The book has the Print Campaigns provided by the Creative leaders in various agencies. They have selected them for being part of MOSAIC. As a special feature, each of the work has been commented upon by the Creative leaders – as to why they feel that is their best Print Work- this adds further insights into the creative approaches and expectations.

MOSAICIndia’s Best in Print, 2011

Mosaic Launch – 2012

77 campaigns 23 participating agencies

Sanjeev GoyleSenior VP, Marketing and AppliTrac, farm equipment sector, Mahindra and Mahindra 

Josy PaulChairperson and Chief Creative Officer, BBDO India 

UNVEILING PRECEDED BY SESSIONS

MOSAIC UNVEILING

The book was unveiled by (LtoR)Sanjeev Goyle, Sr. VP Marketing & Applitac, Mahindra & Mahindra; Girish Agarwaal, Director Dainik Bhaskar Group; Nandini Dias, COO Lodestar Universal and Josy Paul Chief Creative Officer, BBDO India

EVENT

Media Experts Meet

The book has a special section on 5 favourites from media experts Lynn De Souza, Chairman and CEO, Lintas Media Group, Chairman,

Aaaren Inititative and Director, Karishma InitiativeMallikarjun CR, CEO, Starcom Mediavest Group

PM Balkrishna, Chief Operating Officer, Allied MediaPunitha Arumugam, Director- Agency Business, Google India.

MEDIA EXPERTS

Lynn de SouzaChairman , Aaren Initiative and Director, Karishma Initiative

Mallikarjun CRCEO, Starcom MediaVest Group

PM BalakrishnaChief Operating Office, Allied Media

Punitha ArumugamDirector – Agency Business, Google India

DISCUSSION

Lynn de Souza, PM Balakrishna, Punitha Arumugam and Mallikarjun CR

Book Sample

Thank You