DO NOW: Think of at least three strong reasons that you would
come up with to convince your busy, healthy-conscious mom that your
family should have pizza for dinner tonight. Tues., Jan. 22,
2013Ethos, Pathos, and Logos How can I categorize the persuasive
techniques that Ive learned? Dont forget to section this space off!
Do Now: Pizza Persuasion TODAY: Notes on Ethos, Pathos, and Logos
Begin creating flipbook What You Need: pen/pencil notebook your
brain! REMINDERS: Copy your EQ in your agenda everyday! Vocab quiz
#13 on Thurs. Panther Prep is every Wed. Dont forget to take
Cornell Notes every night!
Slide 4
Mr. Wise-g(eye) saysLets take a look at : TODAYS DO NOW
RESPONSES
Slide 5
Mr. Wise-g(eye) saysLets take a look at : ETHOS, LOGOS, AND
PATHOS
Slide 6
Tues., Jan. 22, 2013Ethos, Pathos, and Logos How can I
categorize the persuasive techniques that Ive learned? Dont forget
to section this space off! Do Now: Pizza Persuasion Notes on Ethos,
Logos, and Pathos: NOTES ON ETHOS, LOGOS, AND PATHOS: 1.What do you
think these three words mean? 2.Watch the following two videos on
ELP. 3.As you watch, RECORD YOUR OWN NOTES on what each term means
and how it is used for persuasion 4.You may write down examples of
how they are used also. Video #1: http://www.youtube.com/watch?v
=x4tTugqBkJU Video #2: https://www.youtube.com/watch?
v=oKtQEnERhSY
Slide 7
Tues., Jan. 22, 2013Ethos, Pathos, and Logos How can I
categorize the persuasive techniques that Ive learned? Dont forget
to section this space off! Do Now: Pizza Persuasion Notes on Ethos,
Logos, and Pathos: NOTES ON ETHOS, LOGOS, AND PATHOS: Now, with
your partner, review your notes: Add any notes that you missed
Highlight key words/phrases Circle . Write at least 3 questions in
the margins.
Slide 8
Day 4 (continued from Day 3): 1.Make a final decision on your
topic and the position that you will take on the topic. 2.Make a
rough list of the demographics of your target audience. 3.Get Mrs.
C. to approve your topic and review your demographics. 4.Once you
get approval, fill out the appropriate boxes for this information
in your packet. 5.Receive an iPad (one per pair) from Mrs. C and
begin using the internet to do research. Information that you think
that you will use, record that on your citation sheet in your
packet. Each person needs to do this.
Slide 9
Mr. Wise-g(eye) & Thinking Cap Kid say: BEFORE YOU GO.
Slide 10
How can these three persuasive techniques relate to the other
techniques that you learned? How could these three techniques be
viewed as different from the other techniques that you learned?
BEFORE YOU GO
Slide 11
WEDNESDAY, JANUARY 23
Slide 12
DO NOW: Think about print advertisements that you may have seen
before about an important issue. Think about your ideas for your
Think Inc. PSA Campaign poster. What kind of information do you
think is important to include on a print advertisement for a public
service announcement? List at least 5 things. After you have
completed your list of five items, raise your hand and ask Mrs. C.
for an iPad. Each person will get one today, rather than one iPad
per pair. Wed., Jan. 23, 2013PSA Print Ads How are public service
announcement print ads made to be effective? Dont forget to section
this space off! Do Now: PSA Print Ad Predictions TODAY: Analysis of
PSA print ads Think Inc. campaigns What You Need: pen/pencil
notebook an iPad or your cellular device (if it can connect to the
internet) your brain! REMINDERS: Copy your EQ in your agenda
everyday! Vocab quiz #13 on Thurs. Panther Prep is every Wed. Dont
forget to take Cornell Notes every night!
Slide 13
Mr. Wise-g(eye) saysLets take a look at : USING IMAGES AND TEXT
IN PSA PRINT ADS
Slide 14
Wed., Jan. 23, 2013PSA Print Ads How are public service
announcement print ads made to be effective? Dont forget to section
this space off! Do Now: PSA Print Ad Predictions ANALYZING PSA
PRINT ADS: 1.Label the next section in your notes as Analyzing
Images and Text in PSA Print Ads. 2.Draw and label a Venn Diagram
as shown. 3.As we view and discuss the following print ads, you
will be responsible for keeping a Venn Diagram that compares the
benefits of using predominately one element or the benefits of
using both. 4.During this activity, you will respond to questions
either electronically (when you see the electronic symbol), by
sharing with a partner, or through a whole class discussion.
5.Using your device (iPad or cell), go to m.socrative.com and wait
for the session numbers to begin each electronic activity.
Analyzing Images and Text in PSA Print Ads Using Strong Images
Using Strong Images & Text Using Strong Text
Slide 15
PUBLIC SERVICE ADS USING STRONG IMAGES
Slide 16
You have 30 seconds to write down your immediate response to
the ad that you are about to see. 70% of abused children turn into
abusive adults. Donate at savethechildren.mx break the circle What
is the message of this ad, and how does this image affect the
message?
Slide 17
Before its too late. wwf.org In five words or less, what does
this image represent? What is the ads message?
Slide 18
How is this image effective in delivering the message of this
ad? How could this ad have been INeffective? What do you really
touch? HAND GEL You have 30 seconds to write down your immediate
response to the ad that you are about to see.
Slide 19
PUBLIC SERVICE ADS USING STRONG TEXT
Slide 20
In ONE word, predict what this ad is about. How is persuasion
being used in this ad? How would you change this ad?
Slide 21
Write down your immediate response to the following ad. What
assumptions are being made with this ad? What persuasive techniques
are used and for what purpose?
Slide 22
a. ethos? b. pathos? c. logos? How is the layout of this ad
connected to the persuasive technique(s) being used?
Slide 23
PUBLIC SERVICE ADS USING STRONG IMAGES AND TEXT
Slide 24
Explain how the image and text impact the ad separately and how
they impact the ad together.
Slide 25
Make 3 observations about this ad. How could you incorporate
ethos, pathos, and logos into this ad?
Slide 26
What is the significance of the setting of this ad? Make 3
observations about this ad. What does AAUW stand for, and why is
the full name of the organization not on the ad? Why is this info
included in the ad?
Slide 27
Mr. Wise-g(eye) & Thinking Cap Kid say: BEFORE YOU GO.
Slide 28
Using the m.socrative.com site, answer the following question
using complete sentences. Make sure to put your full first and last
name when prompted to. What makes a public service announcement
print advertisement effective to you?
Slide 29
Thursday 1. Vocab #13 quiz 2. Pop Quiz Friday In the library to
work on print ads