Engaging Dedicated Americans to Be Part of the Solution

Monster SecretsAn Insiders Guide to Getting the Job

Dan DeMaioNewtonDecember 20091Thank You!Thank you for your interest in the Monster Worldwide presentation on Monster Secrets given at the Westford Job Seekers Networking Group in Westford, MA on December 15, 2009. My greatest hope is that it may be helpful to you in helping you get a better job faster.

Im granting you access to all my slides in their entirety and would ask that if you use them in your own work that you reference Monster Government Solutions.

If there is any way I can be of assistance in any way, large or small, please feel free to contact me.Warmest Regards,

Dan DeMaioNewtonDirector of Strategy and Business DevelopmentMonster Government Solutions978.823.2346dan.demaionewton@monster.com

AgendaCurrent Local Labor Situation

Whats Going on with Unemployment

Monster SecretsInsider Insights to Getting the Job

The Latest from the Unemployment Front

The National Economy is Stabilizing.

Overall Job Demand in Boston is Still Under Water.

Overall Job Demand in New England has been Fairly Flat Over the Past 4 Months, but is Still Greater than It Was in 2003!

12 of Top 28 Top Metro MarketsShowed an Increase in Job Seeker Demand in November 2009.

New England Has 4 of the Top 10 States for Talent Demand.Planning and Developing Good Habits

1Is Education an option?

1010A Recruiters View of the World

Local Career Event CalendarNetworking Group MeetingsCareer FairsSeminarsWorkshopsJob Seeker Discussion ForumsHidden Jobs ExposedNews for Job SeekersBetter Job Hunting ArticlesPhantom Job SeekerRecruiter NewsSuccess StoriesStay in Touch with Dan

What is Your Resume Saying?

What is Your Resume Saying?

Please help us get 1,000,000 Resume CloudsCreate and share your Resume Cloudon BetterJobsFaster.orgInvite others to participate on Facebook, Twitter, MySpace, LinkedIn

Find out and share what really worksFind out and share what is a scamHelp job seekers get the most for any investments in time and moneyHelp Job Seekers Get Better Jobs Faster

Informational Interview two-step Exercise

Identify someone and get an informational interview.When applying for a job refer to the challenges, issues, and person with whom you were speaking in your cover letter AND HOW YOU CAN HELP.

Use interviews as an extension of an informational interview and use that knowledge for future jobs at that company OR in the same industry.17

Job Seeker Pay It Forward Exercise

Materials: $100 bill, note card, envelope.

One technique thats useful in helping when trying to stop smoking is to have a visual representation that fuels motivation. After time, that motivation can move from external reminders to internal reminders and becomes a part of you. Heres an example of one way folks can try to remind themselves of why they need to stop smoking.

I need 2 volunteers. Before you raise your hands, theres 2 criteria. You MUST be trustworthy and willing to make a relationship that will last longer than this meeting, including with me. If theres a bunch of volunteers, choose the 2 who have been out of work the longest.

Sit next to each other. Capture their contact info.

Im going to give each of you $50. Nuts, but all I have is a $100 bill. Well

Rip $100 in half. Hand half to each person. You each have $50.

First person to get a job, send the $50 to the other with a note of encouragement.

2nd person. You now have a choice. You can keep the money and spend it if you need to, or you can pay it forward. You have to find two people to do the exercise with and pay it forward.

First person to get the job has it easier. They only have to mail their half. 2nd person has it harder. They need to make a decision, and if they pay it forward, they need to pass both halves of the $50 along. Each time it is passed a note needs to be sent to me.

The first person to get a job needs to contact me when they pay it forward and they will get a prize (valued at more than $100).

18Monster Secrets19

Career Snapshots20

Career Snapshots A research tool that standardizes thousands of job titles and allows users to research occupational descriptions and data.

Career Mapping21

Career Mapping A patent-pending, career exploration tool developed froma decade of resumes.

Career Benchmarking22

Career Benchmarking An assessment tool that helps candidates measure themselves against othersin their industry, location or job.

Introducing Monster Power Match23

26Switched to banking regulations instead of banking. More precise, and found relevant skills. Recruiters dont need deep industry knowledge the system knows whats important so it makes the recruiters smarter

Top skills and years of experience show up at the top of the resume search results. Green dots appear over words that were included in search

27Tool figured out general counsel is the same as attorney. Remember, all we put in was job title attorney. It knew it was the same.

28Matched skills are jelly dotted, but all skills are listed. This is completely unique to Monster. Seeker doesnt put this in. System extracts it automatically. People used to want to view the resume because they didnt trust resume view, but this view is now seen as more powerful because its accurate.

29System knows TLIA is Truth in Lending Act and its related to banking

30Search results are done in-line, dont need to go back to initial search and start over.

31Logfile analysis, media placement are tied to online media

32Logfile analysis, media placement etc are tied to online media

33Top sales rep

34System identifies top sales rep as a skill.

35Indicator of top sales rep honoree

36These bullets show they are a top sales rep e.g., top 5% of sales force, etc. But she doesnt say top sales rep anywhere. We understand the context of the resume.

37Side-by-side comparison of up to 5 candidates., Recruiters LOVE this. It makes them look like geniuses.

38Idea, allow recruiter to include notes at bottom. People like it a lot.

41First results are good

42But you quickly see results that are not good.

43Same kinds of results on standard Monster too. Many irrelevant jobs

44Got back 2 jobs on Monster. They are the only jobs that are the right jobs.Next Steps45

Go to www.Monster.com and Try PowerSearch.

Send me your feedback (dan.demaionewton@monster.com)

The Power of the LinkedIn JobsInsider Widgethttp://www.linkedin.com/static?key=jobsinsider_downloadSearch Monster.com for jobsView a JobLinkedIn Tool Shows Connections to the company through People You Know!

Shows how to connect to the person at the Company who can help you get the job

Optimized to reach out through your network to the Insider.Streamlined to communicate through your connections to the right person.Recruiters and Resume Search

Recruiters Search on:KeywordsMost Recent EmployerZip Code RadiusMost Recent Job TitleMost Recent Job DescriptionSchools AttendedDesired Salary Range (Default: Per Year)Education LevelExperience LevelWork StatusJob TypeIndustryOccupationResumes Posted Within Past Month (Default)First Impressions: What a Recruiter Sees

Resume Naming MistakesUsing your Name Only

Sounding Desperate

Telling Nothing

Dating Yourself

You are only a Title

Typos

Too Cute

50Highly Ambitious Leader: Fidelity Typo

51Highly Ambitious Leader: Fidelity Typo

Resume StarsFunction / Company / Industry / Salary / Relocation preference Show Them Where You Want to BeRecruiter can See the Candidate and Wants to Learn More

52Highly Ambitious Leader: Fidelity Typo

Improve Your Chanceshttp://tools.seobook.com/keyword-tools/seobook/#Outthink the RecruiterNever forget the #1 way people find jobs.Find any way to get to the hiring manager.Compliment the Recruiter and recognize their challengesBuild and Reinforce Your Social NetworksDesign your resume to have maximum hooksUse the 10/3/3 ruleIts all about what you WILL and CAN DO, not what youve doneTake 5 minutes for jobs you want to research the company so you can embed hidden hiring factorsEliminate everything that may give the recruiter a reason to disqualify youWrite your resume incorporating as many key words and phrases as appear in the job postingBe quantitative whenever possibleBe Ruthless with Resumes: 2 Pages or Less

Managing the Job Search: Actions and AttitudesActionsRefresh your resume at least once a month.Invite people to go for a walk.Acknowledge feelings and recognize them as simply that. Then take action. Do not be distractedConsider starting your own blog (Wordpress.com)Attend Workshops and Seminars in your fieldAttitudesHandle Staffing Agency calls quickly, but firmlyBe assertive, not arrogant, and stay in contact with the HR recruiterBe friendly and open to new ideasAlways try to be helpful to recruiters. They are connectors. Be a connector for them.

What Can You Do?There is no longer a stigma associated with unemploymentVolunteer Build Your Personal Brand - the Wave of the Future of WorkGroup together and start a BusinessAttend Conferences, Seminars, and WorkshopsBoston Business JournalConference Alerts: http://www.conferencealerts.comHelp companies make money or save moneyBe patientBe like a Willow: Bend, but Never BreakReach out to others. Everyone needs something.Use 2 criteria in evaluating every opportunity:Is This a Greater Opportunity to Make a Difference?Will I have More Fun?Dont worry about taking a step backwards to move forward

Final Pearls of WisdomWhenever you are asked if you can do a job, tell 'em, 'Certainly I can!' Then get busy and find out how to do it.- Theodore RooseveltEmergencies have always been necessary to progress. It was darkness which produced the lamp. It was fog that produced the compass. It was hunger that drove us to exploration. And it took a depression to teach us the real value of a job. - Victor HugoAll Happiness comes from thinking of others. All suffering comes from thinking of ones self.- Dalai LamaBe kind whenever possible. It is always possible. - Dalai Lama57