MONITORING REPORTM A R C H 2 01 8

Our Mission: MIBOR REALTOR® Association

empowers members and strengthens the marketplace in central Indiana

through collaboration, advocacy, professionalism, education,

and innovation.

2018 - 2020 Goals

[1] Ensure Market Efficiency

[2] Strengthen Our Communities

[3] Promote Professionalism

[4] Preserve Member Relevancy

[5] Be the Definitive Source

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GOvERNMENT AffAIRS & ADvOCACy TOP ISSuES

IPS REFERENDUMMIBOR RPAC TRUSTEES ENDORSE REALTOR® FRIENDLy CANDIDATES

The MIBOR RPAC Trustees have spent over 20 hours interviewing candidates, in addition to reviewing their candidate profiles and questionnaires. These voluntary hours have been spent by the Trustees to ensure that your RPAC dollars go toward REALTOR® friendly candidates. RPAC decisions are nonpartisan and REALTOR® members like you decide which candidates to support. your RPAC investments impact all three levels of government and are instrumental in supporting real estate industry issues as well. An investment in RPAC is one of the best ways to influence your profession’s growth, the stability of the real estate industry and the stability of our communities.

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LATE FEBRUARYMIBOR convenes a task force of

members to hear IPS’ presentation on the need to raise property taxes to elicit $725M in school funding.

Concerns over the impact and lack of clarity and detail provided to property owners led to the

MIBOR Board of Directors taking public stance of opposition.

MARCHMIBOR and the Indy Chamber

attend IPS School Board meeting and

review of the IPS budget, and request for the IPS School

Board to postpone the referendum.IPS Board votes unanimously

to take that step.

ONGOINGMIBOR, the Indy Chamber, and IPS will coordinate a

third-party review of the IPS budget

solution with less burden on propertyowners. MIBOR will reevaluate its position on an upcoming

referendum in November 2018.

LOCAL ELECTIONS MAy 8RPAC endorsed candidates - www.mibor.com/rpac

RPAC WIN: BROWN COUNTy HIgH SPEED INTERNET ExTENSIONBrown County, one of MIBOR’s member areas, to expand high speed internet to the 6,000 homes and businesses in Brown County.

MIBOR supported and worked closely with the state and local officials, and other stakeholders to ensure that expanded access to high speed internet in rural areas would become a reality.

ECONOMIC DEvELOPMENT COUNCIL MIBOR invests in local economic development organizations which provides opportunity for REALTORS® to have a seat on their boards. We have 25 council members covering our service area and we meet quarterly to get updates on projects, developments, and opportunities for involvement/partnerships.

• Lee Ann Balta is the official Chair for the EDC for 2018

• In March’s Quarter 1 EDC meeting 16 members were present

INDOT COMMUNITy ADvISORy COMMITTEE FOR THE NORTH SPLIT PROjECT• MIBOR is represented officially by Senior vP of Government & Community

Relations, Chris Pryor, to help provide insight and guidance during the planning process of the I-65/I-70 North Split Project, which will have a large impact on Indianapolis and the region

GOvERNMENT AffAIRS & ADvOCACy TOP ISSuES CONT...

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NEIGHBORHOODS & CITIES COUNTY CENTRAL IN54% 36% 11%

ECONOMIC & COMMuNITy DEvELOPMENT INvESTMENT

So far in 2018, We’ve invested $47,435 in Economic & Community development projects with more on the horizon. Investment focused on supporting a vibrant region, healthy communities, and an attractive real estate market. [2017 total: $176,824]

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The following candidates have been selected by the MIBOR RPAC trustees to receive MIBOR support for the upcoming primary election. We are confident that the candidates the trustees selected will listen to REALTOR®’s interests and will give us a seat at the table when a decision that will impact the housing market is up for debate in their communities.

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RPAC ENDORSED CANDIDATES

Sue Maki – Council Dist 1

Steve Schwartz – Council Dist 3

Ken Alexander – Council Dist 4

Christine Altman – Commissioner Dist 1

Tom Mellish – Council Dist 1

Debbie Schavietello – Council Dist 2

Todd Douglas – Council Dist 4

Kenny Hale – Commissioner Dist 2

Kelly Alcala – Council Dist 3

Carole Snyder – Council Dist 4

Jim Shelby – Council Dist 3

Marci Lynch – Danville town Council Ward 3

Peter Ketchum – Council Dist 1

Kevin Walls – Commissioner Dist 2

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years 2012 2013 2014 2015 2016 2017 Mar ‘17 Mar ‘18

Membership ® 5,531 5,541 5,788 6,222 6,413 6,867 6,867 8,097

Goal ($15/member) $82,965.00 $83,115.00 $86,820 $99,427.56 $102,479.74 $140,842.17 $140,842.17 $140,842.17

Amount Raised incl. Divisions $69,928.83 $71,149.72 $73,251.96 $103,039.60 $102,566 $143,505.91 $4,250.00 $6,835.00

% of Goal 84% 86% 84% 103% 100% 102% 3% 5%

Contributors 1,426 1,109 1,054 1,746 2,053 2,075 10 13

Participation 26% 20% 18% 28% 32% 30% 0.001% 0.00%

Average Contribution $48.65 $63.48 $64.99 $56.25 $47.79 $69.16 $295 $525.77

Crystal R’s ($2,500 - $4,999) 1 1 2 2 1 0 0 0

Sterling R’s ($1,000 - $2,499) 9 11 9 20 21 22 2 3

REALTOR® 500 ($500 - $999) 4 6 11 15 12 14 0 0

Capitol Club ($250 - $499) 21 31 20 17 24 26 3 3

$99 Club ($99 - $249) 190 205 196 239 127 169 1 3

year Total Billed Count

% of Members Contributing Through Dues

$ Contributions Through Dues Total $ Raised

2017 7,848 24% $80,016.32 $143,505.91

2016 7,409 27% $56,091 $102,566

2015 7,100 22% $54,562.18 $103,039.60

2014 6,626 15% $40,297.95 $73,251.96

2013 6,154 16% $40,325.59 $71,149.72

2012 6,087 21% $46,264.01 $69,928.83

RPAC fuNDRAISING uPDATE

MEMBERSHIP CONTRIBuTION THROuGH DuES

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AvERAgE yEARS IN BUSINESS WHEN FOUND IN vIOLATION (2008 - MARCH 2018)

COMPLAINTS REPORTED TO FBI CyBER CRIME TASk FORCE (2011 - MARCH 2018)

TRACkINg ISSUES (jANUARy - MARCH 2018)

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PROFESSIONAL STANDARDS STATS (jANUARy - MARCH 2018)

2017 2018

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SEvERITy OF DISCIPLINES (2010 - MARCH 2018)

‘10 ‘11 ‘12 ‘13 ‘14 ‘15 ‘16 ‘17 ‘18

Letter of Warning 1 3 1 3 3 3 11 6

Letter of Reprimand 3 3 4 1 4 2 5 3 1

Education 2 1 1 3 1 6 5 1

fine $0 - $999 1 3 2 2

fine $1000 - $1999 1 2 2

fine $2000 - $2999 1 1 2 1

fine $3000 - $5000 1

Probation 1

Suspension

Expulsion

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The Professionalism Program’s goal is to increase member professionalism. Achievement of that goal will be measured by increasing the membership’s perception of the current level of professionalism of the membership as reported on the annual membership survey and by reducing the number of reports of unprofessional behavior to the Professional Services Department.

As a result of the baseline survey conducted in the fall of 2016, the Professional Services Department partnered with the Real Estate Certification Program to develop a course that was specifically designed to address the issues and perceptions reported through the survey. The course was first presented to MIBOR’s Real Estate Leadership Academy in October of 2017 in order to gain feedback prior to the first membership wide presentation scheduled for November 17, 2017. It was also decided that this course would be become a permanent part of the Professional Services presentation for REAL each year.

MIBOR had 85 members register for the November 2017 offering of which 60 participated. We again solicited feedback of that session so that we may continue to fine tune the course but overall the course was well received and complimented.

Our next presentation of the course is scheduled for April 26, 2018 and we have 90 members registered.

Additionally, an immediate future goal is to incorporate some of the course into New Member Orientation.

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HOMESNAP: INvITATIONS v. ACCEPTED

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GYE-WASTE RECyCLINg

2018: 2583lbs2017:1334lbs2016:2123lbs2014:1078lbs

HOMESNAP ADOPTION RATE (MEMBERS)Homesnap is the search platform chosen to serve as the Broker Public Portal (BPP). The BPP is an initiative by brokers nationwide joining together to provide a national consumer home search platform which is governed by fair Display Guidelines and provides free leads back to agents and brokers. MIBOR currently has 3,717 agents who have registered with Homesnap.

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CALL CENTER

DATA

CALL CENTER COMMUNICATIONS:TELEPHONE vS. EMAIL

CALL CENTER AvERAgE ANSWER TIMES

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ACTIvE C TO PENDING - CONTINuE TO SHOWOn April 3, 2018 MIBOR removed the “Active with Contingency” status making the 1355 listings then in that status considered “Pending-Continue to Show.”

The feedback from members has been almost entirely positive.

Communication so far includes:

• email communication to brokers

• notice in REALTOR® Weekly and Industry Insider

• creation of an information kit

• promotion of a webinar

• presentation given to all division meetings in the month of March

In mid-May we will release the market trends for April and the impact of these changes will be felt publicly. you can expect a dramatic change to DOM and CDOM since “Pending-Continue to Show” is a true “Off-Market” status. We are reaching out in advance to prepare our media outlets since our current reports included Active with Contingent numbers. And we will be communicating within brokerages’ communication teams, so they have time to determine if this change will impact their market reports.

NEWS AND MEDIA

PRESS RELEASES FOR FEBRUARy & MARCH 2018

• REALTORS® Release January Central Indiana and Statewide Housing Data [Click for full article]

• MIBOR Opposes IPS’ Proposed Property Tax Increase, Urges More Detail and Clarity for Property Owners [Click for full article]

• REALTORS® Release January Central Indiana and Statewide Housing Data [Click for full article]

• MIBOR Opposes IPS’ Proposed Property Tax Increase, Urges More Detail and Clarity for Property Owners [Click for full article]

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MEDIA MENTIONS: THE HEADLINES [CLICk FOR FULL ARTICLES] • BigblowtoIndianapolisPublicSchools’bidfortaxincrease:

Realtorsaren’tsold

• PoliticalActionCommitteeFormedToBackIPSTax-HikeReferendums

• RealtorGroup’sOppositionAPossibleBlowToSchoolDistrict’sTax-HikeBid

• IPSReferendaAskingForAbout725MillionPostponedFromMayElectionToNovember

• DelayOfIPSFundingVoteCouldMeanLayoffsAcrossTheDistrict

• IndianapolisPublicSchoolsBallotQuestionsSeeking728MMovedToNovember

• IPSWillDelayTaxReferendumUntilNovember

• Indianapolis-AreaHomeSalesJumpAsInventoriesTighten,PricesRise

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SOCIAL MEDIAMIBOR SOCIAL MEDIA ENgAgEMENT• facebook likes – 4,154 - increase from 4048 in

January

• MIBOR facebook messaging had an average daily total reach of 654 in March, this is a decrease from 872 in January.

ASkMIBOR SOCIAL MEDIA ENgAgEMENT• facebook - 999 Page Likes, increase from 952 in

January

• AskMIBOR facebook messaging had an average daily total reach of 174 in March, this is an increase from 130 in January

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MIBOR ADvERTISINg CAMPAIgN & INDySTAR BRANDED CONTENT On March 16, MIBOR launched an eight-month branded content campaign with the Indianapolis Star. The campaign includes two written pieces a month to be features both on indystar.com and in the Sunday Star. The goal of this campaign is to align with our goal of “Be the definitive resource.”

What most people don’t know about finding the right REALTOR® [Click]

A snapshot of greater Indianapolis for homebuyers and sellers [Click]

Discovering Indianapolis’ vibrant downtown neighborhood [Click]

In addition to the branded content, on March 26th MIBOR launched our advertising campaign. This includes a series of online banner and display advertisements. The data below reflects the first 9 days of the campaign, 3/26-4/3.

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CAMPAIgN TOTALS• 785,197 impressions

• 1,491 clicks to www.mibor.com/findarealtor

• 0.19% average CTR (58% higher than the campaign benchmark of 0.12%)

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NExTgEN REACH: • Anderson 2

• Avon 7

• Brownsburg 3

• Carmel 6

• Crawfordsville 1

• fishers 2

• Greencastle 1

• Greenfield 2

• Greenwood 2

• Indianapolis 35

• Mooresville 1

• Muncie 1

• New Palestine 1

• Noblesville 4

• Rushville 1

• Westfield 2

• Zionsville 1

KICKOFFDAREDEV IL BREWING CO.

ENTREPRENEURS'RISING

03.28.2018 | 4to6PM

Questions? Contact Andrew Huber at AndrewHuber@MIBOR.com

1151 N MAIN ST, SPEEDWAY, IN 46224

Visit our Facebook to register for your spot!www.facebook.com/MIBORNextGen

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EvENTS RECAP

REAL

FEBRUARySession 7, Media & Technology: Students learned the do’s and don’t’s in front of a camera with Kara Kenney of WRTv, how to interact with media, and how to stay ahead of the technology curve.

MARCHSession 8, Diversity: Students focused on learning how to approach issues surrounding multiculturalism, multilingualism, racial diversity, social equity, and the impact of the LGBT community.

NEW MEMBER/NEW BROkER

FEBRUARy• New Member Orientation 41

• New Managing Broker 13

MARCH• New Member Orientation 89

• New Managing Broker 12

MIBOR DIvISION PARTICIPATION• March total attendance of Division

meetings, socials, and/or events: 814

• 14% Decrease from last month

• 5% Increase from March 2017

INTRODUCINg: MIBOR NExTgENNextGen’s target is both REALTOR® and affiliate members within their first 5 years with MIBOR. Our goal is to provide members with the resources and relationships to build a vibrant career in central Indiana real estate.

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yEAR TO yEAR FINANCIALS (2006 - MARCH 2018)

2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

REALTOR® Members 7,158 7,396 7,171 6,353 6,200 5,931 5,704 5,779 6,148 6,458 6,835 7,178 7,625

Affiliate 570 588 539 504 442 427 412 434 504 543 656 646 668

Total Members 7,728 7,984 7,710 6,857 6,642 6,358 6,116 6,213 6,652 7,001 7,491 7,824 8,293

BLC® Subscribers 7,938 8,210 7,947 7,149 6,927 6,598 6,323 6,419 6,785 7,094 7,334 7,718 8,204

Key Subscribers 8,217 8,487 8,100 7,424 7,183 6,837 6,583 6,694 7,077 7,440 7,656 8,052 8,547

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2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

yTD Sales 7,355 6,956 5,883 4,743 4,937 4,422 5,261 6,739 5,905 6,624 7,082 7,610 7,554

Curr. Active Listings 20,103 21,526 21,595 18,135 17,433 17,660 15,812 13,157 12,025 12,009 10,490 8,963 6,509

yTD Res. Listings 17,437 16,651 15,500 12,377 14,259 11,854 11,642 11,382 9,943 10,932 11,271 11,051 10,160

yEAR TO yEAR MARkETPLACE (2006 - MARCH 2018)

NOTE: MONTHLy SALES > CURRENT ACTIvE

LISTINgS

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UNDERSTANDINg OUR MEMBERSHIP

AFFILIATEMEMBERSHIP

SENTRILOCk Lockboxes sold: 78

Active Assigned Sentricards: 8590

Power Paddle Requests: 9

Additional cards: 84

Members that have downloaded Sentrismart app: 4,024

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