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More energy services - for less money
28th October, 2015
www.brighterlite.com
Enormous global need for distributed electricity
• Around 2.5 billion people worldwide live withunstable or no electricity. More than half of thesehave access to a mobile phone.
• An estimated $37Bn is used annually for kerosenefor lighting.
• Combining new, world-leading technologies,Brighterlite can offer lighting at 90% less cost thankerosene lamps.
• After having secured light and phone, “everybody”wants a TV – and more.
www.brighterlite.com
Current megatrends in technology/market are changing the
electrification market
LED lights (95% less kWh/yr) are becoming widespread
LED TVs /PCs / Tablets are becoming widespread
Mobile phones have reached 90% use in developing countries
Mobile payment is becoming widespread.
Maintenance free Lithium batteries at 1 kg replace ~20 kg lead batteries
, August 2014:
“Big power stations in Europe could be redundant within 10-20 years as electric cars,
cheaper batteries and new solar technologies transform the way electricity is
generated, stored and distributed”
www.brighterlite.com
Africa and Asia to remain largest un-electrified markets in the
world
By 2030 roughly 1.3 billion people will remain un-electrified according to IFC (and IEA).
Brighterlite believes the majority of these will be electrified with stand-alone solar solutions.Cost is nearly 90 % less than grid. Maybe IEA will understand this in 2019…….
2009
2030
13
34 589
698
80921
5
561
Un-electrified population, millionsIFC, 2015.
www.brighterlite.com
Brighterlite offering based on cutting edge
technology and recent megatrends
A family can have TV, lamps, telephones, tablet and radio for 0.8 kwh/week
This highly efficient consumption implies that rural grid distribution can be 5 times more costly per kWh now than in 2005 due to similar cost, but 80-90% less usage
www.brighterlite.com
Brighterlite provides solar electricity to the
1.5 billion people without power today
• Brighterlite installs, owns and support durable Solar Systems at the customer site
• Typical monthly subscriptions from $4 to $11
• From basic systems with lamps & mobile charging to larger models with fan, radio
and Brighterlite’s ultra-efficient LED TV
• Customers can pay monthly or weekly using mobile money
(In case of missing payments the system shuts off.)
• People pay a lot for dangerous kerosene light and go to town for mobile charging
• The lighting from kerosene lamps is poor, expensive and a health hazard
• People do not have finance and competence for buying solar systems
• People prefer to buy the cheapest systems, which often fail after short time
The User Problem
The Brighterlite Solution
www.brighterlite.com
Brighterlite’s technology platform
World leading, energy efficient Appliances (Lamps, TV, fan)
Solar modules tailoredfor long lifetime
Best batteries for long lifetime.
Brighterlite Digital Paymenttechnology
Mobile phones & Mobile paymentTechnology available
www.brighterlite.com
Revolutionary batteries desperately need testing
Batteries selected by Brighterlite have been tested to maintain capacity even after 5-8 years.
Key take-aways on batteries
• Our battery has only 5% capacity loss after 3 years
• Low weight has huge value.
• Large variances between battery offerings
• Cheap batteries normally means low quality and bad performance
www.brighterlite.com
World leading lighting technology
0
20
40
60
80
100
120
140
160
Lumen/Watt
Candle 5 Watt light bulb 40 Watt light bulb Normal LEDs Brighterlite
Lumen/Watt
www.brighterlite.com
All these 15 wicked lamps give the same light as one – 1 – Brighterlite lamp
www.brighterlite.com
All these 15 wicked lamps give the same lightas one – 1 – Brighterlite lamp
Our customers save 2-5 USD/mth!
Customers also get 10 x more light
Candles are even worse.
www.brighterlite.com
Brighterlite and Telenor collaborating in solar energy distribution
and digital payments in Pakistan and Myanmar
• People with telephone desire electricity
• People with electricity can use telephones
• Mobile phone operators lose significantrevenue from uncharged telephones
• Market, customers and invoices in the same price range.
• Brighterlite’s digital invoicing solution offers cost efficiency and convenience for all.
• Brighterlite started sales and marketing in close collaboration with Telenor Pakistan in April 2015.
www.brighterlite.com
Brighterlite affordable and high quality offerings are rapidly expanding