Motivated by Compassion

Powered by Community

30,000,000

children in the United

States live in low income or

homeless situations

1 in 4 families

Struggle with to provide

basic needs to their

children, such as diapers

50%

of children from low-income

communities start 1st grade

up to 2 years behind

their peers

Research indicates

that poverty is the

single greatest threat

to children’s well-

being

The

Need

Our vision is that one day every child will have the essentials they need

to feel safe, warm, ready to learn and valued.

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OUR

MISSIONCradles to Crayons provides

children from birth through

age 12, living in homeless or

low-income situations, with

the essential items they need

to thrive--at home, at school

and at play. We supply these

items free of charge by

engaging and connecting

communities that have with

communities that need.

Our Operating Model

COMMUNITIES

Money and basic essentials like clothing,

shoes, and books are donated.

THE GIVING FACTORY

Volunteers sort donated

items into customized

packages called KidPacks

to fill orders from our

partner organizations.

PARTNER ORGANIZATIONS

More than 26 partner organizations order and distribute KidPacks to

families in need.

CHILDREN IN NEED

Children and families

receive quality items,

helping them feel

valued and reducing

financial pressures.

We have earned Charity

Navigator’s highest rating for

nine consecutive years.

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Cradles to Crayons KidPack:

One Size Does Not Fit AllFamilies abruptly fleeing

domestic violence in their

homes, single parents

working two jobs to make

ends meet, grandparents

unexpectedly becoming

caregivers due to family

disability—all rely on our

services when they have

nowhere to get the basics.

Every customized

KidPack is built for each

child’s individual needs

to ensure we are

providing the most

helpful support.

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Our Journey

Impact since inception (Boston and Philadelphia

combined) reaches one half million packages of

essentials delivered to local children in need

2012 Milestone

Cradles to Crayons expands to

Philadelphia, Pennsylvania

2006 Expanded

Cradles to Crayons is founded in

Massachusetts by Lynn Margherio

2002 Founded

Cradles to Crayons - Boston moves to a new

Giving Factory in Brighton to expand capacity

2011 Growing

Cradles to Crayons opens its Giving Factory in

Quincy, Massachusetts

2003 Giving Factory

1,000,000

Children

Served

Third market launched in 2016

Launched 3rd market, in Chicago. Cradles to

Crayons served 1 millionth child

Cradles to Crayons serves more than 160,000

children and engages over 45,000 volunteers

with operations in Boston and Philadelphia.

2015 Growth Continues

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Everyone Loves the Work We Do

“It was a very welcoming and

extremely efficient process. I

loved hearing the final results of

who we had helped at the end

and what our accomplishments

mean to the community.”

–Volunteer

“Cradles to Crayons, they’re the

best thing that ever

happened. When we first

started the partnership, my

director asked, ‘Do you think

we’re getting too much?’”

–Partner

Net Promoter Score* = 100%

97% of volunteers

would volunteer at

C2C again

PARTNERS BENEFICIARIES VOLUNTEERS

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22,000 sq/foot warehouse and distribution center

Located in the Logan Square neighborhood

We will host 10,000+ volunteers in

FY2018

We plan to serve 33,400 children in

FY2018 (94% increase over FY2017)

The Giving Factory

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FY2018 Chicago Kids Served Goals

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Goal

Cradles-Chicago

KidPacks 12,600

Backpacks 17,000

Specialty

Items3,800

Total 33,400

One Cradles FY2018 Budget

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Massachusetts Philadelphia Chicago One Cradles

Revenue

Corporation $1,584,224 $640,856 $660,000 $2,885,080

Foundation $617,700 $318,027 $156,000 $1,091,727

Individual $2,929,327 $640,900 $748,500 $4,318,727

Other Fundraising $190,000 $134,720 $95,000 $419,720

Development Revenue $5,321,251 $1,734,503 $1,659,500 $8,715,254

Other Income: Operations1 $45,000 $6,000 $0 $51,000

Revenue Total $5,366,251 $1,740,503 $1,659,500 $8,766,254

Expense

Compensation $3,611,845 $896,737 $628,509 $5,137,091

Rent $336,217 $180,980 $243,853 $761,050

Professional Fees $131,000 $21,916 $48,000 $200,916

Product Purchases $550,000 $209,500 $158,000 $917,500

Shared Services ($428,111) $217,946 $210,165 $0

Other $946,420 $143,836 $322,742 $1,412,998

Expense Total $5,147,372 $1,670,915 $1,611,268 $8,429,555

NET GAIN (LOSS) $218,879 $69,588 $48,232 $336,699

Unrealized Loss on

Investments

NET GAIN (LOSS) $218,879 $69,588 $48,232 $336,699 8

Cradles to Crayons has seven cultural values by which all employees make decisions. These values were created and implemented by a cross-functional team within the organization to ensure every decision is thoughtful, strategic, and with the best interests in mind. Our cultural values are:

1. Kids come first.

2. We are one and we are stronger together.

3. We lead the way.

4. Diversity is our strength, inclusivity our bond.

5. Service is our legacy.

6. We speak the truth and face the facts.

7. We leverage collective genius.

Our Cultural Values

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Getting Involved. Making a Difference.

Corporate

Engagement

Groups work

together to foster

team-building

while working for a

common cause.

Tangible Service

The Giving Factory

can host more than

200 volunteers for

meaningful, hands-

on opportunities to

give back.

Families Giving

Families with kids

5+ can volunteer

together to

embrace the value

of service.

Become a Leader

Engage deeply

through Family

Leadership Circle,

Teen Leadership

Corps, and more.

“It was a very welcoming and extremely efficient process. I loved hearing

the final results of who we had helped at the end and what our

accomplishments mean to the community.”

- Giving Factory Volunteer

Family & Youth

Engagement

Leadership Opportunities

Corporate Engagement

Engagement Opportunities

Cradles to Crayons offers a rich array of

corporate, family, youth, and leadership

engagement opportunities. The Giving

Factory® can accommodate up to 200

volunteers with space for special events.

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1. Academy for Urban School Leadership

2. Association House

3. Austin Childcare Providers’ Network

4. Boys and Girls Club – Logan Square

5. Casa Central

6. Chicago Department of Family and Support

Services – Trini Davila Community Center

7. ChildServ

8. Communities in Schools

9. Family Focus

10. Heartland Alliance

11. Horizons for Youth

Our growing list of established nonprofit social service agencies include a variety of schools, shelters, head start and early intervention programs.

12. Illinois Action for the Children

13. Infant Welfare Society of Chicago

14. Juvenile Protective Association

15. La Casa Norte

16. New Moms

17. Northwest Side Housing Center

18. Northwestern University Settlement House

19. SGA Youth and Family Services

20. Youth Guidance

21. Wood Family Foundation

22. WINGS, Metro

Serving Chicago Children Through Partnerships

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We partner with many of the nation’s leading corporations in Boston, Chicago and Philadelphia. These partnerships provide us with the financial resources, in-kind product and volunteers needed to fulfill our mission. Here are some of our partners:

: One CradlesStrong Corporate Engagement

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NUDM 2018 Beneficiary

Cradles to Crayons Chicago was recently selected as the

Northwestern University Dance Marathon 2018 Beneficiary!

This year-round partnership includes on-site collection drives in Evanston and on

campus with thousands of community members and visibility through media, press,

and other channels.

Last year, NUDM raised $1,253,596 for The Evanston Community Foundation and

GiGi’s Playhouse. This year it’s us.

Let’s #GrowTogether13

John Atkinson, Willis Towers Watson

Gery Chico, Chico & Nunes, P.C.

Jack Greenberg (Board Chair), The Western Union Company

Jim Hirshorn, Ares Management, L.P.

Amy Hughes, Bank of America, US Trust

Douglas Kush, Egon Zehnder

Carrie McNally, Sheppard, Mullin, Richter & Hampton LLP

Desiree Rogers

Chicago Board of Directors

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Julie Coffman, Bain & Company

Shana Hayes, Academy for Urban School Leadership (AUSL)

Megan Herrmanns, Salesforce

Lori Healey, Metropolitan Pier and Exposition Authority (MPEA)

Jack Greenberg*, The Western Union Company

Jim Hirshorn*, Ares Management, L.P.

Amy Hughes* (Council Chair), U.S. Trust, Bank of America

Neill Jakobe, Ropes & Gray

Mohit Kalra, Google

Michelle Kilkenney, Kirkland & Ellis

Douglas Kush*, Egon Zehnder

David Whitaker, Choose Chicago

*Chicago Board of Directors

Corporate Advisory Council

The Cradles to Crayons Corporate Advisory Council fosters a culture of corporate citizenship by engaging corporations and their employees in meaningful, productive, and fun team-building service experiences to make a positive difference in the lives of local

children.

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Family Advisory Council

Lisa Belcher (Council Chair), Glencoe

Pam Davis, Highland Park

Rakhi Fuller & Heath Fuller, Bucktown

Ilene Goldman, Ravenswood Manor

Donna Greenberg, Highland Park

Jacqueline Hairston, Lakeview

Stacy Jakobe, Evanston

Amy Kaplan, Riverwoods

Doug & Stacey Meyer, Deerfield

Carrie McNally*, Lincoln Park

Deb Michaelson & Matt Michaelson, Bucktown

Nguyen Nguyen & Tan Vu, Bucktown

Catherine Rosenberg & Mike Rosenberg, Lakeview

Joshua Shipley, Lincoln Park

Shawn Strack, Lincoln Park

*Chicago Board of Directors

The Cradles to Crayons Family Advisory Council fosters a culture of family philanthropy by cultivating and educating families to help children in need from their own

communities.

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