Lvl 3 - 07/06/2011Amanda Charles Therapist: II-Physical07/11/2011Nicole Ferrell - Assistant: I-Medical - 07/11/2011Gregory Gibson - Worker:Food Services - 07/11/2011Rachel GoldNurse Practitioner07/11/2011Jody GoldsboroughClinician: III-Speech07/11/2011Melanie HanickRep-Patient Access-M07/11/2011Lauren Hiller - Therapist: II-Physical - 07/11/2011Angela Hunt - Nurse RN:Lvl 3 - 07/11/2011BethAnn LaPieneAdministrator-Urology07/11/2011Patrice LandersTech-Cert Surg: Surg Svcs07/11/2011Michael MarinelloMechanic: I-Local 83507/11/2011Virginia McKennaCoordinator-Workers Comp07/11/2011

Jaimee Nelson Rep-Patient Services07/11/2011Tynesha Norris - Nurse RN:Lvl 3 - 07/11/2011Andrea Schneider Nurse RN: Lvl 2-Cancer07/11/2011Kelley Schultz Nurse RN: Lvl 3-SurgResource - 07/11/2011David Van Why - Med Dir:PM&R - 07/11/2011Yvette Young - Coordinator-Health Unit - 07/11/2011Ceylan Cankurtaran Phys-Radiology: Diag07/18/2011Lauren Harvie Coordinator-Triage Clinical-M - 07/18/2011Chelsea Kranz - PhysicianAssistant: II - 07/18/2011Tejas Parikh Phys-Anesthesiology07/18/2011Samuel Johnson - Escort-Patient-M - 07/20/2011Samantha Gomez - Rep-Patient Services-M -07/22/2011Jerald Bedell - Worker:Lead-Env Srv - 07/25/2011Stephanie Beirn Team Leader: I 07/25/2011Elizabeth Marcy - TeamLeader: II - 07/25/2011Tanisha Reed - Lead-PatientAccess Assoc - 07/25/2011Carlos Vargas Officer: I - 07/25/2011Jennifer Williams -Therapist: III-Physical -07/25/2011

Einstein Service Anniversaries