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Module 2: Total Quality Management Operations Management as a Competitive Weapon

Module 2:

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Operations Management as a Competitive Weapon. Module 2:. Total Quality Management. OM Course Framework. 3. Dependability - Project Management - JIT. 1. Cost - Design & Selection. 4. Flexibility - Inventory - Supply Chain - Location - Forecasting - Aggregate Planning. - PowerPoint PPT Presentation

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Page 1: Module 2:

Module 2:

Total Quality Management

Operations Management as a Competitive Weapon

Page 2: Module 2:

2

OM Course Framework

1. Cost

- Design & Selection

2. Quality

- TQM

- SQC

3. Dependability

- Project Management

- JIT

4. Flexibility

- Inventory

- Supply Chain

- Location

- Forecasting

- Aggregate Planning

Page 3: Module 2:

3Module 02: Total Quality Management

Learning Objectives

At the end of this module, each student will be able to:

1. Characterize various definitions of quality

2. Explain total quality management (TQM)

3. Understand TQM tools

Page 4: Module 2:

4Module 02: Total Quality Management

1. Some Definitions of Quality

ASQC – customer satisfaction

User – consumer says it is

Design – marketplace

Conformance – meet specifications

Page 5: Module 2:

5Module 02: Total Quality Management

Traditional Quality Process (Mfg.)

Customer

SpecifiesNeed

Marketing

InterpretsNeed

Engineering Operations

ProducesProduct

PlansQuality

MonitorsQuality

DesignsProduct

DefinesQuality

Page 6: Module 2:

6Module 02: Total Quality Management

InterpretsNeed

SpecifiesNeed

DesignsProduct

DefinesQuality

ProducesProduct

PlansQuality

MonitorsQuality

Customer Marketing Engineering Operations

Traditional Quality Process

How do the definitions of quality relate How do the definitions of quality relate to the traditional quality process?to the traditional quality process?

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7Module 02: Total Quality Management

Traditional Quality Process

InterpretsNeed

SpecifiesNeed

DesignsProduct

DefinesQuality

ProducesProduct

PlansQuality

MonitorsQuality

Customer Marketing Engineering Operations

User Design Conformance

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8Module 02: Total Quality Management

2. Total Quality Management

Quality system involving entire organization from supplier to customer

Objective: Meet or exceed customer needs

through company-wide continuous improvement

Early proponents W. Edwards Deming - natural variability Philip B. Crosby - Quality is Free Joseph Juran – Cost of Quality

Page 9: Module 2:

9Module 02: Total Quality Management

Deming: Natural variability

All process are subject to variability

Natural causes

Assignable causes

Objective: Identify assignable

causes

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10Module 02: Total Quality Management

Crosby: Quality is Free

ImprovedQuality

IncreasedProfits

Lower CostsProductivityRework/ScrapWarranty

Market GainsReputationVolumePrice

Page 11: Module 2:

11Module 02: Total Quality Management

Joseph Juran: Costs of Quality

Page 12: Module 2:

12

COQ RelationshipTotal Cost

FailureCost

50 100

Conformance Quality Level (%)

0

C

ost

per

Good

Un

it o

f P

rod

uct

AppraisalCost

Min. Total

Quality Cost

Optimum Conf.

Quality Level

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13Module 02: Total Quality Management

Quality function deployment (QFD)

Pareto charts

Process charts

Cause & effect diagrams

Statistical process control (SPC)

3. TQM Tools

Page 14: Module 2:

14Module 02: Total Quality Management

Quality Function Deployment

Mitsubishi shipyard Toyota Motor Corporation

Product design process using

cross-functional teams Marketing, engineering, manufacturing

Translates customer preferences into

specific product characteristics

Page 15: Module 2:

15Module 02: Total Quality Management

Comparing “Voices”

Voice of the

Customer

Voice of the Engineer

Customer-basedBenchmarks

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16Module 02: Total Quality Management

Setting Specifications

Trade-offs

TargetsTechnical

Benchmarks

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17Module 02: Total Quality Management

Quality function deployment (QFD)

Pareto charts

Process charts

Cause & effect diagrams

Statistical process control (SPC)

TQM Tools

Page 18: Module 2:

18Module 02: Total Quality Management

Pareto Analysis

Helps identify the degree of importance of different quality problems

Page 19: Module 2:

19Module 02: Total Quality Management

Quality function deployment (QFD)

Pareto charts

Process charts

Cause & effect diagrams

Statistical process control (SPC)

TQM Tools

Page 20: Module 2:

20Module 02: Total Quality Management

Process Charts

Diagrams of the steps involved in an operation or process

Page 21: Module 2:

21Module 02: Total Quality Management

Quality function deployment (QFD)

Pareto charts

Process charts

Cause & effect diagrams

Statistical process control (SPC)

TQM Tools

Page 22: Module 2:

22Module 02: Total Quality Management

Cause-and-Effect Diagrams

Also called Fishbone Diagrams Help identify potential causes of

specific ‘effects’ (quality problems)

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23Module 02: Total Quality Management

Quality function deployment (QFD)

Pareto charts

Process charts

Cause & effect diagrams

Statistical process control (SPC)

TQM Tools

Page 24: Module 2:

24Module 02: Total Quality Management

Control Charts

Track whether a process is operating as expected