Monthly Performance Pack December 2011downloads.bbc.co.uk/mediacentre/iplayer/iplayer_performance_mont… · •The profile of BBC iPlayer users is evening out over time in terms

1

Please refer to slide 6 for guide footnotes.

Monthly Performance Pack

December 2011

Francesca Sostero, Publicist, BBC iPlayer BBC Communications 020 8008 4005 | [email protected]

2


Monthly summary – December 2011

• December 2011 saw BBC iPlayer receive a record 187 million requests for TV and radio programmes in total, driven by a very strong performance for TV viewing.

• Most devices and platforms continued to see month-on-month growth, particularly mobile and tablet devices, due in part to the new BBC iPlayer app which launched on 12th December.

• Following the pattern of previous years, Christmas week itself was slower for the BBC iPlayer as people were busy over the festive holiday – but the week after Christmas was the best seen to date for TV viewing on iPlayer, with Christmas catch-up viewing driving record numbers of requests and users.

• Christmas specials such as Top Gear, EastEnders, Michael McIntyre and Doctor Who were the top titles this month, along with Frozen Planet. Reflecting BBC iPlayer users’ interest in new technology, documentaries about Steve Jobs and Mark Zuckerberg also featured.

• For radio, Radio 4 and Radio 1 were particularly strong as usual, including titles such as I’m Sorry I Haven’t A Clue, The News Quiz, Fearne Cotton and The Chris Moyles Show.

Consistent with previous months:

• The profile of BBC iPlayer users is evening out over time in terms of male/female ratio, but remains strongly under-55 in terms of age, which is younger than the typical TV viewer or radio listener’s profile.

• BBC iPlayer is used for TV at roughly the same time of day as linear TV viewing, although there is proportionally more daytime and late-peak use. For radio, BBC iPlayer is used far more in daytime than traditional radio listening, which peaks at breakfast-time.

3


Index Page

Overview for BBC iPlayer across all platforms 4

Monthly requests 7

Average daily requests 8

Average daily users 9

Weekly requests 10

Weekly users 11

Minutes per user per week 12

Top TV programmes 12

Top radio programmes 13

Live vs on-demand 14

Use of BBC iPlayer for TV by time of day 15

Use of BBC iPlayer for radio by time of day 16

Profile of BBC iPlayer users 17

Glossary 18

4


Total monthly BBC iPlayer requests across all platforms Includes Virgin Media Cable

Millions o

f re

quests

16 1827 24 25 25 26 25 26 26 29 28 32 30 33 30 33 31 27 28 28 31 32 32 35 32 38 33 37 36 37 40 40 44 46 44

3136

37 37 39 3745 43 45

5360 65

68 69 67 7377

7068 70 66

84 86 90

10194

96

85

97 96 93 91 90

109115 120

1514

15 1516

15

17 16 16

18

1921

20 18 1720

20

1719

2120

24 2324

25

23

25

23

25 25 24 24 23

2524 23

6269

78 7681

76

87 85 87

97107

114120116118

123130

117114119

114

139141145

162

148

160

141

159157153155153

178185187

Jan 0

9

Feb

Mar

Apr

May

Jun

Jul

Aug

Sept

Oct

Nov

Dec

Jan 1

0

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan 1

1

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Virgin Media Cable BBC iPlayer TV requests

Online BBC iPlayer TV requests

Online BBC iPlayer radio requests

BBC iPlayer received a record 187 million requests for TV and radio programmes across all platforms in December 2011.

5


5 6 5 8 8 9 9 8 10 12 13

104116

107112

95108 104 99 100 99

116120 116

10

11

10

9

9

99

10 9 8

98 9

1 23 3 4

55 7

24

25

23

25

23

25 2524 24 23

2524 23

3

4 5 6 6 6

8 8

10765

78 9

145

162

148

160

141

159 157 153 155 153

187185178

Dec

Jan 1

1

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Other devices

Virgin Cable

IPTV devices

Games consoles

Computers

Tablets

Mobile devices

TOTAL

Requests for programmes by device type Includes Virgin Media Cable

% of requests

Most devices and platforms continued to see month-on-month growth – particularly mobile and tablet devices, due in part to the new BBC iPlayer app which launched on 12th December.

Number of requests (millions)

Virgin Media cable data arrives later than online stats, therefore the remainder of this report is only for the online BBC iPlayer, available via computers / mobile devices / games consoles, IPTVs, etc.

3% 4% 3% 5% 5% 5% 6% 6% 6% 6% 6% 7%

72% 72% 72% 70% 67% 68% 66% 65% 65% 65% 65% 65% 62%

7% 7% 6% 6%6% 6% 6% 6% 6% 5% 5% 5% 5%

1% 1% 1% 2% 2% 2% 3% 3% 4%

16% 16% 15% 16% 16% 16% 16% 15% 15% 15% 14% 13% 12%

1% 2% 2% 3% 4% 4% 4% 4% 4% 5%

5%

5%4%3%3%3%2%2%2%2%2%1%1%1%

Dec

Jan 1

1

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Notes

• IPTV devices include internet-connected set-top-boxes, DVD players and integrated TV sets, including BT Vision and Virgin Tivo; other devices are requests from unidentifiable devices – most of which are due to online radio services such as the TuneIn radio app, which we are currently unable to classify accurately by device. Virgin cable is the legacy system only.

• The increase in March 11 for mobile requests was due to a measurement problem fix, and TV stats for computers have been modelled over 24 October to 27 November, since technical problems caused +19% overcounting on average.

6


Notes for figures in this report

These notes apply to pages 4 to 17 in this pack and should be included as footnotes as relevant when quoting any of these figures. A glossary is on page 19.

• Across 24 October to 27 November 2011, BBC iPlayer stats measurement was inadvertently affected during work undertaken to improve the BBC iPlayer PC service performance.

• Daily, weekly and monthly totals and averages have been corrected here, however it is not possible to correct stats for each individual programme title, since each programme may have been affected differently by the stats issues (mainly relating to pop-out window viewing and pausing).

• This data is collected via a BBC internal data warehouse (BBC iStats). The methodology adheres to industry standard guidelines as defined by JICWEBs and ABCe, with the exception that the BBC data is based on a 25% sample of users and not 100%. The BBC are working towards 100% sample over the coming months

• In 2009 the BBC refined its methodology for measuring AV requests, so figures for 2007/8 are not comparable. There may be further changes in the data in future releases as we continue to refine the methodology

• Please quote the source of these figures as “BBC iStats”

• Unless specified otherwise, figures include requests for both on-demand catch-up (streams and downloads), or views of live simulcasts

• We cannot report download playback due to data privacy restrictions

• All data is for the UK only and excludes listening outside the UK

• This data includes requests via BBC iPlayer on any BBC website – whether on a programme, channel or station page, via the pop-out console, or on the BBC iPlayer website itself

• This report does not include requests for web-only content (such as online news or sport coverage) – only requests for full-length programmes which have been transmitted on a TV channel or radio station

7


31 36

37

37 39

37 45

43 44 53 60 65 68

69

67 73 77

70

68 70

66

84 86 90 101

94 96

85 97

96

93

91

90

109

115

120

16 18 27

24 25

25

26

25 26

26

29 28 32

30

34 30 33

31

27 28

29

31 32 32

35

32 38

33

37

36

37

40

40

44 46 44

4754

63 616561

71 69 7179

899310199101

104110

10095 98 94

115118121

136

125

134

118

133132130131130

154160

156

0

25

50

75

100

125

150

175

Jan 0

9

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan 1

0

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan 1

1

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Month

ly R

equests

(m

illions) .

Radio Requests

TV Requests

Monthly BBC iPlayer online requests

In December 2011 BBC iPlayer received a total of 160 million online requests - 116 million TV requests and 44 million radio programme requests.

8


Average daily requests stood at 5.2m in December 2011 – 1.4 million per day for radio programmes and 3.8 million for TV programmes.

Average daily BBC iPlayer requests

1.1 1.3 1.2 1.2 1.3 1.21.4 1.4 1.5

1.72.0 2.1 2.2

2.52.2

2.4 2.5 2.3 2.2 2.3 2.2

2.7 2.9 2.93.3 3.3

3.12.8

3.1 3.23.0 2.9 3.0

3.4 3.6 3.8

0.60.7 0.9 0.8 0.8 0.8

0.8 0.80.9

0.9

1.0 0.91.0

1.1

1.1

1.0 1.11.0

0.9 0.9 1.0

1.01.1 1.0

1.1 1.11.2

1.1

1.21.2

1.2 1.3 1.3

1.4

1.5 1.4

1.71.9 2.0 2.0 2.1 2.0

2.3 2.22.4

2.73.0 3.0

3.23.5

3.23.5 3.5

3.33.1 3.2 3.1

3.73.9 3.9

4.4 4.54.3

3.9

4.3 4.44.2 4.2 4.3

5.0 5.1 5.2

0

1

2

3

4

5

6

'Jan-0

9

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

'Jan 1

0

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

'Jan 1

1

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Avera

ge D

aily R

equests

(m

illions) .

TV Requests Radio Requests

9


Average daily BBC iPlayer users

December 2011 saw an average of 2.0 million users per day, with 1.6m for TV content only, 0.4m for radio only content and 0.05m using both.

0.50.5 0.5 0.5 0.5 0.5

0.6 0.60.60.70.9 0.9 0.9

1.00.91.0 1.0 1.0

0.9 0.9 0.9

1.1 1.2 1.11.31.41.31.21.3 1.3 1.3

1.21.31.41.6 1.6

0.30.30.3 0.2 0.2 0.3

0.30.3

0.3

0.3

0.3 0.30.3

0.3

0.30.30.30.3

0.3 0.30.3

0.3

0.30.3

0.30.30.4

0.4

0.4 0.4

0.30.4

0.4

0.4

0.40.4

0.80.80.80.80.80.8

0.90.91.01.1

1.21.21.31.41.31.31.41.3

1.21.21.3

1.51.51.5

1.71.81.7

1.5

1.71.7

1.61.6

1.7

1.8

2.02.0

0.0

0.2

0.4

0.6

0.8

1.0

1.2

1.4

1.6

1.8

2.0

Jan-0

9

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan-1

0

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan-1

1

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

User

agents

(m

illions) .

Users of Radio Only

Users of both

Users of TV Only

10


23 23 21 22 22 22 22 21 20 21 2219 20 21 21 22 22 22

24 23 2326 25 25 25 26 26 26 25 24

30

7 99

9 8 8 8 89

99

99 8 9

9 10 10

10 10 10

11 11 11 11 10 1011

1110

830 3130 31 30 30 30 29

2830

31

28 29 29 2931

32 31

34 33 33

36 36 36 36 36 3637

3634

38

0

5

10

15

20

25

30

35

40

45

'30-M

ay-1

1

06 J

un

13 J

un

20 J

un

27 J

un

04 J

ul

11 J

ul

18 J

ul

25 J

ul

01 A

ug

08 A

ug

15 A

ug

22 A

ug

29 A

ug

05 S

ep

12 S

ep

19 S

ep

26 S

ep

03 O

ct

10 O

ct

17 O

ct

24 O

ct

31 O

ct

07 N

ov

14 N

ov

21 N

ov

28 N

ov

05 D

ec

12 D

ec

19 D

ec

26 D

ec

Weekly

Requests

(m

illions) .

TV Requests Radio Requests

Weekly BBC iPlayer requests - latest 6 months

In December, weekly requests fluctuated a little across the month, reflecting the holiday pattern. The week following Christmas saw a new all-time weekly record set, driven by TV viewing, at 38 million requests for that week alone.

11


5.4 5.4 5.34.8 4.8 4.9 4.6 5.0 5.3 5.3 5.4 5.6 5.5

5.9 5.7 5.6

7.0 6.96.2

7.26.5

7.77.0 7.2

6.5

8.2

0.2 0.2 0.2

0.2 0.2 0.20.2

0.20.2 0.2 0.2

0.2 0.20.2

0.2 0.2

0.2 0.2

0.2

0.2

0.3

0.3

0.3 0.3

0.3

0.4

1.4 1.4 1.51.7 1.6

1.81.6

1.61.5 1.6 1.7

1.7 1.61.6 1.7 1.7

1.8 1.8

1.7

1.8

1.8

2.0

1.8 1.8

1.5

1.2

7.0 7.0 7.06.6 6.6

6.9

6.46.8

7.0 7.1 7.27.5 7.3

7.7 7.5 7.6

9.18.9

8.1

9.2

8.6

10.0

9.1 9.2

8.4

9.7

0

1

2

3

4

5

6

7

8

9

10

'04-J

ul-

11

11 J

ul

18 J

ul

25 J

ul

01 A

ug

08 A

ug

15 A

ug

22 A

ug

29 A

ug

05 S

ep

12 S

ep

19 S

ep

26 S

ep

03 O

ct

10 O

ct

17 O

ct

24 O

ct

31 O

ct

07 N

ov

14 N

ov

21 N

ov

28 N

ov

05 D

ec

12 D

ec

19 D

ec

26 D

ec

User

agents

(m

illions) .

Users of Radio Only

Users of both

Users of TV Only

Weekly BBC iPlayer users – latest 6 months

Weekly user numbers followed the requests pattern across December – lowest in the week of Christmas Day, and with a new record for TV users set in the following week.

12


BBC iPLAYER TOP 20 TV EPISODES – ALL

BBC iPlayer - top 20 TV episodes, December 2011

Total requests per episode

1 Top Gear India Special 28/12/2011 1,311,000

2 Frozen Planet On Thin Ice Episode 7 1,098,000

3 Frozen Planet The Last Frontier Episode 6 977,000

4 EastEnders 25/12/11 935,000

5 EastEnders 26/12/11 933,000

6 Michael McIntyre's Comedy Roadshow 25/12/11923,000

7 Doctor Who 25/12/2011 841,000

8 EastEnders 27/12/11 837,000

9 Life's Too Short Series 1 Episode 4 733,000

10 Young Apprentice Series 2 Popcorn Episode 7 730,000

11 Merlin Series 4 The Hunter's Heart Episode 11 662,000

12 Russell Howard's Good News Series 5 Ep 7 661,000

13 Young Apprentice Series 2 The Final Episode 8 656,000


15 Merlin Series 4 Episode 10 639,000

16 Russell Howard's Good News Series 5 Ep 6 633,000

17 Merlin Series 4 Episode 12 633,000

18 Absolutely Fabulous Identity 25/12/2011 631,000

19 EastEnders 22/12/11 608,000

20 EastEnders 02/12/11 606,000

BBC iPLAYER TOP 20 TV EPISODES

– MOST-REQUESTED EPISODE PER SERIES Total requests per episode

1 Top Gear India Special 28/12/2011 1,311,000

2 Frozen Planet On Thin Ice Episode 7 1,098,000

3 EastEnders 25/12/11 935,000

4 Michael McIntyre's Comedy Roadshow 25/12/11 923,000

5 Doctor Who 25/12/2011 841,000


7 Young Apprentice Series 2 Popcorn Episode 7 730,000

8 Merlin Series 4 The Hunter's Heart Episode 11 662,000

9 Russell Howard's Good News Series 5 Episode 7 661,000

10 Absolutely Fabulous Identity 25/12/2011 631,000

11 Outnumbered Christmas Special 2011 24/12/11 572,000

12 Great Expectations Episode 1 568,000

13 Mark Zuckerberg: Inside Facebook 04/12/11 545,000

14 CBeebies Panto 16/12/11 536,000

15 Tamara Drewe 18/05/11 499,000

16 Strictly Come Dancing Series 9 Episode 22 489,000

17 The Gruffalo's Child 25/12/11 450,000

18 Never Mind the Buzzcocks Series 25 Episode 10 450,000

19 Steve Jobs: Billion Dollar Hippy 14/12/11 444,000

20 Mock the Week Series 10 Episode 13 421,000

Christmas specials such as Top Gear, EastEnders, Michael McIntyre and Doctor Who were the top titles this month, along with Frozen Planet. Reflecting BBC iPlayer users’ interest in new technology, documentaries about Steve Jobs and Mark Zuckerberg also featured.

13


BBC iPLAYER TOP 20 RADIO EPISODES – ALL

BBC iPlayer - top 20 radio episodes, December 2011

BBC iPLAYER TOP 20 RADIO EPISODES

– MOST-REQUESTED EPISODE PER SERIES

Total requests per Ep.

1 I'm Sorry I Haven't A Clue Series 56 Episode 4 129,000



4 The News Quiz Series 76 Episode 1 102,000

5 Fearne Cotton! 08/12/2011 102,000

6 The Chris Moyles Show 09/12/11 95,000


8 Greg James 15/12/11 86,000


10 Fearne Cotton 09/12/2011 83,000




14 The Now Show Series 35 Episode 5 80,000





19 Fearne Cotton 16/12/2011 78,000

20 Fearne Cotton 22/12/2011 78,000

Total requests per Ep.


2 The News Quiz Series 76 Episode 1 102,000

3 Fearne Cotton! 08/12/2011 102,000


5 Greg James 15/12/11 86,000


7 Steve Wright in the Afternoon 15/12/11 75,000

8 5 live Sport Prem League Chelsea v Man City 74,000

9 5 live Sport Premier League Man Utd v B’burn 72,000

10 The Chris Evans Breakfast Show 02/12/11 66,000

11 5 live Sport Prem League Man Utd v Wolves 62,000

12 Ken Bruce 22/12/11 61,000

13 The Unbelievable Truth Series 8 Episode 1 57,000

14 The Official Chart with Reggie Yates 04/12/11 54,000

15 The Infinite Monkey Cage Series 5 Episode 3 54,000

16 Weekend Breakfast 31/12/11 54,000

17 Kissy Sell Out 09/12/2011 53,000

18 5 live Sport Prem League Man City v Arsenal 52,000

19 5 live Breakfast 26/12/11 51,000

20 Christmas and New Year on 1Xtra 25/12/2011 50,000

For radio listening, Radio 4 and Radio 1 were particularly strong as usual, including titles such as I’m Sorry I Haven’t A Clue, The News Quiz, Fearne Cotton and The Chris Moyles Show.

14


Requests by on-demand catch-up vs live simulcast

TV Requests Radio requests

Live TV viewing via BBC iPlayer continued to make up 14% of all TV requests in December, and live radio listening also remained stable at 76%.

92 92 92 92 90 86 90 92 90 89 87 87 88 85 85 86 86 85 86 85 87 86 86 86

8 8 8 8 10 14 10 8 10 11 13 13 12 15 15 14 14 15 15 13 14 14 1414

Jan 1

0Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan-1

1Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Simulcast

On-demand

26 30 28 29 29 30 32 31 29 28 27 26 28 26 25 27 27 26 25 23 23 23 24 24

74 70 72 71 71 70 68 69 71 72 73 74 72 74 73 73 74 75 77 77 77 76 7675

Jan 1

0Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan-1

1Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Simulcast

On-demand

15


BBC iPlayer – use for TV by time of day, December 2011

Internet and TV usage patterns by time of day

(scales adjusted for comparison)

06:0

0

07:0

0

08:0

0

09:0

0

10:0

0

11:0

0

12:0

0

13:0

0

14:0

0

15:0

0

16:0

0

17:0

0

18:0

0

19:0

0

20:0

0

21:0

0

22:0

0

23:0

0

00:0

0

01:0

0

02:0

0

03:0

0

04:0

0

05:0

0

TV viewers

BBC iPlayer TV requests

Internet users (any website)

The scale for each line on this graph is different – traditional TV viewing is far higher than BBC iPlayer use. However it shows the relative usage pattern by time of day – with BBC iPlayer use (for TV) being closer to the pattern of TV viewing, than of internet use, with proportionally more viewing in daytime and late peak.

TV peak – 27.4million BBC iPlayer peak – 399,000

Internet peak – 28.6 million

Sources – TV from BARB December 2011, internet from Nielsen November 2011, BBC iPlayer from BBC iStats December 2011 - see footnotes on final page for more detail

Note

: e

ach lin

e h

as a

very

diffe

rent

scale

(see p

eaks)

16


BBC iPlayer – use for radio by time of day, December 2011

Internet and radio usage patterns by time of day

(scales adjusted for comparison)

06:0

0

07:0

0

08:0

0

09:0

0

10:0

0

11:0

0

12:0

0

13:0

0

14:0

0

15:0

0

16:0

0

17:0

0

18:0

0

19:0

0

20:0

0

21:0

0

22:0

0

23:0

0

00:0

0

01:0

0

02:0

0

03:0

0

04:0

0

05:0

0

Radio listeners

BBC iPlayer requests for radio

Internet users (any website)

Radio peak – 14.3 million

BBC iPlayer peak – 105,000

Internet peak – 28.6 million

The scale for each line on this graph is different – traditional radio listening is far higher than BBC iPlayer use. However it shows the relative usage pattern by time of day – with BBC iPlayer use (for radio) being in-between the pattern of radio listening and internet use, with proportionally more listening in daytime and evening compared with the traditional linear breakfast peak.

Note

: e

ach lin

e h

as a

very

diffe

rent

scale

(see p

eaks)

Sources – radio from RAJAR Q3 2011, internet from Nielsen November 2011, BBC iPlayer from BBC iStats December 2011 - see footnotes on final page for more detail

17


BBC iPlayer use by demographic

The profile of users of the BBC iPlayer is measured on a monthly survey of 700 UK adults. The gender profile has drifted to a fairly even profile over time, but most users (80%) are aged under 55 years, roughly in line with home broadband use (71%).

4033 30 32

40

3835 34

2029

35 34

Users of BBC

iPlayer

Home

broadband

users

All TV viewers All radio

listeners

55+

35-54

15-34

Gender Age

User profiles - TV from BARB (Q4 11), radio from RAJAR (Q3 11), broadband from BARB (Q4 2011)

53 49 48 49

47 51 52 51

Users of BBC

iPlayer

Home

broadband users

All TV viewers All radio

listeners

Women

Men

70 63 59 59 57 56 58 57 57 57 57 55 53 51 53

31 37 41 41 43 44 42 43 43 43 43 45 47 49 47

0%

20%

40%

60%

80%

100%

Q1

08

Q2 Q3 Q4 Q1

09

Q2 Q3 Q4 Q1

10

Q2 Q3 Q4 Q1

11

Q2 Q3

Women

Men

38 39 40 42 43 43 43 42 43 42 44 41 41 38 40

40 41 44 41 40 40 42 43 37 40 38 40 40 41 40

22 20 16 17 17 17 16 15 19 18 18 19 19 21 20

0%

20%

40%

60%

80%

100%

Q1

08

Q2 Q3 Q4 Q1

09

Q2 Q3 Q4 Q1

10

Q2 Q3 Q4 Q1

11

Q2 Q3

55+

35-54

16-34

18


Glossary Stream – click to play instantly Download – save to your computer to play later We cannot report on playback of downloads due to technical and data privacy restrictions

Users – a count of computer browsers accessing the online BBC iPlayer service So please note: if someone has a different computer at work and at home, they are counted twice. If a family watches on a computer together, only one browser is counted. This is the industry-standard way of counting “users” or “visitors” to websites.

Requests – number of successful requests to stream or download a programme We only count successful requests, where a stream or a download actually start, rather than “clicks” which can be repeated if the user does not see an immediate reaction on the website.

Catch-up / on-demand – programmes requested after they have gone out on “normal” TV/radio channels and are available on BBC iPlayer Live / simulcast – streaming of live TV channels / radio stations on the website, at exactly the same time as broadcast on “normal” TV / radio Special footnotes for slides showing data for time of day

TV data – BARB average audience, live overnights, by hour, all individuals aged 4+, Total TV

Radio data - RAJAR average audience, by hour, all adults 16+, all radio stations

BBC iPlayer - average requests, by hour, all programmes, stream & downloading, live and on-demand, UK only

Nielsen – user numbers, aged 2+ based on internet population estimate of 38 million individuals

Documents

Monthly Performance Pack December 2011downloads.bbc.co.uk/mediacentre/iplayer/iplayer_performance_mont… · •The profile of BBC iPlayer users is evening out over time in terms